Overview of Marketing and Marketing Infrastructure in Eastern States and Way Forward Dr. Ashish Kumar Bhutani Joint Secretary (Marketing) DAC,MOA
Dec 22, 2015
Overview of Marketing and Marketing Infrastructure in Eastern States and Way Forward
Dr. Ashish Kumar Bhutani
Joint Secretary (Marketing)
DAC,MOA
A. States included-
(i) Assam; (ii) Bihar; (iii) Chhattisgarh; (iv) Jharkhand;
(v) Odisha;(vi)West Bengal; (vii) Eastern Uttar Pradesh (28 Districts)
B. Parameters identified-Major crops in the States Storage/Godown including PEG Cold StorageInfrastructure in APMCs Processing Infrastructure Marketing Reforms
Major Crops grown in Eastern States
State Food grains Fruits and Vegetables
Assam Paddy Banana, Pineapple, Orange, Cabbage, Cauliflower, Knolkhol, Raddish
Bihar Paddy, Wheat, Moong, Arhar, Khesari
Litchi, Mango, Guava, Potato, Cauliflower, Okra, Palwal
Chhattisgarh Paddy, Soybean, Chana
Mango, Litchi, Guava, Tomato, Kundru,
Jharkhand Paddy, Wheat, Maize, Gram, Arhar, Moong, Urd, Peas
Mango, Guava, Aonla, Potato, Tomato, Brinjal, Okra, Tomato
Odisha Paddy, Maize, Moong , Arhar, Urd
Mango, Pineapple, Banana, Water melon, Onion, Potato, Brinjal, Tomato, Palwal
West Bengal Paddy, Maize, Moong, Masur, Khesari
Mango, Pineapple, Guava, Litchi, Banana, Water melon, Potato, Okra, Cauliflower, Cabbage, Brinjal, Tomato, Palwal
Uttar Pradesh Wheat, Paddy, Maize, Peas, Arhar, Moong, Chana, Urd
Mango, Banana, Papaya, Litchi, Guava, Potato, Tomato, Onion, Brinjal, Okra, Palwal, Cucumber
Production of Food Grains, Marketable Surplus, Existing Storage and Additional RequirementStates Food
grain Production(LMT)
Marketable surplus of Food grains ( avg 55% of Prod.)
Existing Storage capacity with different agencies including PEG in LMT
Additional Requirement in LMT
Assam 47.6 26.18 15.28 11.00
Bihar 156.2 85.91 19.26 66.65
Chhattisgarh 76.3 41.96 38.85 3.11
Jharkhand 43.0 23.65 3.26 20.39
Odisha 83.5 45.92 25.94 19.98
West Bengal 165.1 90.80 33.68 57.12
Uttar Pradesh (Whole)
508.4 279.62 120.77 158.85
Production of Fruits & Vegetables , Marketable Surplus, Existing Cold Storage and Additional Requirement
States F &V Production(in LMT)
Marketable surplus of F &V ( Avg 77 % of Prod.)-Potato -77 %- major commodity for cold storage
Existing Cold Storage capacity with different agencies (in LMT)
Additional Requirement (in LMT)
Assam 48.96 37.69 1.19
Cold storages are mainly storing potato, and the existing space is not sufficient for storing the marketable surplus of even potato in these states
Bihar 194.98 150.13 14.08
Chhattisgarh 61.51 47.36 4.27
Jharkhand 47.52 36.59 2.17
Odisha 116.70 89.85 3.26
West Bengal 264.70 203.81 105.90
Uttar Pradesh (Whole)
243.58 187.55 136.33
Existing Markets and Additional Requirement States Existing
Markets Total Requirement based on NCF criteria of one market in 80 sq. km.
Additional Requirement of Markets*
Assam 631 980 349 ( Area is partly hilly, hence requirement may be less)
Bihar 325 1177 852 ( Act is repealed, hence markets/CC can be enhanced in Private sector)
Chhattisgarh 187 1700 1513
Jharkhand 201 996 795
Odisha 483 1946 1463
West Bengal 736 1109 373
Uttar Pradesh (Eastern)
167 Geographical area is not known
There is acute shortage of market in the area. Out of 167 markets, 99 markets do not have any infrastructure
* Rural Primary markets have not been considered while calculating addl req of markets
Infrastructure Status of APMC Markets
State Particulars Infrastructure in existence
Additional requirement
Assam Storage
Cold storage
Grading/Assaying units
-40000MT
-6500MT
-Almost lacking
-At least one godown of 500MT in each mkt.-At least one cold storage in each F & V mkt.-At least two units in each RMC
Bihar APMC Act repealed, hence available infra. not managed and utilized
Not reported
----
Chhattisgarh Storage
Cold storage
Grading/Assaying units
-155000MT
-Nil
-26
-Mkts in paddy/soybean area should have at least one godown of 2000MT.-At least one cold storage in each F & V mkt.-At least one unit in each Principal Market Yard(PMY)
Infrastructure Status - contd…
State Particulars Infrastructure in existence
Additional requirement
Jharkhand Storage
Cold storageGrading/Assaying units
2,32,500MT(265 no.)-Nil-Nil
-30000MT -at least one godown in each market-15000MT (3 nos.) to be in F&V mkt.-28 nos. at least one unit in each PMY
Odisha Storage
Cold storageGrading/Assaying units
210500(660nos)
-Nil-Paddy procurement centers provided with grading facilities
-All mkts of paddy/ maize to have at least one godown of 2000MT-At least one cold storage in each F & V mkt.--At least one units in each RMC
Infrastructure Status - contd…State Particulars Infrastructure in
existenceAdditional requirement
West Bengal
StorageCold storageGrading/Assaying units
-281000MT-Nil-Negligible
-Requirement not worked out by the state-At least one cold storage in each F & V mkt.--At least one unit in each RMC
Uttar Pradesh
Storage
Cold storage
Grading/Assaying units
Not Reported
-All the mkts to have at least one godown of 500MT-At least one cold storage in all markets in potato growing areas.
- One unit in each APMC
Status of Food Processing units under MoFPI State Food Processing infrastructure
Assam -Mega Food Park – 1; IVC, Value addition and preservation – 2; Technology upgradation/establishment./modernization of FPIs -119
Bihar -Mega Food Park – 2; IVC, Value addition and preservation – 1 ;and-Abattoirs – 1; Technology upgradation/establishment./modernization of FPIs -30
Chhattisgarh Nil
Jharkhand -Mega Food Park – 1; and Abattoirs – 1; Technology upgradation/establishment./modernization of FPIs -21
Odisha -Mega Food Park – 1; and Abattoirs – 1; Technology upgradation/establishment./modernization of FPIs -65
West Bengal -Mega Food Park – 1, -IVC, Value addition and preservation – 6-Abattioirs – 2; Technology upgradation/establishment./modernization of FPIs - 146
Uttar Pradesh(whole)
IVC, Value addition and preservation – 3; Technology Upgradation/establishment./modernization of FPIs - 398
Status of Marketing Reforms in Eastern States
11
StatesPrivate Market
Direct Marketing
Contract Farming
E-Trading
Farmer Markets
Single Point Levy
Unified License
1 Assam
2 Bihar APMC Act repealed in 2006
3 Chhattisgarh
4 Jharkhand
5 Orissa
6 West Bengal
7 Uttar Pradesh
APMC Act not reformed. However, direct marketing for bulk purchase under executive order from time to time.
Note:- Private Markets in West Bengal is not clearly provisioned. The word e-marketing has appeared in definition only.
Way ForwardStates
Assam -Promote construction of marketing infrastructure under AMI, other GOI schemes and market development fund.-Complete the process of reforms and notification of rules
Bihar -Put in place some institutional mechanism to coordinate and utilize existing infrastructure and development of new infrastructure in public and private sector.
Chhattisgarh -Promote construction of marketing infrastructure under RKVY and from market development fund of Marketing Board, access funds from WIF.
-Complete the process of reforms and notify the rules.
Jharkhand
Odisha
West Bengal
Uttar Pradesh(whole)
THANKS