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Transcript
D i g i t a l O u t d o o r G a m i n g
REMEMBER…
IMAGINE…
IMAGINE...
W e u s e d t o b e h a p p y w i t h
2 St i c k s & M u d …
But kids these days have grown up in a Digital world
Every day children sit for abouthours across the globe8.5
So how do we get kids off the couch?
Trojan Horse: Fun to play, but also Exercise
We use Geo AR (Geospatial Augmented Reality) + Digital Devices + Motion Games
How do Motion Games work?
3D content is placed in an outdoor environment via GPS
GPS POSITION
We add Behaviour Triggers to the 3D content…
DISTANCE
SPEED
TIME
We add reasons to run away…
We reward physical activity…
Who is our Target Demographic?
Customers = Parents worried about kids healthUsers = Children aged 6-15