ORAL HEALTH - The Probe · 2019. 9. 24. · ORAL HEALTH MATTERS Smile Media pack Superior proactive protection* of teeth, tongue, cheeks, and gums. New Colgate Total® with Dual-Zinc

ORAL HEALTHMATTERS

Smile

Media pack 2020Superior proactive protection*

of teeth, tongue, cheeks, and gums.

New Colgate Total® with Dual-Zinc + Arginine. Reinvented to proactively work with the biology and chemistry of the mouth.

*Statistically significant greater reduction of cultivable bacteria on teeth, tongue, cheeks, and gums with Colgate Total® vs non-antibacterial fluoride toothpaste at 4 weeks, 12 hours after brushing.†Significant reductions in plaque and gingivitis at 6 months vs non-antibacterial fluoride toothpaste; p<0.001.2

References: 1. Prasad K et al, J Clin Dent, 2018;29 (Spec Iss A) 2. Delgado E et al, J Clin Dent, 2018;29 (Spec Iss A).

• Superior reduction of bacteria on 100% of mouth surfaces (teeth, tongue, cheeksand gums), 12 hours after brushing*1

• Weakens to kill bacteria• Creates a protective barrier on hard and soft tissue to protect against bacterial regrowth

For better oral health outcomes,† advise your patients about New Colgate Total®

New technology

www.colgateprofessional.co.uk www.colgatetalks.com

MARCH 2019www.smile-ohm.co.uk

Introducing next generation technology to help patients achieve Whole Mouth Health*1

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The Easy and Most Effective Way to Clean Between Teeth™

Brushing alone is not enough. Waterpik® invented the original Water Flosser® in 1962. Since then,

more than 70 independent studies involving 1000s of patients have proven that water is the safe

and superior way to floss.

1Independent clinical study. Go to waterpik.co.uk for details.

Schedule a Lunch and Learn todayand get one hour of verifiable CPD for your team [email protected] +44 (0) 333 12 35677

REDUCESPLAQUEwith up to 99.9%

REMOVEDfrom treated areas.1

Up to

93%

less bleeding in4 weeks.1

REDUCESGINGIVITISup to

50%

BETTERthan string floss.1

CLEANS PLAQUEAROUND BRACESup to

5XBETTERthan brushing alone.1

HELPS IMPLANTGUM HEALTHup to

2XMOREthan brushing andtraditional flossing.1

HEALTHIERGUMS

with up to

93%

LESS BLEEDINGin just 4 weeks.1

The Science is ClearThe Science The Science The Science is ClearThe Science The Science

July/August 2019

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Editor

Holly Payne

[email protected]

01732 371 581

Commercial Director Michelle McHutchison

[email protected]

07961 026 682

ABOUT USEstablished in 1997, Smile Oral Health Matters is the most widely received magazine that reaches this increasingly vital group of clinicians who are involved with promoting good oral health. It is distributed 8 times through-out the year to the HOME address of every GDC registered (5,500) Hygienist, Therapist and Oral Health Promoter, who are the very people that the public turn to for advice on how to ensure they maintain a good oral regime.

WHY SMILE ORAL HEALTH MATTERS?

ü Most widely read journal

ü The best response for advertisers

ü Reaches every GDC registered Hygienist and Therapist

Smile Oral Health Matters is distributed to the HOME address of every GDC registered (5,500) Hygienist, Therapist and Oral Health Promoter.

ES

SE

NTI

AL

CP

D Within Smile there is also verifiable CPD for all readers, which throughout the year provides all ten hours of training required for a DCP per year, making it an invaluable resource for dental care professionals.

THE PROFESSION IS ON BOARD We have a prestigious panel of key opinion leaders who contribute to the magazine and who are always on hand to provide advice, product testing, articles and who are an excellent resource for manufacturers to utilise to broadcast their core brand messages.

Clinical associations in Oral Health we work closely with and can utilise: BSDHT, BADN, NOHPG, BDHF, BADT

THE PORTFOLIO

In addition to the recognised market leader of dental information - The Probe - Purple Media’s dental portfolio has an unsurpassed range of products dedicated to the development of the dental sector as a whole, providing clinical, product & business information to professionals in every part of the dental industry.

To find out more about our impressive portfolio of product and discover how we can help you maximise the return on your marketing invest-ment please contact us on the details found at the end of the media pack

Dentistry...we’ve got it covered

The Easy and Most Effective Way to Clean Between Teeth™

Brushing alone is not enough. Waterpik® invented the original Water Flosser® in 1962. Since then, more than 70 independent studies involving 1000s of patients have proven that water is the safe and superior way to floss.

1Independent clinical study. Go to waterpik.co.uk for details.

Schedule a Lunch and Learn todayand get one hour of verifiable CPD for your team

[email protected] +44 (0) 333 12 35677

REDUCESPLAQUEwith up to

99.9%

REMOVEDfrom treated areas.1

Up to

93%

less bleeding in4 weeks.1

REDUCESGINGIVITIS

up to

50%

BETTERthan string floss.1

CLEANS PLAQUEAROUND BRACES

up to

5X BETTER

than brushing alone.1

HELPS IMPLANTGUM HEALTH

up to

2X MORE

than brushing andtraditional flossing.1

HEALTHIERGUMS

with up to

93%

LESS BLEEDING

in just 4 weeks.1

The Science is Clear

July/August 2019

Our other dental publications include:

Price £4.99 | Volume 81 edition 3 | Summer 2019

4-10

12

14

BDIA SHOWCASE 16

NeBDN 23

INCOMe TAX 24

INsIDe THIs IssUe:News

FGDP(UK)

eDUCATION

BDNJ COV.indd 1 05/08/2019 16:37

CPD 25-30

BADN REWARDS 32

GDPR 34

THEDENTAL AWARDS2020

REGISTER FOR FREE BY 14 th SEPTEMBER

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Partners

The complete solution. Create a bespoke package to suit your needs

ADVERTISING

Smile offers premium advertising sites opposite its editorial content. If you are planning a new campaign, there are various opportunities Smile can offer to convey your message to the people that matter. Options include:

• Page Advertising • Polybag Sponsorship • False Front Covers • Gatefolds• Tip-on/Cover mounts • Advertorials• Post-it notes

INSERTS

We are able to target specific parts of the circulation, maximising your ROI. We have run everything from single page fliers to 16 page supplements to product cover mounts.

CLASSIFIED

Advertise recruitment, courses, all dental products and services including instruments, chairs and clothing. The classified section is available for promotion of new products and initiatives.

AWARDS SPONSORSHIP

The Dental Awards recognise excellence within the dental industry - regarded as the ‘Oscars’ of dentistry, they acknowledge achievements in all sectors of the industry. Becoming a sponsor of the highly respected and influential Dental Awards is a guaranteed way to be seen as one of the major players in the dental industry. Gain maximum exposure to the people that matter - your customers.

SPONSORSHIPS

Smile offers many opportunities to sponsor articles and columns. These can be linked to your marketing campaign and are a cost effective way of raising your company profile with regular coverage in every issue.

• Feature sponsorship - includes ad page, comment and logos• Column/page sponsorship - professions page (BSDHT, BADT)• Bespoke editorial initiatives

BESPOKE CONTRACT PUBLISHING

Smile publishes numerous supplements to help achieve particular client objectives. Our supplements are written in conjunction with a designated supplier offering detailed advice on a specific aspect of the dental trade.

Download the Septodont App for product

information, case studies, CPD and more at

your � ngertips

MANAGING PAIN FORYOURPRACTICE

ULTRA SAFETY PLUS

The only clinically trialled, published and proven safety injection system in the UK*

• Fully compliant with the 2013 law on Sharps Instruments in Healthcare

• Sliding protective sheath prevents needle stick injuries

• Transparent barrel so aspiration is clearly visible

• Pre-loaded with the superior quality Septoject triple-bevelled needles

• Bevel indicated to help ensure a painfree injection

• Easy cartridge reloading, making it ideal for extended procedures

• Available in a variety of needle sizes and with a choice of handles

CPD and training video available at: www.septodontlearning.co.uk

The smart choice

www.septodont.co.uk tel: +44 (0)1622 695520

email: [email protected]

* Introducing safety syringes into a UK dental school - a controlled study by JM Zakrzewska, I Greenwood and J Jackson

Published in BDJ Volume 190

ULTRA SAFETY PLUS

ULTRA SAFETY PLUS

Pain management 2016 USP with QR 210 x297.indd 1

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improving dentistry together

NEW

MaxWire®Technology

Booster Tip

Contact Schottlander on freephone 0800 97 000 79 or visit www.schottander.com for further product information. Quote code XPS for introductory offer.

Introductory offer ends 31st December 2018

XP-endo Shaper3D preparation andcleaning from asingle rotary file

Prepares to the shape of the canal not to the shape of the instrument

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02/10/2018 11:43

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In Handle Whitening Tablet

In Handle Whitening Tablet

In Handle Whitening Tablet

In Handle Whitening Tablet

In Handle Whitening Whitening

Do you want to know more? Arrange a Lunch & LearnWe will bring a delicious lunch for the whole team and a Waterpik® Water Flosser.

WHITENING

Contact [email protected] +44 (0) 333 12 35677

Accumulation of tea stains

4 weeks of Waterpik® Whitening

Before After

Actual Results

Precision WhiteningWhile You Floss

LUNCH LEARN TRY

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PROMOTIONAL OPPORTUNITIES

THEDENTAL AWARDS2020

REGISTER FOR FREE BY 14 th SEPTEMBER

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Partners

THE DENTAL AWARDS

The original and most respected awards programme in UK dentistry, for the past 20 years The Dental Awards have recognised the outstanding individuals and teams whose commitment to patient care and professional development continues to raise standards throughout the profession.

Free to enter, the Dental Awards are supported by the UK’s leading dental magazine publishers and exhibition organisers, Purple Media Solutions, making them unquestionably the premier awards programme in UK dentistry.

Winning or becoming a finalist is a tremendous accolade and provides a massive boost to the profile of your practice. After all, who wouldn’t want to be treated by the Dentist or Dental Team of the Year?

The Dental Awards consistently recognise the very best in UK dentistry. The winners will be announced on Friday 15th May 2020 at a sparkling gala dinner being held alongside the British Dental Conference and Dentistry Show at the NEC Hilton Metropole Hotel. This is always a wonderful evening, a great way to thank your team and celebrate all that is best in a profession that rarely gets the full credit it deserves. Presenting the Dental Awards alongside the British Dental Conference and Dentistry Show provides a brilliant opportunity to combine attending the awards with a visit to the show, the leading CPD-led exhibition in UK dentistry.

Being a finalist or a winner can do wonders for you and your practice. You know you have a great team, a brilliant receptionist or practice manager or your National Smile Month campaign has been a tremendous success – so tell our judges!

Nominating a team member is great for their morale. Nominating your team makes everyone feel even more valued. Nominating yourself shows you have confidence in your abilities and often leads to great new opportunities.

Previous winners have been amazed at the attention they have received from patients, the profession, local press and news programmes.

All individuals and staff from shortlisted practices will receive a free VIP delegate pass for the British Dental Conference and Dentistry Show 2020*

The Dental Awards at the British Dental Conference and

Dentistry Show

Why should you enter?

*Fast-track entry, complimentary refreshments, lunch and reserved seating in theatres

Partners

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You’ve got the skills... Now build your reputation.

The Dental Awards has supported winners and finalists in enhancing their team, education and patient care for more than two decades, producing some of the most talented and inspirational figures in dentistry.

Artwork SpecificationsPlease follow the guidelines below when supplying your artwork.

Accepted Files & Format

We accept the following file formats:• PDF• JPEG• TIFF• EPS

All artwork must be saved as 300dpi resolution and at least 100% of the final print size. Please ensure all text is converted to outlines prior to saving. All files must be CMYK – no RGB or Pantone spot colours will be accepted.

Providing your artwork

We will accept your artwork by any of the following delivery methods:• Email: Please email you files

(under 5MB) to [email protected]

• Web File Transfer: WeTransfer, Dropbox & Mailbigfile

• On CD or DVD: Please post to:Lorna ReekiePurple Media Solutions LtdThe Old School HouseSt Stephen’s StreetTonbridgeKent TN9 2AD

Artwork Sizes

Advertisement sizes are illustrated below. Please ensure your artwork is the exact dimensions to avoid errors when your advert is printed. Files provided in the wrong size may be resized at our discretion.

Bleed

Please make sure all important information in your advertisement is at least 10mm from the trim edge. Full page and DPS spreads should have a 3mm bleed.

Quarter PageNormal: 151mm x 112mm

Horizontal: 75mm x 230mmVertical: 310mm x 55mm

Full PageTrim: 334mm x 245mm

Bleed: 340mm x 251mm

SP

EC

SR

ATE

S Half Page Trim: 154mm x 218mm

Half Page VerticalTrim: 290mm x 106mm

Front Cover Package P.O.A

Inside front Cover £1,935

Inside Back Cover £1,935

Outside Back Cover £1,935

Full Page £1,735

Half Page £ 987

Quarter Page £ 518

Inserts Full circulation & regional breakdowns available. P.O.A & example being supplied Volume discounts available on request.

Junior PageTrim: 240mm x 170mm

No bleed required

FEA

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20 JAN/FEB Oral health productsBruxisum and night guardsCopy deadline: 13.01.20

MARCH Oral health products & Xylitol sweetsOrthodontics Copy deadline: 27.01.20

APRIL Oral health products & Home whitening productsHandpeices and InstrumentsCopy deadline: 27.03.20

MAY/JUNE Oral health products & ToothbrushesInterdental brushes/flossCopy deadline: 20.05.20

JULY/AUGUST Oral health products & Electric V’s manual toothbrushesCross Infection ControlCopy deadline: 16.07.20

SEPTEMBER Oral health products & Home whitening productsTraining and EducationCopy deadline: 26.08.20

OCTOBER Oral health products & Floss and interdental cleaningTooth whiteningCopy deadline: 23.9.20

NOV/DEC Oral health products & ToothpasteCopy deadline: 12.11.20

CONTACTAdvertising

Production

EDITORHolly PayneT: +44 (0)1732 371 581E: [email protected]

DIRECTOREd HuntT: +44 (0)1732 371 577E: [email protected]

SALES MANAGERMichelle McHutchisonT: +44(0)7961 026682E: [email protected]

www.smile-ohm.co.uk

PRODUCTION & DESIGN MANAGERLorna ReekieT: +44 (0)1732 371 584E: [email protected]

Editorial

ORAL HEALTHMATTERS

Smile