Alibaba.com value proposal
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Alibaba.com
value proposal
About Amvos Digital
• Our vision is to offer a holistic service portfolio
encompassing all areas of knowledge of digital strategyand to provide a fully customized consulting service on
digital barriers and opportunities.
• There is no “one-size-fits-all” solution, every
company needs its own recipe for success, fully adapted
to the company’s processes and strategy
• Our executive staff has an average of 10 years of
experience in CRM and Internet companies. We
undertake the challenge to lead our clients to make
its digital investment profitable, and help
transforming offline businesses into new digital
innovation-driven companies
About Amvos Digital
Alibaba Group founded inJack Ma’s apartment;Alibaba.com and 1688.com (then Alibaba.com.cn) launched
Online shopping website Taobao
Marketplace launched
Aliwangwang instant messenger launched on Taobao Marketplace; Our related company Alipay launched
Online marketing technology platform Alimama launched;
Taobao Marketplace starts to monetize
Brands and retail platform Tmall.com launched to complement Taobao Marketplace
Alibaba Cloud Computing founded in
conjunction with Alibaba Group’s 10th
anniversary celebration
Online group buying marketplace Juhuasuan and global consumer marketplace AliExpresslaunched;Mobile Taobao App introduced
Singles Day promotion recorded GMV settled
through Alipay of RMB.57.1 billion (US$9.3
billion)
1999
2003
2004
2007
2008
2009
2010
2014
About Alibaba Group
¿What is Alibaba.com?
Offline companies, e-tailers, agents,
buyers, etc.
Several final markets
Typically PYME’S
From one to thousands of employees
Global
Buyers
Global
Suppliers
Alibaba.com: A bridge connecting global suppliers and buyers
Alibaba’s Is the largest B2B website
Top Media Recognition
Recognized as Top World
Class Brand ,reported by
400+worldwide famous
media, including CNN,
News Weekly, etc.
Recognized as Best of the
Web by Forbes magazine.
No. 1 traffic rank on Alexa
#1 website in Ecommerce
category #1 website in International
Business and Trade
category#1 website in Exports &
Imports category
#1 Trading Market Website
Most visited B2B website
Millions of registered
members in more than
240 countries and
regions
40 industry categories
and 5,900+ product
categories
10 Millions of product
listings
240+
Countries
2 Million+
Online shops
160 Million+
Buyers
15Multi Language
40+
Industries
No.1Traffic B2B Platform
Data resource: Alibaba July 2016
Overall Landscape of Alibaba.com
For Global Market
US UK INDIA CANADA
RUSSIA AUSTRALIAGERMANY AUSTRIA MALAYSIA BRAZIL
Alibaba.com TOP10 Countries of Sending Enquires
US, UK and India are vigorous market of sending enquires
Alibaba.com: Opportunities per sectors
Wine Sector:
For Global Market
Source: data.alibaba.com
How buyers find suppliers?
Buyers
Search keywords eg. Milk powder
Request For Quotations(RFQ)
Search by countries/categories SuppliersAlibaba.com homepage
Interaction flow between buyers and sellers
AccountSetup
Company Profile
Product Posting
Buyer
search
Search Buyers/RFQs
RFQs
Buyer
Seller
Trade ManagerMessage CenterRFQ/Quotations
Example of product in Alibaba.com
What is a RFQ?
Alisource Pro: Handling RFQs
Wine RFQ example
Milk Powder RFQ example
Why becoming Gold Supplier?
Alibaba.com: GOLD suppliers
XYR¿Why?
• 82% of the inquiries come from products listed in position 1 and 2 on the first page
• “Showcase products” get 100 times more clics than products in free acounts
• Sellers are 6 times more likely to close a deal through an RFQ
• Possibility of customizing the company profile (minisite development)
• Access to a complete analytical and competitive intelligence system (Biz Trends)
Developing a fully-customized minisite
Using Showcases to stand some products
Biz Trends: Analysing our minisite performance
Biz Trends: Market intelligence
Costs of Gold Supplier status: 3 packages
Alibaba.com have advertisement on Google/Facebook/Bing and thousands of networking websites
Affiliate Websites
Part of extra Inquiries are from the buyers of external B2B sites and advertising platforms.
EIP Products A
EIP Products B
EIP Products C
Extra Inquiries Package: Where do they come from?
Comparing offline vs online costs
¿ Inversión
justificada ?
$
How to join?
Documents required:
1. Select one of the Gold supplier’s packages
2. Company registration certificate;2. The most recent one month
phone bill.
Training and management services
In-depth analysis of sector opportunities
Graphic design, development and minisite optimization
Profile set up
Product uploading and catalogue optimization
Extra Inquiries Package Management
Monthly Analytical reports / Competitive Intelligence (Ali Data y BizTrends)
Inquiries filter and management
Integration with internal systems (ERP, CRM) and Ecommerce Platforms
Buyer verification (coming from RFQs)
In company training
Gracias por su atención
Fernando Aparicio | 670 97 33 90
Global Service Partner Alibaba.com
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