Open Collaborative Systems (OCS) is a new approach to design the fuzzy frontend of innovation processes. It is based on the principals of openenss and collaboration.
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OCS Open Collaborative SystemsNew Excellence in the Fuzzy Frontend Innovation Management
April 2012
Dr. Joachim von HeimburgInnovation Architect and Executive Advisor. [email protected]
� Differentiation between horizons: Breakthrough vs. transformational vs. incremental
� Broader view: From product innovation to business model innovation
Open Collaborative SystemsExcellence in Fuzzy Frontend Innovation
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Champions in search for collaboration and openess
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Redesign Fuzzy Front End: Trend to Open Collaborative Systems
Open Collaborative SystemsExcellence in Fuzzy Frontend Innovation
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“Invention comes in many forms and at many scales. The most radical and transformative of inventions are often those that empower others to unleash their creativity – to pursue their dreams. We are creating powerful self-service platforms that allow thousands of people to boldly experiment and accomplish things that would otherwise be impossible or impractical”
Amazon.com CEO & Founder Jeff Bezos.
Excellence in Fuzzy Frontend Innovation
Building the Open Collaborative System (OCS)
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• OCS is a change in paradigm:
� People driven – not process based
� Open: Use the outside potentials and power
� Innovation Eco System: Competitive advantage in the network
� Beyond products: More innovation in design, communication, business models
Mission of the OCS: Identify and
incubate powerful innovative ideas and
concepts (manage the fuzzy front-end)
Two elements:
“Collaborative Ideation Space (CIS)”Vessel for ideation: interdisciplinary
teams are creating ideas
“Open Innovation Ecosystem “Infusion of knowledge, insight and
support to the CIS teams
OCS Open Collaborative System
Open Collaborative SystemsExcellence in Fuzzy Frontend Innovation
Redesign Fuzzy Front End: Logic of the OCS
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Set focus and install CIS
Generate powerful ideas and solutions within a dedicated CIS team
Empower the idea generation by infusing knowledge
Discuss and decide on ideas to move further
Create concept for transfer to the development/innovation process
Open Collaborative SystemsExcellence in Fuzzy Frontend Innovation
Redesign Fuzzy Front End: What boosts innovativeness in OCS?
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CIS = team, room, platform, rules,
tools, space, etc.
Dedicated team for each CIS:
� Strong leader with power and end to
end responsibility
� Experts / champions in relevant
disciplines (formula, design etc.)
� Mix: Internal / external, young /
experienced, locals / hubs etc.
� Team members (max 7-8) with (min.)
25% time,
� No processes - CIS teams will organize on their own
� Setup: Meet often (weekly) / full days; dedicated CIS “war-room”, Greenhouse or Hub
� Knowledge platform for support and collaboration platform