Ontario Division Impact Report 2008 | 2009 Connected...
May 14, 2015
Ontario Division Impact Report 2008 | 2009
Connected...
Ev e r y p i c t u r e t e l l s a c a n c e r s t o r y
All of us have stories about how cancer has touched our lives. And while everyone’s story is different, together we represent a powerful force that can make cancer history. Each and every day, in communities across the province, the
Canadian Cancer Society connects with individuals who have been touched by cancer in some way. For those who need information
or support, or who are ready to celebrate or fight back – we’re here to help Ontarians engage in
meaningful conversations about cancer. We are the voice that connects us all.
Over his 38-year career with Canadian
Press, Ottawa-based photojournalist
Fred Chartrand shot everything from
foreign wars to Olympic games, election
campaigns to sports championships.
But one of his most meaningful projects
occurred last February, when he shot a
photo for PhotoSensitive’s Cancer
Connections exhibition, produced in
partnership with the Canadian Cancer
Society, featuring black and white photos
that illustrate how cancer affects the
lives of countless Canadians.
“I immediately felt like getting involved
and thought of my friend Dominique
Hebert, a breast cancer survivor,”
Fred explains. “Her horse, Calypso,
was great therapy for her and I thought
a shot of her and Calypso would make a
great photo. It was Dominique’s idea that
they both appear bareback.”
“The photo demonstrates hope,” Fred says.
“It shows that life still has some beauty
and drama to it, even after cancer.”
“Cancer Connections took the stranger out
of cancer; people can see themselves in
it,” says Fred. “Photography brings cancer
right to the viewer’s heart, soul and mind.
Seeing it makes people a lot more
sensitive to wanting to help fight cancer.”
COntents
4 Connecting with the Chair and CEO
6-13 Prevention and Advocacy
14 Research
16-23 Information and Support
24-27 Fundraising
28 Planned Giving
30 Corporate Development
32 Planned Giving Gifts Received
34 Corporate Recognition
36 Report from the Chair,
Audit & Finance Committee
37 Financials
38 Provincial Board and Committees
OuR mIssIOnthe Canadian Cancer society is a national, community-based organization of volunteers whose mission is the eradication of cancer and the enhancement of the quality of life of people living with cancer.
This Cancer Connections photo by Fred Chartrand shows his friend, Dominique Hebert, a breast cancer survivor, with her horse Calypso.
PhotoSensitive
PhotoSensitive
Ontario Division Impact Report | 2008 | 2009 3
“Photography brings cancer right to the viewer’s heart, soul and mind.
Seeing it makes people a lot more sensitive to wanting to help fight cancer.”
Fred Chartrand
to view the hundreds of moving black and white photos, or to submit your own, visit www.photosensitive.com/cc.
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It has been said a picture is worth a thousand words. Now imagine hundreds of Canadians, of all ages, from coast to coast, captured in beautiful black and white photography – sharing their very personal and very touching cancer stories – saying so much more than words ever could.
In Ontario, we more than imagined it. We helped make it happen as you’ve just experienced on page 2 of this report through Fred Chartrand’s story. By connecting with PhotoSensitive, a non-profit collective of photographers, we were able to launch a two-year nationwide photo exhibit called Cancer Connections in Toronto in May. The exhibit’s goal: to make meaningful connections and to ensure no one feels alone in their cancer experience.
And it’s these experiences and the very real stories that continue to motivate the Society’s volunteers and staff to eradicate cancer and enhance lives of people living with cancer. Making a positive ‘impact’ on people’s lives is central to everything we do. The Society focuses on building relationships and demonstrates leadership in order to deliver results to make cancer history (which explains why we changed the name of this year’s Annual Report to ‘Impact Report’).
During 2008-09, we especially focused on our values of being courageous and progressive to lessen the burden of cancer.
We’re actively engaging people in conversations about cancer and this report highlights more than a dozen Ontarians with a personal connection to cancer, sharing their stories and describing how the Society has played a role in their lives.
We know that at least half of all cancers can be prevented through healthy living and we’ve been working tirelessly to ensure the best healthy public policies are established in this province. In October, we held a unique gathering on the front lawn of Queen’s Park to thank the government for its recent accomplishments in cancer prevention – such as the bans on the cosmetic use of pesticides and on smoking in cars when children are present – and to urge elected officials to continue making cancer history. We await the implementation of legislation governing the marketing of cigarillos and we continue advocating for regulation of the artificial tanning industry.
For more than 70 years the Society has funded leading-edge research that has improved cancer prevention, produced better treatments, boosted survival rates, and enhanced the quality of life for those living with cancer. In 2008-09, the Society contributed $27.2 million in the most promising cancer research initiatives in Canada. In Ontario, 126 cancer research projects were funded, including 39 new projects. In May, we addressed the
Connec t ing w i th the Cha i r and CEO
under-funding of lung cancer research by investing in seven new projects, thanks to a special $1.3 million infusion made possible by the generosity of Ontario donors to help tackle the biggest cancer killer.
Thanks to numerous advances in research, 62 per cent of people diagnosed with cancer today will survive the disease. To better understand their needs and to disseminate the latest information and resources, we hosted our first-ever province-wide Survivors’ Conference in November. We continue to provide support to those battling cancer, including rides to treatment, peer support and trusted information about cancer. And once again, we hosted The Driven to Quit Challenge that inspired over 26,000 smokers to make an attempt at butting out.
Through Relay For Life – which celebrated its 10th year last year and raised $17.9 million – we enabled Ontarians touched by cancer to connect with one another, celebrate, remember and fight back. In addition, many supporters chose a range of ways to honour their personal connection to cancer. As a result of more than 1,400 independent
community fundraising events, hundreds of planned gifts from individuals and families and generous contributions from corporations and organizations across the province, we made important progress in fulfilling our mission.
None of these accomplishments would have been possible without the generous support of our countless donors, the passionate commitment of the 65,000 Ontarians who volunteered their time and the professional dedication of our staff. We thank each of you for making such impact possible.
Yet there is still so much more to do. It’s too early to know what effect the present economic situation will have on us, but just as cancer doesn’t stop during tough times, neither will we. The Society is aware, well prepared and strongly positioned to continue fulfilling our mission. We are accountable in our financial management, with reserves available if needed. We promise to continue making the best use of the financial and human resources entrusted to us.
Thank you once again for your generous support. We look forward to continuing to connect with you and together, we will make cancer history.
Marion Kirsh, Chair
Peter Goodhand,CEO
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 5
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Forty Members of Provincial Parl iament were joined by 200 Society volunteers and
staf f on October 6 at Queen’s Park to celebrate legis lat ive successes and push for further
progress in cancer prevention.
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• Although considerable progress has been made in provincial legislation supporting cancer prevention, there is still more work to do. Throughout the year, the issue of cancer prevention needs to be kept ‘top of mind’ with Members of Provincial Parliament (MPPs) so that new policies are implemented which will help prevent cancer and build a healthier tomorrow for all Ontarians.
• On October 6, 2008 – as the kick-off to Cancer Prevention Week – the Society organized a unique advocacy event called Celebration at Queen’s Park, with Olympic medal-winner Adam Van Koeverden as master of ceremonies.
• Some 200 Society volunteers and staff from across the province travelled to Toronto, joining together with their MPPs in an event that incorporated key elements of the Society’s signature fundraiser, Relay For Life: a Survivors’ Victory Lap that celebrated cancer survivorship, and a luminary ceremony that remembered those who lost their battle with cancer and honoured those who have survived.
• Speakers at the event thanked elected officials for their past legislative accomplishments and encouraged them to continue being courageous and proactive in the fight against cancer.
• The fact that 40 MPPs took part in the event demonstrates that the Society is a valued partner and key player in the fight to make cancer history. Less than two months after the event, the government passed a new law banning the marketing of cigarillos to youth.
• The event raised awareness about the Society’s advocacy priorities, built new connections among those touched by cancer and served as a reminder that no one has to face cancer alone.
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 7
The Society continues
to lead the way
in encouraging
governments to pass
public policies that
help prevent cancer
and assist those living
with cancer.
C e l e b r a t i n g p r o g r e s s o n c a n c e r p r e v e n t i o n
The air was crisp and the sun shone brightly
last October 6 when 200 cancer survivors,
caregivers, Society volunteers and staff from
all parts of Ontario gathered on the front
lawn of Queen’s Park to thank the provincial
government for its recent accomplishments
in cancer prevention and to urge members
of provincial parliament to continue making
cancer history.
Advocacy is a vital activity of the Society.
Thanks to our geographic reach and broad
mandate in fighting all cancers, we continue
to lead the way in encouraging governments
to pass public policies that help prevent
cancer and assist those living with cancer.
The October 6 Celebration at Queen’s
Park event provided an opportunity for
Ontarians touched by cancer to connect
with one another and advocate for further
legislative action. During the event, MPPs
from each of the three parties shared stories
about their personal connection with cancer.
Elizabeth Witmer, Progressive Conservative
MPP for Kitchener-Waterloo and a former
health minister, first got involved in the
fight against cancer when she was a
secondary school teacher in London.
“I remember sharing stories with my
students about people who had lung cancer
or some kind of oral cancer yet continued to
smoke. What happened to these smokers
was certainly horrible, and I tried then, as I
did throughout my teaching career, to
encourage my students not to take up
smoking.” Commenting on the Celebration
event, Elizabeth said she was “filled with
hope and optimism and encouragement to
see so many people here from different parts
of the province, all committed to the same
cause. I want to thank the Canadian Cancer
Society for the tremendous work that you
do in raising awareness of what needs to
happen in the province. You are a leader.”
The Honourable Ted McMeekin is the Liberal
member for the riding of Ancaster-Dundas-
Flamborough-Westdale, the Minister of
Government Services – and a prostate cancer
survivor. He recounted how his family doctor
called him on a Friday afternoon at his
constituency office, reminding him he’d
missed several appointments for his PSA test.
After getting the test done that afternoon,
he learned four days later his PSA score had
tripled. The biopsy came back soon after,
confirming early-stage prostate cancer, and
he was subsequently treated successfully.
“Thankfully, there are people out there like
you and I who care deeply and are prepared
to do everything we can to be proactive and
get rid of this awful series of diseases.”
NDP member for Beaches–East York Michael
Prue spoke movingly about seeing his once
“hale and hearty grandfather – who used to
take me fishing – lying in the hospital with
brain cancer, unable to speak.” He told of
his own experience “getting zapped in
several spots” as treatment for basal cell
skin cancer. “Really, cancer has come to
affect all of us. I thank the Canadian Cancer
Society and all the others who continually
remind us [what needs to be done].”
He named the ban on retail cigarette
displays as one legislative success, urging
further action on such issues as artificial
tanning, contraband tobacco and toxic use
reduction. The Society continues to lead the
way in encouraging governments to pass
public policies that help prevent cancer and
assist those living with cancer.
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Ann McGoey
played a key role in
advocating for
Thunder Bay’s
ban on cosmetic
pest ic ides .
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• The Society believes that Ontarians should not be exposed to cancer-causing substances at home, at work or in their environment. Wherever possible, exposure to substances that are known, or believed, to cause cancer should be identified and eliminated by substituting safer alternatives. When elimination is not possible, exposure should be reduced to the lowest possible levels.
• Evidence from occupational studies suggests a positive association between exposure to certain pesticides and some types of cancer, including non-Hodgkin lymphoma and leukemia, brain cancer, kidney cancer, pancreatic cancer, prostate cancer and lung cancer.
• Strong evidence also exists indicating that children may be more at risk than other population groups due to their rapidly developing bodies and their more direct means of contact.
• A 2007 Oracle Poll of 1,000 Ontario residents shows 71 per cent of Ontario citizens supported province-wide restrictions on pesticides.
• Since 2002, Society volunteers and staff worked tirelessly with governments and community partners across Ontario to prohibit the use of cosmetic pesticides.
• At the municipal level, this involved meeting with and sending letters to local councillors and mayors, attending city council meetings and delivering deputations, writing letters to the editor and calling community members and other volunteers asking for support.
• Provincially, Society volunteer and staff advocacy efforts included responding to public consultations through the Environment Bill of Rights (EBR) consultation periods, meeting with MPPs and Ministers, sending letters to MPPs, the Premier and Minister of the Environment and writing letters to the editor.
• On June 18, 2008, Queen’s Park passed the Cosmetic Pesticide Act, which banned the sale and use of cosmetic pesticides across Ontario. This regulation matched the toughest existing municipal bylaw in Ontario, and will protect the health of Ontarians with the strongest cosmetic pesticide legislation in North America.
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 9
“People are starting to question the use
of chemicals in our environment…
The pesticides ban may open that
up a little bit and help us look
at other issues.”
Ann McGoey
M i s s i o n a c c o m p l i s h e d o n c o s m e t i c p e s t i c i d e s
“I’ve always been somewhat of an
environmentalist,” says 55-year-old Thunder
Bay resident Ann McGoey. In 2001 at age 47,
she was diagnosed with chronic lymphocytic
leukemia, a rare cancer affecting the immune
system that leaves her open to frequent
respiratory infections and serious fatigue.
Four years later, her illness forced her to
give up her work as a nurse practitioner.
“At my retirement party, I mentioned that I
wanted to help reduce the use of cosmetic
pesticides in Thunder Bay,” Ann recounts. She
made a presentation on the issue to her city’s
chapter of the Registered Nurses Association
of Ontario, and in July 2006 held a meeting
around her dining room table of a dozen
representatives from environmental and
healthcare agencies in the city.
Ann’s group – which included staff from
the Canadian Cancer Society – led public
education sessions, mounted displays at
community events, created ‘pesticide-free’
lawn signs and wrote letters to the editor.
“We also held many, many meetings with
city councillors to educate them on the issue
and joined other stakeholders in working out
the details of the bylaw,” says Ann.
“The support and encouragement we
received from the Society was wonderful,”
Ann explains. “They did printing for us,
sponsored a local survey of Thunder Bay
residents and helped with media relations.”
Eventually, Thunder Bay passed its local
pesticides ban on November 17, 2008.
Thanks to the Society’s advocacy work and
support from other health and environmental
groups, like the one Ann was involved in, this
bylaw added to the 33 municipal bans that
were already in place. These bylaws paved
the way for strong provincial pesticide
legislation, passed in the spring of 2008.
“When I started, I hoped my goal was small
and achievable enough that I could help bring
it to fruition,” she says. “So, I was exhilarated
when the bylaw was passed!”
In Ann’s view, the immediate impact of the
ban will be that parents can feel relieved
their kids or pets can safely play in the park
or on a neighbour’s lawn. “Within 10 years,
I think having a dandelion-free lawn will no
longer be a goal; people will think instead
about having a healthy lawn.”
Overall, she believes that “people are
starting to question the use of chemicals in
our environment, such as cleaning products
and personal-care products. The pesticides
ban may open that up a little bit and help
us look at other issues.”
The Society is currently advocating through its
Take Charge on Toxics campaign for legislation
to reduce environmental carcinogens.
Learn more at www.takechargeontoxics.ca.
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“Youth l ike us look upon the Canadian Cancer Society as leaders and innovators .
It enables us to be more inf luential .”– Sal Anania, pictured with fe l low student, Eric Scura
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• Children travelling in motor vehicles don’t
have a choice when it comes to exposure
to second-hand smoke. The health risk is
serious because of the confined space, and
because they breathe more air than adults
relative to their body weight.
• Even with the vehicle’s windows open,
concentrations of breathable, second-hand
particles from smoking are at least 13 times
higher than outdoor levels.
• Through intense work with tobacco control
advocates, meeting with MPPs and writing
letters to the editor in local newspapers,
Society volunteers and staff put this vital
health issue on the map.
• An Ipsos Reid poll, released in December
2007, showed that 86 per cent of Ontario’s
non-smokers supported this type of
legislation and that 66 per cent of
smokers in Ontario supported it.
• In June 2008, the Government of Ontario
passed legislation – first introduced as a
private member’s bill in December 2007 –
banning smoking in vehicles with children
under 16 present. The law, which imposes
fines of up to $250, took effect
January 21, 2009.
• By reducing youth exposure to second-hand
smoke, the Society is helping to reduce the
incidence of lung cancer, the biggest
cancer killer.
• The legislation also supports educational
efforts around the risks of smoking, and
further de-normalizes tobacco use, since
children now see their parents avoid
smoking while in a vehicle.
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 11
Last year, through the society’s work and through the support of volunteers like 32-year-old Asifa sheikh,
legislation was passed banning candy-flavoured cigarillos, which will help prevent children from smoking.
Pr o t e c t i n g k i d s i n c a r s f r o m s e c o n d - h a n d s m o ke
In the words of Eric Scura, a high school
student at Chaminade College School in
Toronto, “no child should be unwillingly
exposed to second-hand smoke.”
For last year’s Grade 11 leadership course,
Eric, then age 17, and his classmate Sal
Anania, then 16, were looking for a cause
that would benefit the community and
help stop smoking, which claims the lives
of 13,000 Canadians every year. “We heard
about the private member’s bill in the Ontario
legislature to ban smoking in vehicles with
children under 16 present, and we took up
that cause,” says Eric.
Sal’s cancer connection is very personal.
“Both my grandfathers passed away from
lung cancer, and smoking is quite prevalent
in my family.”
The youths created promotional materials
and presentations to raise awareness in their
school and in local elementary schools about
the negative effects of second-hand smoke
and smoking in cars.
The Canadian Cancer Society was a “great
resource base” in the pair’s efforts. “We went
to the Society’s website a lot to gather facts
for our presentations and for our own
reference,” Sal explains.
Eric and Sal also collected about 800
signatures on a petition that was delivered
to their MPP for presentation in the
legislature. “Our goal was to help get the bill
passed, but also to empower the students
and let everyone know that people at a
young age can make a difference,” says Eric.
The youth’s efforts paralleled the advocacy
work of Society volunteers and staff, such
as meeting with MPPs and writing letters
to the editor about the issue. Society
representatives were proud to be present
at Queen’s Park on June 16, 2008 when
the legislation was passed.
On January 21, 2009, Eric and Sal briefly
described their efforts at the Government
of Ontario’s press conference marking the
enactment of the legislation, attended by
Health Promotion Minister Margarett Best.
“It felt good to have all our hard work from
over the last year finally being recognized,”
says Eric.
“Youth like us look upon the Canadian
Cancer Society as leaders and innovators,
enabling us to be more influential,” says Sal.
“Together, we can help stop people from
smoking and reduce the harm caused by
second-hand smoke.”
LeARn mORe AbOut the sOCIety’s effORts In tObACCO COntROL
Read Asifa’s story at www.cancer.ca/impact08.
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Kat ie Armstrong,
a medical s tudent and
former tanning bed user,
intends to advocate for
the Society on the issue
of ar t i f ic ia l tanning.
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• Ultraviolet (UV) radiation, emitted from artificial tanning equipment can cause skin cancer and emit rays that are five times stronger than the mid-day summer sun.
• Skin cancer – which accounts for one in three cancer diagnoses – is mostly preventable.
• Melanoma – the deadliest form of skin cancer – is the second most common cancer in Ontarians aged 15 to 34.
• In 2005, the World Health Organization issued a statement calling for countries to place restrictions on the use of artificial tanning equipment by children under 18.
• For more than two years, Society volunteers and staff have advocated for a ban on the use of artificial tanning equipment by youth; a provincial government registry of artificial tanning equipment; provincial standards for salon-staff training; and an end to the marketing of artificial tanning targeting youth.
• In October, the Society released a research study showing that artificial tanning facilities in Toronto are not following Health Canada’s voluntary safety guidelines, reaffirming the need for provincial legislation. The study revealed:• 60 per cent of tanning facilities did not ask
the age of under-age researchers.• 99 per cent of facilities did not recommend
against tanning for patrons who had type 1 skin - a skin type that always burns and never tans.
• 83 per cent of tanning facilities visited did not provide any type of information or warnings about the risks of tanning to their customers.
• Public awareness about the dangers of sun exposure and artificial tanning continues to grow.
• A commitment was made from the Minister of Health and Long-Term Care to explore the issue further with the Society.
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 13
Second-year University of Toronto medical
student Katie Armstrong admits that, back
in high school, she and her mom used to
visit a tanning salon “to get a good base tan
before we’d go away on vacation. Most of
my friends did it too; we called it ‘fake and
bake.’ It was in style… everyone’s tanned in
Hollywood, right? At a younger age, you’re
more impressionable and think you’re
invincible,” she says.
Now, through her involvement with the
dermatology clinic at Toronto Western
Hospital, she has seen first-hand the
effects of sun-related skin damage, such
as pre-cancer skin changes and actual skin
cancers. “Many people associate these
changes with aging, but they’re actually
related to sun damage,” she explains.
Several members of Katie’s family have been
diagnosed with cancer, but she says the
experience that touched her most involved
her grandfather; he was diagnosed with lung
cancer at age 67 and died two years later,
despite having stopped smoking a decade
earlier. “My papa’s fate was already sealed
because so much damage had already been
done by the time he quit,” she explains.
“That connection makes me passionate about
preventable cancers in general, and
especially melanoma, which can touch a
“When you’re young and may not know
the harms of UV exposure, you’re putting
yourself at an increased risk that you
can’t reverse later on.”
Katie Armstrong
Tu r n i n g o f f t h e t a n n i n g l i g h t s t o h e l p p r e v e n t s k i n c a n c e r
younger population and is the most lethal
form of skin cancer. When you’re young and
may not know the harms of UV exposure,
you’re putting yourself at an increased risk
that you can’t reverse later on.”
Late last year, Katie saw some newspaper
articles about the Society’s campaign against
artificial tanning and got in touch, asking if
she could help. “I can relate a lot to tanning
beds and sun exposure, and I think young
people are not being given enough
information to make an informed
decision about artificial tanning. I believe
it’s important for physicians – which I will
be in the future – to get involved in
advocating for their patients’ well-being
on multiple levels, including legislation.”
Katie intends to get involved in advocating
with the Society by sending letters to MPPs,
and talking to friends – especially her
med-school colleagues – about the issue.
Learn more about Katie’s reason for getting involved in advocacy at www.cancer.ca/impact08.
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Lung cancer survivor Sue Bothwell says her re lat ionship with grandson David
helped her keep f ighting during her s ix months of chemotherapy.
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• Research is essential in helping to eradicate
the more than 200 different types of cancer
and enhancing the lives of those living
with cancer.
• The Society supports research into all
types of cancer, but it has become
increasingly apparent over the last several
years that lung cancer research is seriously
under-funded relative to the burden of this
disease in our population. Lung cancer is the
leading cause of cancer deaths in Ontario and
about 10 to 15 per cent of lung cancers are
attributable to causes other than tobacco use
– it’s not just a smoker’s disease.
• Last year, on behalf of our donors, the
Society, invested $27.2 million in the
most promising cancer research initiatives
in Canada; spanning cancer prevention,
early detection, new treatment options
and support.
• In Ontario, 126 research projects were funded,
including 39 new projects and 55 clinical trials
were enrolling new patients.
• In May 2008, the Society addressed the
under-funding of lung cancer research by
announcing $1.3 million to support seven
new lung cancer research projects, providing
either full or supplemental support.
• Our ongoing research investment continues
to yield new discoveries in cancer prevention,
diagnosis, treatment and support that help
reduce the toll that cancer takes on Ontario
families and communities. To read about
some of the 2008 breakthroughs and
innovative research the Society is funding,
visit www.cancer.ca/impact08.
• Our lung cancer research investment will
leverage new scientific knowledge in such
areas as cancer detection, identifying those at
risk, and improving treatment, thus helping
lessen the burden of this form of cancer.
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 15
“We must keep
fighting until
everyone who is
touched by cancer
is a survivor. After
all, where would
I be without
cancer research?”
Sue Bothwell
In September 2004, as she lay in bed taking
antibiotics for yet another cold, 30-year
smoker Sue Bothwell, then 56, decided,
“this is ridiculous. I have a wonderful life
and a beautiful family. It just seemed like
my time to quit smoking, and I did.”
After quitting, she and her husband Peter
remained busy with leisure and community
activities. Sue expected to feel better after
quitting, but continued to experience a
shortness of breath and lack of energy. On a
regular basis, she saw her family doctor, who
prescribed puffers, antibiotics and cough
suppressants, and also ordered chest x-rays,
which all came back fine.
She asked for a referral to an Ottawa lung
specialist, who ordered a CT scan. In May of
2007, she received the dreaded news: she
had a one-centimetre tumour in her lung
(behind her heart and thus not detectable
by x-ray). “I was devastated,” Sue remembers.
“I thought I had escaped the c-word, but I
hadn’t. You really look your own mortality in
the face. What about my family, especially
my three grandchildren. I had so many plans
for the future.”
Shortly after, she began “six long rounds of
chemo treatments, which I chose to view as
a social thing… I chatted up the nurses and
other patients.” She was motivated to fight
D i s c o v e r i n g t o m o r r o w ’s l u n g c a n c e r b r e a kt h r o u g h s
her cancer most of all by her oldest grandchild,
David, then age 6. “He and I have a very close
relationship. I just wanted to live!”
Sue was enrolled in a clinical trial, which was
funded in part by the Society. After her first
chemo, the main tumour in her lung began
to shrink and she was declared cancer-free
by August. She continues to be monitored
monthly by the lung cancer specialist, has
CT scans every two months and takes an
experimental drug to prevent a recurrence
of her cancer.
As part of her commitment to giving back,
Sue supports others on their cancer journey
through the Society’s Peer Support program,
and is on the steering committee for her
local Relay For Life. (You can read more about
the Peer Support program on
page 20 and Relay For Life on page 24.)
Recognizing that lung cancer research is
seriously underfunded, the Society recently
announced a strategic investment in this area.
“I’m absolutely thrilled the Society is doing
more about lung cancer,” Sue says. “We must
keep fighting until everyone who is touched by
cancer is a survivor. After all, where would I be
without cancer research?”
“Lung cancer is the leading cause of cancer death among
Canadian men and women, but it receives only about three per cent of cancer research funding. this investment
by the Canadian Cancer society is an opportunity to make
new advances.”
Dr. Ming-Sound Tsao, Grant Recipient, Princess Margaret Hospital
Read more about how the society is funding innovative cancer research at www.cancer.ca/impact08.
“Progress towards effective lung cancer treatments has been
frustratingly slow, but by working on unexplored aspects
of lung cancer it is easy to remain hopeful that a
breakthrough is still possible. It is highly motivating to work
on a disease so in need of
breakthroughs.”
Dr. Doug Gray, Grant Recipient, Ottawa Health Research Institute
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Nusrat Fat ima and her daughter Zeba Tayabee – who successful ly batt led
Hodgkin lymphoma in 2006 – attended the Society’s ‘Surviving Cancer and Living
Well Conference’ last November.
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• The great news is that 62 per cent of people
diagnosed with cancer today will survive the
disease. In fact, there are now more than
800,000 cancer survivors in Canada – a
number that will surely increase as the
population ages and as research uncovers
new cancer treatments.
• As the number of survivors grows, the
Society needs to understand how it can
best serve and support these individuals
and their families.
• In November 2008, the Society held
the ‘Surviving Cancer and Living Well
Conference’ – its first-ever, province-wide
event for cancer survivors and caregivers
to support them on their cancer journey
and beyond.
• In one location, the two-day conference
brought together a wide range of speakers
and topics of interest, ranging from nutrition
to fitness, workplace issues to relationships.
• The conference enhanced the lives of the
more than 200 participants, who shared
their stories and connected with one
another in a caring and open environment,
while gaining new techniques and tools for
living with cancer.
• Attendee surveys indicated high levels of
satisfaction with the conference sessions
and formats and post conference follow-up
indicated that a strong sense of engagement
was achieved between participants and the
Society as a result of attending.
• The Society gained valuable insights into
the needs of survivors and caregivers that
will help enhance our services and support
in the future.
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 17
“[At the conference], they made us feel
that survivors and caregivers have so much
to share with the world, and that
we are not alone.”
Nusrat Fatima
C o n f e r e n c e c o n n e c t e d a n d e m p o w e r e d p a t i e n t s , s u r v i v o r s a n d c a r e g i v e r s
Zeba Tayabee had just started Grade 9 in
October 2005 in Markham when she began
experiencing neck pain. Thinking it was just
muscle strain from carrying a heavy school
knapsack, her mother Nusrat Fatima,
suggested Zeba use a hot-water bottle
to ease the discomfort.
By the end of November, Zeba could feel a
bump in her neck, so Nusrat took her to the
family doctor. Various tests found nothing
wrong, but within a couple of weeks the
bump had grown, so her doctor ordered a
biopsy.
The pediatric surgeon at North York General
Hospital in Toronto called Nusrat five days
later, asking her to come with someone
else and with Zeba to get the results of the
biopsy. Says Nusrat: “All I heard the doctor
say was, ‘it’s cancer.’ I didn’t even hear what
type of cancer it was. I just started crying.”
The surgeon explained Zeba had stage 2
Hodgkin lymphoma, then called Zeba into
the room. “She didn’t really understand the
significance of the news until she saw my
face,” Nusrat recounts.
After two cycles of chemotherapy and a
month of radiation, Zeba’s cancer thankfully
disappeared by early July. In September 2006,
nearly a year after the first symptoms, her
cancer was in remission.
Based on Zeba’s experience receiving rides
to treatments arranged by the Society,
and her own use of other Society support
services, Nusrat became a Society volunteer
in 2006, which is how she first heard about
the Society’s ‘Surviving Cancer and Living
Well Conference’. “This is something I have
to attend with Zeba! It will be a wealth of
knowledge for both of us,” she remembers,
immediately enrolling Zeba as a survivor
and herself as a caregiver.
Nusrat hoped to learn about the latest
advancements in cancer treatment, and to
enable Zeba to connect with other survivors.
“I believed hearing their stories would give
her more confidence and strength,”
she says.
Walking in the door at the conference,
Nusrat says she and Zeba felt right at home.
“We knew we were in the right place.
The atmosphere was very welcoming and
accepting. Everyone there knew they had
something in common,” she says, adding
that the conference’s keynote speakers
gave so much hope to the audience, and
that it was very hard choosing which
workshops to attend.
Nusrat explains that the conference
empowered her “in a big way. They made
us feel that survivors and caregivers have
so much to share with the world, and that
we are not alone.”
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David Greenblatt frequently re l ied on the
Society’s transportat ion service during his treatment.
• In addition to the profound emotional issues
of facing cancer, patients often have to deal
with practical logistical challenges, such
as getting to and from their treatment
appointments.
• Through our roster of dedicated volunteers,
coordinated by the Society’s province-wide
network of 35 community offices, we make
life a bit easier for cancer patients by
providing rides to and from their treatment
appointments.
• In 2008, the Society commissioned the
Centre for Behavioural Research and Program
Evaluation (CBRPE), located at the University
of Waterloo, to identify improvements to our
transportation service that will enable it to
meet the growing demand caused by our
aging and growing population.
• In 2008-09, 2,800 volunteer drivers drove
close to 17,000 patients to more than
130,000 treatment appointments.
• About 20 per cent of transportation clients
said they would be forced to miss their
treatment appointments if the service was
not available, according to the CBRPE study.
Ninety-three per cent of clients said the
program made them feel supported.
• Thanks to Society volunteer drivers who
make this vital service possible, client
satisfaction with the transportation program
is extremely high, scoring 11.8 out of 12.
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 19
“It was wonderful to know I could rely
on the Society for assistance [in getting
to my treatments]. [The volunteer]
drivers are just amazing!”
David Greenblatt
At his annual physical in the spring of 2008,
69-year-old David Greenblatt of Toronto
reported to his family doctor that he was
having difficulty swallowing food. Soon
after seeing a specialist, a thoracic surgeon
performed a visual inspection and biopsy that
confirmed David had a malignant tumour
at the base of his esophagus and top of his
stomach. At the end of April, he began
chemotherapy and later, radiation treatment.
After some complications along the way, he
underwent major surgery on October 15 that
extensively shortened the esophagus and
removed half the stomach. Thankfully, a CT
scan in December showed that there were
no traces of the cancer left.
Driving cars has been a recurring theme in
David’s varied career: he raced sports-cars
during the 1960s, ran an independent
car leasing business in Montreal in the 1970s,
and more recently spent a decade driving
and coordinating ‘picture cars’ used in movie
shoots. So it’s somehow fitting that he began
using the Society’s transportation service in
early summer to help him get to his cancer
treatments.
D r i v e s t h a t m a ke a d i f f e r e n c e
Before learning about the service, he often
took taxis to his appointments. “The cost can
really add up when you’re not earning any
income,” he says.
“Since my partner Suzan was working six
days a week and my youngest daughter
was at university in another city, it was
wonderful to know I could rely on the
Society for assistance. It meant one less
thing for me to worry about,” says David.
“The drivers are just amazing!” David says,
noting that many of them are retirees.
“I am very grateful to people who donate
to the Society and thus make this service
possible, and to the drivers themselves for
volunteering their time.”
David continues to steadily recover from his
treatment and has even resumed driving
his car close to home. David is just one
of the 17,000 patients in Ontario that the
Society helped get to and from treatment
appointments last year.
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Cal Patterson –
a colon cancer survivor
and caregiver during his
daughter’s batt le with
Hodgkin lymphoma –
regularly shares his
experiences with others .
• Those battling cancer frequently have
concerns and questions and benefit
from talking with others who have
‘been there before.’
• Those caring for cancer patients need
someone to listen who can normalize
the way they feel and provide practical
suggestions for coping and staying strong.
• The Society’s Peer Support program connects
recently diagnosed cancer patients and/or
their caregivers with specially trained
volunteers who have had a similar
cancer experience.
• After conducting research on caregiver
information and support needs, the Society
developed and delivered role-specific
caregiver training materials. The goal of
the research is program enhancement,
promotion, awareness and recruitment.
• On a daily basis, the Peer Support program
brings understanding, comfort and hope to
those dealing with cancer.
• In 2008-09, the Society arranged 2,876
one-to-one matches for its 650 peer
support volunteers in Ontario, while its
50 active support groups held more than
250 group Peer Support sessions across
the province.
• A recent Society survey showed that over
90 per cent of clients say that the program
lessened their anxiety, helped them
understand their cancer experience
and increased their ability to cope.
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 21
S u p p o r t i n g t h o s e w h o g i v e s u p p o r t
“Peer Support gives [caregivers] a way to talk
openly about their feelings and their fears,
which I know can be very reassuring.”
Cal Patterson
Cancer has been part of Cal Patterson’s life
for even longer than his 18-year career in
politics in the Town of Wasaga Beach.
Presently the town’s mayor, Cal, 61, lost his
44-year-old sister to colon cancer in 1992
and his mother, 69, to the same cancer five
years later. He himself fought colon cancer
for three years, beginning in early 2000.
But Cal’s cancer story began further back
in 1989, when his daughter Carly, 15, was
diagnosed with Hodgkin lymphoma.
“She battled it for eight years, including
going into remission for about a year,
before passing away in April 1998,” he says.
Cal explains that on a couple of occasions,
he took advantage of peer support services
at the hospitals where Carly was being
treated. “I needed to keep things in
perspective. Quite frankly, I didn’t really
prepare myself that Carly might die.”
When caring for Carly, and during his own
treatment journey, Cal spent a lot of time
sitting in hospital waiting rooms, talking
with others who were feeling down and
trying to cheer them up. He vowed: “Once I
get through this thing, I’m going to pass on
those positive thoughts to other people.”
Besides offering informal support within his
local community, Cal began providing peer
support through the Society in 2005,
talking with patients and caregivers alike.
Like other caregiver peer support volunteers,
Cal understands the challenges that caregivers
face in having to be strong and supportive of
their loved ones while still taking care of
their own needs. “My conversations with
caregivers enable them to connect with
someone who understands what they’re
going through. Peer support gives them
a way to talk openly about their feelings
and their fears, which I know can be very
reassuring.”
Cal describes one match where he talked
with the wife, while the husband with
colon cancer listened in on another phone.
“I explained what he was going through with
the chemo, and reassured her that my wife
faced the very same challenges she was
dealing with about the treatment process.
I know she gained some useful information,
and felt more at ease hearing that others
have been in the same boat.”
22
Susan Oliver is one of the Society’s cancer information specialists who answers questions
about all types of cancer and can connect callers to a live interpreter in their language.
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• Patients facing cancer, as well as caregivers
and healthcare professionals, often have
questions about cancer, its treatment and
local support services, but often feel
overwhelmed by the amount of information
that’s out there. They’re looking for an easy
way to get reliable answers to their questions.
• The Society continues to use various means
of delivering trustworthy information about
all types of cancer: by telephone in English
and French and in 100 other languages
through live interpreters; by e-mail; through
our online encyclopedia, cancer.ca; and
through printed brochures and other
publications produced in a number of
languages beyond English and French.
• Last year, the Cancer Information Service
made life a little bit easier for Ontarians
who wanted information about cancer
by answering 26,000 inquiries by phone
and e-mail.
• By providing the very latest and most
reliable information about prevention,
treatment and support, the Society helped
patients, caregivers and healthcare
professionals make the best decisions
regarding cancer treatment and care.
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 23
The trusted source for cancer answers
Last fall, 56-year-old Annette Ferrante of
Brantford was experiencing a mild cough
that didn’t respond to antibiotics or other
medication. Finally, a chest X-ray and then
a CT scan in early December revealed the
unexpected and devastating news: Annette
– a lifetime non-smoker – had stage 4 lung
cancer. “It was like a bomb fell over our
family,” remembers her son Peter, 37,
a commercial banker living in Toronto.
Immediately, Peter set out to learn
everything he could about lung cancer.
He quickly found the Canadian Cancer
Society’s website, and after spending a few
hours browsing, he also called the Society’s
toll-free Cancer Information Service.
The Service is one of the Society’s key
means of providing Ontarians with reliable
information about cancer prevention,
diagnosis and treatment. By calling the
toll-free number or through e-mail,
cancer patients, caregivers and healthcare
professionals can obtain confidential answers
to their questions – in English and French –
five days a week. The Service is accessible to
callers who are deaf, deafened or hard of
hearing and provides an interpreter service,
giving callers near-instant access to live
translation in more than 100 other languages.
Callers can also receive printed information
about cancer or help with accessing what
they need online at cancer.ca. On the
Society’s website, people can source
information about many types of cancers.
Its online encyclopedia contains up-to-date,
detailed information, available in English and
French and selected material is offered in a
number of additional languages including
Chinese, Persian, Punjabi and Italian. As well,
the Community Services Locator is an in-depth
database that is easily searched to find help
with cancer-related needs. Like all the Society’s
activities, its information services would not be
possible without the generous contributions
of our donors.
“The material I found on the Society’s website
was very, very informative, and I had 100 per
cent confidence in its accuracy compared to
other online sources,” Peter explains. “When
I called the toll-free number, I spent more
than a half-hour talking with an information
specialist named Sue who was extremely
compassionate and understanding. She
helped me think through the various issues
we needed to consider regarding my
mother’s care.”
Annette is currently nearing the end of her
chemotherapy, and is determined to recover
so she can spend time with her young
grandchildren. Says Peter: “The Society was
the first place I turned to in order to get
credible information and to help guide
our family in making the right decisions.”
Learn how the society’s Driven to Quit Challenge inspired grand-prize winner, Dianna Watson, to make a pledge to be smoke-free last march at www.cancer.ca/impact08.
In addition to providing information about cancer, the society helps people in their attempts to quit smoking by providing
free information and support through Smokers’ Helpline, 1 877 513-5333 or www.smokershelpline.ca, and through
the Driven to Quit Challenge. One hundred per cent of the 2008 Driven to Quit Challenge winners remain smoke-free.
“The Society was the first place I turned to in
order to get credible information [about my
mother’s lung cancer] and to help guide our
family in making the right decisions.”
Peter Ferrante
24
Tammy MacIsaac-Horvath,
a uterine cancer survivor,
part ic ipated in her f irst
Relay For Life in June 2005. Phot
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• Everyone has a different experience of cancer, but we often don’t know how to talk about it.
• Cancer patients, their families and friends are looking for a way to get together to share their stories, celebrate those who have survived cancer, remember those who have lost their cancer battle and fight back against the disease.
• Back in 1999, the Society held its first Relay For Life – a 12-hour, non-competitive, team-based overnight fundraiser (www.cancer.ca/relay). Relay celebrated its 10th year in 2008 and has grown to become the Society’s signature fundraising event.
• Relay also provides an opportunity for participants to learn how to fight back against cancer, whether that involves joining the Society’s advocacy efforts, becoming a volunteer or helping to raise money. While at Relay, participants also learn how to reduce their risk of cancer through the Cancer Smart Shop and have the opportunity to interact with Society-funded researchers to learn about the latest projects.
• In the spring and summer of 2008, more than 100 communities in Ontario held Relay events, involving 81,000 participants and 12,000 volunteers.
• The Society continues to expand the scope of Relay to include elementary schools, high schools, universities and colleges; in 2008, the Society held 99 youth events that attracted 25,000 participants.
• Relay raised $17.9 million in 2008 that helped the Society fund leading-edge research, provide information and support, advocate for healthy public policy and educate Ontarians on how to reduce their cancer risk.
• Relay enabled 11,500 cancer survivors, families and friends across Ontario to join the biggest cancer event in the world and make the biggest difference in the fight to make cancer history.
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 25
“I Relay because
I’m here and because
I can, and I Relay
for those that can’t.
I Relay to give hope.”
Tammy MacIsaac-Horvath
Having lost her mother to metastatic
breast cancer nine years ago, Tammy
MacIsaac-Horvath of Greenbank was familiar
with the devastation that cancer brings. Still,
she was shocked when, on March 10, 2004
at age 34 – nearing the end of the mater-
nity leave from her job as a medical social-
worker – she was diagnosed with stage
4 uterine sarcoma, a very rare and very
deadly form of cancer. Her doctor was not
hopeful, informing her husband Chuck that
she had only two or three weeks to live.
“I begged and pleaded for surgery,” Tammy
says. “I told him to cut off my arms and legs
if he had to; I needed to be here for my
5-year-old son Hayden and 11-month-old
son Hunter.”
Following surgery, her doctor recommended
chemotherapy. Tammy says she felt like
she was “the walking dead; I felt diseased,
infectious and alone.” She explains that her
chemo routine meant being hospitalized
for one week every three weeks for six
months. “I got to see my kids for one hour
every Wednesday at lunch. I felt like I was
in prison!”
The period following treatment was a highly
emotional, extremely anxious and scary
time, Tammy explains. “You feel like chemo
is your security blanket; more than ever you
R e l a y Fo r L i f e b r i n g s O n t a r i a n s t o g e t h e r t o c e l e b r a t e , r e m e m b e r a n d f i g h t b a c k
feel completely isolated and need a good
support system. Part of that support system
for me was Relay For Life.”
In June 2005, she participated in her first
Relay, having heard about it on TV and
online. “When my family and I arrived at
Relay, we were in awe at the number of
survivors, participants and volunteers.
Seeing all those people and all the
luminaries filled me with mixed emotions:
pride, a sense of belonging, and a profound
sadness. Look at how many of us have
battled this disease and won, but also
many have battled and did not.”
Overall, Tammy says she felt alive. “The
hair on my arms – it was nice to have hair
on my arms again! – was standing on end,
and it felt like a party, a celebration. While
cancer may have touched each of our lives,
it wasn’t going to beat us down!”
She explains she didn’t know what to expect
when the Survivors’ Victory Lap began.
“When I saw all the teams and volunteers
along the sidelines, clapping and cheering
us on, all I could do was cry. It was magical.
I felt like we were all celebrating together
that we were alive. It is one of the most
special and vivid memories of my life.”
Today, Tammy is actively involved on the
steering committee for the North Durham
Relay event, and helped initiate a Relay For
Life event at her son’s elementary school in
2008. “I wanted to show my kids and others
that it’s okay to have a parent with cancer.
It’s also important to educate them to make
healthy lifestyle choices, and to tear down
cancer-related fear and uncertainty. It’s a
privilege to touch their lives with hope,
something I hope they will remember on
the day they might hear the words ‘you
have cancer.’” Tammy says Relay is such a
powerful experience that she wants to get
the event started in other schools as well.
“I Relay because I’m here and because I
can, and I Relay for those that can’t,” says
Tammy. “I Relay to give hope.”
Learn more about tammy’s cancer journey and reason for fighting back at www.cancer.ca/impact08.
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Tim Au-Yeung put his long hair on the
auction block in his own fundrais ing event that
raised over $20,000 for the Society. Phot
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• People often want to join the fight against
cancer and raise money in a way that’s
especially meaningful to them because of
their personal connection to cancer.
• The Society offers a Community Partnerships
program that provides individuals and groups
with all the tools and advice needed to
create fun and effective fundraising events
on their own.
• Last year, the Society enhanced the resources
provided to event organizers by developing
a customizable pledge-based website, plus
links to Facebook, Flickr and other social
networking services.
• In 2008-09, 1,434 Community Partnerships
events were held in Ontario, raising more
than $3.8 million.
• The funds generated by these events
played an important role in helping the
Society achieve its mission of eradicating
cancer and enhancing the lives of those
living with cancer.
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 27
T h e ‘p o w e r o f o n e ’ i n m a k i n g c a n c e r h i s t o r y
“It felt great that I could organize
something like this and bring people
together to make a big difference.”
Tim Au-Yeung
For the past 15 years, Toronto-based interior
designer Tim Au-Yeung, 35, has been easily
recognizable within the design community
for his long dark hair, which falls halfway
down his back.
In late 2008, he decided to donate his hair
to a charity that creates wigs for kids from
disadvantaged families who are being
treated for diseases such as cancer. Tim says
it was an easy decision to partner with the
Society when creating the fundraising event
around the actual haircutting. “I learned
about the Community Partnerships program
on the Society’s website,” he explains.
“It was very simple to set up my own web
page on the Society’s site, then use the
links to Facebook and other places to reach
out to lots of people.” Through his web
page alone, Tim collected nearly $8,000 in
pledges.
Tim persuaded five of his friends and
colleagues to put their hair up for auction
as well. Three volunteered to shave their
heads, while Tim and two others agreed to
cut off at least 10 inches of hair. If the event
reached its total goal of $20,000, then Tim
would get his head fully shaved.
Over 100 people gathered for the event in
a downtown furniture showroom, where
they bid on silent auction items and joined
in several rounds of a live auction for the
scissors and clippers used to perform the
haircuts. “People really got into it and began
pooling their money rather than bidding
against one another,” Tim says. “When the
MC announced we’d hit $20,000, some
hair-salon folks tied my hair into smaller
ponytails to make sure it could be used
properly for the wigs. Then, about 15
people got to cut off my hair!” A Society
representative spoke at the end of the
event, thanking people for their
generous support.
“It started out as a little thing that I just
wanted to do, but it escalated as more
people heard about it,” Tim explains.
“It felt great that I could organize something
like this and bring people together to make
a big difference – helping people like my
aunt who’s a breast cancer survivor, or my
friend’s mom who’s currently battling cancer.
It’s a great example of what the power of
one can accomplish.”
see tim’s ‘after’ shotat www.cancer.ca/impact08.
28
When Ken Trueman
passed away from non-Hodgkin
lymphoma at the age of 34, his
wife chose to celebrate his
l i fe and honour his batt le by
creat ing a gi f t of l i fe insurance
benefi t ing the Society.
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• Individuals wishing to have the greatest
impact in the fight against cancer can
contribute a sizeable financial gift to the
Society, while taking care of their loved
ones, through strategic financial and
estate planning.
• The Society offers an extensive range of gift
planning options for individuals and families,
including the donation of securities, the
purchase of an insurance policy or annuity,
the creation of an endowment fund and the
naming of the Society as a beneficiary in a
will or trust.
• In 2008-09, the Society gratefully received
422 bequests and a number of new
endowment funds and charitable life
insurance policies.
• The thoughtfulness and generosity of
these many supporters made a significant
contribution to our ability to fulfill our
mission and help the Society plan for a
strong future free from the fear of cancer.
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 29
“The purchase of a life insurance policy is
a phenomenal way to give a gift
far beyond your wildest dreams.”
Kiersten Eyes
About nine months after beginning their
lives together in March of 2004, Kiersten
Eyes, then 27, and her partner Ken Trueman,
31, were dealt a horrible blow: Ken was
diagnosed with non-Hodgkin lymphoma.
Following a year of chemo and radiation
treatment, Ken’s cancer was declared in
remission and the couple announced their
engagement in December 2005. But worse
news came four months later when it was
discovered that Ken’s cancer had spread.
Determined not to let cancer stop them
from living their life, Kiersten and Ken
married in August 2006 and fulfilled Ken’s
lifelong dream of seeing Raphael’s School
of Athens while honeymooning in Italy.
Tragically, Ken passed away on
December 5, 2007.
Kiersten, a passionate supporter of the
Canadian Cancer Society, chose to celebrate
Ken’s life by purchasing a new life insurance
policy and naming the Society as owner
and beneficiary. “The financial benefit to
the Society from purchasing this policy is
unbelievably greater than if I were to
simply donate the same fixed amount
of my monthly premiums through regular
contributions,” she explains, adding that
she receives a tax receipt each year for
the value of her premium payments.
“For average income earners who are
Cr e a t i n g t o m o r r o w ’s l e g a c i e s t o d a y
committed to a cause, and wish to make a
gift that speaks to how they want to make
an impact on the world, the purchase of a life
insurance policy is a phenomenal way to give
a gift far beyond your wildest dreams.”
She says she chose the Society as the
recipient of her gift for various reasons.
“Ken believed in the Society and did so much
to fight cancer by participating in clinical trials
and by raising money through Relay For Life
as a team captain. I believe the cancer battle
will be won by a large, national organization
with plenty of resources and a progressive
vision. I know first-hand the Society has that
kind of impact and will use my dollars to the
greatest effect.”
“Cancer will always be a reality in my life,
but by celebrating Ken’s life through this gift,
I know there will be a positive impact from
his journey and my experience, instead of
just suffering. The idea that other lives can
be saved in memory of Ken’s life is a pretty
powerful thing.”
Today, as a volunteer, supporter and employee
of the Society, Kiersten continues to inspire
others to reach beyond their ‘wildest dreams’
and give back in ways that are special and
meaningful to them.
For a complete list of our Planned Giving
donors, turn to page 32.
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Algonquin Power – a hydro-generation
company – was looking for a way to inspire
and energize its 250-person workforce, while
making a real difference for a great cause.
“When we learned about the Society’s Step by
Step Challenge, we saw there was a great fit,”
says David Kerr, Director at Algonquin Power.
The Step by Step Challenge is an exciting
new opportunity for employees to get
involved with the Society. Cancer prevention
is central to the Challenge, as at least half of
all cancers can be prevented through healthy
living and policies that protect the public. The
company received a complete event kit,
including pedometers, promotional materials,
forms to track each employee’s personal step
goals – and trusted Society information on
healthy lifestyles.
Algonquin encouraged their employees to
reach their fitness goals by making a pledge
to match each step taken by employees.
In addition, the company chose to pay the
$25 registration fee for each employee.
Participants are also encouraged to
collect pledges.
“Our employees took over 4 million steps
and were very pleased to have raised $20,000
to help make cancer history, while also learning
how to reduce their cancer risk,” David concludes.
“Step by Step was a great fit for our company to do something
for a great cause.”
• Increasingly, corporations are looking for
high-profile ways to ‘make a difference’ that
helps them connect with their customers and
employees and that has a positive impact on
the broader community.
• The Society actively forms partnerships with
companies to help them enhance their
corporate image, target key markets,
differentiate themselves from the
competition and foster customer loyalty.
• The Society offers several turnkey programs
that companies can implement with their
employees, as well as working together
with corporations as their ‘charity of choice’
on innovative, custom-tailored programs.
• The various corporate development
programs undertaken in 2008 helped
educate Ontarians about cancer and
generated $4.6 million in new revenue
to support the Society’s mission.
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 31
Relay FoR liFe hIGh sChOOL suPPORt mAtCheD fOunDAtIOn’s GOALs
Through its foundation Intact Insurance,
formerly ING Insurance, strives to inspire
and motivate Canada’s youth. The Intact
Foundation invests in opportunities that
build stronger communities for the future
and empowers young people to achieve
their full potential.
Debbie Coull-Cicchini, Senior Vice President,
Ontario Division at Intact Insurance explains
that 2009 will be its fourth year as Provincial
Supporter of the Canadian Cancer Society’s
Relay For Life High School program in
Ontario. “We’re delighted with this
partnership because it aligns so closely
with the Foundation’s goals.”
GROCeRy ChAIn CAmPAIGn KePt the ImPACt LOCAL
In 2004, Foodland and IGA stores across
Ontario launched their Communities for a
Cure campaign to encourage customers,
employees and vendors to raise funds and
awareness for the fight against cancer.
“We were looking for a charitable partner
that would enable us to have the biggest
impact in the fight against cancer, and
where the funds raised in local communities
would stay in those communities to help
fund local cancer programs and services.
The Canadian Cancer Society was the
obvious choice,” says Jim Dores, Senior
Vice-President and General Manager,
Community Formats and Franchise Relations,
Sobeys Ontario.
The Intact Foundation’s investment supported
all 62 Relay High School events that took
place in 2008, enabling more of the funds
raised by the students to go towards the
fight against cancer.
“Relay For Life High School is a remarkable
program that really connects with young
people,” Debbie adds. “Our employees and
our network of independent brokers are very
proud to help make cancer history through
this partnership.”
To see our list of corporate supporters,
turn to page 34.
Besides distributing Society brochures in its
stores, Foodland and IGA collaborated with
the Society in producing an in-store insert on
cancer prevention. By selling paper daffodil
blooms and wristbands as well as hosting
barbecues, car washes and head shaves last
June and July, the 174 participating stores
raised $278,000, surpassing the campaign’s
five-year goal of $1 million.
Says Jim, “The success of our store fundraisers
and the overwhelming support of our local
communities really demonstrates that together,
we are strong in the fight against cancer.”
“Employees and vendors raise funds and awareness.”
“Making history withstrong partnership.”
Anonymous (5 donors)
Isaac Abbott Estate
Florence Catherine Adams Estate
Morlyn Ross Addison Estate
George Agh Estate
Robert McInnes Allan Estate
Howard Burton Allison Estate
Ellen Ames Estate
William “Andy” Roland Anderson Estate
Reta Hazel Anderson Estate
Mabel Florence Andros Estate
Mary Isobel Arbuckle Estate
Clarkson E. Armitage Estate
Mary Eileen Armstrong Estate
Frank Arvay Estate
R. Carl Ashenhurst Estate
Madeleine Attallah Estate
Madolin Viola Austen Estate
Doris Caroline Thomasene Babington Estate
Douglas Banks Estate
Alice Gertrude Bannister Estate
Gladys Margaret Barclay Estate
Marian Elizabeth Barrowman Estate
Beth Bartlett Estate
Mary Speir Beattie Estate
Meryle Marjorie Becker Estate
Grace Victoria Becker Estate
Dorothy I. Behan Estate
Rena Agnes Belcourt Estate
Doreen Jacqueline Bell Estate
Marcus Noel Berger Estate
Winifred May Berry Estate
Samuel Gillespie Berryhill Estate
John Spencer Bigham Estate
Jean Webster Bloye Estate
Joan Norma Boddy Estate
Ena E. Bonner Estate
Antoinette Elyce Borrie Estate
William Edgar Bowman Estate
Roger Valere Brabant Estate
Ellen Bradshaw Estate
Agnes Irene Bramhill Estate
Francis Leaver Brandow Estate
Dorothy Jean Brannan Estate
Elizabeth Margaret Branston Estate
Rodney Rolston Brathwaite Estate
Fern Leta Brennan Estate
Margaret Alice Bright Estate
Barbara Edna Broadbent Estate
Curlena Mae Brooker Estate
Beryl Genese Brooks-Effard Estate
Anne Marie Brownlee Estate
Margaret Brubacher Estate
Wanda Marlene Burt Estate
Helen Morton Butler Estate
Marjorie Eileen Butler Estate
James Foster Byers Estate
Marion Geraldine Cahill Estate
Marcelle Guenette Cardinal Estate
Valerie Marion Carter Estate
Helen Marie Caskey Estate
Shirley Caroline Cass Estate
Illingworth Mark Cassel Estate
Siu Chan Estate
Major Harry Cherry Estate
Ethel Clarabut Estate
Wilson Archibald Clark Estate
Iris Ethel May Clark Estate
Mary Elizabeth Clarke Estate
Rhoda Florence Clarke Estate
Mary Elizabeth Clarke Estate
Margaret Isobel Clemens Estate
Catherine Cleroux Estate
Margaret Lilian Cochrane Estate
Norah Philis Coles Estate
James Collins Estate
John Tracey Conway Estate
Ronald George Corby Estate
Mabel Corney Estate
William Barr Cottnam Estate
Lucy Cox Estate
George Henry Crump Estate
Catherine Ruth Cunningham Estate
Audrey Maxine Cutts Estate
Evelyn Mildred Davidson Estate
Margaret Florence Davidson Estate
Elizabeth Davidson Estate
Fred Armand Derbyshire Estate
Rita Dias Estate
Lorne Herbert Dickinson Estate
Deanna Marie Dobbish Estate
Kathleen Elizabeth Dodman Estate
Bertha Ada Donaldson Estate
Andre Joseph Duclos Estate
Margaret Ross Duncan Estate
Robert Butt Dunlop Estate
Pauline H. Durward Estate
Beatrice Marie Eidt Estate
William James English Estate
Aurora Pua Estrada Estate
Patricia J. Fairs Estate
Tina Falk Estate
Julia Feldman Estate
Ella Marie Felker Estate
Charles F. Fell Estate
Charles Robert Fendley Estate
Gertrude Marquerite Ferguson Estate
Eleanor Mae Ferguson Estate
Dorothea Helen Feyerer Estate
Ellen Betty Dagmar Fischer Estate
Audrey Delphine Fisher Estate
Mary Patricia Kelly Fitzpatrick Estate
Margeret aka Margarete Fleischmann Estate
Mary Elli Fletcher Estate
Arthur Millar W. Foley Estate
Ada Ilene Forsyth Estate
Evelyn Bernadette Fortier Estate
Lois Mary Fraser Estate
Louis Fréchette Estate
Thomas Craig Frew Estate
Herta Maria Freyberg Estate
Lydia Friesen Estate
Irene Fry Estate
Annie Mary Gamble Estate
Earl Arthur Gardner Estate
Myrtle Frances Gaylord Estate
Angela Gecsey Estate
William Lloyd George Gibson Estate
Leonard Garry Gibson Estate
Ronald Theodore Gibson Estate & Trust
James Gillen Estate
Arthur Gillespie Estate
Edith Mary Gilliland Estate
Charles Goff Estate
Ghida Goldsmith Estate
Mary Mildred Gordon Estate
Samuel Gottesman Estate
Charles Nelson Granger Estate
Madeleine Gratton Estate
Marjorie Gray Estate
William Hugh Griffeth Estate
Lillian J. Gunn Estate
Olga Guzei Estate
Ina Hagerman Estate
Muriel Evangeline Haley Estate
Jessie Isobel Hamilton Estate
Evelyn Hammond Estate
Florence Mary Hancox Estate
Lorraine Hands Estate
Lois Marjorie Harper Estate
Orval (aka Orville) Nelson Harris Estate
Rae Adelina Harrison Estate
Gordon James Hartin Estate
Luella May Hawes Estate
Charles Broyd Hay Estate
Garnet Ward Hay Estate
Lois Leone Hayward Estate
Mary Mabel Healey Estate
Elsie Pearl Henderson Estate
Matthew Ira Herman Estate
Doris May Herridge Estate
Victor Hess Estate
Frances Mary Hickey Estate
Theresa Rose Hickman Estate
Eva Hicks Estate
Florence Higgs Estate
Charlotte Maude Hill Estate
Harold T. Hoar Estate
Lucie Helen Homburger Estate
Gertrude Mary Horvath Estate
Ruth Hounslow Estate
Ethel Howarth Estate
Beatrice Helen Howes Estate
Kenneth Hudson Estate
Gordon Mac Huff Estate
Mabel Ketha Humphries Estate
Robert Shirley Hutcheson Estate
Joyce Mary Iles Estate
Verna Wilma Island Estate
Frances Jackson Estate
Frederick Arthur Jackson Estate
Jean Jeffries Estate
Frances Jensen Estate
Christine Janette Johnston Estate
Margaret Jean Johnston Estate
Janet Elizabeth Jones Estate
Marilyn Jean Joselyn Estate
Patricia Kachmar Estate
Rafi Kaftarian Estate
Edna Kaill Estate
Vivian Natalie Karagianakos Estate
Johanna Kattnig Estate
Alan Mackenzie Keith Estate
Anne Helen Kellar Estate
Catherine Kelly Estate
Vera May Kestner Estate
Norma Magdeline Keys Estate
Kenneth Harold Klaehn Estate
Anna Koolen Estate
Lee Leo Kottman Estate
Ephriam Kraft Estate
Jean Ida Labrosse Estate
Lucienne Louise Marie Lachance Estate
George Colin Lafortune Estate
Albert Abrum Lager Estate
Marion Isabel Laing Estate
Marguerite Elizabeth Laing Estate
Margaret Anita Lambe Estate
Edward John Samuel Lang Estate
Lilian Eileen Latham Estate
Irma Marija Laukagals Estate
Bernice Patricia Laurie Estate
Jeannine Lauzon Estate
bequest GIfts ReCeIveD
32
We wish to express our sincere thanks and
appreciation to the individuals and their
families who remembered the Society as
part of their personal legacy in 2008-09.
The following list represents bequests
received through donors’ wills (gifts of life
insurance, proceeds of RRIFs/RRSPs,
securities and charitable remainder trusts):
Joan Maisie Lear Estate
Joseph Edgar Leclaire Estate
Norma Etta Lee Estate
Spurgeon LeGrow Estate
Archibald D. Leitch Estate
Marion Ellenor Lennon Estate
Kathleen Theresa Leonard Estate
Myrtle Libke Estate
Vernon Leslie Lindo Estate
Roy Carl Lindstrom Estate
Eyvel Harold Loucks Estate
Ingeborg Frieda Marie Lueders Estate
Margaret June Lynch Estate
William George MacDonald Estate
Martha Jean MacGillivray Estate
Eva Eileen MacLeod Estate
Joanna Marion Askin MacMicking Estate
John Magill Estate
Jean Douglas Main Estate
Ada Margaret Maisonneuve Estate
Ioana Constance Soutzo Malone Estate
Dorothy Allison Mann Estate
Susan Freida Martin Estate
Arthur Edward Maskell Estate
Peter James Mather Estate
Agnes McBride Estate
John Graham McCallum Estate
Zelda Myra Elizabeth McCaw Estate
Alexandra Marion McCraw Estate
Annie Isabella McCreery Estate
Wilfred Whyte McCutcheon Estate
Hazel McDonald Estate
Isabel Margaret McDowell Estate
William Charles McFarlane Estate
Barbara Jean McGregor Estate
Edith McGregor Estate
Dorothy Edna McIntyre Estate
Patricia McIntyre Estate
John Harve McKenzie Estate
Edna Pearl McKinlay Estate
Jessie Marion McMillan Estate
Mary Isla Meredith Estate
Robert Kenneth Miller Estate
John Miller Estate
Mildred Evelyn Milton Estate
William MacIntosh Moffatt Estate
John Montague Estate
William Charles Moore Estate
Lawrence Bert Morgan Estate
Benjamin Owen Morris Estate
Jean Morris Estate
Brenda Lillian Morrison Estate
Ola Marion Morrison Estate
Joan Lillian Moyle Estate
Florence Winona Murray Estate
Beatrice Ruth Myler Estate
Jeanette Nicholson Estate
John S. Norman Estate
Mary Rosaline O’Brien Estate
Stella Patricia O’Brien Estate
Dorothy K. O’Heron Estate & Tim O’Heron Trust
Hugh Mosley O’Neil Estate
Arthur Laurence Oborn Estate
Ella Ojasson Estate
Jean Murray Oke Estate
John William Ormiston Estate
Nelson Ambrose Lewis Orum Estate
Cecillia Olive Osborne Estate
Francis A. Ouellette Estate
John Keith Owen Estate
Frances Willo Palframan Estate
Winnifred Palmer Estate
Doris Alma Parker Estate
Doris Patchell Estate
Hilda Olive Patterson Estate
Dorothy Pattison Estate
Gordon S. Payne Estate
Patricia Rosemary Peacock Estate
Kazimirz Peklo Estate
Marion Penhale Estate
Mary Frances Perkins Estate
Ivan Perschbacher Estate
Daisy (aka Daisie) Steward Picken Estate
Frances May Platt Estate
Krystyna Podwysocki Estate
Helga Pogue Estate
Lillian Poland Estate
Ronald George Potter Estate
Charlotte Emmy Klara Priem Estate
Alan Thomas Prior Estate
Marguerite Eleanore Pufahl Estate
Elizabeth Hardy Quemby Estate
Keith Allen Rafuse Estate
Fanny Maria Rajala Estate
Pierrette Raymond Estate
Tilly Munn Reid Estate
Marie Brickley Reid Estate
Hugh Valentine Rice Estate
Marie Richards Estate
Caroline Marie Teresa Ridding Estate
Colin Stewart Ridgway Estate
Harry W. Rinkel Estate
George Osborne Robertson Estate
Helen Jane Ross Estate
Mildred Rowland Estate
Flora Edith Rowlandson Estate
Cornelis Ruiter Estate
Mildred Elizabeth Runciman Estate
Dorothy Ruth Estate
Norah Kathleen McCully Rutherford Estate
George Melville Rutherford Estate
Hubert Ryan Estate
Jessie Lincoln Sachs Estate
Harold Edwin Sanders Estate
Phyllis Isabelle Sanderson Estate
Freda Sauder Estate
Zivka Savich Estate
Audrey Scatcherd Estate
Mary Anna Schneider Estate
Jean Velma Scott Estate
Mary Scott Estate
Ivis Maude Senior Estate
Dorothy Harriet Shannon Estate
Margaret Mason Shaw Estate
Kenneth George Henry Shellington Estate
Rhoda Jane Shier Estate
Irene Ottilia Siefried Estate
Jean Simard Estate
Marlene Helen Simmonds Estate
Doris Doreen Simms Estate
Frank Sinfield Estate
Antonia Anita Sipos Estate
Edward James Smiley Estate
Louise Denise Cadieux Smith Estate
Doris Jane Smith Estate
Kathleen Smith Estate
Mabel Rita Snider Estate
Esther Solomon Estate
Frank Joseph Sparrow Estate
Xavier St-Denis Estate
Helen Allen Stacey Estate
Richard Harris Steele Estate
Betty Steinberg Estate
Katherine Sullivan Estate
Ivy Kathleen Summers Estate
Mary Barr Sunter Estate
Bernice Medora Taylor Estate
Eric Leonard Taylor Estate
Madeline Rose Tearle Estate
Marjorie Tebbutt Estate
Douglas E. Theakston Estate
Evelyn Thomas Estate
Robert Wayne Thomas Estate
William Thompson Estate
Thomas George Thompson Estate
Patricia Thompson Estate
Lindsay Thompson Estate/Trust
George Samuel Thomson Estate
Kenneth Mark Tidbury Estate
Wilfred Albert Tomlinson Estate
Margaret Alice Toon Estate
Douglas Godfrey Townsend Estate
Elizabeth Murray Treen Estate
John Joseph Tulipano Estate
Audrey Alayne Twaddle Estate
Edmund Murray Tweedale Estate
Catharina Maria Van de Plasse Estate
Samuel Van Hulstyn Estate
Arie Van Rhyn Estate
Lulu Fair VanAlstine Estate
Cornelius Vanden Top Estate
Margaret Blanche Verschoore Estate
Barbara Eileen Vincent Estate
Leendert Vingerling Estate
Johanna von Selve Estate
Elizabeth Wallace Estate
Clarence Wallace Estate
Jessie Frances Watson Estate
Evelyn May Watson Estate
Charles Edward Watters Estate
Aileen Weaver Estate
Louis Innis Ferguson Webster Estate
Alvina Marie Werner Estate
Jean Katherine Wessel Estate
Anna Maria Pavelka Westermann Estate
Mabel Wheeler Estate
Jessie Victoria White Estate
Joseph Marian Wiacek Estate
Lucy Jean Wilcox Estate
Rudolph Wildmann Estate
Mary Christina Wilkie Estate
Patricia Jean Williams Estate
William Donald Willis Estate
Margaret Evelyn Wilson Estate
Florence Kathleen Wilson Estate
Lillian Eileen Wilson Estate
Marion Jean Wilson Estate
Margaret Isabel Wilton Estate
Catherine Alberta Wonnacott Estate
Douglas Wray Estate
David Bashford Wright Estate
Mary Isabelle Wylie Estate
Caroline Victoria Young Estate
Kenneth Boothe Young Estate
Lucie Helen Homburger Estate
Gertrude Mary Horvath Estate
Ruth Hounslow Estate
Ethel Howarth Estate
Beatrice Helen Howes Estate
Kenneth Hudson Estate
Gordon Mac Huff Estate
Mabel Ketha Humphries Estate
Robert Shirley Hutcheson Estate
Joyce Mary Iles Estate
Verna Wilma Island Estate
Frances Jackson Estate
Frederick Arthur Jackson Estate
Jean Jeffries Estate
Frances Jensen Estate
Christine Janette Johnston Estate
Margaret Jean Johnston Estate
Janet Elizabeth Jones Estate
Marilyn Jean Joselyn Estate
Patricia Kachmar Estate
Rafi Kaftarian Estate
Edna Kaill Estate
Vivian Natalie Karagianakos Estate
Johanna Kattnig Estate
Alan Mackenzie Keith Estate
Anne Helen Kellar Estate
Catherine Kelly Estate
Vera May Kestner Estate
Norma Magdeline Keys Estate
Kenneth Harold Klaehn Estate
Anna Koolen Estate
Lee Leo Kottman Estate
Ephriam Kraft Estate
Jean Ida Labrosse Estate
Lucienne Louise Marie Lachance Estate
George Colin Lafortune Estate
Albert Abrum Lager Estate
Marion Isabel Laing Estate
Marguerite Elizabeth Laing Estate
Margaret Anita Lambe Estate
Edward John Samuel Lang Estate
Lilian Eileen Latham Estate
Irma Marija Laukagals Estate
Bernice Patricia Laurie Estate
Jeannine Lauzon Estate
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 33
The Society also recognizes donors who
have made a commitment through the
establishment of a named endowment fund:
R. John & Agnes M. Adams Charitable Trust
Barbara Burk Endowment Fund
Golden Daffodil Charitable Endowment Fund
Florence Heuckroth Hinton Endowment Fund
Mr. & Mrs. H.D. Howitt Endowment Fund
Edward and Miriam Leranbaum Fellowship and Bursary Fund
Miriam Neveren Memorial Endowment Fund
Robert & Nadia Shapero Endowment Fund
Dr. Kenneth H. Shumak Endowment Fund
Frank Swift - Canadian Cancer Society Endowment Fund
34
OntARIO ImPACt RePORt CORPORAte ReCOGnItIOn 2008-2009
The Canadian Cancer Society is proud to partner with the following organizations in the fight
against cancer. In 2008-2009, these organizations helped the Society to continue to fund
world class research and provide information and support services that enhance the quality
of life of those living with cancer. These associations, companies, employee groups,
foundations and service clubs comprise the Society’s top contributors this year.
A donation to the Canadian Cancer Society makes good business sense. Cancer is truly
everyone’s business – employees, members, customers and the community at large are
impacted by this disease. By donating to the Society these organizations are showing their
stakeholders that they are taking action against cancer. Support of the Canadian Cancer
Society enhances an organization’s corporate image, adds value to its brand and helps a
company to differentiate itself from the competition.
By making a donation to the Society, these organizations are investing in the future health
of their business and helping us make cancer history.
Although we appreciate all contributions, only organizations who contributed $5,000 or
more in 2008-2009 are listed here.
AssOCIAtIOns mAKInG A DIffeRenCe
Canadian Forces Base, 22 Wing
IDI - Independent Distributors Incorporated
Ontario Automotive Recyclers Association
Ontario Produce Marketing Association
WICC - Women in Insurance Cancer Crusade
West Ferris Secondary School
COmPAnIes mAKInG A DIffeRenCe
92.3 Jack FM
93.9 BOB FM
100.5 EZ Rock
104.7 Heart FM
105.1 The River and Z-101
105.3 EZ Rock Sudbury
107.5 KOOL FM
A & B Courier
Accenture
A-Channel
Aerarium/Northstar
AGF Funds
Agway Metals Inc.
Algonquin Power
Alterra Group
Altima Dental Canada
Appleby College
ArcelorMittal Dofasco, F.H. Sherman
Recreation & Learning Centre
Astral Media Radio Group
Atlas Copco Mining And Construction Canada
Baldwin Law
Barrie Advance
Bayshore Broadcasting
Bearskin Airlines
Bell Canada
Blackburn Radio
Bowes Publishers Ltd.
Bruce Power
C.F.F. Stainless Steels
Camelot Golf Club
Canadian Hospital Specialities Ltd.
Canadian National Railway
Canadian Tire Corporation Limited
Cargill Meats Canada
Chronicle Journal
CIBC
Citicards Canada Ltd.
CJCS Radio
CKDO FM, KX96, The Rock
CKLW AM 800
CKNX 101.7 The One
Cogeco Cable Canada Inc.
Columbia Sportswear
Concord Adex
Coral Sea Garment Manufacturing Ltd.
Corus Entertainment
CTV
CTV Northern Ontario
CUETS Financial Limited
Dave Mercer Outdoors Inc.
Deslauriers High School
Dougall Media
Dundee Securities Corporation
Empire Grill
Flamboro Speedway
Flamborough Review
Freedom 55 Financial
Future Shop
G.A. Paper International Inc.
Garden Gallery Inc.
General Motors of Canada
Goldcorp Canada Ltd.
Guelph Area Insurance Brokers
Hamilton Community News
Henry Heyink Construction Ltd.
Homes by DeSantis
Hydro One
Hylands Golf Club
IGA and Foodland, A Division of Sobeys Inc.
Intact Insurance
Investors Group
Johnson & Johnson Inc.
Ken Shaw Lexis
KIX 106, 96.7 CHYM FM
KOOL FM, Oldies 1090
L(earn)²
Lily’s Bridal Boutique
London Free Press
MacEwen Petroleum
Mandarin Restaurants
Maple Reinders Group Ltd.
Markham Museum
Martinrea International Inc.
Marz Homes Holding Inc.
34
Ontario Division Impact Report | 2008 - 2009 35COnneCteD...Canadian Cancer society
Mattamy Homes
MBNA
McKesson Logistics
McNeil Consumer Healthcare
MDF Mechanical Ltd.
Medtronic of Canada Ltd.
NAPA Auto Parts
Norampak Inc., St Mary’s Division
North Bay Nugget
Oakville Beaver
Ontario Power Generation
Ontario Teachers Insurance Plan
ONTIM Investments/Burlington Towers
Orlando Corporation
Osler, Hoskin and Harcourt LLP
Osprey Media
Owasco
Paul Harte Professional Corporation
PCL Constructors Canada Inc.
Penson Financial Services Canada Inc.
Pfizer Canada Inc.
Pickering College
Price Chopper
Quinte Broadcasting
Quinte Pediatrics
RBC
Record News Communications
Reid Heritage Homes
Restaurant Eighteen & Klovaco Entertainment
Rheem Canada Ltd.
RioCan Timmins Square
Rogers
Royal Lighting
Samsung Electronics Canada Inc.
SCA Personal Care North America
Scarborough Lexus Toyota
Scotiabank
Scotiabank Carlingwood
Scotiabank Windsor-Essex
Scott Rankin Gardiner
Simply Mobile Ltd.
Sims Advertising
Smith Brothers Contracting
Spring @ Minto Gardens
Standard Freeholder
Sun Life Financial Services of Canada Inc.
TD Canada Trust
The Canada Life Assurance Co.
The Canada Trust Company
The Economical Insurance Group
The Lapointe Group
The Ottawa Citizen
The Packet & Times
The Post
The Stevens Company Limited
The Waterloo Region Record
Tim Hortons
Toronto Community News
Tradeworld Realty
Ucruising
Vac Aero International Inc.
Vale Inco
Vanguard Global Services Inc.
Vision Transportation
Wal-Mart
Waterloo Regional Police Association and
Recreation Centre
Wave 94.7 FM
Willowgrove
Wyeth Consumer Healthcare Inc.
Yamaha Motor Canada Ltd.
York Region Media Group
emPLOyee GROuPs mAKInG A DIffeRenCe
3M Canada - ECCO
Bell Canada Employee Giving Program
BMO Employee Charitable Foundation
City of London Charity Chest Fund
CN Employees’ and Pensioners’
Community Fund
DBRS Limited
Flanagan Foodservice Inc.
H&R Block Canada, Inc.
Hydro One - Employee’s and Pensioner’s
Charity Trust Fund
IBM Employees Charitable Fund
Jones Packaging
Kodak Canada Inc.
London Life Employees’ Charity Trust
Mazda Canada Inc.
Ontario Power Generation Employees’
and Pensioners’ Charity Trust
Peel Regional Police
Sherkston Open Golf Tournament
TELUS Communications
Terrafix Geosynthetics Inc.
The Great-West Life Assurance Company
The PAC
Toronto Police Service
fOunDAtIOns mAKInG A DIffeRenCe
Community Foundation of Ottawa
Fleming Foundation
Glengarry Foundation
Intact Foundation
Link Charity Canada Inc. on behalf of
Randall Kemp
Private Giving Foundation on behalf of the
Brian & Susan Thomas Foundation
RBC Foundation
Rexall Foundation
The Cares Foundation of Niagara Fallsview
Casino Resort and Casino Niagara
The Catherine & Maxwell Meighen
Foundation
The Lawrason Foundation
The Sprott Foundation
seRvICe CLubs mAKInG A DIffeRenCe
Civitan Clubs of Lanark, Leeds & Grenville
Guelph Zonta Club
Paragon Lions Club
Point Edward Optimist
St.Anthony’s Soccer Club
The Rotary Club of Mississauga
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 35
36
We are pleased to report that the Canadian Cancer Society, Ontario Division continued its history of very successful fundraising activities, and has been able to maintain its investment in mission work. This places us in a strong position to move forward into year four of our Strategic Plan. Our financial position is very healthy, our fundraising activities are well diversified among many community initiatives and those centrally run, and the solid commitment of our volunteers and staff allow us increasing opportunities to make progress in eradicating cancer and helping those living with cancer.
Total revenue of more than $91 million reflects continued growth in strategic revenue streams. The year’s major and planned gifts, at $23.7 million, were well above anticipated results. Our signature fundraising event, Relay For Life, continued to make gains, as we raised $17.9 million through 104 community events and events at 95 educational institutions. In the face of significant competition in the lottery market, we realized a net return from our lottery of $1 million.
These strong results allowed us to contribute more than $27 million for cancer research. Overall spending towards our mission work was $60 million, maintaining the high level of results from the prior year.
We continue to demonstrate fiscal conservatism, with our management and general expense ratio at less than 4%. The Division has diversified its financial strategy by placing funds in medium and longer term investments. These are being managed within structured, conservative portfolios and are designed to increase our investment returns over time. Our remaining investments are low risk and are being managed conservatively as in past years. This strategy has enabled the Division to weather the economic turmoil with only modest reductions in its investment portfolio. With $53 million in total assets, our financial position continues to exhibit great strength. During the year, the Board of Directors approved the transfer of monies into the internally restricted funds to be able to accelerate identified priorities and take advantage of emerging opportunities.
The essential backbone for all our work is the dedication and commitment of our 65,000 volunteers, motivated staff and our cancer research community. All of these groups work toward our mission activities of research, support for people living with cancer, information, prevention and advocacy. We are looking forward to continuing achievements in the coming year.
Lisa CoulmanChair, Audit & finance Committee
fInAnCIAL InfORmAtIOnThe Canadian Cancer Society’s Ontario Division (“Division”) Audited Financial Statements have been summarized to provide the financial information reported in this Impact Report and have been prepared in accordance with generally accepted accounting principles.
InteGRIty AnD ACCOuntAbILItyThe Division commits to fundraising practices that respect donors’ rights to privacy and truthful information, to responsibly manage the funds entrusted to the Division by donors, and to report financial affairs accurately and completely.
The Division is a registered charity under the Income Tax Act and files the annual Registered Charity Information Return with the Canada Revenue Agency and meets all requirements to maintain its charitable status.
stROnG fInAnCIAL mAnAGementA volunteer Board of Directors from communities across the province sets policy, establishes strategic direction and governs Division activities in co-operation with management. The Board directs its Audit & Finance Committee, independent of management and comprised of skilled professionals, to oversee the effectiveness of internal controls over financial reporting, ensure Division assets are safeguarded, and review and monitor the quality and integrity of our financial statements.
KPMG LLP, our independent external auditor, report directly to the Audit & Finance Committee and has unrestricted access to this Committee to discuss their audit and related findings.
ResOuRCesThe Division’s biggest asset is its 65,000 enthusiastic, dedicated volunteers. Our programs benefit from substantial services in the form of this volunteer time. Since these invaluable donated services are not purchased by the Division, they are not recorded in the financial statements.
PLAnnInG fOR the futuReIn order to ensure sufficient resources are available to fund priorities established by the Division’s strategic plan and to take advantage of emerging opportunities, the Board of Directors has set aside a portion of the Division’s net assets. These internally restricted amounts are not available for any other purposes without approval of the Board. Funds have also been set aside for an operating reserve. This is a standard business practice and would provide continued funding of operations if the Division was to experience a temporary deficit.
RePORt fROm the ChAIR, AuDIt & fInAnCe COmmIttee
36
AbOut the ImPACt RePORt
Ontario Division Impact Report | 2008 - 2009 37COnneCteD...Canadian Cancer society
fInAnCIAL POsItIOn
January 31, 2009, with comparative figures for 2008
(in thousands of dollars) 2009 2008
Assets
Current Assets
Cash and investments 25,873 21,497
Other 3,006 3,361
28,879 24,858
Long-term investments 20,003 21,553
Capital and other assets 4,500 4,299
24,503 25,852
53,382 50,710
LIAbILItIes
Current Liabilities 5,996 4,641
Other Liabilities 8,034 6,330
14,030 10,971
ResOuRCes 39,352 39,739
53,382 50,710
the above data has been extracted and summarized from the 2009
Audited financial statements of the Division. A complete set of
financial statements is available upon request.
OPeRAtIOns
year ended January 31, 2009, with comparative figures for 2008
(in thousands of dollars) 2009 2008
Revenue
Community fundraising 25,132 25,777
major and planned gifts 23,688 29,537
Relay for Life 17,864 16,893
Direct response 9,952 10,503
Corporate 4,604 4,005
net proceeds from lottery 1,048 2,149
Other income 9,145 7,005
91,433 95,869
Less direct costs 12,235 11,263
net revenue 79,198 84,606
eXPenDItuRes
Research 27,212 30,600
support for people living with cancer 16,348 14,859
Prevention 8,039 7,219
Information 5,927 5,901
Advocacy 2,623 1,896
fundraising 16,182 14,604
management and general 3,254 3,051
79,585 78,130
Increase (decrease) in resources (387) 6,476
COnneCteD...Canadian Cancer society Ontario Division Impact Report | 2008 - 2009 37
OntARIO DIvIsIOn PROvInCIAL bOARD AnD COmmIttees 2008-2009
bOARD Of DIReCtORs
Marion Kirsh*, Chair, THORNHILL
Stephen Baron*, THORNHILL
Lesa Berec, TORONTO
Marrianne Bridge, TORONTO
Helen Budimir-Hussey, LASALLE (until December 24, 2008)
Marisa Certossi, SUDBURY
Lisa Coulman, BRAMPTON
Wendy Evans, TORONTO
William (Bill) Evans, HAMILTON
Norm Grey, HAMILTON
Janice Hodgson, NEWMARKET
Sterling Johnston, PICTON
Naresh Khosla*, TORONTO
Laura Lee-Blake*, JORDAN
Gary Lindley, BAILIEBORO
Stephen Roche*, THORNHILL
Michael Sherar, TORONTO
Ian Stuart, RICHMOND HILL
David Williams*, GEORGETOWN
*EXECUTIVE COMMITTEE
nOmInAtInG & GOveRnAnCe COmmIttee
Stephen Roche, Chair,
THORNHILL
Kathryn Ash,
TORONTO (until February 17, 2009)
Bill Barley,
ANCASTER
Naresh Khosla,
TORONTO
Peter Vaudry,
SAULT STE. MARIE
AuDIt & fInAnCe COmmIttee
Lisa Coulman, Chair,
BRAMPTON
Tyler Diamond,
TORONTO
Carr Hatch,
TORONTO
Pauline Lai,
TORONTO
Brian Naish,
TORONTO
senIOR LeADeRshIP teAm
Chief executive Officer,
Peter Goodhand
vice President, Operations & Chief financial Officer,
Jeffrey Gullberg
vice President, Community engagement,
Sylvia Leonard
vice President, Development & marketing,
Rick Perciante
senior Director, Public Affairs,
Rowena Pinto
38
Throughout this report, you’ve read about some of the stories we’ve heard this past
year. We hope they serve as a source of inspiration for anyone touched by cancer.
The Canadian Cancer Society strives to eradicate all types of cancer and enhance the lives of those living with the disease.
We thank all of our donors, volunteers and supporters who made their cancer stories their
reasons for giving or getting involved.
Le t ’s s t a y connec t ed so tha t we c an con t inue ou r f i gh t t o make c ance r h i s to r y.
When yOu WAnt tO KnOW mORe AbOut CAnCeR
Visit our website at www.cancer.ca.Call our toll-free, bilingualCancer information Service at 1 888 939-3333.E-mail us at [email protected] Cancer Society, Ontario Division55 St.Clair Avenue West, Suite 500 Toronto, Ontario M4V 2Y7
To read more about the stories, visit www.cancer.ca/impact08.
to view this report in french, please visit www.cancer.ca.
the paper used in this Impact Report contains 100% post-consumer fibre.