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Online Startup Success Formula for Your First Year

Jul 12, 2015

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Merry Wise
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Page 1: Online Startup Success Formula for Your First Year
Page 2: Online Startup Success Formula for Your First Year

Concentrate on Adding Just One New Thing Per Month• Trying to do everything all at once

will just lead to overwhelm, frustration and confusion.

Page 3: Online Startup Success Formula for Your First Year

Concentrate on Adding Just One New Thing Per Month• Trying to do everything all at once will just

lead to overwhelm, frustration and confusion.

• It seems counter-intuitive, but concentrating on integrating just one new thing at a time will speed you up; not slow you down.

Page 4: Online Startup Success Formula for Your First Year

Concentrate on Adding Just One New Thing Per Month• Trying to do everything all at once will just lead to

overwhelm, frustration and confusion.• It seems counter-intuitive, but concentrating on

integrating just one new thing at a time will speed you up; not slow you down.

• There are many steps to take on your online business journey; slow down and enjoy the ride.

Page 5: Online Startup Success Formula for Your First Year

The Benefits of The Success Formala Model

You'll know what works.

Page 6: Online Startup Success Formula for Your First Year

The Benefits ofThe Success Formula Model

You'll know what works.

• When you're adding just one new thing per month, you'll be able to determine what is most effective.

Page 7: Online Startup Success Formula for Your First Year

The Benefits ofThe Success Formula Model

You'll know what works.• When you're adding just one new thing per

month, you'll be able to determine what is most effective.

• So you can keep the things that do while eliminating the things that don't.

Page 8: Online Startup Success Formula for Your First Year

Non-Negotiables

Getting clear on who your ideal market is:

Page 9: Online Startup Success Formula for Your First Year

Non-NegotiablesGetting clear on who your ideal market is:

This isn't just about who you CAN help the most, but who do you WANT to help the most.

Page 10: Online Startup Success Formula for Your First Year

Non-NegotiablesGetting clear on who your ideal market is:

This isn't just about who you CAN help the most, but who do you WANT to help the most.

• The more specific you can get, the better.

Page 11: Online Startup Success Formula for Your First Year

Non-Negotiables• Setting up a website or other

online presence (of course)

Page 12: Online Startup Success Formula for Your First Year

Non-Negotiables• Setting up a website or other online

presence (of course)

•Building your list

Page 13: Online Startup Success Formula for Your First Year

Non-Negotiables• Setting up a website or other online

presence (of course)• Building your list

• Adding content to your site at least 2-3 times per week (We'll talk about this more a little later)

Page 14: Online Startup Success Formula for Your First Year

Non-Negotiables• Setting up a website or other online presence (of

course)• Building your list• Adding content to your site at least 2-3 times per week

• Consistently staying in touch with your subscribers so they don't forget who you are

Page 15: Online Startup Success Formula for Your First Year

Steps for Building Your List

•An irresistible offer

Page 16: Online Startup Success Formula for Your First Year

Steps for Building Your List

• An irresistible offer

• Simply saying, "Sign-up for my newsletter" doesn't cut it anymore.

Page 17: Online Startup Success Formula for Your First Year

Steps for Building Your List

• An irresistible offer• "Sign-up for my newsletter" isn't effective

anymore.

• Neither is saying: "Sign-up for a free coaching session"

Page 18: Online Startup Success Formula for Your First Year

Steps for Building Your List

• An irresistible offer• "Sign-up for my newsletter" isn't effective anymore. • Neither is: "Sign-up for a free coaching session"

• It needs to be something that offers a tangible benefit: A "How-to" or "10 Things to avoid if..." are good places to start

Page 19: Online Startup Success Formula for Your First Year

Your Irresistible OfferCan be in the format of:• A short report

Page 20: Online Startup Success Formula for Your First Year

Your Irresistible OfferCan be in the format of:• A short report

• A video

Page 21: Online Startup Success Formula for Your First Year

Your Irresistible OfferCan be in the format of:• A short report • A video

• An audio

Page 22: Online Startup Success Formula for Your First Year

Your Irresistible OfferCan be in the format of:• A short report • A video• An audio

• A slideshow

Page 23: Online Startup Success Formula for Your First Year

Things to Keep in Mind for Your Offer

• People have short attention spans

Page 24: Online Startup Success Formula for Your First Year

Things to Keep in Mind for Your Offer

• People have short attention spans

•Keep your reports short (10 pages or less)

Page 25: Online Startup Success Formula for Your First Year

Things to Keep in Mind for Your Offer

• People have short attention spans• Keep your reports short (10 pages or

less)

• Your videos less than 5 minutes

Page 26: Online Startup Success Formula for Your First Year

Things to Keep in Mind for Your Offer

• People have short attention spans• Keep your reports short (10 pages or less)• Your videos less than 5 minutes

• Same goes for audios - Keep them at 10 minutes or less

Page 27: Online Startup Success Formula for Your First Year

Things to Keep in Mind for Your Offer

• People have short attention spans• Keep your reports short (10 pages or less)• Your videos less than 10 minutes• Same goes for audios - less than 10 minutes

• IMPORTANT: Let them know they will learn all they need to know in "10 minutes or less;" "10 pages or less."

Page 28: Online Startup Success Formula for Your First Year

Things to Keep in Mind for Your Offer

• People have short attention spans• Keep your reports short (10 pages or less)• Your videos less than 10 minutes• Same goes for audios - less than 10 minutes

• Let them know they will learn all they need to know in "10 minutes or less;" "10 pages or less."• If you do this, they'll be more likely

to read, watch or listen rather than having your offering sit on their hard drive gathering dust.

Page 29: Online Startup Success Formula for Your First Year

Month 1• Concentrate mainly on getting

clear on who you want to help.

Page 30: Online Startup Success Formula for Your First Year

Month 1• Concentrate mainly on getting clear on who

you want to help.

• You can find help with this by doing an internet search for "niche marketing" or "determining your ideal client"

Page 31: Online Startup Success Formula for Your First Year

Month 1• Concentrate mainly on getting clear on who

you want to help.• You can find help with this by doing an

internet search for "niche marketing" or "determining your ideal client"

• You can also check out my Pick a Niche eCourse for help

Page 32: Online Startup Success Formula for Your First Year

Month 1• Concentrate mainly on getting clear on who you want to help.• You can find help with this by doing an internet search for

"niche marketing" or "determining your ideal client"• You can also check out my Pick a Niche eCourse for help

• This is one of the most difficult steps for most new entrepreneurs. If you find yourself struggling with this, I can help you; check out options for my personal 1:1 guidance: Mentoring Options

Page 33: Online Startup Success Formula for Your First Year

Month 2• Focus on getting your website up.• If it's already up, focus on getting

your webcopy aligned with your chosen niche

Page 34: Online Startup Success Formula for Your First Year

Month 2• Focus on getting your website up, or if it's already

up, on getting your copy aligned with your chosen niche

• Add content at least every 2-3 days; daily is ideal (We have an eCourse available for Creating Content Training. If you're interested, click here: Creating Content eCourse)

Page 35: Online Startup Success Formula for Your First Year

Month 2• Focus on getting your website up, or if it's already

up, on getting your copy aligned with your chosen niche

• Add content at least every 2-3 days; daily is ideal (We have an eCourse available for Creating Content Training. If you're interested, click here: Creating Content eCourse)

• Share your content (aka blog posts) on Social Media - start with Facebook

Page 36: Online Startup Success Formula for Your First Year

Month 2• Focus on getting your website up, or if it's already up, on

getting your copy aligned with your chosen niche• Add content at least every 2-3 days; daily is ideal (We have an

eCourse available for Creating Content Training. If you're interested, click here: Creating Content eCourse)

• Share your content (aka blog posts) on Social Media - start with Facebook• If you don't have a Facebook page

for your business; set one up. Share your content both on your personal and your business page.

Page 37: Online Startup Success Formula for Your First Year

Months 3 -12You have a lot of options. Trying to integrate them all at once is

where many entrepreneurs –Get stuck– Start to lose momentum–Give up altogether

I want to help you avoid all of these ~ but particularly this last one.

Page 38: Online Startup Success Formula for Your First Year

Months 3 -12 Options

REMINDER: Choose one of these and work it for a month. Don't try to add these all at once!

Page 39: Online Startup Success Formula for Your First Year

Months 3 -12 OptionsREMINDER: Choose one of these and work it for

a month. Don't try to add these all at once!

Options:–Ezine Articles

Page 40: Online Startup Success Formula for Your First Year

Months 3 -12 OptionsREMINDER: Choose one of these and work it for

a month. Don't try to add these all at once!

Options:–Ezine Articles

–Twitter

Page 41: Online Startup Success Formula for Your First Year

Months 3 -12 OptionsREMINDER: Choose one of these and work it for a

month. Don't try to add these all at once!

Options:– Ezine Articles

–Twitter

–Linked-In

Page 42: Online Startup Success Formula for Your First Year

Months 3 -12 OptionsREMINDER: Choose one of these and work it for a month. Don't

try to add these all at once!

Options:– Ezine Articles

–Twitter–Linked-In

–Newsletter. Learn about auto-responders so you can send it out more regularly.

Page 43: Online Startup Success Formula for Your First Year

Months 3 -12 OptionsREMINDER: Choose one of these and work it for a month. Don't try to add

these all at once!

Options:– Ezine Articles

– Twitter– Linked-In–Newsletter. Learn about auto-responders so

you can send it out more regularly.

–Comment on blogs and forums that allow you to link to your website

Page 44: Online Startup Success Formula for Your First Year

Months 3 -12 OptionsREMINDER: Choose one of these and work it for a month. Don't try to add these all at once!

Options:– Ezine Articles

– Twitter– Linked-In– Newsletter. Learn about auto-responders so you

can send it out more regularly.– Comment on blogs and forums that allow you

to link to your website

–Create your own products and advertise them on internet classified ads

Page 45: Online Startup Success Formula for Your First Year

Months 3 -12 OptionsREMINDER: Choose one of these and work it for a month. Don't try to add these all at once!

Options:– Ezine Articles– Twitter– Linked-In– Newsletter. Learn about auto-responders so you can send it

out more regularly.– Comment on blogs and forums that allow you to

link to your website– Create your own products and advertise

them on internet classified ads

–Pinterest

Page 46: Online Startup Success Formula for Your First Year

Months 3 -12 OptionsREMINDER: Choose one of these and work it for a month. Don't try to add these all at once!

Options:– Ezine Articles

– Twitter– Linked-In– Newsletter. Learn about auto-responders so you can send it out more regularly.– Comment on blogs and forums that allow you to link to your website– Create your own products and advertise them on internet

classified ads– Pinterest

–Contact niches similar to yours - but not competing- about guest-blogging

Page 47: Online Startup Success Formula for Your First Year

Months 3 -12 OptionsREMINDER: Choose one of these and work it for a month. Don't try to add these all at once!

Options:– Ezine Articles

– Twitter– Linked-In– Newsletter. Learn about auto-responders so you can send it out more regularly.– Comment on blogs and forums that allow you to link to your website– Create your own products and advertise them on internet

classified ads– Pinterest– Contact niches similar to your about guest-

blogging

–Create presentations for Slideshare

Page 48: Online Startup Success Formula for Your First Year

Months 3 -12 OptionsREMINDER: Choose one of these and work it for a month. Don't try to add these all at once!

Options:– Ezine Articles

– Twitter– Linked-In– Newsletter. Learn about auto-responders so you can send it out more regularly.– Comment on blogs and forums that allow you to link to your website– Create your own products and advertise them on internet classified ads– Pinterest– Contact niches similar to your about guest-blogging– Create presentations for Slideshare

–Create videos to share on YouTube, Vimeo and other video share sites

Page 49: Online Startup Success Formula for Your First Year

Thank You!I hope this presentation will serve

to help take the overwhelm out of running your online business.

Page 50: Online Startup Success Formula for Your First Year

Thank You!I hope this presentation will serve to help take the

overwhelm out of running your online business.

I'm Merry Wise, Your Online Startup Guru.

Page 51: Online Startup Success Formula for Your First Year

Thank You!I hope this presentation will serve to help take the overwhelm out of

running your online business.

I'm Merry Wise, Your Online Startup Guru.

I specialize in helping you manage the intricacies of optimizing

revenue while minimizing unnecessary expenditure in the launch phase of your online business.

Page 52: Online Startup Success Formula for Your First Year

Thank You!

Merry Wise, Online Startup Guru

published by OwnYourConfidence.com @WiseMerry1

OwnYourConfidence

OwnYourConfidence.com