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Experience & Design in the Mobile World User Interface and Experience Design Nathan Freitas, Oliver+Coady [email protected]
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Oliver Coady Columbia Mobile Ux Talk Feb2009

Jul 15, 2015

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Page 1: Oliver Coady Columbia Mobile Ux Talk Feb2009

Experience & Design in the Mobile World

User Interface and Experience DesignNathan Freitas, [email protected]

Page 2: Oliver Coady Columbia Mobile Ux Talk Feb2009

When developing software for the web or a desktop computer, you only need to consider the mouse and the keyboard.

With a mobile device, you must take into account the entire world around you (and your users).

Page 3: Oliver Coady Columbia Mobile Ux Talk Feb2009

Possible User Input Sources for a Mobile Device

• Keyboard

• “Click” Tap via Touch (or Stylus)

• Wheel or Trackball

• GPS or Network Location

• Accelerometer Motion

• Orientation / Compass / Altitude

• Vibration

• Sound / Music

• Wireless Network Coverage

• Environment Lighting

• Multitouch and Gestures

• Device Security / Loss

Page 4: Oliver Coady Columbia Mobile Ux Talk Feb2009

Three Device Classes

Mobile devices can be categorized by their physical dimensions, network connectivity,

software capabilities and more

Page 5: Oliver Coady Columbia Mobile Ux Talk Feb2009

Low: WAP / SMS

Page 6: Oliver Coady Columbia Mobile Ux Talk Feb2009

text NATHANF to 41411

(my SMS business card)

Page 7: Oliver Coady Columbia Mobile Ux Talk Feb2009

Medium: Java / J2ME / Symbian

Page 8: Oliver Coady Columbia Mobile Ux Talk Feb2009

High: Apple iPhone, Android, Windows Mobile

Page 9: Oliver Coady Columbia Mobile Ux Talk Feb2009

User Experience, Desires & Dreams

Page 10: Oliver Coady Columbia Mobile Ux Talk Feb2009

Think about the “60 second” use case...

and then think about the “60 minute” use case.

Page 11: Oliver Coady Columbia Mobile Ux Talk Feb2009

60 second = quick reference, lookup or messagedirections, scores, stocks, weather...

60 minute = long, in-depth interaction while relaxing, wasting time or on a train or planenetworked game, writing / reading / browsing, movies, podcasts, project / finance management

Page 12: Oliver Coady Columbia Mobile Ux Talk Feb2009

Casual

Serious

UtilityGame

Dice

RPG

Flashlight

Banking

Page 13: Oliver Coady Columbia Mobile Ux Talk Feb2009

What Would Fisher Price Do?

Easy, Fun, Instant Feedback, Limited Choices

Page 14: Oliver Coady Columbia Mobile Ux Talk Feb2009

12 Myths of Mobile User-Interface Design

• Users want power and aesthetics. Features are everything

• What we really need is a Swiss army knife

• 3G is here!

• Focus groups and other traditional market analysis tools are the best way to determine user needs

• If it works in New York, it will work anywhere

• The killer app will be games, --er, no, I mean, nightlife, or gps.... uh...

• Mobile devices will essentially be phones, organizers, or combinations, with maybe music/video added on

• The industry is converging on a UI standard

• Highly usable systems are just around the corner

• One underlying operating system will dominate

• Mobile devices will be free-or nearly free

• Advanced data-oriented services are just around the corner

http://nickcowie.com/2008/revisited-12-myths-of-mobile-user-interface-design/

Page 15: Oliver Coady Columbia Mobile Ux Talk Feb2009

Create Your User Stories

I want to be able to find all the open happy hours nearby so I

can save money

While I am shopping at a store, I want to be able to find out if I

can get it cheaper online

I want to be able to poll my friends for advice at any moment

I am walking to get fast food and I’d really like my lunch to

be ready when I get there

As I go for a run, I want to know how my pace is

compared to others my age.The camera should wait until

my hand is still and the shot is level before the picture is taken.

Page 16: Oliver Coady Columbia Mobile Ux Talk Feb2009

Think About Where & When

• At the office, during a meeting

• By a parent, during breakfast

• In the backseat of a taxi

• By a doctor in a hospital

• By a soldier at a base

• At a sales meeting, for a $$$ deal

• By a single parent, making dinner

• In the drivers seat of a semi-truck

• By a doctor in Rwanda

• By a soldier, under fire

Page 17: Oliver Coady Columbia Mobile Ux Talk Feb2009

Simple Wireframing

Page 18: Oliver Coady Columbia Mobile Ux Talk Feb2009

Iterating with Paper

Page 19: Oliver Coady Columbia Mobile Ux Talk Feb2009

At some point, ink turns into pixels

Page 20: Oliver Coady Columbia Mobile Ux Talk Feb2009

Apple iPhone Human Interface Guidelines

http://developer.apple.com/iphone

Page 21: Oliver Coady Columbia Mobile Ux Talk Feb2009

Use Standard Buttons / Icons / Assets

Page 22: Oliver Coady Columbia Mobile Ux Talk Feb2009

Tools to Discuss & Download

Page 23: Oliver Coady Columbia Mobile Ux Talk Feb2009

Better Design through Stenciling

Page 24: Oliver Coady Columbia Mobile Ux Talk Feb2009

LWUIT: Make J2ME Sexier

Lightweight UI Toolkit aka “Swing for Mobile”

Page 25: Oliver Coady Columbia Mobile Ux Talk Feb2009

Xcode Interface Builder

Page 26: Oliver Coady Columbia Mobile Ux Talk Feb2009

DroidDraw

Page 27: Oliver Coady Columbia Mobile Ux Talk Feb2009

Application Case Studies

Page 28: Oliver Coady Columbia Mobile Ux Talk Feb2009

Web Portal -> Mobile Application

Page 29: Oliver Coady Columbia Mobile Ux Talk Feb2009

Browser-based / Multi-Device

Opera / XHTML

Blackberry

Android

iPhone

Page 30: Oliver Coady Columbia Mobile Ux Talk Feb2009

Browser-based / Multi-Device

Opera / XHTML

Blackberry

Android

iPhone

Page 31: Oliver Coady Columbia Mobile Ux Talk Feb2009

Geo Reporting Application

Form-based application with Multimedia Capture

Page 32: Oliver Coady Columbia Mobile Ux Talk Feb2009

Mobile Apps Connect to the Web

Also accessible via SMS, Twitter, VOIP/Telephone

Page 33: Oliver Coady Columbia Mobile Ux Talk Feb2009
Page 35: Oliver Coady Columbia Mobile Ux Talk Feb2009

Mobile Content Management System (CMS)

Splash Screen Content Drop-down Menu

Page 36: Oliver Coady Columbia Mobile Ux Talk Feb2009

In Summary

• Spend at least half your time thinking, drawing, designing and planning

• Don’t just design for the lowest common denominator

• Mouse Click != Finger Tap

• For Web -> Mobile, extract just the most useful bits of functionality

• Connectivity is Your Enemy

• and more?

Page 37: Oliver Coady Columbia Mobile Ux Talk Feb2009

Links

• Apple iPhone HIG: http://developer.apple.com/iphone

• Inauguration Report: http://npr.org/inaugurationreport

• Ultimate iPhone Stencil: http://graffletopia.com/stencils/413

• DroidDraw: http://www.droiddraw.org/

• J2ME LWUIT: https://lwuit.dev.java.net/

Page 38: Oliver Coady Columbia Mobile Ux Talk Feb2009

Thank You!

email: [email protected]: http://openideals.com