OCTOBER 28–NOVEMBER 3, 2009 CROCUS EXPO INTERNATIONAL EXHIBITION CENTRE MOSCOW, RUSSIA CROCUS EXPO INTERNATIONAL EXHIBITION CENTRE THE PREMIUM PRINTING.

OCTOBER 28–NOVEMBER 3, 2009

MOSCOW, RUSSIA CROCUS EXPO CROCUS EXPO

INTERNATIONAL EXHIBITION CENTREINTERNATIONAL EXHIBITION CENTRE

POLYGRAPHINTER’2009THE THE PREMIUMPREMIUM PRINTING EXHIBITION PRINTING EXHIBITION

IN RUSSIA AND EASTERN EUROPEIN RUSSIA AND EASTERN EUROPE

www.polygraphinter.ru www.mvk.ru

ORGANIZERS ORGANIZERS

ENDORSED BY:MOSCOW CITY GOVERNMENT

CHAMBER OF COMMERCE AND INDUSTRY OF THE CHAMBER OF COMMERCE AND INDUSTRY OF THE RUSSIAN FEDERATIONRUSSIAN FEDERATION

MOSCOW CHAMBER OF COMMERCE AND INDUSTRYMOSCOW CHAMBER OF COMMERCE AND INDUSTRY

INTERREGIONAL PRINTER’S AND PUBLISHER’S ASSOCIATION


MVK INTERNATIONAL EXHIBITION COMPANY www.mvk.ru/eng/One of the Russia’s most experiences and successful producers of trade shows.

http://www.mvk.ru/eng/

Polygraphinter targets the entire printing and publishing market including ultimate consumers. It features a complete exposition of machinery, technology, suppliers, materials, consumables, as well as design, consulting and full cycle production of finished printed products for clients seeking the latest competitive solutions.

Polygraphinter exhibitor’s list presents all domestic industry suppliers and top international manufacturers. They return every other year to this unique Russian printing event that delivers the industry exposure.

Whether you are looking to make sales, generate leads, launch products, or network with Russia’s industry leaders, at Polygraphinter you will meet the qualified executives that can create valuable business opportunities for your company.


Exhibition conceptExhibition concept

CO-LOCATED EVENT:CO-LOCATED EVENT:PAPEXPO/PAPEXPO/

PACKCARTONPACKCARTON

(PULP AND PAPER PRODUCTS, NEW TECHNOLOGIES, EQUIPMENT AND

MATERIALS FOR CARDBOARD AND CORRUGATED BOARD PACKAGING

MANUFACTURING)

PRINTINGPRINTINGEQUIPMENTEQUIPMENT

PRINTING PRINTING TECHNOLOGIESTECHNOLOGIES

PRINTING PRINTING MATERIALSMATERIALS

EXHIBITION AREASEXHIBITION AREAS

CO-LOCATED EVENTSCO-LOCATED EVENTS::

LABELSHOWLABELSHOWANDAND

ON DEMAND Russia ON DEMAND Russia 20092009

CONFERENCE&EXPOSITION CONFERENCE&EXPOSITION FORFOR DIGITAL PRINTING DIGITAL PRINTING

TECHNOLOGIESTECHNOLOGIES


Preview and select the pavilions that match your target audience!Preview and select the pavilions that match your target audience!

POLYGRAPHINTERPOLYGRAPHINTER


Exhibition SubjectsExhibition Subjects- Design and Arts Products (Fonts and font management, web page creation tools, color proofing)

- Prepress equipment (electronic prepress systems & workstations, scanners, RIPs, wide format printers, computer-to plate tools)

- Software (document layout, PDL, PDF applications, web-to-print, estimating tools, color management, drawing/illustration, page layout)

- Offset/lithographic presses, digital presses, gravure presses, computer-to-plate systems

- UV & engraving equipment, Ink jet systems, platesetters, thermographic systems

- Blanket coaters, dryers, ink mixing & dispensing equipment, humidification

- Finishing & bindery equipment

- Consumables, substrates & supplies

- Print output equipment

- Parts & equipment, accessories

- Equipment for mail management, automated collating, folding and insertion, stamping, data processing.

- Consulting, trade press, associations

- Printing industry- Publishing, book & newspaper printing- Design & creative services- Commercial - Packaging & Converting- Paper - Mailing and fulfillment professionals- Media- Supplies vendors- Consulting

Who attendsWho attends


Corporate managers, experts, marketers and others, all attend Polygraphinter as Corporate managers, experts, marketers and others, all attend Polygraphinter as buying team looking to make the purchasing decision that will keep them ahead buying team looking to make the purchasing decision that will keep them ahead

of the curve in their market.of the curve in their market.

Put your products and company name in front of buyers from every segment of the market:

13

43

14

8 7

0

5

10

15

20

25

30

35

40

45

Attendees profile: by field of company's activity

INDUSTRIAL ENTERPRISES

PRINTING HOUSES

DESIGN COMPANIES

TRADING COMPANIES

PRODUCERS/SUPPLIERS OFPRINTING MATERIALS

2007

National exhibitors 360

International exhibitors 101

Total exhibitors 461

Countries represented 26

Number of unique visitors 18,501

Exhibition space gross 40,000 m²

Last show statistics*Last show statistics** * The statisticsThe statistics is is representedrepresented by official by official show show auditauditoror Ernst & Young according to FKM rules accepted in Europe.Ernst & Young according to FKM rules accepted in Europe.

Budgets for exhibiting are set to decline in 2009, but trade shows areBudgets for exhibiting are set to decline in 2009, but trade shows arestill a primary means for generating sales leads. In these difficult times face to face still a primary means for generating sales leads. In these difficult times face to face communication and personal contact are more important than ever. Due to crisis communication and personal contact are more important than ever. Due to crisis people are getting more careful, it is important for them to see a partner's face and to people are getting more careful, it is important for them to see a partner's face and to estimate a product visually, that’s why none of the industry leaders refused to exhibit.estimate a product visually, that’s why none of the industry leaders refused to exhibit.


Exhibitors profileExhibitors profileFresh. Creative. OutstandingFresh. Creative. Outstanding


By country (international exhibitors)

Germany China UkraineIndia UK ItalyTurkey Liechtenstein NetherlandsUSA France Czech RepublikSwitzerland Austria FinlandTaiwan Japan

Your target audience and your competitors will be there!

According to poll conducted on spring 2009, 47% of prospective attendees are interested in purchasing from Polygraphinter exhibitors.

20% of prospective buyers are planning to spend more than 20 000 euro in average .

Top industry brands you will see at Polygraphinter

Business programBusiness programHigh Value. High Intensity. High return.High Value. High Intensity. High return.


The most intensive days of the show will be supported by the conference ON DEMAND Russia 2009 targeting an effective promotion of brand-new digital technologies, commercial printing and cost-effective business-planning. The conference is organized by American technology print center, InfoTrends and MVK.

The 6th International professional contest for the best printing product “Printing Pro” welcomes attendees for an awarding ceremony for 2009 winners.

As the industry’s gathering place in 2010, POLYGRAPHINTER provides unlimited opportunities to network, learn, and do business. Don’t miss its many exclusive features and events.

LabelShow exhibition focused on using the label products, materials and labeling technologies as promotion tool for the goods. The event draws maximum attention to design, involving Design day with master-classes and International conference on label design and branding

Media partners traditionally organize seminars and conferences related to the up-to-date questions of the industry’s development. This year topics include: 1) leasing 2) customized printing and many more.

No one single event in Russia offers more sources for buying and specifying printing than Polygraphinter. You will find new ideas, inspiration and meaningful concepts, all of which you

can use to maintain your competitive edge and to grow your business.

Marketing campaignMarketing campaignResults-driven. Value loadedResults-driven. Value loaded

EXTENSIVE MARKETING DELIVERS QUALITY BUYERSEXTENSIVE MARKETING DELIVERS QUALITY BUYERS


Multi-tiered direct mailcampaign targets keycompanies and decision-makersfrom all over Russia, withover 100,000 direct mailpieces scheduled to be deliveredto prospective attendees.

Electronic promotionsreach further than ever. Onlineadvertising, comprehensivewebsite and broadcaste-mail campaigns.

Personalized invitationsbring your customers in.Professionally designedinvitations provided toexhibitors and machine supply distributors can be customized with your company name andbooth number.

Co-marketing withsupporting organizationspromotes attendance amongMembers and let reach directly subscribers of the target groups.

Aggressive advertisingpromotes Polygraphinter tomillions professionals. About 50 leading trade publications targeting every major category including design and advertising, printing, publishing industry and many more.

TV and outdoor promotion draws max attention and attracts vertical market to attend as well.


Exhibit space rateExhibit space rateMake your exhibit plans today!Make your exhibit plans today!

Raw exhibit space – euro 235 per 1 sq.m Furnished exhibit space - euro 280 per 1 sq.m

One time registration fee - euro 708Includes brief company profile in exhibition catalogue (English and Russian, printed and electronic version)

Note: minimum booth space is 9 sq.m.Note: minimum booth space is 9 sq.m.

Contact a Sales Consultant to learn more about Contact a Sales Consultant to learn more about maximising your exhibit impact.maximising your exhibit impact.

Market Statistics. Import & Export.Market Statistics. Import & Export.


Year 2007 proved to be the most successful for printing industry in Russia, as investments in printing machinery sector marked maximum - $ US 1.7 mln. In accordance with 2008 results, printing equipment in the total value of $ US 2 bln was imported to Russia.

World financial crisis in the end of 2008 revealed on Russian printing market as well. Today the printing market keeps functioning due to adapting to supply-and-demand scheme.

During last few years Russian printing industry suffered substantial modernization.

2 500 print houses using digital printing technology or combining it with offset were established.

Print media sector went through considerable transformations. Technical print sector like labels, packaging, advertising was built up anew. Outsourcing in printing and publishing is still in strong demand. Volume of its contribution is growing year by year and reaches $ US 1.5 bln, as total volume of printing job performed by Russian print shops estimates at $ US 7.5 bln. For many publishing houses and large businesses printing abroad remains more profitable and preferable.

New post-crisis printing period in Russia will be marked with latest technologies and business solutions.

Polygraphinter exhibitors enjoy a wealth of choices available in Moscow, including convenient travel, accommodations in every price-range, entertainment, fine dining, shopping and more. Take advantage of discount rates at official Polygraphinter host hotels.

Use MVK Travel services to get great rates on great rooms! http://www.travel.mvk.ru

Information on obtaining a visa and official letter of invitation to Information on obtaining a visa and official letter of invitation to attend Polygraphinter is available at:attend Polygraphinter is available at: http://www.travel.mvk.ru/content/view/1259/556/lang,english/


HOUSING and TRAVELHOUSING and TRAVEL

Affordable. Exciting. Exceptional.Affordable. Exciting. Exceptional.

http://www.travel.mvk.ru/

http://www.travel.mvk.ru/

http://www.travel.mvk.ru/content/view/1259/556/lang,english/


MVK-ISRA Exhibitions Ltd. Tel-Aviv

Tel:+972 52 289 63 73 www.mvk-isra.com

MVK Messen GmbHFrankfurt am Main

Tel:+49 69 94 94 65 40

www.mvkmessen.dе

MVK ChinaShanghai

Tel:+021 62 77 05 80

www.mvkchina.com

MVK North America

Toronto

Tel:+1 416 925 36 66

www.mvkexpo.com

MVK TURKEYIstanbul

Tel:+90 212 438 3877

www.mvkturkiye.com

MVK International subsidiariesMVK International subsidiaries

http://www.mvk-isra.com/

http://www.mvkchina.com/

http://www.mvkexpo.com/

http://www.mvkturkiye.com/



MVK International Exhibition CompanyMVK International Exhibition Company


MVK International Exhibition Company is the sponsor and producer of the Polygraphinter as well as about 80 other trade shows in Russia. MVK also organizes the largest East European shows in metalworking, woodworking, packaging, printing, furniture, chemical, construction, educational and other industries. Organizing specialized international exhibitions and fairs MVK co-operates with major national and international professional unions and associations. MVK events offer exhibitors and attendees great opportunities to receive complete information about the markets’ current state and trends, increase sales and profit, find new partners and finalize contracts.

ContactsContacts::

Show Director:Show Director: Mrs. Natalya KonovalovaTel/fax: +7 495 925 34 81 E-mail: [email protected]

PProject managerroject managerss::

Mrs. Irina Lun’kova [email protected] Ms. Maria Rakulina [email protected] Ms. Elena Pastukhova [email protected] Mrs. Oksana Belkina [email protected]


When you exhibit at Polygraphinter, you have complete confidence that you will reach tens of

thousands prospects from all over Russia.

Put your latest innovations on display for domestic and multinational companies that need solutions

only you can provide.

Reserve your space now for Polygraphinter-2009!Reserve your space now for Polygraphinter-2009!

Your benefitsYour benefits

For more information on exhibiting or attending Polygraphinter, visit www.polygraphinter.ru

OCTOBER 28–NOVEMBER 3, 2009 CROCUS EXPO INTERNATIONAL EXHIBITION CENTRE MOSCOW, RUSSIA CROCUS EXPO INTERNATIONAL EXHIBITION CENTRE THE PREMIUM PRINTING.

Documents

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exhibition concept slide

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digital printing technologies

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