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© ECOtality 2010 The EV Project October 2011 Kevin Morrow ECOtality North America
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October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

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Page 1: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

The EV ProjectOctober 2011

Kevin MorrowECOtality North America

Page 2: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

OBJECTIVES:

• Collect & analyze data on EV use & charging patterns

• Evaluate effectiveness of charge infrastructure

• Commercially test various revenue systems

• Establish a scalable & viable infrastructure model

www.TheEVproject.com

Page 3: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

PROJECT MANAGER: ECOtality North America (eTec)

PROJECT SCOPE: ~14,000 Charging Stations

8,300 Nissan LEAFs & GM Volts

TOTAL VALUE: $245.6 million ($122.8m Private match)

PROJECT SCHEDULE: Initial Infrastructure Q4 2010

Vehicle Launch Q4 2010

Final Infrastructure Q1 2012

Evaluation Ends Q4 2012

Completion Q2 2013

EV Project Overview

Page 4: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 20104

Total Chargers: ~14,000

• 8,300 residential EVSE (L2)

• ~5,000 public/commercial (L2)

• ~300 fast-charge ports (DCFC)

Total ER/EVs: 8,300

• 2,600 Chevrolet Volts

• 5,700 Nissan LEAFs

Deployment Detail

Page 5: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 20105

18 Major Cities

Page 6: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

50+ Project Partners

Page 7: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

Structured program to make regions “plug-in ready”

1)Community Planning • Deployment Guidelines & Stakeholder Organization• Long Range Plan (10 years)• Micro-Climate Plan (1-3 years)

2) Road Mapping• 1-3 year action plan• Systematic GIS mapping

3) Infrastructure Implementation• Deployment of EV charge stations• Targets scalable national accounts• Implement sustainable business models

EV Micro-Climates

Page 8: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

Page 9: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

Page 10: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

• Level 2 – SAE J1772™ Compliant

• U.L. and U.Lc Certified to UL2594

• Interactive color touch screen

• Real time communications

• LAN

• CDMA

• Wireless 802.11

• AMI (smart meter capable)

• Certified Electric Meter

• Programmable charge time

• Simplifies installation

• Smart phone & internet controls

• ADA compliant

• Designed for 10,000+ cycles

Page 11: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

LEVEL 2 ENGINEERING

Page 12: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

LEVEL 2 EVSE—BRANDED

Page 13: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

Page 14: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

• Level 2 - SAE J1772™ Compliant

• Completed UL 2594 Certification

• RFID Access Control

• Color touch screen

• Real time communications

• LAN, CDMA, 802.11, AMI

• Certified electric meter

• Reservation capable

• Smart phone & web controls

• Host web portal

• 360o beacon light

• ADA compliant

• Cord management

• Specified advertising space

Page 15: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

LEVEL 2 RESIDENTIAL INSTALLATIONS

• 3,160+ Installations to Date

• Install costs range from $400 to $2,800

• Average is $1,200

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© ECOtality 2010

LEVEL 2 COMMERCIAL INSTALLATIONS

• Installations Just Begun(526+ Installs to date)

• Install costs range from $1,500 to $7,500

Page 17: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

Page 18: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

Page 19: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

DC Fast Charger

Page 20: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

Page 21: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

Page 22: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

• 60kW Max Output Power

• 42” Color Monitor (optional)

• Color touch screen

• Dual port dispenser design

• Real time communications

• LAN, CDMA, 802.11, AMI

• Certified utility meter

• CHAdeMo Connectors

• Reservation capable

• Smart phone & web controls

• Host web portal

• ADA compliant

• Specified advertising space

• U.L. Certified

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© ECOtality 2010

Page 24: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 201024

National AccountsSTRATEGY: Target leaders in various retail markets to host & retail EVSE to establish a scalable national solution.

BP / ARCO•Host Blink DC Fast Chargers at 45 BP/ARCO sites•Pilot Markets: AZ, CA, OR, TN & WA •Assist in site selection & dispenser design•1st EV partnership with international oil company.

Best Buy•Host Blink Commercial L2 at 12 locations.•Installation of a total of 36 charging stations•Possibilities to expand program

Page 25: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

NETWORK

Page 26: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

NETWORK ARCHITECTURE

Page 27: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

BLINK BACK OFFICE SUCCESS CRITERIA

• Fast and efficient to find information

• Wealth of data and resources

• Positive user experience

• Targeting information to the user profile

• Blink Back Office will set the bar anddifferentiate from the competition

• Potential for worldwide marketability

• Flexibility in where and how the product is hosted

• Not encumbered with expensive and restrictive commercial licenses

Back Office System

Page 28: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

BLINK BACK OFFICE AUDIENCE

Back Office System

Page 29: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

BUSINESS FUNCTIONAL REQUIREMENTS

Back Office System

Page 30: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

BLINK BACK OFFICE – SCHEDULE INSTALLATION

Residential Users

Page 31: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

Utility Smart Grid Demonstration

• Evaluation of EV Rates

• Demand Response

• Control Strategies

• Energy Storage

• Integration with HEC

Page 32: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

Utility Benefits of Smart EVSE

• Residential EVSE Installations with Blink

– Utilities will be able to identify the EV loads on their system as the installation base grows

– Identify potential clustering of EVs at distribution transformer level

– Ability to shift or curtail EV load

– With integrated utility grade kwhr meter EV rates can be offered to the customer

– Send messaging to customer base

Page 33: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

Benefits of Smart EVSE

Commercial Benefits

•Electric Utility and ISO Can:– Load balance (DR) during Peak Load for Emergency

or Economic dispatch

– Deliver pricing signals for incenting customer behavior change.

– Optimally plan distribution infrastructure upgrade and maintenance

– Balance the intermittent nature of Renewable energy

•Owner of a public Storage Assisted Recharging (StAR) EVSE facility can:

– Balance Facility Load to mitigate high Demand charges

– Participate in energy arbitrage opportunities.

– Participate in Ancillary Services and also aggregate commercial EVs for overnight participation

Page 34: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

Project Reporting

Page 35: October 2011 Kevin Morrow ECOtality North America 2011/2011 AEC Session 4/4B... · The EV Project October 2011 Kevin Morrow ECOtality North America ... EV Project Overview ... Kevin

© ECOtality 2010

Project Reporting

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© ECOtality 201036

Contact Info

www.ECOtality.com ● www.theEVproject.com ● www.blinknetwork.com

Kevin MorrowExecutive Vice [email protected]) 602-345-9003