MFA PORTFOLIO asad richardson
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MFA PORTFOLIO
asad richardson
PHOTOGRAPHY
center for global exchange
NYIT
NYIT Center for Global Exchange Facebook Ad Series / A series of photos taken while studying abroad in China, self-captioned and used in social media promotional ads - Spring 2014
Software: Photoshop
facebook.com/NYITGlobalExchangeCenter/photos_stream
great wall advertisement
NYIT CGE’s FACEBOOK AD SERIES
Nokia Lumia 920
hot pot advertisement
NYIT CGE’s FACEBOOK AD SERIES
Nokia Lumia 920
great wall advertisement 2
NYIT CGE’s FACEBOOK AD SERIES
Nokia Lumia 920
Nokia Lumia 920
tiananmen square advertisement
NYIT CGE’s FACEBOOK AD SERIES
communication + marketing
NYIT
xinjiekou at nighttime
NYIT MAGAZINE WINTER 2015 - P. 16
Nokia Lumia 920
local chinese citizenNYIT MAGAZINE WINTER 2015 COVER
Nokia Lumia 920
kids 2 college
NYIT
Kids + Communication Arts / Photo taken using slow shutter speed for better pictures in the dark
Canon EOS T3
Focused shots / Photos taken using focus and angle techniques. (left) Kids 2 College students
filling out surveys. (right) Hungry students get lunch after a long morning of activities
Canon EOS T3
various photos
NYIT
NYIT SGA ELECTIONS
student life - spring 2015
Canon EOS T3
NYIT GOOGLE TECH TALK
career services - spring 2015
Canon EOS T3
“METABOLISM OF A CITY”
architecture - spring 2015
Canon EOS T3
LOGO DESIGN
National Society of Leadership and Success - 1st NYIT Chapter
Proposed NSLS “Flat” Logo / (above) comparison of original logo and “flat” logo combining both organizations. Logo proposed as possible Facebook profile picture. (left) NSLS “flat” Facebook cover photo utilizing overlapping profile picture margins to promote other social media links
Software: Illustrator
original proposed “flat” logo
Global Exchange Organization Logo / Created a logo for personally founded NYIT club. “G” features
the Brazil’s “Christ The Redeemer”; “E” features France’s “Eiffel Tower”; “O” features a traditional
Chinese dragon statue – all of which represent our NYIT international student body.
Software: Illustrator
Global Exchange Organization
NYIT Center for Global Exchangeoriginal modified current “flat” icon
CGE – Dynamic Modern Adaptation / Changed NYIT’s Center for Global Exchange profile icon to match modern flat design as well as keep up with NYIT’s new branding design template
Software: Illustrator
WEB DESIGN + DEVELOPMENT
js
CONTINENTAL287.COM
freelance
original website
Continental287 redesign / Was tasked to recreate the existing contintental287.com (right) into a new cleaner and more modern design which also features “responsive design”. (New design expected to be pushed to the site at the end of June 2015)
continental287 redesign concept sketches / Original sketch “pg1” to brainstorm the design and functional parts of the new website. This
sketch (left) is the front page, which provided a template for the websites new design – single
page + parallax scrolling
development process
continental287 redesign concept sketches / More refined version of original sketch “pg 1” with dimensions, readying for implementation.
continental287 final redesign concept / Using Photoshop and based on my sketches, I created
the final concept model for continental287’s new look. The final preparation before starting to
program the website.
Software: Photoshop
Complete time: 2 Hours
continental287 web development process / By drawing from elements of my Photoshop file I was able to get color and dimension information which helped create the website. (right) is a snippet of the desktop version of the site. (further right) is a snippet of the responsive mobile friendly view of the site.
Software: Brackets
Complete time: 2 Weeks
web development process
GEO COMMUNICATION NETWORK
senior project
development process
GEO Communication Network development process / Instead of making sketches first, I made a template from scratch to immediately start implementing the website
Software: Photoshop
Complete time: ~45 minutes
completed website
GEO Communication Network completed website - nydev.me / Under a tight deadline, I
created the entire website in a day. Using node.js for the chat system and simple jQuery for the
reaction game (next page)
Software: Brackets + node.js
Complete time: 1 day
chat page game page
PERSONAL WORKS
“NO STRESS ATTACHED”
personal edit spring 2015
No Stress Attached / Used a personal photo taken on the Great Wall of China, during NYIT Presidential Fellowship Award senior project, and edited it to convey a message of carefree students who work hard and play hard – given by the text “…So lets live life…”
Software: Photoshop
Complete time: 2 Hours
“The Digital Tattoo”
personal edit spring 2015
Next generation of profile pictures / Using the idea of tattoo artists marking their bodies with words and
images to represent themselves or symbolic meanings, I created a profile picture series based on that concept. (right) is a personal picture of me with
words that describe me, the left-side of me being the creative (potential MFA) side and the right-side the
organized (B.Cs.) side of me.
Software: Illustrator
Complete time: 5 Hours
“BECAUSE HE’S PAUL”
personal edit spring 2015
Next generation of profile pictures / Upon request I made a “Next Gen. Profile Picture” for my friend Paul. The picture represents Paul in his entirety. “A city student who is an average commuter but is also a programmer and a cultured individual, having some connection with China.”
Software: Illustrator
Complete time: 15 min
I love the idea of a balance between simplicity and function as much as I love web design/development
With an MFA in Graphic Design at NYIT, I will be able to further enhance my web design/development
capabilities and learn more techniques for something that I always had an affinity for –art
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