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NUTANIX .NEXT 2017 SPONSORSHIP PROSPECTUS Nutanix makes infrastructure invisible, elevating IT to focus on the applications and services that power their business. The Nutanix enterprise cloud platform leverages web-scale engineering and consumer-grade design to natively converge compute, virtualization and storage into a resilient, software-defined solution with rich machine intelligence. The result is predictable performance, cloud-like infrastructure consumption, robust security, and seamless application mobility for a broad range of enterprise applications. Learn more at www.nutanix.com or follow us on Twitter@nutanix. Nutanix is a trademark of Nutanix, Inc., registered in the United States and other countries. All other brand names mentioned herein are for identification purposes only and may be the trademarks of their respective holder(s). Contact us at: [email protected] .NEXT Americas June 28-30, 2017 Washington D.C. .NEXT Europe November 7-9, 2017 Nice, France .NEXT On Tour Autumn 2017 – Spring 2018 24 Cities Globally ©2016 Nutanix, Inc. All Rights Reserved
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Page 1: NUTANIX .NEXT 2017 SPONSORSHIP PROSPECTUSdev.ntnxdev.com/next/documents/nutanix-next-2017... · .NEXT 2016 AUDIENCES.NEXT LAS VEGAS 2016 • SOLD OUT conference • SOLD OUT sponsorships

NUTANIX .NEXT 2017 SPONSORSHIP PROSPECTUS

Nutanix makes infrastructure invisible, elevating IT to focus on the applications and services that power their business. The Nutanix enterprise cloud platform leverages web-scale engineering and consumer-grade design to natively converge compute, virtualization and storage into a resilient, software-defined solution with rich machine intelligence. The result is predictable performance, cloud-like infrastructure consumption, robust security, and seamless application mobility for a broad range of enterprise applications. Learn more at www.nutanix.com or follow us on Twitter@nutanix.

Nutanix is a trademark of Nutanix, Inc., registered in the United States and other countries. All other brand names mentioned herein are for identification purposes only and may be the trademarks of their respective holder(s).

Contact us at: [email protected]

.NEXT AmericasJune 28-30, 2017Washington D.C.

.NEXT EuropeNovember 7-9, 2017

Nice, France

.NEXT On TourAutumn 2017 – Spring 2018

24 Cities Globally

©2016 Nutanix, Inc. All Rights Reserved

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READY TO EXPAND YOUR CUSTOMER BASE, AMPLIFY YOUR BRAND, AND DRIVE YOUR BUSINESS OBJECTIVES?

.NEXT is an exciting opportunity to engage with a combined global audience of 10,500+ customers, partners, influencers, and Nutanix executives and experts.

Take part with visionaries, decision makers, and professionals from the world’s most advanced datacenters to share in the industry transformation to the new Enterprise Cloud platform.

At .NEXT conferences, you will position your organization as an innovative technology leader at the hottest datacenter conferences of the year. Showcase how your solutions work with Nutanix for enterprise IT organizations adopting new datacenter architectures. And, gain first insights into groundbreaking new Nutanix platform capabilities that are fueling the market shift to a unified technology stack.

.NEXT On Tour extends the conference vision and insights to an even broader audience worldwide. Reach enterprise buyers who are actively evaluating and seeking practical advice for what’s next for their datacenter strategies. Held in major markets across the world, there is no better way to reach a relevant, engaged community of customers and prospects, as well as potential channel partners.

Building on the success of last year’s sold out events, .NEXT 2017 will be bigger and better than ever.

.NEXT Americas .NEXT Europe .NEXT On Tour

Multi-day conference Multi-day conference Half-day & full-day events

4,000+ attendees 2,000+ attendees 4,500+ attendees

Nutanix user community focused

Nutanix user community focused

Nutanix users and prospects

70+ sessions focused on technical deep dives and best practices

40+ sessions focused on technical deep dives and best practices

Introduction to Nutanix vision and technologies, plus spotlight on select solution topics

.NEXT AmericasJune 28-30, 2017Washington D.C.

.NEXT EuropeNovember 7-9, 2017

Nice, France

.NEXT On TourAutumn 2017 – Spring 2018

24 Cities Globally

ABOUT NUTANIX

©2016 Nutanix, Inc. All Rights Reserved

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.NEXT 2016 AUDIENCES

.NEXT LAS VEGAS 2016

• SOLD OUT conference

• SOLD OUT sponsorships

• 2,350 attendees from 50 countries

• More than doubled in size year-on-year

• 67 sessions delivered by 120 speakers, including 38 customer speakers

• 3.3 million social media reach

.NEXT EUROPE 2016

• SOLD OUT conference

• SOLD OUT sponsorships

• 1,242 attendees from 46 countries

• 40 sessions, including 26 customer speakers

• 1 million social media reach

©2016 Nutanix, Inc. All Rights Reserved

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.NEXT 2016 SPONSORSSponsorships outgrew expectations and initial offerings in 2016. We look forward to further expanding the community of sponsors who join us in 2017, to drive awareness of the industry’s Enterprise Cloud Platform built on Nutanix and integrated partner technologies.

• 45 sponsors at .NEXT Las Vegas 2016

• 22 sponsors at .NEXT Europe 2016 in Vienna

• 15 sponsors at various .NEXT On Tour events globally

PLATINUM SPONSORS

GOLD SPONSORS

©2016 Nutanix, Inc. All Rights Reserved

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.NEXT 2016 SPONSORS (CONT.)

“We’ve had lots of great customer conversations…the booth traffic has been great!”

“A very successful inaugural event in Europe.”

“Can’t believe this was only the 2nd year of .NEXT (Americas) – seems like a very established event.”

“Even better quality conversations than we had at VMWorld Barcelona a few weeks ago!”

.NEXT Americas & .NEXT Europe sponsors

SILVER SPONSORS

EXHIBITORS

97% met their expectations from the conference

97% felt they were provided with good branding visibility overall

90% met lead generation objectives

94% would recommend sponsoring again

inode ink

©2016 Nutanix, Inc. All Rights Reserved

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.NEXT 2017 SPONSORSHIPSOVERVIEW

DEADLINES

• Global sponsorships close: April 28, 2017• Americas sponsorships close: April 28, 2017• Americas MPOs close: May 26, 2017• APJ sponsorships close: May 26, 2017• EMEA sponsorships close: September 8, 2017• EMEA MPOs close: October 6, 2017

GLOBAL DISCOUNTS

Secure broader reach and pricing advantages by sponsoring at a Global or Theatre level. Quarterly invoicing and payment plan available upon request.

• Global Platinum: $194,000 (26 events), 12% discount, 2 available by invite only

• Global Gold: $110,000 (26 events) 12% discount, 6 available

REGIONAL PACKAGES

• Americas Gold: $65,000 (14 events), 7% discount

• EMEA Gold: $37,000 (5 events), 7% discount

• APJ Gold: $16,500 (7 events), 5% discount

All sponsorships and discounted packages are available on a first-come, first-served basis. Based on the exceedingly high interest in past events, we expect sponsorships to sell out again this year. Please act quickly to secure your participation as soon as possible.

SUMMER 2017 AUTUMN 2017 WINTER 2017 SPRING 2018

.NEXT AmericasJune 28-30, 2017

.NEXT EuropeNovember 7-9, 2017

.NEXT on Tour - APJAugust-October 2017

- Tokyo- Beijing- Taipei- Hong Kong

- Bangalore- Bangkok- Sydney

X-Tour seminars to follow in each region, information available upon request

.NEXT on Tour - AmericasSeptember- November 2017

- San Francisco- Denver- Phoenix- Toronto- Boston- New York City- Alanta

- Chicago- Minneapolis- Dallas- Houston- Mexico City- Sao Paulo

.NEXT on Tour - EMEADecember-March 2018

- Paris- Amsterdam- Frankfurt- London

©2016 Nutanix, Inc. All Rights Reserved

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.NEXT AMERICAS 2017SPONSORSHIP PACKAGES

PLATINUM3 AVAILABLEInvitation Only

GOLD 10 AVAILABLE

SILVER 20 AVAILABLE

BRONZE 24 AVAILABLE

SPONSORSHIP COST $80,000 $40,000 $15,000 $8,500

EVENT PASSES PLATINUM GOLD SILVER BRONZE

Speaker pass 1 1

Employee passes, free 12 8 6 4

Customer passes, free (limited time) 10 5 2 2

Customer passes, 50% off Unlimited Unlimited Unlimited Unlimited

SOLUTIONS EXPO PLATINUM GOLD SILVER BRONZE

Turnkey booth (structure, power, signage, lighting, carpet, wireless internet, monitor) 10’ x 20’ 10’ x 10’ 10’ x 10’ 4’ x 4’ Kiosk

Lead retrieval units 2 2 1 1

Passport program, at no cost to sponsors Included Included Included Included

Dedicated EBC meeting room ●

SPEAKING OPPORTUNITIES PLATINUM GOLD SILVER BRONZE

Logo inclusion in general session presentation ● ● ● ●

Breakout session (with customer case study); Recording available for minimal added cost; Opted-in attendee list, 1 week post-event; Survey prize and results, 1 week post-event

45 minutes 30 minutes

Solutions Expo theatre session (with customer case study) 20 minutes

©2016 Nutanix, Inc. All Rights Reserved

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.NEXT AMERICAS 2017SPONSORSHIP PACKAGES (CONT.) PRE-EVENT MESSAGING & BRANDING PLATINUM GOLD SILVER BRONZE

Logo and description on conference website ● ● ● ●

Logo on promotional materials, 3 months leading up to event ● ● ● ●

Co-branded HTML conference invitation ● ● ● ●

Inclusion in social media promotions ● ● ● ●

List of registered organizations, 2 weeks prior ● ●

Guest blog on next.nutanix.com ● ●

3rd party email to registrants, 1 week prior ●

Mention in event press release ●

ONSITE MESSAGING & BRANDING PLATINUM GOLD SILVER BRONZE

Logo on event signage throughout conference ● ● ● ●

Logo on printed pocket guide agenda ● ● ● ●

Logo and description in mobile app ● ● ● ●   

List of attending media, 1 day prior ● ●

1 executive invitation to customer awards dinner ● ●

1 executive invitation to press/analyst dinner ●

FOLLOW-ON MESSAGING & BRANDING PLATINUM GOLD SILVER BRONZE

Logo in post-event thank you email ● ● ● ●

Inclusion in social media promotions ● ● ● ●

List of attending organizations, 1 week post event ● ●

©2016 Nutanix, Inc. All Rights Reserved

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.NEXT AMERICAS 2017 MARKETINGPROMOTIONAL OPPORTUNITIES

WELCOME RECEPTION: $10,000 EACH, 2 AVAILABLE Gain the first-mover advantage, with your company brand front-and-center in visibility at the very start of the .NEXT 2017 conference. Includes sponsor logo on event signage, table tops, napkins, and promotion in conference mobile app. Includes choice of co-branded game (choice of game first-come-first-served, based on availability). Also available to 1 sponsor for $17,500.

EVENING EXTRAVAGANZA: $10,000 EACH, 4 AVAILABLE Elevate your company’s awareness and networking opportunities, as a sponsor of the final party of the conference. The evening will be filled with live music and entertainment, and thrilling activities to attract a wide range of attendee interests. Includes sponsor logo on event signage, décor, napkins, and promotion in conference mobile app. Includes co-branded giveaway (choice of giveaway first-come-first-served, based on availability). Also available to 1 sponsor for $30,000.

EXECUTIVE TRACK: $10,000 EACH, 2 AVAILABLE Take part in exclusive networking with 100+ executive attendees of the conference. The Executive Track includes breakout sessions led by industry luminaries. Includes sponsor logo on email invitation, registration page, and event signage; sponsor messaging inclusion in post-event email; and up to 2 executive attendees per sponsor organization. Also available to 1 sponsor for $20,000. By invitation only.

PUBLIC SECTOR CUSTOMER RECEPTION: $3,000 EACH, 5 AVAILABLE Engage with a targeted audience of 150+ Federal, Defense, State & Local Government, and Education organizations who are running critical applications and services on the Nutanix Enterprise Cloud platform. An evening reception will foster relationship building and business development opportunities for your organization. Includes sponsor logo on email invitation, registration page, signage; and up to 5 attendees per sponsor organization.

DIVERSITY PANEL & RECEPTION: $5,000 EACH, 3 AVAILABLE Heighten your company’s corporate social responsibility profile, and recruit key talent into your organization, by taking part in the Diversity panel and networking reception. Your sponsorship will include participation by 1 sponsor executive in an industry panel discussion, inclusion in social media promotion pre- and post-event, and logo inclusion in event signage.

theCUBE BRANDING AND MESSAGING: $5,000 EACH, 5 AVAILABLE Drive ongoing mileage from your company presence with an onsite executive interview on theCube. Includes a 20-minute interview session that will be streamed live during the conference, and then available to be promoted online and through

©2016 Nutanix, Inc. All Rights Reserved

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.NEXT AMERICAS 2017 MARKETINGPROMOTIONAL OPPORTUNITIES (CONT.)

social media post-event. By invitation only.

EBC MEETING ROOMS: $5,000 EACH, 10 AVAILABLE Maximize your business development success from the conference with the convenience of a dedicated onsite conference room to host briefings and private discussions. Available during conference hours. Includes sponsor signage and basic room setup (conference table, chairs, electrical, wireless internet connection, and presentation monitor).

CHARGING, RELAXATION, AND FUEL UP STATIONS: $7,500 EACH Add unique brand and messaging visibility, as attendees pause amidst the conference bustle for an in-chair massage, mobile charge-up, or snacks & treats. Includes sponsor branding of signage and inclusion in mobile app.

©2016 Nutanix, Inc. All Rights Reserved

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.NEXT EUROPE 2017SPONSORSHIP PACKAGES

PLATINUM3 AVAILABLEInvitation Only

GOLD 6 AVAILABLE

SILVER 10 AVAILABLE

BRONZE 10 AVAILABLE

SPONSORSHIP COST $50,000 $25,000 $10,000 $5,000

EVENT PASSES PLATINUM GOLD SILVER BRONZE

Speaker pass 1 1

Employee passes, free 10 6 4 2

Customer passes, free (limited time) 10 4 2 2

Customer passes, 50% off Unlimited Unlimited Unlimited Unlimited

SOLUTIONS EXPO PLATINUM GOLD SILVER BRONZE

Turnkey booth (structure, power, signage, lighting, carpet, wireless internet, monitor) 10’ x 20’ 10’ x 10’ 10’ x 10’ 4’ x 4’ Kiosk

Lead retrieval units 2 2 1 1

Passport program, at no cost to sponsors Included Included Included Included

Dedicated EBC meeting room ●

SPEAKING OPPORTUNITIES PLATINUM GOLD SILVER BRONZE

Logo inclusion in general session presentation ● ● ● ●

Breakout session (with customer case study); Recording available for minimal added cost; Opted-in attendee list, 1 week post-event; Survey prize and results, 1 week post-event

45 minutes 30 minutes

Solutions Expo theatre session (with customer case study) 20 minutes

©2016 Nutanix, Inc. All Rights Reserved

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.NEXT EUROPE 2017SPONSORSHIP PACKAGES (CONT.)

PRE-EVENT MESSAGING & BRANDING PLATINUM GOLD SILVER BRONZE

Logo and description on conference website ●       ●    ● ●

Logo on promotional materials, 3 months leading up to event ● ● ● ●

Co-branded HTML conference invitation ● ● ● ●

Inclusion in social media promotions ● ● ● ●

List of registered organizations, 2 weeks prior ● ●

Guest blog on next.nutanix.com ● ●

3rd party email to registrants, 1 week prior ●

Mention in event press release ●

ONSITE MESSAGING & BRANDING PLATINUM GOLD SILVER BRONZE

Logo on event signage throughout conference ● ● ● ●

Logo on printed pocket guide agenda ● ● ● ●

Logo and description in mobile app ● ● ● ●

List of attending media, 1 day prior ● ● ● ●

1 executive invitation to customer awards dinner ● ●

1 executive invitation to press/analyst dinner ●

FOLLOW-ON MESSAGING & BRANDING PLATINUM GOLD SILVER BRONZE

Logo in post-event thank you email ● ● ● ●

Inclusion in social media promotions ● ● ● ●

List of attending organizations, 1 week post event ● ●

©2016 Nutanix, Inc. All Rights Reserved

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.NEXT EUROPE 2017 MARKETINGPROMOTIONAL OPPORTUNITIES

• Welcome Reception: $5,000 Each, 2 Available

• Evening Extravaganza: $7,500 Each, 2 Available

• Executive Track: $7,500 Each, 2 Available

• Diversity Panel & Reception: $5,000 Each, 3 Available

• theCube Branding and Messaging: $5,000 Each, 3 Available

• EBC Meeting Rooms: $5,000 Each, Many Available

• Charging, Relaxation, and Fuel Up Stations: $3,500 Each

©2016 Nutanix, Inc. All Rights Reserved

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.NEXT ON TOUR 2017SPONSORSHIP PACKAGES

GLOBAL PLATINUM 2 AVAILABLE Invitation Only

GLOBAL GOLD 6 AVAILABLE

REGIONAL 4 AVAILABLE PER CITY

SPONSORSHIP COST $90,000 24 cities worldwide

$60,000 24 cities worldwide

$5,000 per city

Staff allocations per city 3 2 2

20-minute speaking slot in general session (with customer case study) ●

Logo on event website ● ● ●

Logo on event signage ● ● ●

Co-branded uniquely-coded HTML event invitation ● ● ●

Inclusion in social media promotion of events ● ● ●

Tabletop in Partner Pavilion: includes 6-foot table, power, wireless internet ● ● ●

Recognition during opening remarks of general session ● ● ●

List of attending organizations, 1 week prior to event ● ●

Opted-in attendee lists, 2 weeks following each event ● ●

NUTANIX .NEXT ON TOUR 2017 LOCATIONS

- Tokyo- Beijing- Taipei- Hong Kong

- Bangalore- Bangkok- Sydney

- San Francisco- Denver- Phoenix- Toronto- Boston- New York City- Atlanta

- Chicago- Minneapolis- Dallas- Houston- Mexico City- Sao Paulo

- Paris- Amsterdam- Frankfurt- London

APJ AMERICAS EMEA

©2016 Nutanix, Inc. All Rights Reserved