November 7, 2013 - cisco.com · Single point of Control and Management ... WAN and Cloud APP AGILITY AUTOMATION / ... POWER EFFICIENCY STATE OF THE ART

Cisco Confidential 1 Cisco Confidential 1 Cisco Confidential 1 Cisco Confidential © 2013 Cisco and/or its affiliates. All rights reserved. 1

November 7, 2013

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2

Welcome

ACI Strategy &

Solution Overview

Partner Enablement &

Profitability

Partner Services

Call to Action

CRAIG HUITEMA, Cisco Global Data Center Marketing

PETER GORE, Cisco Partner Services

CATHERINE TAYLOR, Cisco Global Data Center

CRAIG HUITEMA, Cisco Global Data Center Marketing

JOE ONISICK, Insieme Networks



Requires an open approach

APPLICATIONS

PHYSICAL + VIRTUAL

60–80% OF WORKLOADS VIRTUALIZED*

HADOOP, BIG DATA AND ANALYTICS

~63% OF x86 SERVERS ARE NOT VIRTUALIZED BY 2017**

HYPERVISOR

FRAGMENTATION

Hypervisor

42% OF BUSINESSES USE MULTIPLE HYPERVISORS***

PRIVATE/PUBLIC

CLOUD

Private Cloud

Enterprise IT

Organizations

Public Cloud

Service

Provider Cloud

2 OUT OF 3 US BASED MIDSIZE FIRMS WILL USE CLOUD SERVICES****

INTEGRATED DEVELOPMENT AND OPERATIONS

*Morgan Stanley CIO Survey 2Q 2012

**IDC - Worldwide Virtual Machine 2013-2017 Forecast: Virtualization Build out Continues, doc #242763, August 2013

***InformationWeek 2013 Virtualization Management Survey ****IDC Predictions 2013: Top 10 predictions


TODAY’S SDN

DATACENTER MODEL

TRADITIONAL

NETWORK MODEL

FUTURE

OPEN MODEL

Needs Agility and Time to Applications

Lacks Scale, Visibility, Security

More Complexity

Decreases Reliability

Disjointed Overlay and Underlay

Open Source, Open APIs

Open Community

Physical and Virtual

Radical Simplification

Policy and Automation

Scale and Security

Visibility and Troubleshooting

Software-Based Network Virtualization

Application Centric Infrastructure

Network of Boxes

Embracing SDN Concepts

Network Virtualization

Open Source, Open APIs

Open Community

Single point of Control and Management

Policy and Automation


APPLICATION-CENTRIC INFRASTRUCTURE

APPLICATION POLICY INFRASTRUCTURE

CONTROLLER

APIC

OPEN STANDARDS OPEN SOURCE

NEXUS 9000 SERIES

INDUSTRY LEADING ECOSYSTEM

UCS Director ASA


Next Generation Nexus —TRADITIONAL NETWORKS

OPTIMIZED NX-OS

>_ >_

50% SIMPLER CODE BASE

UPGRADABLE TO ACI

PROGRAMMABILITY AND AUTOMATION

NETWORK VIRTUALIZATION

SUPPORT

OS

RESILIENCY: IN SERVICE PATCHING,

UPGRADE, FAST RESTART

PURPOSE BUILT MODERN DC

OPERATING SYSTEM

NEXUS 9500 and 9300


CONTROLLER

APIC

Next Generation Nexus —TRADITIONAL NETWORKS

POLICY MODEL

ACI

NEXUS 9500 and 9300

OPEN RESTFUL APIS

CENTRALIZED POLICY MODEL

OPEN SOURCE


APIC

BUILT-IN LINE RATE

END POINT DIRECTORY

VXLAN

INTEGRATED OVERLAY

40G NON-BLOCKING FABRIC

SCALE OUT WITHOUT COMPROMISE

SIMPLE, SECURE

ACI BUILDING BLOCKS FUTURE PROOF—SOFTWARE UPGRADABLE TO ACI

APIC


Physical Networking

Compute L4–L7 Services

Storage Hypervisors and Virtual Networking

Multi DC WAN and Cloud

APP

AGILITY

AUTOMATION /

REALTIME

IMPROVED

TCO

AVAILABLE /

VISIBLE

SECURE /

SCALE

ANY

EDGE

Physical Networking

Compute L4–L7 Services

Storage Hypervisors and Virtual Networking



ENABLED BY PHYSICAL AND VIRTUAL INTEGRATION


Investment Protection

APIC

Physical Networking Compute


L4–L7 Services Storage

Integrated

WAN Edge

Hypervisors and Virtual Networking

Nexus 9500

Nexus 9300 and 9500

Nexus 2K

Nexus 7K

ASA


common application network profile

CONNECTIVITY

POLICY

SECURITY

POLICIES QOS

STORAGE

AND

COMPUTE

APPLICATION

L4..7

SERVICES

SLA

QoS

Security

Load

Balancing

APP PROFILE



ADC APP DB F/W

ADC WEB

Extensible Scripting Model



APIC

HYPERVISOR HYPERVISOR HYPERVISOR


Built for the Growing Commercial Enterprise to the Largest MSDC

1 MILLION IPV4 / IPV6 END POINTS

64,000 TENANTS

PORTS 55296 44652 35860 27648 22584 18632 13824 11592 8598 6912 5260 4854 3456 2268 1286

288

8K MULTICAST GROUPS (PER LEAF)

60 TBPS CAPACITY (PER SPINE)

576 40G PORTS WIRE-RATE (PER SPINE)

$75K ENTRY POINT


TENANT AND APPLICATION AWARE

READ / WRITE ALL FABRIC INFO

PUBLISHED DATA MODEL OPEN SOURCE

APIC

Comprehensive access to underlying information model

ASA

UCS Director

and Flexpod Certified Industry Standard Compliant


TWO operational models

APPLICATION CENTRIC INFRASTRUCTURE

Q2 2014

TRADITIONAL NETWORKS OPTIMIZED NX-OS

Q4 2013

PROGRAMABILITY— 1/10/40 GE, 100 GE READY PRICE/PERFORMANCE

Software

Upgradable

to ACI


OPTIMIZED

NX-OS

Purpose Built Modern DC Operating System

Leveraging 40,000 customers install base

AVAILABILITY

50% SIMPLIFIED SW CODE BASE

GREATER RELIABILITY

LESS RISK

FASTER TIME TO ADOPTION


PROGRAMMABILITY AND AUTOMATION

Linux Container Linux Container

Custom App

Custom App

OPTIMIZED NX-OS

OPTIMIZED

NX-OS


OPTIMIZED

NX-OS INTEGRATED OVERLAY

VXLAN

VxLANs VLANs

VTEPs

(VXLAN GW)

VTEPs

(VXLAN GW)

VTEP

(VXLAN GW)

VXLAN BRIDGING AND ROUTING | VM MOBILITY AND TRACKING

VLANs VLANs

Hypervisor

VTEP

Leveraging 40,000 customers install base


NEXUS 9500

PRICE POWER EFFICIENCY PROGRAMMABILITY PORT DENSITY PERFORMANCE

PRICE COST STRUCTURE for 1G to 1/10GT and 10G to 40G migration 1/3 less ASICS

PERFORMANCE INDUSTRY LEADING PRICE / LINE CARD BANDWITH 1.92 Tbps per slot 100G ready

PORT DENSITY 20% HIGHER Non-blocking Density

PROGRAMMABILITY JSON/XML API Linux Container for customer apps

POWER EFFICIENCY STATE OF THE ART BACKPLANE FREE DESIGN 15% greater power and cooling efficiency

MERCHANT+ ASIC APPROACH Innovation in Cisco ASICs


Driving the transition from 10G to 40G

SAVES TENS OF MILLIONS OF DOLLARS

WHEN UPGRADING TO 40G SWITCH

INFRASTRUCTURE

(90% OF DATA CENTERS GLOBALLY**)

40G 40G BiDi Optics

40G Over 10G Multimode Fiber

**BiDi’s 100m reach covers >90% of the DC distribution links

- Paul Kolesar, CommScope, IEEE 802.3 Next Gen Optics Study Group, Sep 2011


$114–$514 CAPEX

$15 CAPEX

$40 OPEX

$25 OPEX

0

100

200

300

400

500

600

Network Virtualization + Merchant Switches App Centric Cisco

AVERAGE PER PORT COST PER MONTH

Assumes: 2000 Node Network , 10G, 10VM/Port, Comparable discount, 36-month Depreciation/Amortization

*Gartner: http://www.gartner.com/id=2580215

75%–93%

TOTAL COST

OF OWNERSHIP

SAVINGS

$100–500 VM TAX / MO

$154..$554

$40

Leverage Existing Skillsets

10GT at near 1G Price

http://www.gartner.com/id=2580215



Nov Dec Jan Feb Mar Apr May Jun Jul

1. Grow Top and Bottom Line Opportunity

2. Increase Your Relevance

3. Enhance Account Control



Phase 1 (Standalone Nexus 9K)

Phase 2 (Fabric Nexus 9K - ACI)

Open Distribution

ACI Elements Restricted To Trained Partners

Nexus Partners

Nexus 9K ACI Enabled Partners

Sta

ndalo

ne

Fa

bric/A

CI


Nov Dec Jan


Open Distribution

Nexus Partners

Sta

ndalo

ne

Channel Enablement

Account Manager

• 90 Minute Webex Session (5)

• VoD Thereafter

Sales Engineer + Field Engineer

• 2 Day In-Person Sessions (21)

• Nov-Jan Availability

NX-OS


US Canada LATAM

927 Seats Total 45 Seats Total 112 Seats Total

Locations Dates Locations Dates Locations Dates

RTP, NC 13-Nov Toronto 27-Nov Mexico City (6) 22-Nov

Iselin, NJ (1) 14-Nov Sao Paulo, Brazil 18-Dec

Boxborough, MA (11) 19-Nov

Chicago, IL 20-Nov

Irvine, CA 4-Dec EMEAR APJC

Centennial, CO 4-Dec 257 Seats Total 168 Seats Total

Overland Park, KS 4-Dec Locations Dates Locations Dates

New York, NY (5) 4-Dec Dubai (9) 20-Nov Tokyo (23) 27-Nov

Bloomington, MN 11-Dec Netherlands (19) 27-Nov Sydney (41) 4-Dec

Oakland Park, FL 11-Dec UKI (21) 4-Dec Singapore (42) 4-Dec

Herndon, VA 12-Dec Germany (10) 11-Dec

Lawrenceville, GA 12-Dec

San Jose, CA 16-Dec

Houston, TX 18-Dec

Herndon, VA (24) 15-Jan

Seattle, WA 16-Jan

Richardson, TX 29-Jan

Southfield, MI 29-Jan

Seats Available

Nov Dec Jan


Open Distribution

Nexus Partners

Sta

ndalo

ne

NX-OS





Open Distribution


Nexus Partners


Sta

ndalo

ne

Fa

bric/A

CI


Feb Mar Apr May Jun Jul




Fabric/A

CI

Channel Enablement

Under Definition


Product Resale

Tier 1 Services: - Baseline Install / Configuration

- Basic Application Profile / Import & Design

Tier 2 Services: - Advanced Policy Design / Import / Script

Tier 3 Services: - Device Integration Northbound

Tier 4 Services: - Application Discovery / Profiling / Design

Classic

New

Services

Opportunity


Master Cloud Builder

(MCB)

Data Center Architecture

(DCA)

Unified Fabric

(UFT)

Unified Compute

(UFT)

Nexus 9K

Fabric/ACI


Phase 1: Nexus 9K Standalone - NXOS Mode • Attend Phase 1 Training (Sales and Technical)

• Position / Seed the Market with Nexus 9000

• Next Generation for Your Customers DC Infrastructure

• Pave the way for ACI

Phase 2: Nexus 9K Fabric / ACI Mode • Wait / Watch for Future Announcements

• Evaluate When You Will Build Your Fabric/ACI Practice



Phase One – Available Now

Service Value

Description Customer Partner

Cisco Quick Start Service

for

Nexus 9000

• De-risk deployment with

onsite expert

• Knowledge transfer

• Door opener

• Expedites deployment to

maximize engagements

• Showcase skillsets

• Positive solution perception

• Accelerates Enterprise

Networks practice

• Upsell further services

• Three day onsite technical advice

/ guidance

• Staffing: One solution architect

• Timeline: one week

Cisco Accelerated

Deployment Services for

Nexus 9000

• Network insight

• Accelerated deployment

• Network programmability /

automation support


• Design development or review

• Migrate current configuration

• Operational guideline / review

• Custom scripts


• Staffing: One-two solution

architects

• Timeline: four weeks


Design & Development

Strategy & Analysis

Plan

Cisco ACI Solution Pilot Cisco ACI Design Services Business goal alignment

Operations assessment and

migration strategy

Architected for performance,

scale, flexibility and the future

November, 2013

Phases Two and Three

Optimize & Operate

Build Manage

Cisco ACI Build and

Development Services

Cisco ACI Optimization

Services

On time, on budget deployment Ensuring best practice

operation

February, 2014 April, 2014

Design & Development

• Door opener

• Showcase skillsets

• Positive solution perception

• Shape customers’ networks

• Real world experience



• Valuable insight into customer network

and future opportunities

Partner Value Strategy & Analysis Services

Design & Development Services



Immediate revenue opportunity and compelling vision

System-based approach that radically simplifies, optimizes and

accelerates the entire application deployment lifecycle

Nexus Portfolio has been expanded with highly innovative

Nexus 9000 Series

APIC

Partner

Benefits


Voice of the Engineer - DC Byte-Z:

November 13th & November 20th

• Register Here

21-City ACI Partner SE Boot Camp Tour:

2-day Instructor Training

• Register Here

Data Center Partner SE Virtual Team:

December 10-13th

• Register Here

http://cisco.cvent.com/d/y4q81s

http://cisco.cvent.com/d/54qn4j

http://cisco.cvent.com/d/CzZW17hycE6UH6nwCb7XhA/zn2z/P1/1Q


For the latest on ACI and other Unified Data Center solutions,

please visit us at: • www.cisco.com/go/aci

• www.cisco.com/go/dc

• http://socialmedia.cisco.com/datacentervirtualization

• http://blogs.cisco.com/news/transforming-i-t-for-the-application-economy

www.cisco.com/go/aci

http://www.cisco.com/go/aci

http://www.cisco.com/go/dc

http://socialmedia.cisco.com/datacentervirtualization



http://blogs.cisco.com/news/transforming-i-t-for-the-application-economy/













http://www.facebook.com/ciscodc

http://www.twitter.com/CiscoDC

Thank you.

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Presentation_ID © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential

November 7, 2013 - cisco.com · Single point of Control and Management ... WAN and Cloud APP AGILITY AUTOMATION / ... POWER EFFICIENCY STATE OF THE ART

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