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Cupid Lands at Hilton10 Couples Honored with Princess Wedding

Sean Bailey, of the U.S. Navy, kisses his new bride, Alison, afterrepeating wedding vows at Ontario Airport Hilton Hotel.

They were one of 10 couples who repeated their vows duringOperation Community Cupid.

Jennifer Cappuccio Maher Staff Photographer (With Permission) “Daily Bulletin”

The Hilton Ontario Airport Hotel in Ontario was the picture per-fect setting for the wedding ceremony of 10 military couples:

Marine Cpl. Victor Martinez and Erika Acevedo; Coast Guardpilot La’Shanda Holmes and Jamal Jones; Marine Lance Cpl.Emerson Alex Rodriguez and Melissa Moore; Marine Sgt. DavidCastillo and Maritza Alvarado; Marine Pfc. Kevius Tamagyow andJayline Dugwem; Marine Lance Cpl. Anthony Stewart Roldan andRosa Rivera; Coast Guard Marine Science Technician and PettyOfficer 2nd Class Jennifer E. Donnelly and Raymond Jennings; andMarine E-3 Thomas Wright and Rocel Basco; Navy E-8 Sean Baileyand his bride Alison Bailey; and Marine Sgt. Jose G. Herrera and hisbride Australia Herrera.

The above celebrated the occasion as if they were all princes andprincesses. The soldiers were either returning from Iraq orAfghanistan, with most being deployed to Afghanistan in the nextfew months. The couples enjoyed their weddings, and the flowers,photography, bridal gowns and veils, tuxedos, make-up and hair styl-ists, jewelry, limos and Corvettes, wedding cakes, reception withentertainment, were courtesy of local businesses wishing to thankthose who have given and are giving continued on page 39

STUDENT STARTUPBUSINESSES TO BE

PITCHED TO ANGELINVESTORS,

ENTREPRENEURS

The Inland Empire Centerfor Entrepreneurship at CalState San Bernardino hasannounced the semi-finalistsfor the 2011 Garner HoltStudent Fast PitchCompetition.

Fifteen students wereselected from a field of nearly70 entries to present a 90-sec-ond fast description of theirbusiness startup concept to apanel of judges that includes“angel” investors and othermembers of SouthernCalifornia's entrepreneurialcommunity.

This year’s finalists areexchange student ClaudieArchambault-Therrien ofQuebec, Canada; KammieReimer of Fontana; EdwinStone of Highland; RachelWolfinbarger of RanchoCucamonga; Linda Eder ofOntario; Alex Bidaki, Emily

continued on page 10

Callahan & BlaineAlleges Racketeering

and Corruption inLawsuit Filed AgainstRiverside Doctor Kali

P. ChaudhuriCallahan & Blaine has filed alawsuit in Riverside SuperiorCourt seeking injunctive relief

against Riverside physicianKali P. Chaudhuri, allegingracketeering and corruption

practices by the doctor and hisrelated companies.

A new lawsuit filed allegesthat Dr. Kali P. Chaudhuri, acontroversial doctor turnedmedical businessman, engagedin fraud, racketeering and cor-ruption with respect to a num-ber of interrelated medicalcompanies. Hemet CommunityMedical Group (“HCMG”) is aChaudhuri-owned independentphysician association (“IPA”)that contracts directly withHMOs for payment of medicalservices. Chaudhuri set up aseries of related companies for


BUSINESS JOURNAL • PAGE 2 November 2011

ASSEMBLYMAN MORRELL TO RECOGNIZE 63rd ASSEMBLYDISTRICT 55 TOP CHAMBER BUSINESSES

Fontana Chamber of Commerce Names Top 5 Businesses

The Fontana Chamber ofCommerce announces the fiveTop Chamber Businessesnamed to receive an award fortheir continued commitment totheir hard work, communityinvolvement and persever-ance. While all businesses inour region have continued tostruggle in light of these try-ing economic times, therehave been some that havemanaged to emerge success-fully due to ingenuity, creativ-ity and prosperity-drivenmotivation. It’s not unusualthat we have found that thesebusinesses are some of themost involved in our commu-nity and tend to leave no stoneunturned in their local out-reach to improve their ownwell being as well as those oftheir neighbors.

This event follows a seriesof recent business and eco-nomic forums AssemblymanMorrell has held throughoutthe district with testimoniesfrom businesses that havebeen driven to their knees byjob killing regulations signedby the Governor and serves asa reminder that there is a lightat the end of the tunnel forbusiness in California.

These recognized busi-nesses have added jobs,expanded their operations, andescalated their neighborhoodparticipation becoming lead-ers in the chamber and in thebusiness community:

• Fontana Herald News –Century Group Newspapers

• Hilton Garden Inn –Fontana

• Inland Body and PaintCenter

• Rotolo Chevrolet• Shakey’s Pizza Parlor

Additionally, one of thefive selected businesses willreceive top honors. Their

names will be revealed at theevent and we would like thechamber members, friends andfamily there to participate incelebrating their enduring suc-cess.

The event is going to beheld on Thursday, Nov. 10thfrom 11:00 a.m. to 1:00 p.m.at the Etiwanda Gardens, 7576Etiwanda Avenue in Etiwanda.Cost per person is $35 perguest.

For more information or toRSVP for the event, pleasecontact Nathan Miller at (909)466 9096 [email protected].

BUSINESS JOURNAL • PAGE 3November 2011

Charter, Customers Lend MilitaryHeroes a Helping Hand

Signing up for Charter services generates“Operation Homefront” donations

Charter is providing financial support to military heroes andtheir families through a three-month Operation Homefront cam-paign.

Operation Homefront is a national non-profit organization thatprovides emergency financial and other assistance to military fam-ilies of US service members and wounded warriors. For each con-sumer who signs up for various specified Charter services online atcharter.com/homefront through Jan. 31, 2012, Charter will make adonation to Operation Homefront.

Charter’s donations to Operation Homefront will range from$10 to a maximum amount of $50 for every online service order forCharter Internet Express (or higher level), Digital Double Play orHD Digital Triple Play made through Jan. 31. Customers signing upfor Charter services also will be eligible for a gift card valued at upto $250.

Operation Homefront, which holds Charity Navigator’s highestrating of four stars, provides emergency assistance to military fam-ilies, including financial and food aid, auto repair, home repair, andfurniture and household item donations. Operation HomefrontVillages provides accommodations so families of wounded warriorscan stay together during rehabilitation at military hospitals.Operation Homefront also conducts morale and support programsfor military spouses and children.

“Men and women on military bases across this country are ourcustomers, friends and family,” said Allan Samson, Charter’s seniorvice president, marketing. “We care about those who have sacri-ficed to preserve a high quality of life for people across the globe.That’s why we’re supporting Operation Homefront and that’s whywe’re making it easy for our customers to join us.”

“Many Americans don’t realize that military families – especial-ly the families of junior enlisted service members – can face finan-cial crisis when their loved one is deployed and in harm’s way,”said Jim Knotts, president and CEO of Operation Homefront. “WithCharter’s help, their customers can help give our men and womenin uniform the peace of mind that while they are on duty protectingus, someone back home is protecting their families.”

For more information on how you can help support OperationHomefront through Charter’s campaign, visit charter.com/home-front.

In-House Employee DevelopmentProgram Creates Next Generation of

WorkersWorkforce Investment Board helps fund California

Steel’s craft development program

The County of San Bernardino Workforce Investment Board(WIB) has been an instrumental partner in helping local manufac-turers such as California Steel Industries, Inc. (CSI) successfullygraduate 34 electricians and 17 mechanics from its craft develop-ment program. The in-house program provides on-the-job trainingand mentoring for employees to become “A” level electricians,mechanics or machinists. Starting salary for the trainees is $20.17per hour. Upon graduation, an electrician’s pay increases to $32.32per hour; machinists and mechanics to $30.22 per hour.

Currently, CSI has 43 employees in their training programs whoattend classes tailored specifically to their respective trades atChaffey College and San Bernardino Valley College. Employeesfrom member businesses of the Manufacturers Council of theInland Empire also attend classes. “The program began 13 yearsago and we have been very successful in developing high qualitytechnicians who have become fully qualified craft workers at CSI,”said Brett Guge, executive vice president – finance and administra-tion at California Steel Industries, Inc.

A survey of 800 manufacturers conducted by the NationalAssociation of Manufacturers (NAM) in 2005 reported that morethan 80% experienced a shortage of skilled workers. WhenCalifornia Steel’s regional and national efforts to recruit qualified“A” level electricians, mechanics and machinists fell short, CSIresponded by creating the craft development programs assisted bythe County of San Bernardino Workforce Investment Board. “Ourcompany faced a shortage of skilled craft workers as our currentworkforce neared retirement age,” said Guge. “Even in this econo-my, we could not find qualified people to step into these positions.”

“Manufacturers across the nation are having trouble findingskilled workers, but here in San Bernardino County, the WorkforceInvestment Board supports our employers and employees with fed-erally funded training programs to develop our local workforcewith the skills local employers seek,” said Chair Josie Gonzales,County of San Bernardino Fifth District Supervisor.

The San Bernardino County Workforce Investment Board pro-vides services to all manufacturers throughout the county. TheBusiness Resource Team reaches out to employers of all sizes tohelp train and develop skilled employees as well as provide no-costrecruitment and hiring services. In 2010, the Business ResourceTeam saved county employers $3,647,877 through On-the-JobTraining program reimbursement, and helped nearly 6,000 jobseekers gain employment. Employers and job seekers can find moreinformation about the job training programs and services throughtheir local San Bernardino County One-Stop Employment ResourceCenters located in Rancho Cucamonga, San Bernardino andHesperia. Please visit: www.sbcounty.gov/csb-win/wia.htm.

About the Workforce Investment Board of San BernardinoCounty

The Workforce Investment Board of San Bernardino County iscomprised of private business representatives and public partnersappointed by the County of San Bernardino Board of Supervisors.The WIB strives to strengthen the skills of the County’s workforcethrough partnerships with business, education and community-based organizations. The County of continued on page 39

BUSINESS JOURNAL • PAGE 4

I N D E XI N D E X

News and Features

One Question Every Small Business Owner MustAnswer — Understanding Your Competitive AdvantageEvery business owner must be able to answer one very basic question, “Why should a prospective customer buy my product or service rather than a competitor’s?” If the owner cannot answer this question, he or she should probably cut his or her losses and seek alternative employment. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6

The 3 R’s for Dealing With Workplace BullyingWorkplace bullying is a pressing problem in today’sworkplaces. According to the Workplace BullyingInstitute (WBI), 35% of the U.S. workforce report beingbullied right now! Danita Johnson Hughes gives sometips to employees and leaders on how to stopworkplace bullying. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12

The Key to Successful Selling: Become a PriorityYour product or service cannot become a client’s numberone priority until you understand the customer’s priorities.Nathan Jamail lists a couple of things you can do to movebuying your product or service up on the customer’s priority list without having to offer a financial incentive orlimited time offer. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14

Accountability Increases Ability Diane Ciottaoutlines effective ways to motivate employees to bemore accountable. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19

After-Acquired Evidence Comes to the RescueIn a case decided last month, the Court dismissed anemployee’s claims for disability. Evidence discoveredthat the employee filed a counterfeit social securitynumber. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30

Columns

Small Business Sales. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6

Mike Morrell Column. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7

Investments and Finance. . . . . . . . . . . . . . . . . . . . . . . . . . . . 8

Real Estate Notes. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13

Executive Notes. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13

The Lists:

Inland Empire’s Largest Office Projects. . . . . . . . . . . . . 9

Commercial Real Estate Brokers Serving the Inland Empire. . 10

Fastest Growing Private Companies in the Inland Empire. . . 29

Mortgage Lenders. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31

Title Companies in the Inland Empire. . . . . . . . . . . . . . . 32

Computer Column. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11

Legal Notes. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11

Management. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12 & 19

Sales. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14

Legal HR. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30

Restaurant Review. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34

Manager’s Bookshelf. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36

New Business Lists:

County of San Bernardino. . . . . . . . . . . . . . . . . . . . . . . . 37

County of Riverside. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 41

Executive Time Out. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44

November 2011

Vol. 23, No. 11, November 2011 --- Inland Empire Business Journal is published monthly by DailyPlanet Communications, Inc., 1801 Excise Street, Suite 111, Ontario, CA 19761. (909) 605-8800.Bulk rate U.S. postage paid, Ontario, CA, permit No. 1. Send address changes to: Inland EmpireBusiness Journal, P.O. Box 1979, Rancho Cucamonga, CA 91729. Information in the InlandEmpire Business Journal is deemed to be reliable, but the accuracy of this information cannot beguaranteed. The management of the Inland Empire Business Journal does not promote or encour-age the use of any product or service advertised herein for any purpose, or for the purpose or saleof any security. “Inland Empire Business Journal” trademark registered in the U.S. Patent Office1988 by Daily Planet Communications, Inc. All rights reserved. Manuscripts or artwork submit-ted to the Inland Empire Business Journal for publication should be accompanied by self-addressed,return envelope with correct postage. The publisher assumes no responsibility for their return.Opinions expressed in commentaries are those of the author, and not necessarily those of the InlandEmpire Business Journal. Subscription payment must accompany all orders for the monthly jour-nal or annual Book of Lists. Copyright 2011 Daily Planet Communications, Inc.

Quotations on PrideRemember, when the peacock struts his stuff he shows his back-side to half the world.

Herve Wiener

If a proud man makes me keep my distance, the comfort is thathe keeps his at the same time.

Jonathan Swift

He that is proud of riches is a fool. For if he be exalted abovehis neighbors because he hath more gold, how much inferior ishe to a gold mine.

Jeremy Taylor

Every man has a right to be conceited until he is successfulBenjamin Franklin

PUBLISHER’S ADVISORY BOARD

Julian Nava, Ph.D., Former U.S. Ambassador to Mexico

Barbara L. Crouch, Human Resource Consultant

Cliff Cummings, Toyota of San Bernardino

PUBLISHED BY BOARD CHAIRMANDaily Planet Communications, Inc. William Anthony

MANAGING EDITOR ACCOUNT EXECUTIVEIngrid Anthony Mitch Huffman

STAFFTravel Editor: Camille Bounds Art Director: Jonathan Serafin

Consultant: Mel Pervais Sales: Mitch Huffman

CORRESPONDENTS AND COLUMNISTS

Mike Morrell Senator Bob Huff J. Allen Leinberger Nathan Jamail

William K. Hayes Joe Lyons Diane Ciotta Henry Holzman

Bill Anthony Cary Ordway Danita Johnson Hughes

Sen. Bill Emmerson

CONTACT US

William J. Anthony Publisher & Producer [email protected]

Ingrid Anthony Managing Editor [email protected]

Jonathan Serafin Art Director [email protected]


Eileen Blaga—On the Move California Bank & Trust is pleased

to announce the appointment ofEileen Blaga to business banking spe-cialist/AVP. Blaga has nearly 30 yearsof banking industry experience andwill be responsible for developingbusiness banking relationships withan emphasis on commercial realestate. Previously, she served asbranch manager and retail executiveat BBVA Compass.


SMALL BUSINESS SALESSMALL BUSINESS SALES

One Question Every Small Business Owner Must AnswerUnderstanding Your Competitive Advantage

Every business owner mustbe able to answer one very basicquestion, “Why should aprospective customer buy myproduct or service rather than acompetitor’s?” If the owner can-not answer this question, he orshe should probably cut his orher losses and seek alternativeemployment. Fortunately, thisisn’t a complex question. At itscore, there are only two possibleanswers; either the product orservice is being offered at alower price or the offering mustbe differentiated from the com-petition’s.

Companies such as Walmarthave been extremely successfulpursuing a low cost strategy.Walmart uses its massive vol-ume to negotiate purchase pricesthat are well below what smallercompetitors pay. Consequently,the retail giant can make verygood margins selling brandname products at lower pricesthan competitors can offer. As apractical matter, small business-es will generally not have thevolumes to pursue this type ofstrategy.

Very small businesses cansometimes offer lower pricesthan their larger competitorsbecause they have much loweroverhead. For example, consid-er a residential cleaning servicerun by two friends out of theirhomes. The two friends are theonly employees. There is little tono overhead. Such an operationcan offer its services at pricesbelow those that a companysuch as Merry Maids wouldhave to charge, because MerryMaids does have significantoverhead. However, this strate-gy is inherently limiting. If thetwo friends were to attempt tosignificantly grow their enter-prise, they would discover thatthey would need to add over-head similar to their larger com-petitors.

Most small businesses that

want to grow beyond a fewemployees will find that a lowcost strategy is difficult to pur-sue successfully. Therefore,such enterprises are left with theneed to differentiate their prod-ucts or services and give theircustomers a reason to buy thatisn’t based on price.

It’s great to create a differen-tiated product/service package.Unfortunately, that, by itself, isnot enough. In addition, the dif-ferentiated product/servicepackage must be more desirableto a specific segment of the mar-ket than any alternative. Also,the size of this segment must belarge enough to be attractive.For example, you could marketa skunk-flavored Popsicle. Thiswould be a differentiated prod-uct; nothing remotely resem-bling such an offering is avail-able in your local supermarket.However, it is highly unlikelythat this product would beattractive to a large enough seg-ment of the market to make it aneconomically viable offering.This is a silly example, but itmakes the point that differentia-tion alone isn’t sufficient. Youmust target the differentiatedproduct/service package to asufficiently large segment of themarket, which values the uniquecharacteristics of the offering.

So, what makes a marketsegmentation that will allowcompanies to target their prod-ucts and services profitably tocustomers who will pay a premi-um for them? There are two cri-teria for a segmentation to deliv-er significant value. First, mem-bers of the segment must makethe buying decision like eachother and differently from thosenot in the segment. Second,members of the segment mustbe externally identifiable or theymust be willing to self-identify.

The key to effectively seg-menting a market is to under-stand how customers make the

buying decision. What charac-teristics of the product/servicepackage are most important toeach group of customers? Forexample, automobile manufac-turers must target specific seg-ments. Some people are lookingfor basic transportation with alow cost of operation (i.e., goodgas mileage and low mainte-nance costs). Other car buyersare interested in a sporty look-ing, high performance automo-bile. Still others are interested inluxury and prestige. Morerecently, a segment has emergedthat is primarily interested in acar that is environmentallyfriendly. One product cannotpossibly satisfy all segments.Product design and advertisingare specifically intended to posi-tion the manufacturer’s offer-ings closer to the wants and

needs of a given segment thanthose of the competition.

Assuming that theproduct/service package can betargeted to uniquely meet theneeds of a sufficiently sizedgroup, the customers in eachsegment must be externallyidentifiable. Marketers need toknow how to reach the specificsegments. Should the companyadvertise in Sports Illustrated orCosmopolitan? Alternatively,the members of a particular seg-ment may be self-identifying.For example, if a man intends tobuy a suit, those who walk intoSears, The Men’s Warehouse,Joseph Bank’s, or BrooksBrothers are fairly clearly mem-bers of different market seg-ments.

To be successful, every busi-continued on page 39


California is Spending Beyond Its MeansBy Mike Morrell

Budget negotiations for the next fiscal year have not even begun,and Californians already have to face a grim reality: uncontrollabledebt.

In a report issued this month, California State Treasurer BillLockyer announced that the state debt will reach a record high of7.8% of the general fund revenue in 2012. That is double the amountof debt in 2003, and seven times the amount in 1977. The current debtadds up to $2,532 burden for each of California’s hardworking citi-zens.

This news comes in the midst of a fiscal crisis in Washington thatserves as a reality check for our bankrupt state. The historic federaldowngrade of American credit by Standard and Poor’s and the corre-sponding debt-ceiling crisis sent the federal government scramblingfor savings. Consequently, many state and local functions that rely onfederal money will see reduced funding. This will put downwardpressure on California’s economy and general fund, as Sacramentocan no longer count on federal revenue as a fiscal parachute duringwhat has become its annual free fall.

With a substantial dip in revenue from Washington – the federalgovernment spent $345 billion in California in 2009 – Californiamust finally learn how to live within its means. This is true at thepolitical and personal level.

At the political level, the first place for the state to look for sav-ings is public-employee unions, which control whatever they receivein salaries, benefits, and pensions. As William Voegeli writes in CityJournal:

“It’s neither a coincidence nor a surprise, then, that California’sgovernment employees receive higher compensation than those inany other state. The Census Bureau’s latest figures cover the year2006, and show that California’s local government employees werepaid an average annual rate of $60,780, 33% above the national aver-age … California’s public workers receive more, often significantlymore, than government employees in the other states with high liv-ings costs.”

This poses a genuine fiscal hazard to California’s fragile econo-my.

Second, California should assess the cost-effectiveness of itsfinancing in the public sector. The Forecast Project at the Universityof California, Santa Barbara has calculated that after adjusting forinflation and population growth, the state government spent 26%more in 2007-08 than in 1997-98. Back then, says Executive DirectorBill Watkins, “California had teachers. Prisoners were in jail. Healthcare was provided for those with the least resources.” Today, Watkinsasks, “Are the roads 26 percent better? Are schools 26 percent better?What is 26 percent better?” Meanwhile, a group at StanfordUniversity recently calculated that CalPERS (the nation’s largestpublic pension fund), CalSTRS (The California State Teacher’sRetirement System) and the University of California would exceedfinancial shortfalls of a combined $500 billion. This should concernall parents that want to leave a better world for our children than theway we found it.

We are passing on significant amounts of debt to future genera-tions. In addition, while we all agree that we face an insurmountablepension burden and owe more than we have, the individual workersthat have financially planned their continued on page 28

SB 161 Signed Into Law Despite UnionOpposition

Health and Safety Needs of California School Children Put First

Groundbreaking student safety legislation authored bySenator Bob Huff (R-Diamond Bar) has been signed by theGovernor. The Governor’s signature on SB 161 means thatCalifornia school employees, who volunteer and are properlytrained, will be authorized by law to provide emergency medicalassistance to pupils with epilepsy who suffer a seizure while oncampus.

SB 161 was sponsored by the Orange County Office ofEducation and the Epilepsy Foundation of California. It facedheavy opposition from powerful union special interests duringnearly every legislative committee hearing. The Huff legislationwill help protect the lives and health of nearly 94,000 Californiachildren who suffer from epilepsy.

“The Governor’s signature on SB 161 marks the victoriousend to a long and bitter fight to provide the safety net that chil-dren with epilepsy desperately need in our schools,” said SenatorHuff. “This victory proves that a determined group of parents,doctors, schools and other citizens can overcome even the mostpowerful of special interests.”

Children who suffer from epilepsy are at risk of dangerousand prolonged seizures and must have immediate access to life-saving emergency medication. Diastat Acudial is a pre-dosedpreparation of diazepam gel and is the only standard, out-of-hos-pital treatment that has been approved by the Food and DrugAdministration (FDA) to successfully treat prolonged seizures. Itis also the only FDA approved medication that was specificallydeveloped to be administered by people without medical trainingand is considered the fastest, safest and most effective way totreat epileptic seizures.

“If the medication is not administered within a matter of min-utes following a seizure, children can begin to suffer severe braindamage and even death,” said Senator Huff.

Senator Huff responded with legislation on behalf of thou-sands of children with epilepsy when the Board of RegisteredNursing (BRN) arbitrarily ruled two years ago that nurses werenot authorized to train or supervise anyone to administer Diastat.Schools abruptly stopped the practice following the ruling, eventhough the drug had been successfully used in California schoolsfor more than 10 years with absolutely no problems and no inci-dents of medical problems.

Leading California pediatricians testified in support of SB161 during the committee hearing process and 35 physicians sub-mitted a letter to the Governor urging him to sign the legislation.That includes Dr. Raman Sankar, who serves as the Professor ofNeurology and Pediatrics and Chief of Pediatric Neurology at theDavid Geffen School of Medicine at UCLA.

“The safety of this medication has been acknowledged byeveryone involved with pediatric neurology and pediatric epilep-sy, which is why SB 161 has strong support from professionalmedical organizations,” said Dr. Sankar during committee testi-mony.

Senator Huff serves as the Senate Republican Caucus Chairand serves the 29th Senate District covering portions of LosAngeles, Orange and San Bernardino Counties.

BUSINESS JOURNAL • PAGE 8

DUFF & PHELPS/INLAND EMPIRE BUSINESS JOURNALSTOCK CHART

Duff & Phelps, LLCOne of the nation’s leading investment banking and financialadvisory organizations. All stock data on this page is provided byDuff & Phelps, LLC from sources deemed reliable. No recom-mendation is intended or implied. (310) 689-0070.

Five Most Active Stocks

Advances 8Declines 2Unchanged 1New Highs 2New Lows 1

Monthly Summary10/21/11

Notes: (H) - Stock hit fifty two week high during the month, (L) - Stock hit fifty two week low during the month, NM - Not Meaningful

American States Water Company

Channell Commercial Corp.

CVB Financial Corp.

EMRISE Corporation

Hansen Natural Corporation (H)

Hot Topic Inc.

Kaiser Federal Financial Group, Inc.

Outdoor Channel Holdings, Inc.

Physicians Formula Holdings Inc. (L)

Provident Financial Holdings Inc. (H)

Watson Pharmaceuticals, Inc.

Watson Pharmaceuticals, Inc. 17,449,930

CVB Financial Corp. 16,437,290

Hansen Natural Corporation 16,028,900

Hot Topic Inc. 11,365,620

American States Water Company 1,654,100

D&P/IEBJ Total Volume Month 64,468,440

Ticker 10/21/11 9/30/11 %Chg. 52 Week 52 Week Current P/E ExchangeClose Price Open Price Month High Low Ratio

AWR

CHNL

CVBF

EMRI

HANS

HOTT

KFFG

OUTD

FACE

PROV

WPI

35.27 33.93 3.9 38.59 30.53 19.8 NYSE

0.13 0.13 0.0 0.45 0.02 NM OTCPK

9.66 7.69 25.6 10.00 7.28 14.7 NASDAQGS

0.37 0.70 -47.1 1.19 0.20 NM OTCBB

92.75 87.29 6.3 96.94 48.28 34.0 NASDAQGS

8.49 7.63 11.3 8.74 5.05 NM NASDAQGS

11.61 11.79 -1.5 14.70 7.26 12.2 NASDAQGM

6.82 5.72 19.2 8.50 4.84 78.0 NASDAQGM

3.01 2.75 9.5 6.79 2.54 NM NASDAQGS

8.84 8.74 1.1 9.24 6.01 7.6 NASDAQGS

69.15 68.25 1.3 73.35 46.02 61.4 NYSE

Company Current Beg. of Point %ChangeClose Month Change

CVB Financial Corp. 9.66 7.69 1.97 25.6%Outdoor Channel Holdings, Inc. 6.82 5.72 1.10 19.2%Hot Topic Inc. 8.49 7.63 0.86 11.3%Physicians Formula Holdings Inc. (L) 3.01 2.75 0.26 9.5%Hansen Natural Corporation (H) 92.75 87.29 5.46 6.3%

Company Current Beg. of Point %ChangeClose Month Change

Kaiser Federal Financial Group, Inc. 11.61 11.79 -0.18 -1.5%Provident Financial Holdings Inc. (H) 8.84 8.74 0.10 1.1%Watson Pharmaceuticals, Inc. 69.15 68.25 0.90 1.3%American States Water Company 35.27 33.93 1.34 3.9%Hansen Natural Corporation (H) 92.75 87.29 5.46 6.3%

THE GAINERSTop five, by percentage

THE LOSERSTop five, by percentage

November 2011

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Time: 6:00PM-8:00PM

Would you rather register for the entire 8 week session? Book your seatNOW!

To learn more about Dale Carnegie Training® courses and seminars,visit us at www.ie.dalecarnegie.com or call 909-938-3422.


N/A = Not Applicable WND - Would not Disclose na = not available. The information in the above list was obtained from the companies listed. To the best of our knowledge the information supplied is accurate as of press time. Whileevery effort is made to ensure the accuracy and thoroughness of the list, omissions and typographical errors sometimes occur. Please send corrections or additions on company letterhead to: The Inland Empire Business Journal, P.O.Box 1979, Rancho Cucamonga, CA 91729-1979. Copyright 2011 by IEBJ.

Inland Empire’s Largest Office ProjectsRanked by completed total square footage

Building Name Total Now Total Final Total Year Stories in Leasing AgentAddress Completed Available Planned Project Tallest CompanyCity, State, Zip Square Feet Square Feet Square Feet Started Building Phone/Fax

E-Mail Address

Tri-City Corporate Center 636,795 88,640 N/A 1986 6 Bette Radek1. 650 E. Hospitality Ln., Ste. 150 CB Richard Ellis

San Bernardino, CA 92408 (909) 381-5301/885-7127

Corporate Business Center 527,527 109,189 850,000 1986 4 Kyle Kehner2. 25884-C Business Center Dr. Cushman & Wakefield of California, Inc.

Redlands, CA 92374 (909) 796-0183/[email protected]

Riverside Technology Business Park 479,047 143,261 WND 1989 Tom Pierik/David Mudge/Rich Erickson3. 1600-2060 Chicago Palmyrita Lee & Associates

Riverside, CA 92518 (951) 276-3600/276-3650

Mathis Brothers Building 435,000 54,844 WND 2007 Tom Pierik/David Mudge/Rich Erickson4. 4105 Inland Empire Blvd. Lee & Associates

Ontario, CA 91764 (951) 276-3600/276-3650

Regency Tower 250,000 250,000 250,000 2008 10 Tom Pierik5. Orange & 10th St. Lee & Associates

Riverside, CA 92501 (951) 276-3600/276-3650

California Commerce Center 300,172 8,108 300,172 2008 Drew Sandon6. 1950 S. Sterling St. C.B.R.E.

Ontario, CA 91764 (909) 418-2182

University Research Park 300,045 138,500 2003 Vindar B.7. NEC Columbia & Research Park Dr. C.B.R.E.

Riverside, CA 92518 (909) 418-2134/418-2100

Hospitality Exec. Center 240,800 80,000 existing 1986 3 Ryan Russell8. 1950 Sunwest Ln. Cushman & Wakefield

San Bernardino, CA 92408 (909) 942-4697/[email protected]

Rockefeller Group Projects 236,820 236,820 236,820 2008 1-2 Diana Saldana9. Haven & Pittsburgh Ave. (20 Bldgs.) Collins Int’l.

Rancho Cucamonga, CA 91730 (909) 390-1400/390-1409

Transpark Office Center 208,677 593 - 13,615 208,677 1982 2 Joe Werdein10. 2990 E. Inland Empire Blvd., Ste. 120 Leasing Manager

Ontario, CA 91764 (909) 987-8811/[email protected]

Turner Riverwalk 402,988 189,042 175,000 2008 4 David Mudge11. Riverwalk Parkway Lee & Associates

Riverside, CA 92505 (909) 276-3600/276-3650

Adams Business Park 206,186 25,407 WND 1989 Tom Pierik/David Mudge/Rich Erickson12. 2900 Adams Lee & Associates

Riverside, CA 92518 (951) 276-3600/276-3650

Empire Corp. Plaza 159,820 84,604 2008 2 David Mudge13. 10740-10760 4th St. 42,302 Lee & Associates

Ontario, CA 91764 32,814 (951) 276-3600/276-3650

Chino Hills Corporate Park 146,692 81,243 WND 2007 Tom Pierik/David Mudge/Rich Erickson14. 15315-15345 Fairfield Ranch Rd. Lee & Associates

Chino Hills, CA 91709 (951) 276-3600/276-3650

Summit Business Centre 138,224 24,924 WND 1989 Tom Pierik/David Mudge/Rich Erickson15. 2002-2038 Iowa Lee & Associates

Riverside, CA 92518 (951) 276-3600/276-3650

Parkway Business Center 125,000 93,224 WND 2008 Tom Pierik/David Mudge/Rich Erickson16. 4682-4750 Ontario Mills Parkway Lee & Associates

Ontario, CA 91764 (951) 276-3600/276-3650

Jurupa Business 123,411 39,229 WND 2001 Tom Pierik/David Mudge/Rich Erickson17. 41-4240 & 1420-1460 Jurupa Lee & Associates

Ontario, CA 91764 (951) 276-3600/276-3650

Golbal Corporate Park 110,000 110,000 110,000 2008 2 Tom Pierik18. Meridian Pky. Lee & Associates

Riverside, CA 92518 (951) 276-3600/276-3650

The Grove Avenue Business Park 150,000 150,000 356,208 2007 John O’Brien19. Ontario, CA 91767 C.B.R.E.

(909) 418-2135/418-2100

Summit 139,464 33,018 N/A 1989 1 Vindar B.20. 2002-2038 Iowa Ave. C.B.R.E.

Riverside, CA 92501 (909) 418-2134/418-2100

Riverside Metro Center 131,225 87,996 131,225 1990 7 Donald C. Parker21. 3801 University Ave. Owner

Riverside, CA 92501 (800) 242-6622/(951) 369-9448

Indiana Business Center 128,780 24,266 128,710 1982-1988 3 Evie Ocello22. 6820 Indiana Ave., Ste. 210 Jacobs Development Co.

Riverside, CA 92506 (951) 788-9887/[email protected]




Commercial Real Estate Brokers Serving the Inland EmpireListed by Transaction Volume

Company Name I.E. I.E. # of Local # of Offices Top Local ExecutiveAddress Transaction Volume Sales Volume Brokers or Agents In I.E. TitleCity, State, Zip (July 1, 2010—June 30, 2011) Leasing Volume Phone/Fax

E-Mail Address

CB Richard Ellis $1,616,937,574 $750,405,833 84 3 Natalie Bazarevitsch1. 4141 Inland Empire Blvd., Ste.100 $866,531,741 Sr. Managing Director


Grubb & Ellis $650,200,000 $210,800,000 42 5 Dave Burback2. 3401 Centrelake Dr., Ste. 500 $439,400,000 Manager


Colliers International $364,772,419 $186,274,615 17 2 Craig Robbins3. 3401 Centrelake Drive, Ste.150 $178,497,802 President, US Brokerage Service

Ontario, CA 91761 (213) 627-1214/327-3200www.colliers.com

Sperry Van Ness $350,000,000 $350,000,000 8 1 John Reeder4. 3595 E. Inland Empire Blvd., Ste. 2200 Sales Manager

Ontario, CA 91764 (909) 989-8590/989-8401www.mimisongrealty.com

Marcus & Millichap $565,242,561 $565,242,561 40 8 Douglas McCauley5. 3281 E. Guasti Rd., Ste. 800 Regional Manager

Ontario, Ca 91761 (909) 456-3400/[email protected]

Lee & Associates $649,000,000 $300,000,000 160 4 Don Brown6. 14369 Park Ave., Ste. 200 $349,000,000 President

Victorville, CA 92392 (760) [email protected]

DAUM Commercial Real Estate Services $345,000,000 $138,000,000 12 1 Kerry Cole7. 3998 Inland Empire Blvd., Ste. 400 $207,000,000 Executive V.P./Branch Manager

Ontario, CA 91764 (909) 980-1234/980-3775www.daumcommercial.com

Cushman and Wakefield $237,463,297 $237,436,297 28 2 Phil Lombardo8. 901 N.Via Piemonte, Ste. 200 Executive Mannaging Director

Ontario, CA 91764 (909) 980-7788/989-4440www.cushwake.com

Cushman & Wakefield of California $237,463,297 $237,436,297 12 2 Eric Johnson, Sr.9. 31309 Temecula Parkway, Ste. 100 Managing Director

Temecula, CA 92592 (951) 326-3400/[email protected]

NAI Capital Commercial $202,765,820 $131,424,937 41 4 John Boyer10. 3281 E. Guasti Rd. $71,340,882 Branch/Executive Manager

Ontario, CA 91761 (909) 945-2339/945-2338www.naicapital.com

Voit Real Estate Services $201,888,909.05 $73,673,038.50 4 1 Walt Chenoweth11. 9431 Haven Ave., Ste. 120 $128,215,870.55 Executive Vice President

Rancho Cucamonga, CA 91730 (909) 218-5285/[email protected]

The Bradco Companies $125,734,806 $125,734,806 9 1 Joseph W. Brady CCIM12. P.O. Box 2710 President

Victorville, CA 92343 (760) 951-5111/[email protected]

Baxley Properties $64,779,904 $11,217,406 13 1 Dick Baxley13. 73-712 Alessandro, Ste. B4 $53,562,498 President

Palm Desert, CA 92260 (760) 773-3310/[email protected]

McKenna & James WND WND 4 2 John S. Burns14. 10700 Jersey Blvd., Ste. 610 WND Senior Vice President


Echternach and Kristopher Hua JuHuang Kintner, all of Redlands;Gareth Pronovost and Carlos

Salvador, both of Riverside; David Jefferson and David Johnsonboth of San Bernardino; Evan Ocasio of Victorville; and BrianaMoreau of Wrightwood.

The five highest-scoring fast pitches will advance to the finals,

which will be held in conjunction with the Spirit of theEntrepreneur Awards event on Nov. 8 at the Riverside ConventionCenter at 6 p.m.

Student finalists will make their pitches to an audience of morethan 500 business leaders from throughout the Inland Empire, withthe top student business taking home the grand prize of $4,000.

Student...continued from pg. 1


COMPUTERCOMPUTER

Thunderbolt the Wonder PhoneBy J. Allen Leinberger

So here we are, stuck in the middle. The much anticipated iPhone5 is not here, and Steve Jobs is gone. What to do.

Well, let’s take a look at the iPhone’s biggest competition.According to the late Mr. Jobs, the closest competitor to the iPhoneis the Droid. The Android smartphone system is the closest seller toApple’s. And what could be better than The HTC ThunderboltVerizon 4G LTE phone.

OK, that’s a long name for one more smartphone, but these arecompetitive times and every bell and whistle counts. In this case weare looking at the phone that has much of what we thought Apple wasgoing to have. First off, just to look at it. The Thunderbolt has the big-ger screen that many have been looking for.

As smartphones replace both snapshot cameras and videorecorders, instant playback on a fair-sized viewer is important.Handheld gamers like this too. Then there is the 4G LTE designation.If you really want to know, 4G is the fourth generation of cellularwireless standards. It is a successor to the 3G and 2G families of stan-dards.

LTE stands, not for light, but for Long Term Evolution. The goalof LTE is to increase the capacity and speed of wireless data networksutilizing cutting-edge hardware and Digital Signal Processing (DSP)techniques that have recently been developed. Its wireless interface isincompatible with 2G and 3G networks.

By the way, next year LTE Advanced comes out and your phonewill probably be obsolete. After that we can expect to get 5G.

Meanwhile, you will want to connect your music and photolibraries, your calendar, bookmarks, documents, maps, contacts andyour Facebook account to this Thunderbolt. For that you will have toset a number of sync options, to allow this unit to connect to every-thing else.

There are some other changes you may want to make. Forinstance, this unit prefers to use Gmail for e-mail messages.Calendars run on Google Calendars. Photos, videos and music run offof a Gallery app. Many TV services are now becoming available onsmartphones and the Thunderbolt is equipped to accept them. Youcan also use it as an FM radio. To listen to AM you would have to addan app like TuneIn Radio.

As with a number of smartphones, the flash for your camera canbe turned on to function as a flashlight. The front camera, by the way,is only 1.3 megapixels. Not great by today’s standards, but not bad.The main camera is a powerful 8 mgs. One of the purposes of the twois to create a video camera function. (I see you. You see me.)

Most scientists who predict the future never considered any ofthis, but then they never thought of handheld computer devices. Eventhe best science fiction saw computers as still being room-fillingdevices with lots of blinking lights.

From there on you get to create your own personal unit. Do youwant to use the phone more? Watch movies? Play music. Use it as analarm clock? It does all of that and more. By now you’ve seen TVspots that show you how to turn out the lights at home or order planetickets, monitor stocks or bank accounts, check sport’s scores andmore.

By this point you can make the phone your unique device. Pick acolor. Pick a ring tone. Set up speed dialing or voice dialing. Whenthe phone rings, you get better than a caller ID—your friends picturefrom Facebook or Twitter shows up on the screen. Their birthdayswill also come up as a reminder. continued on page 32

LEGAL NOTESLEGAL NOTES

Ladies, Don’t Remain in Jeopardy—Why Estate Planning is Especially

Important for Married WomenBy Attorney William K. Hayes

In a nation consumed with wealth-building, it’s easy to forgetthat earning money is only half the financial security battle. Equallyimportant is protecting our hard-won financial security with a well-crafted estate plan. For women, estate planning is of paramountimportance, because most often it is women who must cope when aloved one becomes disabled or dies.

A study conducted by Penn State University found that womenwere three times more likely than men to have to cope with a mate’sillness or injury. The study showed that few husbands had preparedthe necessary estate planning documents that would have eased theirwives’ burdens.

For example, a Health Care Powerof Attorney give wives the legal cloutto act on their husbands’ behalf in theevent of a medical emergency and aProperty Power of Attorney wouldgive them the right to sign contractson behalf of their husbands as well aschecks from any separate accountsthat the husband might have. AMedical Authorization would insurethat they have the unrestricted right ofaccess to their spouse’s medicalrecords should the spouse become dis-abled.

Without these tools, wives mustendure the process of living probate, also known as a conservator-ship proceeding, in which a husband would have to be declared men-tally incompetent or physically incapacitated. At that hearing, a pro-bate judge would decide on who is the proper person to care for thehusband’s health and financial needs and that person might not nec-essarily be the wife. While the wife is often granted this role, thereis definitely no guarantee that she will prevail. Judges have wide dis-cretion over whom they may appoint, and the judge may deem thatanother family member or a professional conservator might be bet-ter suited to the task.

Another downside to having a spouse under conservatorship isthat an attorney is usually required to be involved in the handling ofthe conservatorship. The attorney will charge an hourly fee for his orher services, which fee typically is hundreds of dollars per hour. Itdoesn’t take a rocket scientist to determine that the value of that dis-abled husband’s assets, and therefore the value of the wife’s assets,will start to rapidly decrease if you have an attorney charging anhourly fee on a long-term basis.

According to the U.S. Census Bureau, widows over the age of 65outnumber widowers by five to one. Studies have consistentlyshown that when a spouse dies, the remaining spouse has a greaterlikelihood of illness and early death than might occur for a non-widow or widower. And when women lose their husbands, they areoften thrust into poverty. But if you think impoverished widowhoodis something only the elderly experience, think again. The averageage at which a wife becomes a widow is just 56. Estate planningcan’t do anything to mitigate the continued on page 15

William K. Hayes


MANAGEMENTMANAGEMENT

The 3 R’s for Dealing With Workplace BullyingBy Danita Johnson Hughes

We’ve heard a lot recentlyabout bullying in the classroom,but what about bullying in theboardroom? Yes, workplacebullying is a pressing problemin today’s workplaces.According to the WorkplaceBullying Institute (WBI), 35%of the U.S. workforce reportbeing bullied at work. That’s anestimated 53.5 millionAmericans being bullied rightnow! An additional 15% of peo-ple have witnessed workplacebullying. In all, half of allAmericans have firsthand expe-rience with workplace bullyingin some way.

At first glance, it’s easy tobrush off workplace bullying asjust the way business is done.After all, haven’t we all heardsuch phrases as “It’s a dog eatdog world” and “Only thestrong survive?” But being driv-en to succeed and being a bullyare two completely differentthings.

The fact is that workplacebullying is often harmful to anorganization because it impedesthe organization’s growth andsuccess. It also costs organiza-tions dearly in terms of lost pro-ductivity, increased use of sickdays, and time for manage-ment’s intervention. For exam-ple, WBI estimates that betweenturnover and lost productivityalone, workplace bullying couldcost a Fortune 500 company$24 million each year. Addanother $1.4 million for litiga-tion and settlement costs, andthis is one problem no companycan afford to ignore.

Since everyone has the rightto work in a safe, healthy, andbully-free workplace, what canemployees and leaders do tostop workplace bullying?

The key is to follow thethree R’s.

• Recognize ItSay the word “bully” and

most people envision a play-ground thug threatening theweakest kid around. In theworkplace, bullying often looksmuch different. While scream-ing, yelling, and cursing atsomeone certainly constitutesbullying, other lesser-recog-nized forms of bullying include:

• Belittling employees• Excluding people from

meetings and other activities• Denying employees the

resources or assistance neededto get the job done

• Spreading nasty rumorsabout people

• Ignoring the employee• Making dismissive

remarks• Dishing out unwarrant-

ed blame or criticism

Ultimately, anything thatcan be construed as an act ofintimidation is really a form abullying. And when people feelintimidated, they can’t get theirjob done effectively.Interestingly, both men andwomen bully. But the majorityof bullying is same-genderharassment, which is a loopholeoften overlooked in anti-dis-crimination laws and workplacepolicies.

• Refuse ItIf you feel you’re being bul-

lied in any way, simply refusethe attack. In other words, don’tengage the person who is bully-ing you. Walk away, ignore it, ordon’t acknowledge the behav-ior. Yes, sometimes this is verydifficult, especially if someoneis yelling at you or pushing yourbuttons. But engaging with theperson in the same manner he orshe is attacking you will onlyspiral the situation out of con-trol. Usually, not engaging thebully and showing that his orher words or actions have noeffect will make the person goaway.

If the bullying actionincludes you being ignored orostracized, you need to take thelead and initiate a conversationwith the person. State that youfeel you are being ignored andwhy this behavior is impedingyour ability to get the job done.Make sure you focus on thebehavior rather than the personspecifically to reduce thechances of the person becomingdefensive.

• Report ItIf you cannot handle the

bullying situation yourself, youneed to talk to someone who canmake a difference. Dependingon the situation, this could meantalking with your boss, HRmanager, or even a manager inanother department. Keep goingup the chain of command untilyou find someone who canintervene on your behalf. If noone within your organizationseems willing or able to help,you may want to file a com-plaint against the bully withyour industry’s professional

organization (if you have one).Fortunately, almost anythingcan be worked out if both par-ties are open to it. You simplyneed to find someone to act as amoderator if talking one-on-onewith the bully isn’t an option.

A Bully-Free FutureWith all this said, realize

that a leader who is tough ordemanding is not necessarily abully. All bosses have the rightand obligation to set and upholdhigh standards of performance,as long as they exercise fairness,respect, and objectivity in theirdealings with subordinates andothers. Therefore, to differenti-ate whether your boss is being abully or simply being tough,check if you or your co-workersare being singled out in a nega-tive or demeaning way.Bullying is often a personalattack; leading in a firm andfocused way is not.

The only way to curb work-place bullying is to tackle theissue head on. The more aware-

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REALREAL ESTESTAATE NOTESTE NOTES

Davenport Partners Purchases 194k-Square-Foot RiversideOffice Project

Davenport Partners Inc. has acquired the Towers at Riverwalk, atwo-building, 193.6k-square-foot Class A office complex inRiverside. The property is located at 4204 and 4210 RiverwalkParkway, within the master-planned, mixed-use business park knownas Riverwalk. The price was not disclosed.

The buildings at Riverwalk were constructed in 2008 and featurea distinctive design and high-end finishes. The property benefits frombeing adjacent to a number of desirable amenities, including retail,food services, a health club, a hotel (Hampton Inn & Suites) andmedical uses. It also enjoys direct access and visibility from the 91Freeway.

Palmer Capital Inc. represented the seller, Turner CottonwoodLLC. Davenport was not represented in the transaction. According toSteve Blue, a partner with Davenport, “the property was purchased ata real attractive basis and is best-in-class for office product in theInland Empire.” Blue notes that Davenport’s cost basis is such thatthey can offer brand new, first-generation office space in a Class Aproject while maintaining the most competitive lease rates in the mar-ket.

Davenport will handle both management and leasing of the prop-erty. The company’s business plan entails creating speculative officesuites (1k square feet and up) that are “move-in” ready as well asoffering a short-form lease for quicker lease execution. In addition tocatering to small tenants, the buildings also have full floors availablefor large users seeking to expand and/or relocate from older, second-generation office space into a contemporary, Class A office project.

Sky Tech Lands in Ontario With 50k-Square-Foot LeaseIn a recent Inland Empire industrial lease, Sky Tech Worldwide

inked a deal for 50k square feet at 1975 E. Locust Street, a 90k-square-foot building near Ontario International Airport in the city ofOntario. The $1 million transaction was signed with Western StatesTechnologies Inc, the property owner.

Sky Tech Worldwide, currently headquartered in Chino, manu-factures high performance cables that connect audio/video compo-nents for homes, automobiles and professional uses, in addition tocables for computers and computer games. The company has aworldwide customer base, and plans to move its headquarters to thenew Ontario space. The building will also be used for the company’sdistribution and warehouse operations.

Sky Tech’s new space features 29-foot clear height and 19 dock-high loading doors. Approximately 7k square feet will be used foroffice space, with the balance configured for warehouse and distribu-tion. The warehouse lighting offers T5 High Energy Efficiency withon/off motion sensors.

Walt Arrington and Jeff Linden from the Ontario office of CBRichard Ellis represented Western States in the transaction. MitchFisher at Jones Lang LaSalle in Santa Clarita brokered the deal forSky Tech Worldwide.

County of Riverside Purchases Two-Building Office PropertyThe County of Riverside purchased a two-building office proper-

ty in Riverside from CT Realty for $6.6 million. The two buildings,located at 3125 and 3075 Myers Street, just south of the 91 Freewayand west of Van Buren Boulevard, continued on page 29

EXECUTIVE NOTESEXECUTIVE NOTESDan Rendler Joins University of Redlands BoardUniversity of Redlands alum, Dan Rendler, is one of this year’s

new members of the university’s board of trustees. He is one of thefour new members joining for three-year terms which began this pastJuly 1. Rendler is the current regional director for SouthernCalifornia Gas Company and serves as president of the board ofdirectors of the Inland Empire Economic Partnership.

“Dan Rendler is exactly the kind of member we look for as he hasdeep roots in Redlands as university alum, president-elect of theUniversity of Redlands Alumni Association Board of Directors andformer race director of the Redlands Bicycle Classic,” said Dr. JamesAppleton, University of Redlands president. “We are thrilled to haveDan join the university’s trustee board.”

SPIRIT OF THE ENTREPRENEUR TO HONOR THEBUSINESS ACCOMPLISHMENTS OF THE BOURNS FAMI-LY AT NOV. 8 GALA

Stater Bros. Markets Chief Executive Officer Jack H. Brown willbe recognized for his role in transforming the food chain into thelargest privately held grocery chain in Southern California when hereceives the Spirit of the Entrepreneur Lifetime Achievement Awardon Tuesday, Nov. 8, at the annual black-tie gala.

“There is no finer example of the Spirit of the Entrepreneur thanJack Brown,” said Mike Stull, founding organizer of the event anddirector of Cal State San Bernardino’s Inland Empire Center forEntrepreneurship, which presents the Spirit of the EntrepreneurAwards and gala. “He is an outstanding example of someone whofound his passion, worked incredibly hard, built a great team of peo-ple and transformed a company into a model of success. He truly is ahometown hero.”

Brown also serves as chairman of the board for Stater Bros.Markets, which became a Fortune 500 Company in 2004 and wasvoted America’s Retailer of the Year in 2001 and 2004. Stater Bros.is the largest privately locally owned supermarket chain in SouthernCalifornia. In addition, it is also one of America’s largest supermar-ket chains.

Commencing at 6 p.m., the gala will be held at the RiversideConvention Center in Riverside. The gala includes a cocktail recep-tion, dinner, entertainment and the awards presentation. All proceedsbenefit the Spirit of the Entrepreneur Scholarship at Cal State SanBernardino.

Brown has worked in the supermarket industry for almost 60years. He has served as a president and chief executive officer formore than 28 years and as a chairman of the board for more than 23years.

He got his start in the grocery industry at the age of 13, workingas a box boy at Berk’s Market Spot in San Bernardino. Brown learnedearly on the importance of finding a profession that you like, thatyou’re good at and then work really hard at it.

After college and a stint in the U.S. Navy, Brown followed hispassion and pursued a career in the grocery industry. His talent andwork ethic quickly distinguished him, and over the next 25 years,Brown served in a variety of positions with supermarket chainsacross the country, including Sage’s Complete Markets, SanBernardino; Marsh Supermarkets, Indianapolis, Ind.; Pantry FoodMarkets, Pasadena; and American Community Stores Corp., Omaha,Neb.

Eventually he returned home in 1981, joining Stater Bros. aspresident and CEO. Since that time, Brown and his team have takenStater Bros. to unprecedented continued on page 28


SALESSALES

The Key to Successful Selling: Become a PriorityBy Nathan Jamail

“The customer loves ourproduct and service and theywant to buy from us, but rightnow they are handling somehigher priority situations, how-ever I am sure right after thatthey are definitely going to buyfrom us!” If you constantly hearyourself or one of your salesprofessionals make this state-ment and find that the customerstill has not purchased after sev-eral months, you need to under-stand something; you are NOT apriority to the customer and youneed to become one. Why is itthat a sales professional’s num-ber one priority is to close thesale and yet buying the productis the prospective client’s lastpriority? If the product or serv-ice helps the customer, they likeit, they want it, then why wouldit not be a top priority, if not thenumber one priority?

The answer is simple. Yourproduct or service cannotbecome a client’s number 1 pri-ority until you understand thecustomer’s priorities. There area couple of things you can do tomove buying your product orservice up on the customer’s pri-ority list without having to offera financial incentive or limitedtime offer.

Avoiding the Limited TimeOffer

Many organizations create asense of urgency or move up thepriority list of their customersby trying to offer a financialincentive or a limited time offer.This works in many retail envi-ronments, which is why retailershave weekly specials and adver-tisements in newspapers, butwhat about in business to busi-ness sales or those retail salesthat are not based on a weeklyspecial or advertisement? Asalesperson must create a senseof urgency or become the cus-tomer’s priority, but the differ-ence between a sales clerk and

sales professional is that thesalesperson should stay awayfrom trying to be the cheapest.Selling on price alone devaluesthe product; it is about sellingthe value, the benefit, not theprice alone. The difference isfound when you start to focus onbecoming a priority to the cus-tomer. If you try to create asense of urgency as a solution oras a strong close, all you have islimited quantity or limited timeoffer, but when you focus on thepriority in the beginning by ask-ing the right questions, you areable to influence the customer tobuy now without resorting todesperate tactics. The ques-tion is, how can you get cus-tomers to view your product orservice as a priority?

Becoming a PriorityWhen developing your pur-

poseful questions (qualifyingquestions), develop questionsthat will allow you to under-stand the goals and current pri-orities of the prospective cus-tomer. The better you under-stand the customer’s goals andpriorities, the more likely it isthat you will be able to showhow your product or service willhelp benefit the customer astheir top priority. This is a lotmore than asking open-endedquestions or leading questions.Ask questions to truly under-stand the prospect’s responsibil-ities and the pains of their jobuntil you’ve gained enoughknowledge to directly show howyour product or service can helpthe prospective customer withtheir immediate goals or priori-ties. By doing this, the prospec-tive customer knows they needto buy now. A good samplequestion is, “What are your topthree priorities this quarter andthis year?” Ask this to trulyunderstand the “why” and the“how” of those priorities. Thebetter you understand the cus-

tomer’s perspective, the morelikely you are to help them makean immediate and beneficialdecision.

Many times a salespersononly asks questions based ontheir product or service and thenimmediately makes an offer.They ask questions about howthe customer is currently usingtheir product or service andwhat they like and dislike, etc.Based on those standard ques-tions, unless their number 1 pri-ority happens to incidentally beto purchase that product or serv-

ice, that salesperson will bewaiting until the customer hastime to make a decision, whichmay never happen. By askingthe right questions, you’re ableto determine how your productor service can become a top pri-ority or sometimes just asimportant. Maybe after askingall of the questions, you find outthat your product or service can-not be an immediate benefit tothe customer’s goals and priori-ties. In this case, you are able toplan accordingly. Accordingly



Many Merchants Will Never Receivethe New Reduced Debit Card Rates—

Don’t Be One of Them!The Durbin Amendment which is part of the Dodd-Frank Wall

Street Reform and Consumer Protection Act of 2010 took effect onOct. 1, 2011. One of the key points in the amendment requires largefinancial institutions to cap their debit card interchange fees. The capis set at a maximum of 22 cents per transaction (includes a 1 centfraud fee) + 0.05%. Many have and still do debate the merits of theDurbin amendment. Whether one believes the amendment is good ornot, the point is Congress has fired a shot across the bow of the cred-it/debit card industry in an effort to help consumers. Unfortunately,Congress does not understand the credit/debit card industry and allthe Durbin Amendment does is guarantee that your merchant accountprovider will not have to pay more than the capped debit fee. It doesnot require that your merchant account provider pass any fee reduc-tions on to you the merchant. Many merchants will never see a pennyof the reduction. Worse yet, others may be tricked into higher over-all rates because of clever sales tactics.

Visa and MasterCard are like car manufacturers. They build theirproducts and market their brands. If you want to buy a car, you needto go to an auto dealership like “Honest Bill’s Auto Sales.” If youwant card processing for your business, you need to talk to “HonestBill’s merchant account provider.” And just like auto dealerships—some merchant account providers are more honest than others.

On Oct. 1, you had the opportunity to find out just how honestyour current merchant account provider is. I have read credit/debitindustry articles and been on conference calls where key personnel inmerchant account provider organizations have openly said that theDurbin Amendment could be a boon for merchant account providers(not the merchants) because they do not have to pass on the fee reduc-tion to their merchants.

Be CarefulMerchants have already started to be bombarded with Durbin-

Amendment-Fee-Reduction literature and sales presentations overthe next several weeks and months. Some merchant accountproviders will really give you 100% of the fee reduction to which youare entitled. Some merchant account providers may lure you intosomething worse. As an example, I reviewed a merchant accountprovider’s proposal recently. They were offering the merchantInterchange Plus pricing at just 5 cents over “interchange and pass-through fees” (the wholesale price). What a great price—at this rate,a retail merchant would only have to pay 1.65% + 17 cents on a stan-dard Visa credit card. But wait, there is more. Near the end of theirvery long contract it states that the merchant has to pay an addition-al 2.59% + 10 cents if the transaction does not qualify. Guess what?It is not uncommon for retailers to have up to 80% of credit cards notqualify. A Visa Rewards card would cost a retail merchant 4.65% +27 cents under this pricing plan. Other card types can cost evenmore—be very careful!

Be PreparedDo not be surprised if your current merchant account provider

notifies you and states—“because you are a valued merchant, we aregoing to lower your rate.” Not all merchant account providers willgive merchants 100% of their entitled rate reduction. If your mer-chant account provider actually reduces your debit processing fees tothe capped limit, do not be surprised to find they raised your creditcard fees to offset some of the dif- continued on page 39

Marketing Technology SpecialistThe Marketing Technology Specialist will be responsible for maintaining the exter-nal website and other marketing web properties, such as email marketing, socialmedia programs, search engine optimization, management of Intellipad CRMSystem, and management of marketing technology vendors for a law firm with 8California offices and 1 office in Washington, D.C.

Qualified applicants will have: BA/BS in related field. Minimum 6 years market-ing technology experience which shall include familiarity with WYSIWYG webediting environments, thorough understanding of the internet, websites, blogs, emaileBlasts, mobile systems and micro sites, experience with website traffic analyticsprograms, Constant Contact, HTML, Design and Photoshop. Excellent attention todetail, strong customer service skills, ability to prioritize and work under tight dead-lines, simultaneously manage multiple projects, and excellent written and oral com-munication skills required. Candidate can elect to work in any of the firm’s S. Cal.locations.

Reply to:Debbie A. Prior, Director of HR

[email protected]

loss of a loved one. But it can helpensure that the surviving spouse isfinancially protected.

When a husband dies without a plan, his estate is administeredby a probate court. Death probate is a costly, time-consuming andpublic process that may add months, or even years, to a widow’semotional stress. All types of issues can arise to delay the close of aprobate. Although atypical, we currently have a probate case in ouroffice that is over 28 years old. The case has seen the passing of twoadministrators, an heir and one lawyer and we now have the honorof trying to arrange for its final distribution.

Ask most married individuals whom they want to inherit theirworldly goods, and they will usually say their spouse should receivethe lion’s share. Unfortunately, most states use a rigid formula fordistributing the deceased’s assets when there is no will or trust inplace. In many states, the surviving spouse receives half, with chil-dren receiving an equal share. The result could be that grown chil-dren who are financially independent could receive assets that theirparent needs more. Even more commonly, the estate winds up beingdistributed in a manner that you wouldn’t have preferred and/or topersons that you would not at all have wanted to receive the assetsthat you worked a lifetime to accumulate.

When Americans fail to plan, the government wins. That’sbecause taxpayers are losing opportunities to reduce or completelyavoid estate taxes. In the year 2011, each taxpayer is entitled to passassets worth up to $5,000,000 estate tax-free. Thus, over 99% ofestates would not be subjected to a federal estate tax if they were todie in that year. However in little over a year from now, the estatetax is to revert to a level which was in place before 2001 at whichtime, each taxpayer could pass assets of up to $1,000,000 in valuewithout estate taxation and anything over that amount would be sub-ject to estate taxation at rates from 37 to 55 percent.

Though you may think that the size of your estate would notmake it subject to an estate tax, we find that clients are often wrongin valuing the amount of their estates. You must remember that forestate tax purposes, your home, retirement plan, and any life insur-ance policies that you have taken out which may be payable to oth-ers are all considered a part of your estate. Everything that you ownis a part of your estate for estate tax valuations. Together, theseassets can reach the $1,000,000 exemption very quickly.

The good news is that there are ways to not only reduce yourestate tax liability in the future, but to minimize income and capitalgains taxes now. Estate planning can help uncover opportunities topreserve your legacy for loved ones, not the government. But youmust choose the proper plan.

For instance, if a will is the

Ladies...continued from pg. 11



2011 Office Market ReportBy Marcus & Millichap

The Inland Empire will continue to post one of the highestoffice-vacancy rates in the nation through 2011. Weakness can beattributed to elevated completions between 2005 and 2008 andheavy office-using job losses during the downturn, particularly inhousing-related industries. While metrowide payrolls will growmodestly in 2011, office using employment will end the year nearly15 percent below previous peak levels. Furthermore, the metro’soffice stock has increased by almost 3.2 million square feet since theonset of the recession, creating an even more competitive climate forlocal property owners and keeping downward pressure on rents. Themost drastic supply-induced vacancy increases have occurred in theRancho Cucamonga/Ontario/Fontana and Corona/Riverside/MorenoValley submarkets, which combined account for nearly 80 percent ofoffice inventory additions since 2007. The High Desert area has alsobeen hard-hit, though weakness can be attributed more to softeningdemand, as defunct housing-related businesses have left behind asignificant amount of vacant office space that may require severalyears to backfill.

Office property sales increased over the past 12 months as morebank-owned properties came to market at steep discounts, attractingopportunistic investors and encouraging business to purchase theirown space. Year to date, properties in the airport area have account-ed for nearly one-third of all activity. Buyers in the area have beenfocusing on newer, better-quality distressed assets, which have beenchanging hands at prices well below replacement costs in the $100-to $120-per-square-foot range. Marketwide, per-square foot priceshave become the driving force behind transactions, with many prop-erties today selling for 40 percent to 50 percent less than they lasttraded for in 2005 to 2007. While buyers in the market will remainhighly motivated by price and potential upside, properties occupiedby strong tenants with long-term leases in place will also commandattention. Such deals, which will remain few and far between, typi-cally trade at cap rates in the 7 percent to 8 percent range.

2011 ANNUAL OFFICE FORECASTEmployment: Total employment will rise by just 0.1 percent, or

1,500 jobs, in 2011 as growth in the second half offsets lossesrecorded earlier in the year. Office-using employment will increase0.4 percent with the addition of 800 positions.

Construction: After coming to a standstill in 2010, developersin the Inland Empire will deliver 42,000 square feet of traditionaloffice space in 2011. Based on the already thin planning pipeline andexpectations for elevated vacancy over the foreseeable future, devel-opment activity will remain minimal.

Vacancy: Inland Empire office vacancy will end 2011 at 25 per-cent, up 20 basis points from 12 months earlier, as modest improve-ments in the second half remain overshadowed by softening earlierin the year. During 2010, vacancy in the metro declined 140 basispoints.

Rents: Asking rents will decline 1.5 percent in 2011 to an aver-age of $21.05 per square foot, while effective rents slip 1.3 percentto $16.84 per square foot. During 2010, asking and effective rentsdropped 2.8 percent and 2.6 percent, respectively.

ECONOMY• During the past 12 months, Inland Empire employers cut

12,600 jobs. Losses were led by the government and constructionsectors, offsetting growth in education and health services and trade,transportation and utilities.

• As of mid-2011, office- continued on page 28



Inland Empire’s Largest Office ProjectsRanked by completed total square footagecontinued from page 131

Building Name Total Now Total Final Total Year Stories in Leasing AgentAddress Completed Available Planned Project Tallest CompanyCity, State, Zip Square Feet Square Feet Square Feet Started Building Phone/Fax

E-Mail Address

Ontario Gateway I & II 124,773 I - 18,000 176,185 1983 2 Philip Woodford23. 2143-2151 Convention Center Way C.B.R.E.


Building 1 Piemonte 123,034 123,034 125,034 2008 Ryan Russell24. 901 Via Piemonte Cushman & Wakefield


CBC Commercial 122,935 122,935 122,935 Diana Saldana25. 26341 Jefferson Ave. Collins

Murrieta, CA 92562 (909) 390-1400/[email protected]

Mission Grove Corp Plaza 120,000 27,919 WND 2005 Tom Pierik/David Mudge/Rich Erickson26. 7888 Mission Grove Pkwy Lee & Associates


Ontario Corporate Center 97,703 20,000 97,703 1989 5 Vindar B./Philip Woodford27. 430 N. Vineyard Ave. C.B.R.E.


Mission Grove Business Center 86,640 86,640 WND 2007 Tom Pierik/David Mudge/Rich Erickson28. Trautwein Rd. & Jesse Ln. Lee & Associates


Tri-City Corp. Center 76,817 19,493 76,817 1987 Brandon DeVaughn29. One Vanderbuilt Way C.B.R.E.


Airport Corp. Center Phase 1, Bldg. 1 71,499 25,285 2001 Paul Earnhart30. 9568 Archibald Ave. Lee & Associates


Winchester Plaza 64,649 64,649 2008 Dan Yeilding31. 41593 Winchester Rd. C.B.R.E.

Temecula, CA 92590 (951) 326-2900/(760) [email protected]

Corona Corporate III 58,394 13,000 N/A 2000 3 Tom Pierik/David Mudge/Rich Erickson32. 255 Rincon St. Lee & Associates

Corona, CA 92879 (951) 276-3600/[email protected]

Park Atlanta Office Building II 56,270 8,264 56,270 1986 3 V. Batoosingh/P. Woodford33. 1533 Spruce St. CB Richard Ellis


Mathis Bros. Building 54,733 54,733 54,733 2008 2 Paul Earnhart34. 4105 Inland Empire Blvd. Lee & Associates


Chicago Gateway 52,985 48,701 WND 2005 Tom Pierik/David Mudge/Rich Erickson35. 1835-1945 Chicago Ave. Lee & Associates

Riverside, CA 92518 (951) 276-3600/276-3650

American Furniture 50,158 50,158 50,158 1999 1 Paul Earnhart36. 2360 Archibald Ave. Lee & Associates

Ontario, CA 91764 (909) [email protected]

Central Corporate Center 48,547 14,324 48,547 1990 3 Evie Ocello37. 3400 Central Ave. Jacobs Development Co.


Koll Sunkist Commens 42,000 42,000 2008 Vindar B./Phillip Woodford38. Ontario, CA 91764 C.B.R.E.

(909) 418-2132/[email protected]

Town & Country South 40,000 4,500 40,000 N/A 1 Steve Metzler39. 81-557 Dr. Carreon Industrial West, Inc.

Indio, CA 92201 (760) 773-4443/[email protected]

Empire Towers I - V WND 108,412 585,000 1991 9 Vindar B./Phillip Woodford40. 3633 E. Inland Empire Blvd., Ste. 265 CB Richard Ellis



Volunteers, Donors, & Supporters of Community Cupid

CupidsBill AnthonyIngrid AnthonyRyan OrrJim OrrCarl DameronMichael DownerBette GillJody GmeinerSherrie MooreDarlene TarnoskiBill CortusRobbie MotterVictoria SeitzCarl SolaJoanie MorrellDennis MichaelBrian McNerneyVince Perez

PhotographersMike WiseJack BohlkaFred & Laurie BloodJack HancockDebi LagargeKimberly SaxelbyCyrus DavidMia SantanaNancy & Paul SpeakerDeserie MarchbanksAubrey NoelleGaby RiveraYvonne LungLinda LewisCindy Dillingham

Video PhotographerGene Lindsey, CVS Video

CateringHilton Ontario Airport HotelCafe RioHaandi Indian CuisineImpressions Catering

WineriesBarefoot BubblyBallatoreGallo Family WinesTurning LeafGallo FamilySutter Home Family VineyardsMontevinaSeaGlassJargonKorbel Champagne CellarsJoseph Filippi WineryGalleano WineryStarmont Winery

BakeriesOntario BakerySweet Art CakesCardenas MarketCucamonga Cakery Company

Make Up & Hair StylistsNina SerranoSequia BryanVanessa JohnsonAlka SharmaGabee ReyesBecky BitrichSheri JoyceCrystal StrayerKelly RobertsonVanessa VenancioBailey FreelingKassidy PriesendanzGeoffrey BallLeslie BerryLiz ZappaLysa VentiMarisol JustininiSumerlee HodgsonTina PreisendazDani CormalisLisa D. CraneCaroline CardenasSamantha QuimpoJenna BabaniCeleste De La PenaDani TygerLee Ann DowtyLisa SchoewetterTiffany HernandezJayne TonjcoCassidy PutnamShannon Sloan

JewelryCheryl Calderon

FloristsParadise Petals

EntertainmentDarrell MansfieldThe Lindy SistersThem NovusTom Rotolo

Corvette DriversRandy & Glenda GoffDave & Kim BrattAlbert BrutscheErnie CarazaPhil & Sheena Caughey

Bob & Diana DavisLarry & Sharon GattoniBrian & Bonnie GresswellKevin HandJoe & Erika HernanadezCricket HillardDoug & Sue McElroySam OreficeJuan & Martha OrtegaRobert & Barbara PotterArt & Pamela RamirezSteven & Karen Stevens

SupportersSYSCO Food Service of LosAngelesNewport Meat CompanyFresh Point Southern CaliforniaSanta Monica SeafoodRaquel LinensAlsco Linen RentalAAA Flag & BannerPSAV Presentation ServicesIrises DesignsRiverside Convention CenterWest Coast DrapeDialogue

VolunteersCarmelita RoodCrystal HendersonHannah HendersonIsaiah HendersonJohn FarrellNayely EsquivelNicole FarrellSheila CarusoVirydiana EsquivelLaura and Tom GarverFred LatuperissaJune Davidson

Master of CeremoniesJohn Mannerino

Mistress of CeremoniesDusti Taylor

Parade/Procession OrganizerSal Brugulio

FlyoversBob Cable

Wedding GownsOne Night Affair DesignerGown Rentals (Los Angeles,CA)

Bellasposa One Stop Wedding

Center (Rancho Cucamonga,CA)

TuxedoesFriar Tux Shop

LimosDignity Memorial Funeral &CeremonyCliff Cummings

MinistersRev. Canon Louis E. HemmersRev. Karen BurrRev. Dr. Daniel BurrCapt. Bill CatlettRev. Glenn Gunderson

Saluting Our World War IIVeterans In Our ParadeJoining Today’s CommunityCupid WeddingMarinesCarl Harstine and LouiseMarried 60 YearsOliver and Ruth CarterMarried 64 YearsBob and Grace SinnerMarried 65 YearsNavyRock and Ginny GilletteMarried 63 YearsArmyThomas Henry and CarolMorganMarried 14 Years

Inland Empire

Business Journal

sincerely thanks

all those folks

and their

businesses for

making this a

successful event!


MANAGEMENTMANAGEMENT

Accountability Increases AbilityBy Diane Ciotta

“Are you working hard orhardly working?” This questionoften gets a chuckle.Unfortunately, it’s less humor-ous as it has become increasing-ly more difficult to find hard-working help. Many employersare challenged daily by the frus-tration of lackadaisical attitudesof their personnel, which isseemingly contagious and com-plicated by the expense of con-stant turnover.

One corporation in particu-lar was crippled with whatcould be called a stress-leaveepidemic. It began when onesales executive complained totheir human resources depart-ment that they were under toomuch pressure to reach theirsales goals and consequentlytheir doctor recommended theytake some time off for healthreasons. The company policygranted six weeks, which coin-cidentally (and conveniently)started the week beforeThanksgiving and ended justafter the New Year. This per-son’s absence increased theresponsibilities of the otherteam members to service thatemployee’s current customers,which in turn resulted in adomino effect of more so-callednecessary stress-leave cases.

As if the impact of this can-cerous situation wasn’t badenough…every position wasrequired to be held and in eachcase, entire commissions werepaid to the original sales per-son! To add insult to injury, thefirst offender of this crisis,invited all of their co-workers toa holiday party that admittedlywas planned as a result of notworking, as it provided ade-quate time to prepare for suchan affair.

The company’s policy couldbe considered problematic, butin legitimate situations andwhen not abused, the benefitopportunity is quite generous.

It’s the misuse of plan that isextremely disturbing and thelack of conscience on the part ofthe abusers that is inexcusable.

The most puzzling factor inthis scenario is that consideringthe current state of the economyand the unemployment rate atan all-time high, it would seemthat people should be grateful tobe employed and therefore per-form above and beyond the callof duty to maximize their earn-ings and secure their position.Instead, the opposite is oftentrue—many choose to hardlywork and some even find waysto work the system and essen-tially not work at all.

Can accountability really betaught? Granted, a small childcan certainly learn to takeresponsibility for their ownactions through positive exam-ple and consistent discipline.On the other hand, a person ofworking age needs encourage-ment as opposed to training.

Effectively motivatingemployees to be more account-able stimulates an optimisticfocus on both results and atti-tude. There are several ways toestablish a comfortable, non-complacent environment,including:

1. Focus on coaching vs.managing. Too often manage-ment operates by means ofintimidation rather than motiva-tion. Just as customers are moreinclined to buy from peoplethey like, employees will typi-cally work harder for a bossthey respect more than fear.Coaching is the art of showing,not just telling. In addition tobuilding betteremployer/employee relation-ships, learned skills encourage amore committed focus than justdictated tasks.

2. Set challenging, yetattainable expectations. Beingstretched promotes growth but

being overwhelmed causes anx-iety. Finding a balance betweenrequiring responsibilities thatare progressive without beingincredulous will enhanceaccountability and confidence.

3. Provide incentives forproductive activity in additionto end results. Rewards givenfor reaching a goal or complet-ing a duty are great, but thereare benefits to recognizingeffort as well as accomplish-ment. To acknowledge a posi-tive action through incentives isa subliminal way of encourag-ing productive behavior.Activity becomes habit andaffirmative results increasesconviction.

4. Dedicate time in depart-ment meetings to recognizeexcellence. Team meetings typ-ically cover “housekeepingitems” that could be easily com-municated through email.Instead, using this forum as anenvironment to edify activityrather than to cover mundaneinformation offers a terrificopportunity to recognizeaccomplishment in areas of atti-tude and activity. The impact istwo-fold. To hear praise is ter-rific but to be praised in front ofassociates is awesome, while itsubconsciously raises theexpectation bar.

5. Commit to replacingcomplacent behavior. Neitherparty is doing the other a favorby hanging on to somethingthat’s not a good fit. In manycases, a decision to terminate aninadequate performer results ina better outcome for both peo-ple where the terminatedemployee finds something moreappropriate for their profession-al needs and the employer fillstheir position with someonemuch more qualified for therequirements of the position.It’s a win-win situation.

There is no advantage in theassociation between an unful-filled employee and/or a discon-tent employer. As the sayinggoes, ‘If it ain’t good for every-body it ain’t good for nobody!’In an effort to gain a mutuallybeneficial working relationship,commit to being accountable,then encourage and expectaccountability and take the nec-essary action when either ismissing from the equation. Theresult will offer a return oninvestment for both parties.

For more information,please visit www.thekeynoteef-fect.com, e-mail [email protected] or call 732-672-7942.


The Lindy SistersLynette, Loralie and Linda Lou have a heart for swing music.

Masters of 1940’s melodies, these ladies have been mesmerisingaudiences with their amazing harmonies for many years.

Their three-part harmony is reminiscent of classic trios such asthe Andrew Sisters and the McGuire Sisters.

Tim RotoloTim enjoys the upbeat, energetic Revival-Style Ragtime

popularized in the 1950’s and creating his own arrangementsof old standards. Tim has released two CDs,Re-Keyed (2009) and Dust and Ivory (2011).

Them NovusSlinky, sophisticated, sparkling - Them Novus features vocalistDevin Vasquez, guitarist JohnnyG and drummer Mark Romans.

Working their R & B, funk, rock, pop and Latin-Based magic, ThemNovus has performed stages large and petite.

Darrell MansfieldDarrell Mansfield’s soulful voice and harmonica

have inspired audiences worldwide for over 30 years.Darrell has released many critially acclaimed albums

and has contributed harmonica to many artist’s recordingsincluding - Van Halen, Bon Jovi, Adam Again and Loverboy.

Seven of the 65 volunteersMelissa and Emerson Rodriguez listen attentively after taking their

wedding vows

Entertainment:

Operation Community Cupid


A gathering of those participating at the rehearsal.

La’Shanda and Jamal’s Wedding party and Rev. Lou Hemmers

The 10 wedding couples take the stage, during the ceremony

Sights of “Community Cupid” on Oct. 29th

Time to smell the roses


The Temecula Valley’s Stuart Cellars Winery has a new owner and a new nameThe winery, established in

1994 by Marshall and SusanStuart, has been sold to a SaltLake City investor who hasrelocated to the region and willoperate it under the name BelVino.

Mike Janko, a newcomer tothe wine industry, took over theproperty and said he will man-

age the business himself, butthe Stuart family and their 20or so employees will stay on,with Marshall continuing hisrole as winemaker and Susanserving as vice president forsales and marketing.

Stuart Cellars is the secondTemecula Valley winery tochange hands this month, fol-

lowing Terri Delhamer’s saleof Keyways Vineyard &Winery to Silverton Partners, aSouth Pasadena-based invest-ment group.

Janko said he was lookingfor someplace warm to spendhis winters when he happenedon the Temecula Valley. “I dis-covered Temecula about two

years ago kind of accidentallyand just fell in love with thecity itself,” he said. “I’vealways been a real fan of wineand wineries.”

He bought a home in thevalley last year and beganlooking for a business opportu-nity. The Stuart winery wasn’tfor sale, but Janko met with thefamily through an intermedi-ary, and they made a deal. Theydeclined to disclose the saleprice.

Janko said he plans tobeautify the 40-acre propertywith exterior upgrades, a newcovered outdoor patio and sub-stantial landscaping. In keep-ing with the new name, whichhe said is Italian for “finewine,” he wants to give theplace a Mediterranean look.Set on a ridge with views of thevalley and its vineyards, hesaid, “it will be a gorgeouspiece of property. People willenjoy just visiting and seeingthe view.”

The winery, best known forits Cabernet Sauvignon,Cabernet Franc, Merlot andother reds, produces about26,000 cases a year, sold pri-marily through the tastingroom and wine club, and tolocal stores and restaurants,Susan Stuart said.

Although sales declinedwhen the recession hit, Jankosaid volume has rebounded sig-nificantly since then. “Trafficin the winery is, I would sayit’s fairly heavy. We get totallyswamped on the weekends.”

Still, he said the volume ofsales is well below capacity, sohe plans to beef up businesswith more special events, wineclub promotions and a focus onretail sales. He also plans tocontinue longstanding tradi-tions, such as the winery’sannual clam bake, and to makeTemecula his primary home.

Stuart said she and her chil-dren will move out of the houseon the property and turn it intoa facility for weddings, wineclub parties and other events.



Cal Poly Alumna Debuts Book on Life as Vietnamese RefugeeCarina Hoang (’05, master

of business administration) isthe author of “Boat People:Personal Stories from theVietnam Exodus 1975-1996.”

There was a time in CarinaHoang’s life when her firstinstinct every morning was toclutch the wrists of heryounger brother and sister to

feel their pulse. At 16, Hoangknew that despite her opti-mism there was a good chanceshe and her siblings could die.

The year was 1979, and, ina whirlwind of circumstances,Hoang and her siblings wereforced to flee Vietnam aftertheir father became a politicalprisoner shortly after the end

of the Vietnam War. Theyboarded a small wooden boatwith more than 300 people.Choppy waters and bad weath-er were the least of their prob-lems. The refugees enduredand witnessed unspeakableacts such as rape and death atthe hands of pirates. When theboat landed on an Indonesian

island, Hoang and her familywere stricken with malaria,which killed her cousin and an8-month-old baby whose par-ents had set up camp next toHoang’s.

“Sometimes I look backand wonder how I did it,” saysHoang (’05, master of busi-ness administration). “If I had

to go back and relive that, I’mnot sure I would survive.”

On Nov. 8, Hoang willvisit Cal Poly Pomona tolaunch the U.S. debut of herbook “Boat People: PersonalStories from the VietnamExodus 1975-1996.” The cam-pus community and the publicare invited to the speakerevent and book signing from11:30 a.m. to 1:30 p.m. in theBronco Student Center’sOrion Suite. To guaranteeseating, email MargueriteEndres [email protected] byNov. 4.


NO DOUBLE-DIP RECESSION: NEW ECONOMIC FORECASTFOR U.S., RIVERSIDE/SAN BERNARDINO REGION UNEARTHS

OPTIMISTIC SIGNSGrowth Slowly Resuming; Unemployment Beginning to Trend in Right Direction

A new forecast focused on the U.S., California, and theRiverside/San Bernardino region says the economy is not headed foranother downturn, and that nationwide, growth will begin to accel-erate in late 2011 and 2012.

The forecast, authored by Beacon Economics and released inpartnership with the University of California at Riverside’s Schoolof Business Administration, expects the national and stateeconomies to pick up speed faster than the hard-hit Riverside/SanBernardino region, but says the inland area is showing increasedsigns of stability. Year-over-year, the local labor market has grownslightly – up by 1% since this time last year—and employment isexpected to continue to climb steadily over the next five years,according to the analysis.

“The data simply does not support these hyped-up proclamationsthat we are headed for a double-dip recession,” says BeaconEconomics’ founding partner and one of the forecast’s lead authorsChristopher Thornberg. “Digging out from the ‘Great Recession’was never going to be easy, the economy is still way behind whereit should be at this stage in the business cycle, but the recovery isunderway, nationally and in Inland Southern California.”

According to the forecast, there are important and promisingindicators emerging in the Riverside/San Bernardino region, includ-ing consumers who are beginning to spend again. While taxable

sales are still well below their 2007 peak, they have begun a healthyrebound, rising by 16.1% since hitting their low point in the secondquarter of 2009—a trend that is expected to continue, says the analy-sis.

Yunzeng Wang, interim dean of the School of BusinessAdministration says that the region is destined to return to thegrowth path it was on prior to the downturn. “The significant tradi-tional advantages Inland Southern California offers such as afford-able housing, coupled with exciting new initiatives to expand ouremployment base into areas such as high tech will again make usone of California’s fastest-growing regions,” said Wang.

This is the second year the School of Business Administration,the only research-based business school in Inland SouthernCalifornia, has partnered with Beacon Economics to release an eco-nomic forecast.

Key U.S., California, and Riverside/San Bernardino findingsfrom the forecast include:

• Riverside/San Bernardino Counties: Total incomes in theregion have risen recently, surpassing the pre-recession peak andcontributing to growth in consumer spending. Job growth in thecoastal regions is contributing to the boost in inland incomes andthis ‘spill-over’ effect is expected to continued on page 25


Toastmasters International PresidentVisits Inland Empire

The world ofc o m m u n i c a t i o nand leadership wasfocused on theInland Empire inmid October withthe official visit byMichael Notaro,DTM, internationalpresident ofT o a s t m a s t e r sInternational.

Notaro, a real estate attorney from Alameda, was in the regionto attend the Toastmasters District 12 Fall Conference at theDoubleTree Hotel in Ontario.

During his visit, Notaro made a number of corporate visits tosupport the development of new Toastmasters clubs in the InlandEmpire. Notaro visited the offices of IEHP in Corona; UPSEmployee Federal Credit Union and Thrivent Financial inOntario and at DeVry University in Pomona. AccompanyingNotaro on this tour of the IE were Toastmasters District 12President Arlene Blas, Lt. Governor of Marketing Michael Osurand Public Relations Officer Kent Peterson.

Inland EmpireBusiness Journalpublisher BillAnthony hosted alunch for Notaroat the New YorkGrill at theOntario Mills.

During theDistrict 12 FallC o n f e r e n c e ,Notaro presidedover two speechcontests for the

Inland Empire’s champion humorous speaker and the championspeech evaluator. Notaro presented two inspirational speechesduring the two-day conference.

About Toastmasters Inland Empire District 12 District 12’s geography spans east from Highway 57 in Los

Angeles County to the Arizona border, north to Barstow andsouth to Temecula. District 12 also contains San Bernardino andRiverside Counties, the two largest counties in California.Information at: www.tmdistrict12.org

About Toastmasters InternationalToastmasters International is a nonprofit educational organi-

zation that teaches public speaking and leadership skills througha worldwide network of clubs. Founded in October 1924, theorganization currently has more than 270,000 members in 13,000clubs in 116 countries. Each week, Toastmasters helps more thana quarter million people of every ethnicity, education and profes-sion build their competence in communication so they can gainthe confidence to lead others. For information about localToastmasters clubs, please visit www.toastmasters.org.

Home of the first Toastmasters club:The YMCA in Santa Ana

accelerate in the future. Takentogether, these trends have helpedto stabilize the economy and will

play large roles in fostering a recovery.• Riverside/San Bernardino Counties: Discouraging trends

in housing prices, sales, and permits have begun to stabilize, andthere will be moderate increases from the fourth quarter of 2011 to2016.

• California: The state has added back more than 225,000jobs since hitting bottom in 2010; this is a small number relative tototal job losses, but a far cry from continued decline.

• California: One of the most serious problems facing thestate economy is a growing skills mismatch in the labor market.There is a dichotomy between the skill sets of workers in sectors thatwere pummeled by the downturn and the skill sets required by sec-tors that are leading California in its recovery.

• United States: Growth will continue to be led by exports,growth in business investment, and modest consumer spending. Bynext year, the residential sector and local government spending willadd to underlying growth.

• United States: Housing prices have stabilized and homeconstruction should gain a limited amount of speed by the end of2012.

No Double...continued from pg. 24

Job Creation Must Be Legislature’sTOP Priority

By Senator Bill Emmerson

As California’s unemployment rate continues to rise, it’s clearthat lawmakers need to focus their attention on improving our busi-ness climate and putting people back to work. According to theEmployment Development Department, the statewide unemploymentrate rose to 12 percent, which is the second highest in the nation. Athome, Riverside County faces an even higher unemployment ratewith more than 15.1 percent of local residents currently without a job.

While Californians struggle to make ends meet, the StateLegislature debated several bills this year that not only make it moredifficult for businesses to keep their doors open, but result in evenmore job losses. One bill, SB 568, places a costly mandate on foodvendors by banning the use of Styrofoam containers in an effort toreduce litter. However, banning a product does not change personalbehavior and will only result in lost jobs in the food packaging indus-try. In fact, Riverside County is home to one of two manufacturingplants located in California that will be impacted by this legislation.

Another bill, AB 350, requires a company who wins a contract toprovide property services at a building, such as janitorial, cafeteria,and security services, to hire all the previous company’s employees,adversely impacting the new contractor’s current workforce. Both ofthese bills, which are featured on the California Chamber ofCommerce’s Job Killers list, are prime examples of California’sunfriendly regulatory climate. During the final weeks of session,Governor Brown and legislative Democrats each revealed a jobspackage in a last minute attempt to fix the economy. While I’mpleased that my Democratic colleagues are finally considering jobcreation proposals, it’s ironic that we are still debating legislation thatdoes not create a single job and discourages business growth.

That’s why my Republican colleagues and I put forth regulatoryreforms earlier this year so we can provide the certainty that employ-ers need to expand and grow their business here. It’s time for theLegislature to get serious about job creation and implement meaning-ful reforms that will help businesses thrive and get Californiansworking again.



Dear Small Business Supporters,More than 50 years ago, President Dwight D. Eisenhower signed the

Small Business Act, a landmark piece of legislation establishing SBA asthe first government agency to serve and represent all small businessesboth in peacetime and periods of national emergency. Since then, SBA hasprovided assistance to millions of American entrepreneurs to help themstart, grow, and expand their business using a variety of lending, suretybonding, counseling and training, venture capital, and contracting pro-grams.

At this time when our nation is recovering from challenging economictimes and small businesses are staying the course, the SBA needs your sup-port in recognizing these outstanding entrepreneurs. SBA’s annual SmallBusiness Week Awards are one way in which you can show support for anexemplary small business owner or champion. Nominations are submittedfrom around the country to SBA's district offices to compete for the titlesof State, Regional, and National Award Winners who have the honor oftraveling to Washington, D.C. to participate in the festivities duringNational Small Business Week.

Award categories for which small businesses are eligible include SmallBusiness Person of the Year, Exporter of the Year, Young Entrepreneur ofthe Year, Family-Owned Business of the Year, and Entrepreneurial SuccessAward. Champion award categories include Home-Based Business of theYear, Financial Services Champion, Minority Small Business Champion,Small Business Champion, Veteran Small Business Champion, and Womenin Business Champion.

Nominations for these prestigious awards must be received no laterthan Nov. 30, 2011. Please contact Sylvia Gutierrez, EconomicDevelopment Specialist at 714.560.7454 or [email protected] for details.


using employment was on par withlevels reported 12 months earlier.After contracting earlier this year,

office-using payrolls increased by more than 2,400 jobs in the sec-ond quarter, driven mostly by growth in the professional and busi-ness services sector.

• Inland Empire’s housing market continues to struggle, whichwill hamper growth in the financial activities sector throughout thisyear. The real estate industry, which accounts for 36 percent of allfinancial activities jobs, has contracted by 26 percent since theheight of the housing boom.

• Outlook: Total employment will rise by just 0.1 percent, or1,500 jobs, in 2011. Office-using employment will increase 0.4 per-cent with the addition of 800 positions.

CONSTRUCTION • High vacancy rates and reduced rents have sidelined most

developers in the Inland Empire. No new competitive office proper-ties have been delivered to the metro since late 2009.

• As of midyear, two Class A projects totaling 204,000 squarefeet have been slated for delivery in 2012. However, construction isunderway on only one of the buildings.

• The planning pipeline stands at 1.5 million square feet ofcompetitive office space, representing a 67 percent decline from fouryears ago. None of the projects currently planned for the metro listanticipated start dates.

• Outlook: After coming to a standstill in 2010, developerswill deliver 42,000 square feet of traditional office space in 2011.Based on the thin planning pipeline and expectations for elevatedvacancy over the foreseeable future, development activity willremain minimal over the next few years.

VACANCY• During the first half of 2011, the vacancy rate rose 60 basis

points to 25.4 percent, though it remains 30 basis points below year-earlier levels. Office vacancy has been fluctuating in the mid-20 per-cent range since late 2009.

• Softening in the first half can be attributed entirely to theClass A sector, where vacancy increased 110 basis points to 28.2percent. The most significant upticks occurred in theChino/Montclair/Upland submarket, though the area still boasts thelowest Class A vacancy rate in the metro.

• Class B/C vacancy ended the second quarter at 22.3 percent,down 10 basis points from year-end 2010. Improvements were iso-lated to the Colton/Redlands/San Bernardino and RanchoCucamonga/Ontario/Fontana submarkets. The latter, however, con-tinues to post vacancy in excess of 31 percent.

• Outlook: Inland Empire office vacancy will end 2011 at 25percent, up 20 basis points from 12 months earlier, as modestimprovements in the second half remain overshadowed by softeningearlier in the year. During 2010, vacancy in the metro declined 140basis points.

RENTS • Asking rents declined 1.9 percent over the past 12 months to

$21.26 per square foot, while effective rents declined 1.7 percent to$17.00 per square foot. Compared to previous peak levels, askingrents have slipped 6.1 percent, while effective rents have droppedmore than 13 percent.

• Class A asking rents retreated 2.1 percent over the past yearto $25.06 per square foot, placing them 5.6 percent below their late-2007 peak. Top tier asking rents in the RanchoCucamonga/Ontario/Fontana sub-

2011 Office...continued from pg. 16


futures based on this nest egg willfind it empty come retirement ifCalifornia doesn’t change its reck-

less spending behavior immediately. Taxes can’t solve this crisisand in fact will only add to it further as Sacramento counts on rev-enue from a diluted tax base that has consistently come up short withdiminishing returns. It won’t be possible for California to just spendmore money it doesn’t have; it has to spend far less, more effective-ly and efficiently.

Finally, California should learn from the states with the lowestdebt per person: Arkansas, South Dakota, Wyoming, Iowa, andNebraska. Borrowing at a rate of $15 per person, Nebraska has thelowest per capita debt in the country. The Nebraska Constitutionallows the state to go into debt only for revenue bonds for highwaysand for water project. Even still, Nebraska has not used that bondingauthority in years, preferring to keep more money in the pocketbooksof its citizens. California’s big-spending, high-taxing, and substan-dard services-government could desperately use a dose of this frugal-ity and common sense. California consumer debt is an astounding$12,801 according to “State of Debt Ranking.” While much attentionhas been given to the debt of federal and state governments, person-al debt is skyrocketing. This poses a serious moral question: “Whatis this generation’s duty to the next?”

In Proverbs 14:15, Solomon writes: “the prudent give thought totheir steps.” As a public servant, putting the citizen’s concerns of ourregion first is not only my civic duty, but a privilege I have beenafforded by others that put me here by exercising their own civicduty. However, we can’t stop merely at the ballot box. I am seri-ously concerned about the Governor’s decisions that are placingCalifornian’s now and in the future in harm’s way financially. As abusiness owner, parent and concerned citizen, I have become increas-ingly aware that everyone must financially prepare to weather thecoming storm which now seems inevitable unless the Governordecides to take swift and responsible corrective action. I am a shortterm pessimist but truly a long term optimist. It’s not the extra timethat we have to give that makes the difference. It’s the time we maketo give to our state and community that will help restore California toits rightful claim as the Golden State.

As always, I will keep you posted…

California...continued from pg. 7

heights as a local firm. Revenueshave risen from $475 million toapproximately $4 billion, the num-

ber of stores has increased from 72 to 167 and the Stater Bros. fami-ly has grown from 3,300 members to more than 18,000 today.

About the Inland Empire Center for EntrepreneurshipLocated on the campus of Cal State San Bernardino, the Inland

Empire Center for Entrepreneurship was recognized by the UnitedStates Association for Small Business and Entrepreneurship as hav-ing the top specialty entrepreneurship program in the U.S. for 2010.IECE has also been recognized for its excellence by “Entrepreneur”magazine and The Princeton Review, achieving a ranking of fourth inthe nation among graduate entrepreneurship programs in 2006.

IECE offers a wide range of programs and services including aca-demic programs that lead to business degrees in entrepreneurship forundergraduate and graduate students, as well as delivering experien-tial learning and student support programs such as the Fast PitchCompetition. Locally, IECE offers existing and aspiring entrepre-neurs a wide array of business advisory and mentoring services, stu-dent internship and consulting resources, and entrepreneurial trainingprograms that help them achieve greater levels of success in theirbusiness ventures.

Executive...continued from pg. 13



Fastest Growing Private Companies in the I.E.(Ranked by Increase in Revenue)

Company Name % Increase in Revenue $ Revenue 2008 # Employees Current Year Founded Type of Business Top Local ExecutiveAddress $ Revenue 2010 TitleCity, State, Zip ($ Millions) Phone/Fax

E-Mail Address

Global Wedge, Inc. 1,175.1 1.1 4 2001 Solar Distribution Sarada Marella1. 8807 Mesa Oak Dr. 14.1 CEO


Walz Group 1,057 1.4 68 2003 Bus. Financial Products Rod Walz2. 43234 Business Park, Ste. 107 15.8 & Services Founder

Temecula, CA 92590 (951) 491-6800/[email protected]

Monoprice 1,061 3.5 68 2002 Imports/Distributes Amy Bullam3. 9477 London Way 39.7 Audio/Video Components Manager

Rancho Cucamonga, CA 91730 (909) 989-6887/9890078www.monprice.com

WebMetro 171.9 3.7 45 1995 Internet Marketing, Carlos Ugalde3. 160 E. Via Verde Ave., Ste. 220 10.1 Website Design Founder/CEO

San Dimas, CA 91773 (909) 599-8885/599-8887www.webmetro.com

Preludesys 151.1 5.3 114 1999 Custom Software Kiran Babu Chandra4. 1400 Montefino Ave., Ste. 150 13.2 Development CEO

Diamond Bar, CA 91765 [email protected]

SRS Engineering 149.8 2.2 31 1985 Mfg. Industrial Process Equipment Rupli Hawraink5. 25843 Jefferson Ave. 5.4 for Biodiesel CEO/President

Murrieta, CA 92562 (951) 526-2239/526-2441www.srsengineering.com

ICSN 139.8 4.5 19 2000 Develop & Engineer Joon Lee6. 17453 Sandlewood Dr. 10.9 Prototype Products Owner

Riverside, CA 92503 (951) 687-8818/687-2879www.icsngroup.com

RehabAbilities 134.4 3.4 472 1987 Places Rehabilitation Kim Jones7. 9227 Haven Ave., Ste. 300 8.1 Therapy Professionals President

Rancho Cucamonga, CA 91730 (909) 989-5699/989-7633www.rehababilities.com

Organize 50.5 6.9 40 1998 Storage Products Terry Shearer8. 6727 Columbus St. 10.3 Owner


Plastics Research 40.8 13.4 79 1972 Manufacturing Fiberglass Dick Marvin9. 1400 S. Campus Ave. 18.8 and Plastic Containers Sales and Marketing

Ontario, CA 91761 (909) 391-2006/391-2205www.prccal.com

total 78.1k square feet ($85/sf) andpreviously served as the nationalheadquarters for Fleetwood

Enterprises Inc. They are part of CT’s 43-acre Citrus Park West busi-ness campus.

CT Realty purchased Citrus Park in 2008 from Fleetwood andsubsequently converted the 417.8k square foot, 12-building propertyto a multi-tenant business park offering office and warehouse build-ings for sale or lease from 30k square feet to 55k square feet.

Citrus Park West offers warehousing and manufacturing facilitieswith generous office components and outside storage opportunities.The entire site was renovated to feature a contemporary, campus-likebusiness park environment for future owners and tenants involved inlight industrial, light manufacturing, product development andassembly. Improvements include facade upgrades, electricalupgrades, paving, enhanced landscaping and a coordinated sign pro-gram.

Citrus Park West is located near the University of California atRiverside and enjoys convenient access to the 91 and 60 Freeways aswell as Interstates 15 and 215. The site also provides easy access tobusiness centers in San Bernardino, Orange and Los Angeles coun-ties.

According to James “Watty” Watson, president and CEO of CTRealty, the County plans to use the office space for its Department ofMental Health and a data center. “The park-like setting of this CTproject, combined with its ideal proximity to the 91 Freeway at VanBuren with excess parking availability, positioned Citrus Park West

as an ideal location for the County’s use,” Watson said. CT Realty was represented in the transaction by Dave Mudge and

Tom Pierik with Lee & Associates’ downtown Riverside office, withthe County of Riverside representing itself. The Citrus Park Westtransaction is the second Inland Empire sale for Aliso Viejo-based CTRealty Investors in as many weeks.

Hesperia Retail Center Trades for $13.5 MillionTopaz Marketplace, a 53.3k-square-foot grocery-anchored shop-

ping center in Hesperia, was purchased by Irvine-based TNPStrategic Retail Trust for $13.5 million ($253/sf). Built in 2008, theproperty is situated on just over six acres at 14101, 14135, and 14177Main Street, just east of I-15.

Topaz Marketplace is fully occupied and caters to a diverse ten-ant mix of grocery, retail, medical, and educational businesses.Tenants include Fresh & Easy, DaVita Dialysis, Wood Grill Buffet,American General, Metro PCS, and others.

Rich Walter and Nick Coo of Faris Lee Investments representedthe seller, Culver City-based Hesperia Main Street LLC, as well asthe buyer, a public, non-traded REIT. Faris Lee tells us that this prop-erty garnered the highest price per square foot for all Inland Empiremulti-tenant retail property sales over $10 million so far this year.And, according to Walter, the property is situated on three individualparcels, providing a potential future exit strategy of breaking up thecenter and maximizing value.

Real Estate...continued from pg. 13



LEGAL HRLEGAL HR

After-Acquired Evidence Comes to the Rescue

In a case decided last monthby the California Court ofAppeal, the Court dismissed anemployee’s claims for disabili-ty discrimination, failure tohire, failure to provide reason-able accommodation, and fail-ure to engage in the interactiveprocess based upon the discov-ery of after-acquired evidence.In Salas v. Sierra ChemicalCo., the California Court ofAppeal held that evidence ofemployee wrongdoing was suf-ficient to bar claims of discrim-ination and failure to hire.

BackgroundVicente Salas began work-

ing for Sierra Chemical in 2003as a seasonal production lineworker. After being laid offand recalled to work severaltimes during his first threeyears of work with SierraChemical, Salas sustained aback injury for which he filed aworkers’ compensation claim.When Sierra Chemical recalledSalas to work, Sierra Chemicalallegedly told Salas that hecould return only if he was100% healed.

Salas filed a lawsuit alleg-ing claims for failure to hire,disability discrimination, fail-ure to provide reasonableaccommodation, and failure toengage in the interactiveprocess.

Sierra Chemical, in defend-ing the claim, discovered thatSalas had used another person’ssocial security number on hisapplication for employmentand I-9 form. Sierra Chemicalargued that it would not havehired Salas in the first place hadit known that Salas submitted acounterfeit social security cardand would have terminatedSalas’ employment if SierraChemical had learned of thecounterfeit social security cardwhile Salas was employed.The trial court accepted SierraChemical’s arguments and dis-

missed Salas’ claims.On appeal, the Court of

Appeal affirmed finding that“the after-acquired evidencedoctrine operates as a completeor partial defense where, afteran allegedly discriminatory ter-mination or refusal to hire, theemployer discovers wrongdo-ing that would have resulted inthe challenged termination orrefusal to hire.” Importantly,the Court also held that thesame facts give rise to adefense based on the uncleanhands doctrine, which“demands that a plaintiff actfairly in the matters for whichhe seeks a remedy. He mustcome into court with cleanhands, and keep them clean, orhe will be denied relief, regard-less of the merits of this claim.”

The Court of Appealexpressly rejected Salas’ con-tention that Senate Bill 1818,enacted in 2002, precludedapplication of the after-acquired evidence doctrine andthe clean hands doctrine.Senate Bill 1818, which is cod-ified at Labor Code 1171.5 andelsewhere, provides that a per-son’s immigration status isirrelevant when enforcing statelabor, employment, civil rightsand employee housing laws.The Court explained that theapplication of the after-acquired evidence doctrine andthe unclean hands doctrine tothe Salas case based uponSalas’ misrepresentation of hisimmigration status would notfrustrate the purpose of SenateBill 1818 because it still allows“undocumented immigrants tobring a wide variety of claimsagainst their employers as longas these claims are not tied tothe wrongful discharge or fail-ure to hire” a person who wasnot eligible for employment inthe United States to begin with.

What the Decision Meansfor Employers

For employers, this casefinally feels fair.Misrepresentations by employ-ees or by unsuccessful jobapplicants can prove to be aneffective defense to claims ofwrongful termination and forclaims for or related to a refusalto hire. The key here is that theemployer must be able to showthat it would not have hired thatperson to begin with or wouldhave terminated that person hadthe employer known the truefacts. In Salas, the employerhad wording on the applicationthat stated that the informationprovided was true and correctand acknowledging that anyfalse statements would begrounds for dismissal. Salasprinted his social security num-ber on the application and thensigned it. Additionally, Salassigned an EmploymentEligibility Verification Form (I-9) on which he wrote his socialsecurity number. Salas alsosigned an Employee’sWithholding AllowanceCertificate (W-4) which includ-ed the same social securitynumber. In support of its argu-ment, Sierra Chemical submit-ted a declaration from the pres-ident of the company statingthat Sierra Chemical had “along-standing policy that pre-cludes the hiring of any jobapplicant who is prohibited byfederal immigration law fromworking in the United States.That policy also precludes thehiring of any job applicant whosubmits false information orfalse documents in an effort toprove his or her eligibility towork in the United States.”The president further declaredthat “if it is learned that a SierraChemical employee submittedfalse information and/or falsedocuments to establish his orher eligibility to work in theUnited States, that employeewould be immediately termi-nated.” This was the evidence

relied upon by the Court whenit determined the claim shouldbe dismissed.

You can protect your busi-ness by enacting written poli-cies that preclude the hiring ofapplicants prohibited fromworking in the United Statesand policies that preclude thehiring of applicants who submitfalse information or docu-ments. You can further protectyour business by requiring allapplicants to fill out and sign anapplication for employmentthat has wording that notifiedthe applicant that they can beterminated for providing falseinformation on their applica-tion.

Finally, although this caserepresents a victory for theemployer, the Court was quickto point out that the after-acquired evidence doctrinedoes not protect employersfrom all types of claims. If anemployee, for example, suesfor sexual harassment and it islater found that he misrepre-sented his immigration statuson his application, his claimwould not be precluded. TheCourt noted that claims relatingto wrongful termination andcontract claims can be barredby the after acquired evidencedoctrine. However, the Courtnoted that the plaintiff need notresign or be discharged to havea cause of action for sexualharassment. The Court distin-guished such claims noting that“While Plaintiff cannot com-plain of having lost heremployment, in that she wasnever entitled to it in the firstplace,” during the period ofemployment she was “entitledto all the protections availableunder employment law.”Therefore, employers shouldnot expect that the after-acquired evidence doctrine canprovide full protection againstall employee claims.



Mortgage LendersRanked by Percentage of Market, Riverside & San Bernardino Counties, 2011

Lender % of I.E. Number Total $ Average $ Top Local ExecutiveAddress Market of Loans Amount Loan TitleCity/State/Zip Phone/Fax

E-Mail Address

Wells Fargo Bank 4.0 4,000 425,280,000 190,000 Joanna Gonzales1. 334 W. 3rd St. Branch Manager

San Bernardino, CA 92401 (909) 384-4805/381-6066www.wellsfargo.com

PNC Mortgage 0.80 1,680 280,000,000 350,000 Denise Hemm2. (Formerly National City Mortgage) Branch Manager

41607 Margarita Rd., Ste 101 (951) 296-6025/784-8940Temecula, CA 92591 www.pncmortgage.com

Provident Bank Mortgage 0.39 1,924 682,000,000 354,454 Craig G. Blunden3. 3756 Central Ave. President/CEO

Riverside, CA 92506 (951) 686-6060/782-6132www.providentbankmortgage.com

Hobby Lobby Inks Deals forThree New CA Stores

Hobby Lobby recent completedleases totaling 227.5k square feet for three new stores in California.Each of the leases is for buildings formerly occupied by Mervyns.Currently, Hobby Lobby has 491 stores in 41 states.

In each transaction, Scott Burns and Shauna Mattis of WilsonCommercial Real Estate represented the landlord, Inland WesternMDS Portfolio LLC, a wholly-owned subsidiary of Inland WesternRetail Real Estate Trust Inc. Lea Clay Park and Solomon Ets-Hokinof Studley Retail Services represented Hobby Lobby in the deals.Here’s a look at the three transactions:

• Hobby Lobby signed a 10-year lease for 76.2k square feet ofretail space at Palm Plaza Shopping Center, located at 26443 YnezRoad in Temecula.

• Hobby Lobby signed a 10-year lease for 75k square feet ofretail space at Terra Vista Town Center, located at 10640 FoothillBoulevard in Rancho Cucamonga.

• Hobby Lobby signed a 10-year lease for 76.2k square feet ofretail space at Placer Center Plaza, located at 1815 DouglasBoulevard in Roseville. Chris Campbell of CB Richard Ellis’Sacramento office partnered with Wilson Commercial on this deal.

“Hobby Lobby is relatively new to the California market, open-ing its first store in Visalia in December 2010 with these three storesopening next in the state,” said Burns.

Levy Affiliated Purchases 162k Square Feet Inland EmpireRetail Asset

In a recent Inland Empire retail investment buy, Levy Affiliatedpurchased Rancho del Chino, a 162k-square-foot center in the city ofChino. The seller was Chino North Retail LLC, a private develop-ment company. The price was not disclosed.

Built in 2007, the center is located at 14659 Ramona Avenue, onthe northwest corner of Eucalyptus and Ramona Avenues, and sits ona 14-acre parcel of land. Tenants include JC Penney’s, McDonalds,Scottrade, and Home Depot.

Bill Bauman, executive vice president, and Kyle Miller, manag-ing director, of Studley’s National Retail Services Group, represent-ed both the buyer and seller in the transaction. Both are repeat clientsof the team.

“The seller felt the timing was right to divest of non-core assetsand capture market momentum and the attention of investors seekingquality retail property,” said Bauman.

“The buyer recently acquired comparable retail assets throughout

Southern California with quick closings, and took advantage of thisopportunity to purchase a well-positioned, well anchored shoppingcenter that has above-market vacancy,” added Miller. “Rancho delChino currently has a 28 percent vacancy rate, and all available spaceis first generation, never before been leased. The new owner will beimplementing an aggressive leasing campaign, offering below mar-ket rental rates, to fill the vacancy.”

Investor Spends $600/Square Foot on Newly Constructed LaQuinta Retail Property

A NoCal-based private investor recently closed on a $3.3 millionpurchase of a 5.5k square foot retail building located at 50991Washington Street in the Inland Empire community of La Quinta.The property fetched a price of roughly $600/square foot and had acap rate of 5.42% on the current NOI at 80.3% occupancy.

Just built in 2011, the two-tenant property is located at the signal-ized corner of Washington Street and Calle Tampico and is an outpar-cel to La Quinta Village, a Ralph’s-anchored neighborhood retail cen-ter. US Bank occupies the majority–4.4k square feet–of the space ona brand new long-term lease featuring 3% annual increases. Therewas a 1.1k square foot end cap vacancy at the time of sale. The prop-erty is in a high-end area of La Quinta surrounded with private golfcourses and the La Quinta Country Club.

Jon Selznick and Chris Rodriguez of Pacific CommercialInvestments represented the seller, a SoCal-based developer. Thebuyer was repped by James DeVincenti of Marcus & Millichap.

Commenting on their selling effort, Selznick pointed out that theystressed the credit worthiness of the income stream, the tenant’sdesire to operate in this location, and the intrinsics offered from theirpositioning within the grocery anchored La Quinta Village. By doingso, they were able to command a CAP rate equivalent to that of a truesingle tenant asset.

Logistics Company Leases 190k Square Foot RiversideFacility

DCG Fulfillment, a third-party logistics company, leased 190ksquare feet of warehouse/distribution space located at 12430Riverside Drive in the northwestern Riverside County community ofEastvale. The deal terms were not disclosed.

DCG took occupancy of the building immediately following thelease transaction. The company, which now occupies approximately700k square feet of space split between three buildings in the InlandEmpire, expanded its operations with this new location, used prima-rily for consumer-related products.





Title Companies in the Inland EmpireRanked by County/Policies 2011

Company County Total # of Policies Total $ Amount Inland Empire Key ExecutiveAddress (Year End 2010) of Policies Share % TitleCity, State, Zip (Year End 2010) Phone/Fax

E-Mail Address

First American Title Company Riverside 26,263 15,722,131,222 21.18 Chris Clemens1. 3625 14th St. V.P./County Manager


Chicago Title Company Riverside & 25,518 7,335,951,813 9.21 Linda Hearrell2. 560 E. Hospitality Ln. San Bernardino Manager


Fidelity National Title San Bernardino 22,148 2,762,883,589 12.10 Greg Grubs3. 451 E. Vanderbuilt Way, Ste. 350 County Manager


First American Title Company San Bernardino 14,107 2,240,930,909 16.98 Jeff Bright4. 323 Court St. V.P./County Manager

San Bernardino, CA 92401 (909) 889-0311/866-523-5430

Stewart Title of California Riverside 13,979 3,647,582,211 4.35 Gui Kruger5. 3403 Tenth St.-4th Floor San Bernardino Division President

Riverside, CA 92501 Imperial (951) 276-2700/[email protected]

Land America San Bernardino 2,667 273,177,312 3.21 Macs Lucero6. 3480 Vine St. Vice President

Riverside, CA 92507 (951) 774-0825/781-1173

North American Title Company San Bernardino 660 123,601,454 0.79 Genni Williams7. 1615 Orange Tree Ln., Ste. 215 Manager

Redlands, CA 92374 (800) 464-6282/(714) 550-6421

Orange Coast Title Company San Bernardino WND WND 5.81 Jim Sollami8. 1955 Hunts Ln., Ste. 200 Sr. V.P./Regional Manager


Ticor Title Company San Bernardino WND WND WND Ryan J. Orr9. 1998 Orange Tree Ln. Assistant Vice President

Redlands, CA 92374 (909) 386-0600/801-8100www.ryanjorr.com

Of course, you have speaker-phone, three-way conferencing andcall holding—just like Jack Bauer

and Steve McGarrett have on TV.Be advised. The Thunderbolt has a 300-page instruction book that

comes with it. Many people I know just poke around until they getthe darn thing to do what they want. This hunt-and-peck style hasmuch to offer, but you will miss out on a lot of potential.

Like the iPod and the Palm Pilot of a decade or so ago, these arelife-changing devices. They allow you to keep in touch with family,work, catch up on news and entertainment from anywhere. But a lit-tle education helps to make the experience enjoyable.

And be advised, the Apple iPhone 4S has just as thick a hand-book. The end result is that to make things easy, you have to firstmake things hard. Remember when you learned how to drive? Nowyou probably never think about all of the things that go into a tripdown to the store. There was a time when every movement wasaccompanied by panic.

While the technical aspects of your iPhone vs. Thunderbolt deci-sion may actually come down to an emotional call, you still owe it toyourself to make the best-educated purchase you can. These thingsadvance so fast that an investment of two or three hundred dollars candissolve quickly. Remember HP released a tablet that only lasted fortwo months out on the market before it stopped production. I doubt ifeither HTC or Apple will fall to that fate, but you owe it to yourselfto consider options.

Thunderbolt...continued from pg. 11

foundation of your estate plan, yourestate must be probated. If youown property in more than one

state, your heirs will endure a probate in each of those states requir-ing the payment of separate attorneys, separate administrators andseparate costs. It should also be noted that a will can’t protect youfrom being subjected to a conservatorship proceeding to the extentthat a trust can.

These are just some of the reasons why, when they becomeaware of the consequences, informed people overwhelminglychoose a well drafted Living Trust as their estate plan of choice.

A Living Trust avoids “death probate” after you’re gone or a“living probate” should you become disabled. Not only does aLiving Trust offer greater options in deciding to whom, when andhow your legacy passes, it can also help reduce or eliminate estatetaxes. You won’t know which strategies are best suited to your needsuntil you consult with a knowledgeable estate planning attorney.

For women, the need for effective estate planning takes on a spe-cial urgency. Considering the many advantages that an estate planwith a Living Trust as its focal point provides, there’s just no goodreason not to have one.

William K. Hayes is a member of the American Academy ofEstate Planning Attorneys. The Hayes Law Firm specializes inTrusts, Probate and Asset Protection planning. For free informationor to attend an upcoming seminar,




December• Financial Institutions (3rd Quarter, ’11) • Health Care • 2012 “Book of Lists”• Top Ten Southern California Resorts • Professional Services Directory • Business Brokerage Firms• Temporary Placement Agencies

EDITORIAL FOCUS SUPPLEMENTS LISTS

2011 EDITORIAL SCHEDULE

F o r P l a n n i n g 2 0 1 1 A d v e r t i s i n g , M a r k e t i n g , a n d P u b l i c i t y W i t hT h e I n l a n d E m p i r e B u s i n e s s J o u r n a l

When Planning Your 2012 AdvertisingBudget, Consider...

THEINLAND EMPIRE

BUSINESS JOURNAL

For Advertising Information Call (909) 605-8800 orvisit www.busjournal.com

market recorded the most signifi-cant decline as owners boughtoccupancy.

• Class B/C asking rents slipped 1.5 percent to $17.24 persquare foot over the past year and are down 10 percent from pre-recession levels. The Palm Springs/Palm Desert submarket has beenparticularly hard hit, with Class B/C asking rents in the area down20 percent from four years ago.

• Outlook: Asking rents will decline 1.5 percent in 2011 to$21.05 per square foot, while effective rents slip 1.3 percent to$16.84 per square foot. During 2010, asking and effective rentsdropped 2.8 and 2.6 percent, respectively.

SALES TRENDS** • Transaction velocity increased 45 percent over the past 12

months as short sales and REO deals accelerated. As a result, themedian price in the market declined 19 percent over the same peri-od to $119 per square foot.

• Several of the REO deals closed in recent quarters involveproperties last sold at the height of the market. When compared tothe last sale, prices for these properties reflect 40 percent to 50 per-cent discounts. Within the metro, drastic reductions in pricing haveprompted more owner-user deals.

• While top-tier assets with long-term leases in place can tradeat cap rates in the low-7-percent range, such properties remain theexception. The majority of listings involve high-vacancy properties,focusing buyers’ attention on per-square-foot prices, which often fallwell below replacement.

• Outlook: While the vast majority of transactions will contin-ue to fall into the $5 million-and-under range, discounted prices willencourage larger deals. To date in 2011, the largest transaction, at$9.25 million, involved a Class A property in Ontario that changedhands for $115 per square foot.

MEDICAL OFFICE • During the past year, just 13,000 square feet of medical

office came online. From 2006 to 2009, completions averaged500,000 square feet annually.

• Medical-office vacancy ended the second quarter at 14.1 per-cent, down 180 basis points from mid-2010. Improvement can beattributed to minimal new supply and continued expansion in thelocal health care industry, which recorded a 3.4 percent increase inpayrolls over the past 12 months.

• Despite recent improvements, vacancy remains 660 basispoints higher than four years ago. As a result, asking rents have con-tinued to soften, declining 4.6 percent over the past year to $22.67per square foot.

• Sales of local medical office properties have increased overthe past year, but prices have drifted lower as more distressed assetscleared the market. During the last 12 months, the median price inthe metro declined approximately 10 percent to $152 per squarefoot.

** Data reflect a full 12-month period, calculated on a trailing 12-monthbasis by quarter

2011 Office...continued from pg. 28

Procurement Expo for Small Businesses onNovember 15, 2011

Assemblymember Wilmer Amina Carter, D-Rialto, the California PublicUtilities Commission and ADF Networking,Inc. will host the Inland Empire ProcurementExpo from 8 a.m. to 12:30 p.m. on Tuesday,Nov. 15 at the Inland Empire Regional Center,1365 S. Waterman Ave., San Bernardino.

The contracting and procurement event isan opportunity for small businesses to learnfrom and network with buyers and procure-ment professionals from utilities, cable com-panies and government agencies.

“This event will help small businessesgain access to public sector contracts in a per-sonalized and informal setting,” saidAssemblymember Carter, who will give open-ing remarks along with retiredAssemblymember Gwen Moore. “The net-working opportunities will expand businessesand help create more jobs in the InlandEmpire.”

The event is free and includes continentalbreakfast, workshops, and business matchmaking. For additional information andto RSVP, contact Sheila Futch at Assemblymember Carter's District Office (909)820-5008 or at [email protected].

Assemblymember Wilmer AminaCarter


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RESTAURANT REVIEWRESTAURANT REVIEW“Cupid” Banquet at Hilton Ontario Airport Hotel

We all know that anxiety reigns kingwhen we are organizing a special eventwhich includes a sit-down dinner......well,you can imagine my mental state when theevent was the Community Cupid weddingwhich included a cocktail hour (which wasactually two hours) and an elegant dinner for500! The total effort was further complicat-ed by 20 photographers and TV crews fromCBS, NBC, KCAL, Fox and Univision.

Well, guess what happened—let meshare—everything that was planned hap-pened, and nothing that wasn’t planned—seethe photo........

The menu for the dinner included surfand turf entree (steak and prawns), and I wasable to cut my tri-tip with my fork. All thefood and beverages could not have been bet-ter for this event. The service was perfect,and the ambiance fit for kings and queens. Icertainly know where my next event toimpress will be.

P.S. This not a paid column but is myhonest opinion along with about 500 otherattendees.

Restaurant ReviewBy Bill Anthony



Best-selling Business Books

“Harvesting Intangible Assets:Uncover Hidden Revenue in YourCompany’s Intellectual Property,”By Andrew J. Sherman; AMACOM Books, New

York, New York; 2011; 269 pages; $29.95.

Here are the current top 10 best-selling books for business. Thelist is compiled based on information received from retail book-stores throughout the U.S.A.

1. “Strengths Finder 2.0: A New and Updated Edition of theOnline Test from Gallup’s Now, Discover Your Strengths,” byTom Rath (Gallup Press…$22.95) (1)*Discover your strengths and integrate them with your career.2. “The Little Book of Leadership: The 12.5 Strengths ofResponsible, Reliable, Remarkable Leaders That Create Results,Rewards, and Resilience,” by Jeffrey Gitomer & Paul Hersey (JohnWiley & Son)…$22.00) (2)A concise look at the fundamental traits of leadership.3. “Steve Jobs,” by Walter Isaacson (Simon & Schuster…$35.00)**The story of a modern Thomas Edison. 4. “EntreLeadership: 20 Years of Practical Business WisdomFrom the Trenches” by Dave Ramsey (Simon & Schuster…$26.00)(3)Experienced advice on business leadership.5. “Reckless Endangerment: How Outsized Ambition, Greed,and Corruption Led to Economic Armageddon,” by GretchenMorgenson (Times Books…$30.00) (4)The why and how of America’s fall from economic grace.6. “Nothing to Lose, Everything to Gain: How I Went From GangMember to Multimillionaire Entrepreneur,” by Ryan Blair(Penguin Group…$16.00) (5)How goal setting and total focus takes you from zero to 100%.7. “The Money Class: Learn to Create Your New AmericanDream,” by Suze Orman (Random House Publishing…$26.00) (6)Creating savings and equity in a new world of investment. 8. “The Accidental Billionaires: The Founding of Facebook: ATale of Sex, Money, Genius, and Betrayal,” by Ben Bezrich (KnopfDoubleday…$18.12) (7)A business book that’s so juicy that Hollywood made it a movie.9. “That Used to Be Us: How America Fell Behind in the WorldIt Invented and How We Can Come Back,” by Thomas L.Friedman & Michael Mandlebaum, (Farrar, Straus andGiroux…$28.00) (9)One possible roadmap back to fiscal and market stability. .10. “Brand and Reignite Your Business,” by Timothy R. Pearson(McGraw-Hill Companies…$18.00) (9)Why it’s essential to reinvent your marketing approach right now._______________________________________________________

*(1) -- Indicates a book’s previous position on the list.** -- Indicates a book’s first appearance on the list.

It’s neither accidental nor aflight of fancy caused authorAndrew Sherman to pick afarming analogy. Agriculturewas likely the oldest businesson the planet. It was certainlythe first industry on which allcivilization was based.Moreover, agriculture was asmuch built on intangible assetsas it was on good soil, climate,and a foundation of healthyseeds for next year’s crops.

There are, however, addi-tional factors that most peoplerelate to ultra-modern manufac-turing and information technol-ogy products rather than to agri-culture. That factor is intellectu-al capital or the intangibleassets on which all businessesare based. Sherman puts hiscase this way:

“We are all farmers. Wemark our turf. We protect ourproperty. We plant our seeds.We nurture the soil. We plowour land. We combat adverseweather and ecosystem condi-tions and overcome adversities.We prepare for our harvest. Wecarefully remove the frost fromthe vine. We hope for the bestand prepare for the worst as themarket sets a price for ourefforts. We embrace the notionthat our results will be directlytied to our levels of effort andexpertise. We begin anew.”

Sherman goes on to makehis point:

“No matter what your pro-fession, no matter what yourcompany does, no matter yourlife situation may be, we all fol-low this fundamental anddeeply rooted agriculturalprocess in some way throughoutthe days of our lives. We are allthe new agrarians. But do werecognize ourselves as such?Have we learned from the suc-

cess and failures of the agrarianeconomics that preceded us?Can we learn to apply the tradi-tional as well as the latest bestpractices of farming to our dailylives and to the growth of ourcompanies? How can we makeour lives more enjoyable andenriching and our companiesmore productive and profitableby adopting an agrarianapproach to life planning, timemanagement, resource alloca-tion, innovation harvesting, andbusiness model reshaping?”

What does farming have todo with intangible intrinsic val-ues of a software developer. Theauthor goes on to note that forthousands of years farmers hadto deal with intangible andintrinsic values that could dra-matically impact his enterprise.His point is that too little raincould lead to the concept anduse of irrigation or to the failureof an entire crop or multiplecrops.

It wasn’t until the mid-19thcentury that the concept ofintangible values could orshould have an impact on theledgers of retail or manufactur-ing. Sherman offers an exam-ple:

“There was a time when, ifyou needed a ‘quick’ under-standing of the net worth of acompany, you could examine itsbalance sheet to determine itsassets, subtract the sum of itsliabilities, and come up with itsnet worth. You may have seen asmall line item for goodwill torecognize the value of its brandand customer relationships. Butin today's information-centricand intangible-asset-drive soci-ety, looking to the net worth lineto determine a company’s asset-driven society, looking to thenet worth line to determine a

company’s value would be thestrategic equivalent of telling afarmer that the total value of hisfarm is limited to the projectedwholesale value of the har-vestable crops he currently hasin the field. Such a valuationmethodology would fail totaken into account the intrinsicworth of his know-how, hisshow-how, his distributionchannels, his relationship withhis team…his future harvests,his systems, his processes andhis leadership skills.”

There is no doubt that glob-

alization of markets haschanged both the where andhow business takes place, aswell as how an enterprise oper-ates. It’s doubtful that, short ofworldwide holocaust, that itwill takes us back to relearningwhat farmers have learned dur-ing the past millennia. If yourbusiness has ignored therenewed emphasis on intangibleassets, then “Harvesting…” willbe a thoughtful eye-opener.

--Henry Holtzman

MANAGER’S BOOKSHELFMANAGER’S BOOKSHELF


N E W B U S I N E S S County of San BernardinoN E W B U S I N E S S County of San BernardinoA & R HOMEIMPROVEMENT3274 GARDEN DR.SAN BERNARDINO, CA92404

ABOVE IT ALL MARINE256 STATE HWYSTE. 173LAKE ARROWHEAD, CA92352

AMERICAN REAPPRAISAL NETWORKINC7365 CARNELIAN ST.STE. 208RANCHO CUCAMONGA,CA 91730

ARROW VALLEYCLEANING ANDMAINTENANCE28850 CEDAR DR.LAKE ARROWHEAD, CA92352-1844

ATS APPRAISALSFASTRAK APPRAISAL25470 33RD ST.SAN BERNARDINO, CA92346

BANNERS & MORE116 N RIVERSIDE AVE.RIALTO, CA 92376

BARRICADES ETC11662 2ND ST.YUCAIPA, CA 92399

BASSETT HOMEFURNISHINGS4175 E. INLAND EMPIREBLVDONTARIO, CA 91764

BEST LUBE & TUNEBEST LUBE N TUNE16319 FOOTHILL BLVD.FONTANA, CA 92336(909)823-4060

BEST WESTERN YUCCAVALLEY HOTEL & SUITES56525 TWENTYNINE PALMSHWYYUCCA VALLEY, CA 92287

BETHEL CHRISTIANFELLOWSHIP9134 MANGO AVE.FONTANA, CA 92335

BLUE JAY ANTIQUES OFARROWHEAD187 HWYSTE. 173LAKE ARROWHEAD, CA92352

CALIFORNIA PROPERTYAPPRAISALS15691 SLEEPY OAK RD.CHINO HILLS, CA 91709

CLM PLANNING &EDUCATIONLITTLE LEARNERSFAMILY CHILD CARE1042 N TURNER AVE,STE. 214ONTARIO, CA 91764

COMPTECH34070 MARIPOSA ST.YUCAIPA, CA 92399

GDA HEALTHCARESTAFFINGGDA STAFFING27600 ATLANTIC AVE. STE. 447HIGHLAND, CA 92346

GORRA’S PRODUCE21307 BEAR VALLEY RD.APPLE VALLEY, CA 92308

GVD-GUFFEYPARTNERS II32755 HWY 18RUNNING SPRINGS, CA92382

HAIR RAGE125 CAJON ST.REDLANDS, CA 92373

HEADLINES HAIR DESIGN555 N. BENSON STE. AUPLAND, CA 91786

HORNDOGPRODUCTIONS5168 SUNDANCE DR.SAN BERNARDINO, CA92407

INLAND WHOLESALE750 E. CENTRAL AVE. STE. 1SAN BERNARDINO, CA92408

IRON INDUSTRIALORNOMENTAL MEX1288-B MT. VERNONCOLTON, CA 92324

L/C SALES LCS14754 FOXFIELD LN.FONTANA, CA 92336

LA COSINITA PAISA1445 E FOOTHILL BLVD.UPLAND, CA 91786

LA SIERRA MOTORS INC814 W VALLEY BLVD.RIALTO, CA 92315

LANDSCAPING 4 LESS16516 RANDALL AVE. STE. BFONTANA, CA 92335

CLM PLANNING &EDUCATIONLITTLE LEARNERS FAMILY CHILD CARE1042 N TURNER AVE.STE. 214ONTARIO, CA 91764

M & R AUTO GLASS9406 MANGO AVE.FONTANA, CA 92335

MACS CUSTOMFLOORING310 ALABAMASTE. AREDLANDS, CA 92373

MARCELLE &ASSOCIATES, INC1549 SOUTH LAUREL AVE.ONTARIO, CA 91762

MEMORIES INK 116312 ARROW HIGHWAYFONTANA, CA 92335

MISTER FISHFERTILIZER6375 LINDA LEEYUCCA VALLEY, CA 92284

MORRIS WELDING360 ANNANDALE DR.LAKE ARROWHEAD, CA92352

NO STRINGS ATTACHEDWIRELESS7373 EAST AVE.FONTANA, CA 92336

PACIFIC CENTRALCAPITAL14665 TEXAS CT.FONTANA, CA 92336

PAVLINA’S CLEANINGSERVICES30597 LIVE OAKRUNNING SPRINGS, CA92382

QUICK PICK LIQUOR15215 SEVENTH ST. STE. AVICTORVILLE, CA 92395

RALLY MOTOR SALESINC822 W. VALLEY BLVD.RIALTO, CA 92316

ROMANITOS AUTO SALES1511 W. MISSION BLVD.ONTARIO, CA 91762

S & A TOBACCO3045 S ARCHIBALD AVE.STE. GONTARIO, CA 91761

SAM’S LIQUOR &MARKET902 N. CENTRAL AVE.UPLAND, CA 91786

SANTOS AUTOMOTIVE18111 VALLEY AVE.BLOOMINGTON, CA 92316

SCOTT & SONS784 W MARIANA ST.RIALTO, CA 92376

SO CAL ISLANDS785 S GIFFORDSAN BERNARDINO, CA92416

STRENGTH FOR STEVE15235 BEARTREE ST.FONTANA, CA 92336

TEAM FIRE PROTECTIONCOMPANY, INC7231 BOULDER AVE.STE. 545HIGHLAND, CA 92346

UTOPIA YOGURT57746 29 PALMS HWYYUCCA VALLEY, CA 92284

VETTES & RODS1034 N MOUNTAIN AVE.STE. B194UPLAND, CA 91786

WIC CREDITORS641 AGNES DR.BARSTOW, CA 92311

XCELLNT PLUMBING CO7796 PEACOCK AVE.HIGHLAND, CA 92346(909)379-8042

A AND C CLEANINGSERVICES15111 PIPELINE AVE.STE. 153CHINO HILLS, CA 91709

ALLIED STUDIOS501 MAPLE LN.STE. 1438SUGARLOAF, CA 92386

AREA 54SJB PRODUCTIONS582 W VALLEY BLVD.STE. 12COLTON, CA 92324(909)817-7800

ARROWBEAR PROPERTYCARE33469 MUSIC CAMP RD.ARROWBEAR, CA 92382

ARTE4448 FOXBOROUGH DR.FONTANA, CA 92336

ATTITUDES SALON13692 APPLE VALLEY RD.STE. 230APPLE VALLEY, CA 92308

B A HERNANDEZ1039 W CONGRESS ST.SAN BERNARDINO, CA92410

BLUE PALMCORPORATION2329 N. ORANGE AVE.RIALTO, CA 92376

BONITA GLOSTER &ASSOCIATES MORTGAGE& REALTY, INCBONITA GLOSTERMORTGAGEBONITA GLOSTERREALTY17361 EAST VIEW DR.CHINO HILLS, CA 91709

CALL GEORGE11163 CACTUS AVE.BLOOMINGTON, CA 92316

CASA CAMACHOTAQUERIA1438 W FOOTHILL BLVD.STE. ARIALTO, CA 92376(714)715-5507

CHENLA MARKET718 E FOOTHILL BLVD.RIALTO, CA 92376(909)421-0925

CLS HYDRO-SWEEP926 W PHILADELPHIA ST.ONTARIO, CA 91762

COLLECTIVEINVESTMENTS6035 MIRA VISTA LN.FONTANA, CA 92336

CONTRACTOR ACCESS2750 EAST MISSION BLVD.ONTARIO, CA 91761

CRESTCO INDUSTRIES7010 PENNY CT.RANCHO CUCAMONGA,CA 91739

CURVES34366 YUCAIPA BLVD.STE. CYUCAIPA, CA 92399

DE LA CREME INTERIORS12223 HIGHLAND AVE.STE. 226RANCHO CUCAMONGA,CA 91739

DEEPVISIONENTERTAINMENT7828 N HAVEN AVE.RANCHO CUCAMONGA,CA 91730

ENGAGE REALTY7201 HAVEN AVE.STE. E-387RANCHO CUCAMONGA,CA 91701

FOOTHILL MORTGAGE2377 W FOOTHILL BLVD.STE. 7UPLAND, CA 91786

FOUNTAIN PLACEHOMEOWNERSASSOCIATION133 E VINE ST.REDLANDS, CA 92373

GIFT & SMOKE SHOP10700 FOOTHILL BLVD,STE. 140RANCHO CUCAMONGA,CA 91730

GUS MARKET8922 BEECH AVE.STE. EFONTANA, CA 92335

H&H PERFORMANCE5932 FALLING TREE LN.ALTA LOMA, CA 91737

HEALTH SAFEINSURANCEINFINITY RESOURCEMANAGEMENT6521 SCHAEFER AVE.STE. 1CHINO, CA 91710

HOME GUIDE REALESTATE14485 SENECA RD.STE. 101VICTORVILLE, CA 92392

INES BALMORI DBAJAN-PRO FRANCHISEOWNER5969 LITTLE OAK CT.RANCHO CUCAMONGA,CA 91739

INFINITE VISIONPIXWIZ MEDIA15330 FAIRFIELD RANCH RD.STE. ECHINO HILLS, CA 91709

INNOVATIVE ESCROW3400 INLAND EMPIRE STE. 200ONTARIO, CA 91764

JC TRUCKING2772 N. BERKELEY AVE.SAN BERNARDINO, CA92405

JK ASSOCIATES13195 BRANT RD.VICTORVILLE, CA 92392

JOE’S CONCRETEPUMPING3423 DYNELO ST.CHINO HILLS, CA 91709

JP’S VILLA MEXICANGRILL7750 PALM AVE.STE. SHIGHLAND, CA 92346

JS & LT BUILDERSTERRAZAS & SUQUETTEDEVELOPMENT12188 CENTRAL AVE.STE. 597CHINO, CA 91710-2420

KB HOME SOUTHERNCALIFORNIA4431 ONTARIO MILLSPARKWAYONTARIO, CA 91764

LEET STAR DESIGN7486 CIBOLA TRAILYUCCA VALLEY, CA 92284

MAC’S CUSTOMFLOORING310 ALABAMA ST.STE. AREDLANDS, CA 92373

MAS MAGAZINE1408 S GROVE AVE.STE. EONTARIO, CA 91761

MAXIMUS NAILSPA4190 E 4TH ST.STE. A-3ONTARIO, CA 91764

MIKE’S FLOORS & MOREJANITORIAL40455 PARADISE VIEWBARSTOW, CA 92311

NICO ELECTRIC754 N LA PALOMA AVE.ONTARIO, CA 91764

O G CABALLO LIFTSERVICES17407 HOLLY DR.FONTANA, CA 92335(562)450-7077

ONLINE WHEEL OUTLET12223 HIGHLAND AVE.STE. 226RANCHO CUCAMONGA,CA 91739

ORIGINAL AUTO CENTER17855 FOOTHILL BLVD.FONTANA, CA 92335

PHCA T R&D12401 3RD ST.YUCAIPA, CA 92399



Like its predecessorMarineland, this new resort atTerranea is all about the sea and

takes full advantage of one of the most scenic parts of the SouthernCalifornia coastline. A portion of the development is residential andwe can only imagine how enjoyable it would be to come home everyday to what really is the epitome of California living, with its broadvistas of the sea and Catalina Island so close you feel like you can justreach out and touch it. Throw in some whales and dolphins, the occa-sional yacht or fishing boat chugging its way up the coastline and youhave a certain serenity that, fortunately, even every-day working peo-ple can afford to come and enjoy for a few days.

ATAGLANCEWHERE: Terranea is on the coastline but it is tucked away a bit

from Los Angeles —it’s just 30 miles but you’ll drive a combinationof freeways and coastal roads to get there. Coming up from the south,the best route is through Long Beach which means you can stop onthe way and enjoy sights in that colorful city such as the Queen Mary.Between Long Beach and Terranea, there is a bustling port areawhere you will be amazed to see the volume of goods brought in bycontainer ship.

WHAT: Terranea is a one-of-a-kind resort, well thought out anddesigned to embody the California spirit. Its incredible views cannotbe topped by any other resort in California, and its Mediterraneanarchitecture helps create the illusion that you are in a European sea-side resort, far from the hustle and bustle of Los Angeles.

WHEN: This resort is good to visit any time of year because ofthe area’s consistent sunshine and moderate climate. Even in the

Terranea...continued from pg. 44

hottest part of summer, the coastal breezes will keep you comfort-able.

WHY: For many, Terranea is just a continuation of their normalluxurious lifestyle and they choose a resort like this because theywant only the best. For others, this will be a special treat, a cut or twoabove most resorts they visit—a chance to splurge and pretend theyhave more money than they actually do.

November 2011 BUSINESS JOURNAL • PAGE 39

www.BergmanWindowWashing.com

ness owner must be able toexplain why a prospective cus-tomer would buy his or herproduct or service rather than acompetitor’s. The answer willbe based either on lower price ora differentiated product or serv-ice. If the answer is based ondifferentiation, the product orservice will have to be the mostattractive alternative for a seg-ment of the market that is largeenough to sustain the business.Although this may soundstraight forward, our experienceis that sorting this out can becomplex and the business ownermay need to reach out for expertadvice. But, the rewards areworth the effort.

Visit www.whitestone-partnersInc.com for additionalinformation.

One Question...continued from pg. 6

ness people have of the topic,and the more prepared they areto deal with it, the moreprogress companies will maketo end the problem once and forall.

For more information visitwww.danitajohnsonhughes.com, or write to her at [email protected].

The 3 R’s...continued from pg. 12

means giving a more accurateforecast of when the customerwill be making the purchase andmost importantly knowing whento and when not to offer a finan-cial incentive to get the prospec-tive customer to take immediateaction-versus it being a defaultsales tactic.

More Than Just a CloseThere is not a magic wand

for closing more sales and com-ing up with witty catch phraseswill not do much more than geta good laugh. The real magic isin the preparation and the skillof selling. You can close moresales when you focus on thebenefit the prospective customeris looking to obtain, not just thebenefit of your product or serv-ice. When you understand theprospective customer’s priori-ties, you will be able to becomea customer's priority.

Visit www.nathanjamail.comor contact 972-377-0030 foradditional information.

The Key...continued from pg. 14

ference. Analyze the fee reduc-tion they offer thoroughlybefore you agree to it. If youagree to the bone they toss you,you may lock yourself intoanother long-term contract nomatter how little of the feereduction you actually received.

If you see the words “quali-fied,” “Qual,” Mid-Qualified,”“Non-Qualified,” “Non-Qual”on your merchant statement, beespecially prepared to do yourhomework should they offer tolower your rates or change youto Interchange Plus pricing. Ifyou see those words, you are ona tiered pricing schedule (thereare also tiered pricing schedulesthat do not use these words). Ibelieve tiered pricing schedulesare there to benefit the merchantaccount provider, not the mer-chant. However, as I showed inthe example above, you cannotsimply believe that theInterchange Plus pricing beingpitched to you is for all cardtypes, or does not have inflatedcosts, or will actually save youmoney. You need to be preparedto analyze all the informationpresented to you.

Many...continued from pg. 15

you may contact attorney Hayesat 626-403-2292 or visit theHayes Law Firm website atwww.LosAngelesTrustLaw.com.

To arrange a free seminarfor your organization, you maycall or email the Hayes LawFirm [email protected]. This article is provided foreducational purposes only andis not meant to provide legaladvice as the circumstances foreach individual will differ.Please seek the advice of expe-rienced legal counsel.


Mark Kegans, SIOR, andRon Washle, SIOR, both seniorvice presidents, IndustrialGroup, and members of thecompany’s Global Logisticspractice group at Grubb & Ellis,represented DCG Fulfillment inthe transaction. According toKegans, the property was a goodfit due to its Class A buildingfeatures and proximity to thecompany’s existing locations.

David Consani and JoeySugar of CB Richard Ellis repre-sented the owner of the proper-ty, Alere Property Group LLC, aNewport Beach-based investorand developer that has devel-oped and acquired more than$950 million in assets since2003.


so much and have so little. (Fora showing of those who support-ed the wedding, see Page 18.)The event was the original ideaof this publication, the InlandEmpire Business Journal.

Cupid...continued from pg. 1

The Stuart Cellars name willremain as a line of premium-label wines.

The Stuarts purchased theproperty in 1994 fromMedieval Times, which used totrain horses there, and built thewinemaking operation from theground up. They began makingwine on the site in 1995,opened the tasting room in1998, and produced their firstestate harvest in 1999, Stuartsaid.

Stuart said she and her for-mer husband were not lookingto sell, but the deal will enableher to remain at the winerywithout the stress of owner-ship. “I probably couldn’t haveasked for a better situation.”

The Temecula...continued from pg. 22

San Bernardino Board ofSupervisors is committed toproviding County resourceswhich generate jobs and invest-ment.

The Workforce InvestmentBoard, through the County ofSan Bernardino EconomicDevelopment Agency andWorkforce DevelopmentDepartment, operates theCounty of San BernardinoEmployment Resource Centers(ERCs) and Business ResourceCenters (BRCs). The ERCsprovide individuals with jobtraining, placement and thetools to strengthen their skillsto achieve a higher quality oflife, and the BRCs support andprovide services to theCounty’s businesses includingemployee recruitment.

In-House...continued from pg. 3


N E W B U S I N E S S County of RiversideN E W B U S I N E S S County of RiversideWYZE CAT BUSINESSSERVICES1857 EUCALYPTUS ST.PERRIS, CA 92570

SLADKY, GAEL PETETTE1857 EUCALYPTUS ST.PERRIS, CA 92570

MARY ELLEN PHOTOS6759 EVERGLADES ST.CORONA, CA 92880

GONZALEZ, MARY ELLEN6759 EVERGLADES ST.CORONA, CA 92880

SOLAR SERVICE CENTER53630 AVENIDA NAVARROLA QUINTA, CA 92253

SLATER, BRANDONMICHAEL53630 AVENIDA NAVARROLA QUINTA, CA 92253

ACACIA333 S INDIAN CANYONSTE. G AND HPALM SPRINGS, CA 92262

GOODMAN, GREGORY S.91 VIA SANTO TOMASRANCHO MIRAGE, CA92270

GARDEN ROSARIO10 CHARLES ST.PALM SPRINGS, CA 92262

ROSARIO RAMIREZ,ANASTACIO IGNACIO10 CHARLESPALM SPRINGS, CA 92262

AMBOS MUNDOS HAIRSALON1548 A 6TH ST.COACHELLA, CA 92236

ESPINOZA LEYVA,GABRIEL701 BROOKSTONE DR. STE. 203CHULA VISTA, CA 91913

MESIA, MARIELENA701 BROOKSTONE DR. STE. 203CHULA VISTA, CA 91913

RLP ENTERPRISES80382 GREEN HILLS DR.INDIO, CA 92201

PECH, ROBERT LEE80382 GREEN HILLS DR.INDIO, CA 92201

WELL CONNECTED1498 VALIANTSALTON CITY, CA 92274

GARCIA, HUMBERTO LUIS1498 VALIANT AVE.SALTON CITY, CA 92274

JJ PARIS “A FRANCHISEOF NAVTHAT”3612 VISTA VERDEPALM SPRINGS, CA 92262

JJ PARIS LLC3612 VISTA VERDEPALM SPRINGS, CA 92262

DESERT PROPERTYMANAGEMENT79448 CALLE PROSPEROLA QUINTA, CA 92253

DORIA, LEOPOLDO79448 CALLE PROSPEROLA QUINTA, CA 92253

DESERT PROPERTYMANAGEMENT79448 CALLE PROSPEROLA QUINTA, CA 92253

DORIA, NANCY ANNE79448 CALLE PROSPEROLA QUINTA, CA 92253

PROPERTYMANAGEMENT WORKS79448 CALLE PROSPEROLA QUINTA, CA 92253

WEST ASSOCIATIONMANAGEMENT5005 CHICAGO AVE.RIVERSIDE, CA 92507

WEST, CYNTHIADELIGHT5005 CHICAGO AVE.RIVERSIDE, CA 92507

AFFORDABLE SIGNS1800 N SUNRISE WAYPALM SPRINGS, CA 92262

CHANDRASENA, VIJITHLALINDRA1800 N SUNRISE WAYPALM SPRINGS, CA 92262

AFFORDABLE SIGNS TOGO1800 N SUNRISE WAYPALM SPRINGS, CA 92262

CHANDRASENA, VIJITHLALINDRA1800 N SUNRISE WAYPALM SPRINGS, CA 92262

“LIFE-LIKE” DENTURESAND PARTIALS74-420 HIGHWAY 111 STE. 1PALM DESERT, CA 92260

HOTTINGER, JOHNHOWARD DDS8 MOON LAKE DR.RANCHO MIRAGE, CA92270

HOLIDAY LIGHTINGDESIGN & DECOR68805 PEREZ ROAD STE. F32CATHEDRAL CITY, CA92234

BLUMBERG, MARKALLAN7 KING EDWARD CT.RANCHO MIRAGE, CA92270

AFFORABLE HOMELOAN'S37353 RUTLAND ST.INDIO, CA 92203

SHORT, MARK JOHN37353 RUTLAND ST.INDIO, CA 92203

SULLIVAN, DENNISJAMES14178 HOMESTEAD DR.MORENO VALLEY, CA92553

REALTY PLUS37353 RUTLAND ST.INDIO, CA 92203

SHORT, MARK JOHN37353 RUTLAND ST.INDIO, CA 92203

REALTY PLUS37353 RUTLAND ST.INDIO, CA 92203

JESSE’S APPLIANCE45-120 OASIS ST.INDIO, CA 92201

FLORES, JESSE TORRES69-100 MCCALLUM AVE.STE. A234CATHEDRAL CITY, CA92234

FIT WITH FIDO43-900 PORTOLA AVE.PALM DESERT, CA 92260

TRUE, ARTHUR ALLEN20975 SKY RIDGE RD.SKY VALLEY, CA 92241

FIT WITH FIDO43-900 PORTOLA AVE.PALM DESERT, CA 92260

TRUE, NANCY ANN20975 SKY RIDGE RD.SKY VALLEY, CA 92241

DIAMOND MAINTENANCEWINDOW CLEANING31319 VICTOR RD.CATHEDRAL CITY, CA92234

SO FRESH AND SO CLEAN32785 CATHEDRALCANYON DR.CATHEDRAL CITY, CA92234


N E W B U S I N E S S County of San BernardinoN E W B U S I N E S S County of San BernardinoPLANS AND SCHEMES12223 HIGHLAND AVE.STE. 226RANCHO CUCAMONGA,CA 91739

POOL INSPECTOR OFINLAND EMPIRE466 ORANGE ST.STE. 313REDLANDS, CA 92374

REALTORS OF AMERICA3400 INLAND EMPIREBLVD.STE. 200ONTARIO, CA 91764

REALTY WORLD ALLSTARS9821 WHIRLAWAY ST.ALTA LOMA, CA 91737

REYES COIN LAUNDRY2848 W RIALTO AVE.RIALTO, CA 92376

ROYAL EAGLE SERVICES12938 NEWPORT ST.HESPERIA, CA 92344(760)669-0277

RP PROPERTIES2790 BRAWLEY RD.PINON HILLS, CA 92372

RWC AND ASSOCIATES9442 JACK RABBIT DR. STE. 102RANCHO CUCAMONGA,CA 91730

S &M CARPETS2394 DITTO DR.SAN BERNARDINO, CA92407

SAVECO15469 DUPONT ST.CHINO, CA 91710

SHOE STOP1445 E FOOTHILL BLVD.UPLAND, CA 91786

SPORTS COURT SERVICES2294 KENDALL DR.STE. F-2SAN BERNADINO, CA 92407

SPRINT WIRELESS4320 E MILLS CIR. RD. STE. CONTARIO, CA 91764

STANDARD OF PRACTICE634 N LANCEWOOD AVE.RIALTO, CA 92376

TACO D’ORO16157 SAN BERANARDINORD.FONTANA, CA 92335

TAX OFFICE-SENIORASSIST31514 YUCAIPA BLVD. STE. AYUCAIPA, CA 92399

A.G HANDYMAN14816 CLOVIS ST.VICTORVILLE, CA 92394

A.G. RECORDS1533 W 11TH ST.STE. 14UPLAND, CA 91786

ABLE 2 CABLE1526 UPLAND HILLS DR.UPLAND, CA 91786

AZURE HILLS DENTALGROUP22575 BARTON RD.GRAND TERRACE, CA92313

BAGEL STUFF165 N HOSPITALITY LN.SAN BERNARDINO, CA92354

BARTON LIQUOR21900 BARTON RD STE.STE. 160GRAND TERRACE, CA92313

BELTFED6867 EGRET ST.CHINO, CA 91710

CLOUDBURST PHOTOS8441 COMET ST.RANCHO CUCAMONGA,CA 91730

COMFORT CARENON-EMERGENCYMEDICALTRANSPORTATION17705 SHAMROCK AVE.FONTANA, CA 92336

COMPLETE INTERIORSP.O. BOX 8502ALTA LOMA, CA 91701

CREATEUR DESIGN8250 VINEYARD AVE.STE. 148RANCHO CUCAMONGA,CA 91730

D’S URBAN DISCOUNT8200 HAVEN AVE.STE. 2114RACHO CUCAMONGA, CA91730

DESERT MANAGEPROPERTYMANAGEMENT13958 COLT CT.VICTORVILLE, CA 92394

DIAMOND CUTS SALON19059 VALLEY BLVD.STE. 114BLOOMIGTON, CA 92316

DOLPHIN BILLINGSOLUTIONS7790 ARROYO VISTA AVE.RANCHO CUCAMONGA,CA 91730

DOMESTIC WORKFORCE9608 BASELINE RD.RANCHO CUCAMONGA,CA 91701

EAGLE EXPRESSTRANSPORTATION1894 CLEMSON ST.SAN BERNARDINO, CA92407

ELITE NAILS10660 S SIERRA AVE.STE. DFONTANA, CA 92337

EMERGENCY VEHICLEMOBILE SERVICE18521 VALENCIA ST.HESPERIA, CA 92345

F.E.I. ASSOCIATESCONSULTING ENGINEERS6372 CHIPOLA CT.CHINO, CA 91710

G&G TOWING AUTOSERVICE19059 VALLEY BLVD.STE. 510BLOOMINGTON, CA 92316

GENESIS FINANCIALSERVICESMISSION MORTGAGESERVICES14144 CENTRAL AVE.STE. DCHINO, CA 91710

GOD’S LITTLE BLESSINGS FAMILYCHILD CARE1574 N PENNSYLVANIA ST.SAN BERNARDINO, CA92411

GORDOS MEXICAN FOOD16951 FOOTHILL BLVD.STE. BFONTANA, CA 92335-3504

HARMONY THROUGHAYURVEDIC HEALING2444 SIERRA DR.UPLAND, CA 91784

HARVEST COMMUNITYBIBLE CHURCHHARVEST COMMUNITYBIBLE CHURCH - CHINOVALLEY14144 CENTRAL AVE.STE. DCHINO, CA 91710

HERITAGE EDUCATIONPROGRAMS621 W CRESCENT AVE.REDLANDS, CA 92373


RIVAS, NARCISA32785 CATHEDRALCANYONCATHEDRAL CITY, CA92234

HERRERA’S MOBILE CARWASH53943 MAHOGANY CT.COACHELLA, CA 92236

HERRERA, GUADALUPECONSUELO53943 MAHOGANY CT.COACHELLA, CA 92236

ONTRACK FINANCIALCOUNSELING77337 PRESTON TRAILPALM DESERT, CA 92211

BROWN, THERESA ANN77337 PRESTON TRAILPALM DESERT, CA 92211

IT’S NOT MY FAULT I'MRICH18771 OAK PARK DR.RIVERSIDE, CA 92504

LAWRENCE, KUTRINADYNELL18771 OAK PARK DR.RIVERSIDE, CA 92504

ONPOINT FINANCIALSERVICES170 N. MAPLE ST. STE. 108CORONA, CA 92880

GSW FINANCIALPRODUCTS INC170 N. MAPLE ST. STE. 108CORONA, CA 92880

TORRES JUMPERS23551 BAY AVE.MORENO VALLEY, CA92553

TORRES, ISRAEL23551 BAY AVE.MORENO VALLEY, CA92553

COMPUCABBIE23697 SWAN ST.MORENO VALLEY, CA92557

KIM, HENRY YOUNG-KIM23697 SWAN ST.MORENO VALLEY, CA92557

ABSOLUTE SYNTHETICS19782 ROTTERDAM ST.RIVERSIDE, CA 92508

WEBB, EARL WARREN19782 ROTTERDAM ST.RIVERSIDE, CA 92508

OLIVO26490 ABORETUM WAYSTE. 1402MURRIETA, CA 92563

VOCCOLA JR, ROBERTJOSEPH26490 ABORETUM WAYSTE. 1402MURRIETA, CA 92563

SBC CONSTRUCTIVE SERVICES30375 MOONLIGHT CT.TEMECULA, CA 92591

BUSBY, STEVEN LEE30375 MOONLIGHT CT.TEMECULA, CA 92591

PREMIER AIR CO3691 NYE AVE.RIVERSIDE, CA 92505

GARCIA, JORGE3691 NYE AVE.RIVERSIDE, CA 92505

DIAMOND WCONTRACTORS21285 SHOEMAKER DR.WILDOMAR, CA 92595

WILLETTE, PAULA21285 SHOEMAKER DR.WILDOMAR, CA 92595

WILLETTE, WALLY21285 SHOEMAKER DR.WILDOMAR, CA 92595

STUDIO 951 HAIR SALON24490 SUNNYMEAD BLVD.STE. 109MORENO VALLEY, CA92553

WATTS, NATALIE14620 SHADY VALLEY WAYMORENO VALLEY, CA92555

FILES DONE RIGHT18566 HILLDALE LN.LAKE ELSINORE, CA 92530

BARTLETT, VALERIE ANN18566 HILLDALE LN.LAKE ELSINORE, CA 92530

MYSTYLEWEARS551 RAPIDSPRINGS DR.STE. BCORONA, CA 92880

TECH, BRANDON DARSEY551 RAPIDSPRING DR.STE. BCORONA, CA 92880

MIMI’S STYLE1886 EL NIDO AVE.PERRIS, CA 92571

GARCIA, IRMA1886 EL NIDO AVE.PERRIS, CA 92571

PREFERRED PERSONNEL9661 MISSION BLVD.RIVERSIDE, CA 92509

MNB SYSTEMS, INC.9661 MISSION BLVD.RIVERSIDE, CA 92509

ANDY HANDY PROPERTYMAINTENANCE3541 CALIFORNIA AVE.NORCO, CA 92860

CHASE, DEAN LEROY3541 CALIFORNIA AVE.NORCO, CA 92860

LAKE NAILS26100 NEWPORT RD. STE. I-16MENIFEE, CA 92584

BUI, HONG THI TUYET12919 GERRARD ST.MORENO VALLEY, CA92553

PURE INTERVENTIONSINTERNATIONAL18451 COLLIER STE. ALAKE ELSINORE, CA 92530

SHARIF, LEE20739 DANIELLE CT.WILDOMAR, CA 92595

SMI SECURITYSOLUTIONS5741 MAPLE VIEW DR.RIVERSIDE, CA 92509

MUNOZ, STEVEN VINCENT9469 PEAR CT.HESPERIA, CA 92345

KEEFER CONSULTING6149 BLUFFWOOD DR.RIVERSIDE, CA 92506

GARDNER, KEITHEUGENE6149 BLUFFWODD DR.RIVERSIDE, CA 92506

PRO TOUCH RESIDENTIAL41951 REMINGTON AVE.STE. 110TEMECULA, CA 92590

GOLDSTEIN, CRAIGMATTHEW15111 WAVECREST DR.LAKE ELSINORE, CA 92530

PRO TOUCH RESIDENTIAL41951 REMINGTON AVE.STE. 110TEMECULA, CA 92590

SCHROEDER, REBECCAMARIE15111 WAVECREST DR.LAKE ELSINORE, CA 92530

JUAN'S DISCOUNT TIRE’S1120 G ST.PERRIS, CA 92570

HERNANDEZ, JUANPARRA24838 MASLINE ST.BALDWIN PARK, CA 91706

RIO ELECTRONIC & FURNITURE25211 SUNNYMEAD BLVD.STE. D-10MORENO VALLEY, CA92553

KO, SANG HYUN5042 WILSHIRE STE. 518LOS ANGELES, CA 90036

BRIAN G. ROBANCHO45234 WILLOWICK ST.TEMECULA, CA 92592

ROBANCHO, BRIAN GASPAR45234 WILLOWICK ST.TEMECULA, CA 92592

BRIAN G. ROBANCHO45234 WILLOWICK ST.TEMECULA, CA 92592

ROBANCHO, DELIAPLATA45234 WILLOWICK ST.TEMECULA, CA 92592

Y. K TIFFANY JEWELRY25211 SUNNYMEAD BLVD.STE. A-11MORENO VALLEY, CA92553

LIBERTY TAX SERVICE #26971469-B S. SAN JACINTOAVE.SAN JACINTO, CA 92583

HILO, SAM TAY107 EATON CT.SAN BERNARDINO, CA92408

SAVEAPOLE INDUSTRIES2575 MAIN ST.RIVERSIDE, CA 92501

FAUST, JERRY LEE17289 MARIPOSA AVE.RIVERSIDE, CA 92504

528TH QUARTERMASTERBATTALION30844 E GREEN DR.MURRIETA CA 92563

LAUGHLIN, JOHN DAVID30844 E GREEN DR.MURRIETA, CA 92563

PEDI-A GO-GO822 FINNEGAN WAYPERRIS, CA 92571

NGUYEN, LAN NGOC822 FINNEGAN WAYPERRIS, CA 92571

D & M ENTERPRISES7101 JURUPA AVE.STE. 8RIVERSIDE, CA 92504

DANI, JANOS16266 BRIGHT MORNINGCT.RIVERSIDE, CA 92503

DANI, SUSAN HELEN16266 BRIGHT MORNINGCT.RIVERSIDE, CA 92503

HOUSE OF B.B.Q. RIBS451 MAGNOLIA AVE.CORONA, CA 92879

SALGADO PATRICIABRITO440 E. OLD MILL RD.CORONA, CA 92879

B.B.Q. HOUSE451 MAGNOLIA AVE.CORONA, CA 92879

YBARRA GEMIMACAMACHO275 E. MISSION RD.CORONA, CA 92879

BIG WILLY'S TOW27459 CANTERBURY ST.SUN CITY, CA 92585

MATOS, DOLORES YANEZ27459 CANTERBURY ST.SUN CITY, CA 92585

TOWING ALL DAY27459 CANTERBURY ST.SUN CITY, CA 92585

MATOS, WILLIAM JAVIER27459 CANTERBURY ST.SUN CITY, CA 92585

JONVANESS DAY SPA &SALON25920 IRIS AVE.STE. 10AMORENO VALLEY, CA92551

CAMARGO, MARGARITAROSETTE16025 NIPPET LN.MORENO VALLEY, CA92551

MICHELE ENTERPRISES40168 VILLAGE RD. STE.1312TEMECULA, CA 92591

MICHAELS, LYNNEMICHELE40168 VILLAGE RD.STE. 1312TEMECULA, CA 92591

WEST COAST HOMEINSPECTION29776 SKI RANCH ST.MURRIETA, CA 92563

ESPINOZA, FRANK29776 SKI RANCH ST.MURRIETA, CA 92563

CRISTOFANI3992 10TH ST.STE. BRIVERSIDE, CA 92501

CRISTOFANI, LINDSEYKATE3992 10TH ST. STE. BRIVERSIDE, CA 92501

REDHAWK PIZZAFACTORY31725 TEMECULAPARKWAYTEMECULA, CA 92591

REDHAWK PIZZA LLC38321 OAKTREE LOOPMURRIETA, CA 92562

ROYAL KINGDOMPRESCHOOL AND CHILDCARE19752 SHADOWBROOKWAYRIVERSIDE, CA 92508

LNR SMITH INC2023 CHICAGO AVE. STE. B-18RIVERSIDE, CA 92507

FOULARD FOUNDATION27090 CORNELL ST.HEMET, CA 92544

EITZEN, RONALD DALE27090 CORNELL ST.HEMET, CA 92544

EITZEN, VALERIE GAIL27090 CORNELL ST.HEMET, CA 92544

ELLIOTTS’ FOR PETS6744 BROCKTON AVE.RIVERSIDE, CA 92506

GRAY, MARK SAUNDERS16925 OBSIDIAN DR.RIVERSIDE, CA 92508

JP IMPEX38242 SHADOW CREEK DR.MURRIETA, CA 92562

RUBIO, NOEMI22781 DEER RUN CT.MURRIETA, CA 92562

AVA JAMES CATERING31850 DELFINA WAYWINCHESTER, CA 92596

MAUE, ANDREA LEIGH31850 DELFINA WAYWINCHESTER, CA 92596

HANAMAGA37574 NEW CASTLE RD.MURRIETA, CA 92563

O’CHOA JR., PEDROLONG37574 NEW CASTEL RD.MURRIETA, CA 92563

THE NEW ANDIMPROVED37574 NEW CASTLE RD.MURRIETA, CA 92563

O'CHOA, GLENDEECAMET37574 NEW CASTLE RD.MURRIETA, CA 92563

KINKADE PROFESSIONALLANDSCAPE23995 FIVE TRIBES TRAILMURRIETA, CA 92562

ALLEN, MICHAELJOSEPH23995 FIVE TRIBES TRAILMURRIETA, CA 92562

SPOONERZ41560 AVENIDA BARCATEMECULA, CA 92591

FALLON, RACHELLECATHERINE41560 AVENIDA BARCATEMECULA, CA 92591

4 RENT MANAGEMENT31263 HANOVER LN.MENIFEE, CA 92586

FALKENHAGEN, DEBRAANN31263 HANOVER LN.MENIFEE, CA 92584

TOP MANAGEMENT31263 HANOVER LN.MENIFEE, CA 92586

N E W B U S I N E S S County of RiversideN E W B U S I N E S S County of Riverside


the purpose of managing the mil-lions of dollars paid each year byHMOs.

“It is not enough to sift through the carnage often left by Dr.Chaudhuri, but instead action must be taken now to prevent wrong-ful acts and preserve quality healthcare.”

The suit—Prime Partners v. Kali P. Chaudhuri, et al. (Case #:RIC 1117545, filed in Riverside CA Superior Court)—alleges thatin his control of millions of dollars from HMOs, Chaudhuri, alongwith his management company, KM Strategic Management(“KM”), has engaged in a pattern of fraud and racketeering. It isfurther alleged that Chaudhuri and KM, which is run by MichaelFoutz, have cut off much-needed funds belonging to several med-ical groups that care for thousands of patients in Riverside County.

The suit alleges that Chaudhuri has a history of siphoning outmoney from medical groups and financially choking doctors’ abil-ity to provide care to patients. According to the lawsuit, in 1999,Chaudhuri acquired the MedPartners medical group. Within thefirst 18 months, $30 million in assets had disappeared andChaudhuri had run up a debt of $450 million to local doctors andother creditors. Having completely fleeced the entire healthcareoperation, Chaudhuri then threw the company into bankruptcy,closed all 81 clinics, fired all employees, physicians, nurses, tech-nicians, secretaries and other staff members – which had the dev-astating effect of disrupting medical care for over 300,000 patientsand left most of them without access to their medical records.More than 2,000 employees and physicians were suddenly leftwithout jobs, and many were even told not to cash their last pay-check.

The suit alleges that Chaudhuri has begun depriving severalmedical groups in Riverside County of millions of dollars theyneed to operate their medical practices. The lawsuit charges thatChaudhuri’s management arm, KM, is currently withholding morethan $1.5 million of net revenue from the Prime Partners medicalgroup and at least $250,000 of net revenue from the MeadowviewMedical Group.

The lawsuit also alleges that Chaudhuri has attempted to lever-age ownership control of these medical groups by engaging in for-gery, falsifying documents and concealing and misrepresentingfinancial records. According to the court filing, after applying eco-nomic duress to Prime Partners and Meadowview, Chaudhuridemanded a 51% ownership interest in the medical groups. Whenthose groups refused to acquiesce to Chaudhuri’s coercion andbegan the process of trying to get out from under Chaudhuri’s con-trol, Chaudhuri’s lawyers sent threatening letters to all of the newIPAs that Prime Partners and Meadowview attempted to engage.

The lawsuit charges that Chaudhuri’s wrongful conduct hasbeen not only financial, but has also directly violated state and fed-eral laws designed to protect patients. The lawsuit describes oneinstance of Chaudhuri hacking into the computer of a doctor, forthe purpose of referring a patient to one of Chaudhuri’s own imag-ing companies. Not only did the doctor not approve the referral ofthe patient, the doctor had never even seen that patient before.Improperly accessing patient records violates the Health InsurancePortability and Accountability Act (“HIPAA”).

The suit alleges that Chaudhuri’s management company, KM,also sent more than 6,000 unauthorized letters to elderly patientstelling them that they needed to switch their healthcare plan to onethat would pay Chaudhuri’s company (HCMG) or else they wouldlose their doctor. To accomplish this, the suit alleges that KMasked some doctors to sign blank sheets of paper and then usedthose signatures to send out letters to the doctors’ own patientstelling them to switch their healthcare plan.

The suit charges that, for those doctors who did not sign blankpages, KM manipulated their signatures off of other documentsand placed them on the letters to the senior citizens. A letterheadwas created for each doctor to make it appear as if the letter wascoming from the doctor directly. The doctors did not approve ofthe dissemination of these letters to their elderly patients, and infact did not know about them, but only learned of the letters whensome were returned as undeliverable by the post office. These actsviolate HIPAA and the requirements set forth by the federalCenters for Medicare & Medicaid Services (“CMS”) for healthcareplan marketing letters.

According to Marc P. Miles of Callahan & Blaine, Santa Ana,California, counsel for Prime Partners and Meadowview, the law-suit seeks injunctive relief against Chaudhuri’s fraud and racket-eering enterprise, in order to protect the health and safety ofSouthern California patients and to preserve the integrity of thehealthcare system. Miles said the action also seeks to preventChaudhuri from repeating the MedPartners debacle, which devas-tated a large segment of the medical community and left patientsstranded.

“Our healthcare system is delicate enough without the impro-prieties of corporate greed interfering with the care and treatmentof patients,” says Miles. “It is not enough to sift through the car-nage often left by Dr. Chaudhuri, but instead action must be takennow to prevent wrongful acts and preserve quality healthcare.”

Callahan...continued from pg. 1

2nd Annual Chapman UniversityENTREPRENEUR OF THE YEAR

AWARD DINNER.William Wang, CEO & Founder,

VIZIOWang launched VIZIO,

America's #1 LCD HDTVcompany, in 2002 with twoemployees and just $600,000.Having guided the company toprofit through extremely leanoperations and key retail part-nerships, Wang led VIZIO tosecure the title of firstAmerican brand in over tenyears to lead the U.S. in LCDHDTV sales.

Thursday, November 17, 20115:30 PM - 8:30 PM

Beckman Hall 404, Chapman University

BUY TICKETS!!General Admission= $100.00

Student =$60.00Alumni= $80.00


E X E C U T I V E T I M E O U TE X E C U T I V E T I M E O U T

Terranea Resort—So Near But Feels So FarBy Cary Ordway

Back when visitors drovejust south of Los Angeles towhat was then calledMarineland of the Pacific, thegeneral feeling was this spectac-ular piece of the Californiacoastline was ideal for a majortheme park focused on marinelife. The broad vistas andpanoramic view of the oceanjust seemed to be the perfectbackdrop.

Funny thing, though. Thissame piece of property alsoseems to be ideal for a majorluxury resort—and it’s a goodthing because Marineland hasnow been completely wiped offthis unique promontory andreplaced by Terranea, a bold,ambitious resort that is unques-tionably one of California’sfinest and certainly worthy ofthe prime real estate it nowoccupies.

The 102-acre property wasin development since 1998,opening as Terranea in 2009with a 350-room hotel withevery amenity you can imagine.But perhaps the greatest ameni-ty is its location atop the cliffs ofPalos Verdes Peninsula, a ritzyneighborhood about 30 milessouthwest of Los Angeles wheretycoons, movie stars and justplain-old wealthy people ownproperty with incredible viewsof the Pacific and, just 20 milesaway, Catalina Island. Built on apoint that gives the resort 270degrees of ocean views, the pop-ularity of Terranea is testamentto that old real estate adage:location-location-location.

Driving up from San Diego,the route to Terranea did take usa little off the beaten path, trav-eling first to Long Beach andthen along the coastline roadsthat hug the peninsula. FromLos Angeles, visitors most like-ly will head south on I-405 andthen hop due west through thePalos Verde neighborhoods anddown to the resort’s oceanfront

perch.Checking our vehicle at the

entrance to the lobby, there werethe requisite Bentleys, Maseratisand Mercedes parked all shinynear the entrance, but alas therewere also plenty of soccer-momSUV’s and even the occasionalpick-up truck to make zillion-aires-for-a-day like us feel notquite so out of our league. Infact, once you start strolling thegrounds, Terranea is not a stuffy,pretentious resort at all— itsMediterranean architecture istastefully done, warm and com-fortable rather than opulent.

Our third-floor room lookedover the courtyard and thesparkling Pacific Ocean in thebackground. The room wasoversized, affording a little bitof extra space to get around,even with a king bed, love seat,flat-screen TV and desk. Thelanai was an ideal place to sitand read, looking up occasional-ly to people-watch or to enjoythe ocean views. A slight breezewas reminiscent of Hawaii.

But as nice as the rooms areat Terranea, they are a small partof the overall experience, andyou probably won’t be spendinga lot of your time there with somuch else to see and do. Thefirst order of business for us wasto walk the property —and, with102 acres, there is a lot of prop-erty to walk. We enjoyed the

grand lobby area with its stylishwood ceiling and Spanishaccents and adjacent open patioarea with its magnificent viewsof the ocean. For newcomers tothe resort, this is an invitingplace to sit and relax for a fewminutes and just drink in the ele-gant surroundings and panoram-ic views.

Nearby are a small numberof luxury stores and a deli withsome of the best looking sand-wiches and baked good you’llever see. A little bit off the lobbyarea is one of the Terraneaswimming pools along withsome dining areas both casualand more formal. It looked to uslike an ideal way to enjoy thepool would be to reserve one ofthe cabana tents where there iscomfortable seating and a mod-icum of privacy, with the pooljust footsteps away.

Down closer to the water,there are trails along the bluffsand even one area where youcan walk down to a small covethat offers kayaking and otherwater activities. Nearby is theSpa at Terranea with its ownpool and special amenities forthose seeking complete relax-ation and rejuvenation. There isa restaurant here as well and,walking north along the bluffs,you find Nelson’s, anotherindoor-/outdoor café that is per-fectly positioned to look out

over the sea while you enjoy adrink or light lunch. The impres-sive golf course takes up a lot ofthe Terranea acreage and thereare bungalows, casitas and villasin various configurations bothalong the coast and lining thegolf course.

We extended our walk bytaking the trail along PalosVerdes Drive that took us northto the Point VincenteLighthouse and InterpretiveCenter which offers not onlygreat trails and exhibits aboutthe natural features of the penin-sula, but also an excellent van-tage point for whale-watching.While the typical time to viewthe migration of the gray whalesis winter, we were fortunateenough during our fall visit tospot blue whales that were mak-ing an unusual appearance in thestrait between the coast andCatalina Island. There was alsogreat whale-watching from sev-eral vantage points at the resortitself.

We didn’t get a chance to trythe resort’s destination restau-rant, Mar’sel although we heardit was excellent, featuring pro-duce grown right in the resort’sown vegetable garden. But wedid have dinner at the CatalinaKitchen. With its location justabove the resort’s main pool, besure and opt for the outdoor din-ing here with an atmosphere andview that makes you feel likeyou are truly on vacation in atropical paradise. We enjoyedthe seafood linquini with just theright combination of clams,shrimp, mussels, chorizo, fenneland a chicken saffron broth. TheNew York strip steak was equiv-alent to what you are served inthe finest steakhouses—perfect-ly broiled and spiced, tender andjuicy. The Catalina Kitchencould be a destination all itsown, and prices are reasonablegiven the quality.

Main pool at Terranea has dining areas close by


November 2011 Issue

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