NoTube is an EU FP7 Call 3 Integrated Project (2009 – 2012) This is future TV. http://www.notube.tv NoTube Context: NoTube explores television’s future in the ubiquitous Web with three use cases: • Personalized Semantic News • Personalized TV Guide with Adaptive Advertising • Internet TV in the Social Web Distributed Interactive Multidevice Environment: Who benefits from NoTube: • viewers: gain control over TV-entertainment; classical mass-media broadcasting changes by users‘ Social Web engagement • providers: information integration in a TV-Internet environment for personalized content delivery • advertisers: a contextualized and personalized TV-based narrowcasting NoTube Goals: • to demonstrate web-services for context-dependent and personalized selection of TV content • to shift the digital entertainment from a single-TV viewer activity to a community-based experience • to realize distributed personalization in interactive and multi-device environments, enabling anywhere and anytime TV entertainment NoTube Solutions: Web-service-based metadata exchange • vocabulary alignment • semantic annotations • unified access to dynamic and distributed multimedia content User modelling in distributed and context-aware settings • sharing user data between applications, user terminals and usage contexts • modelling context with task-, domain and device viewpoints • matchmaking contexts and media resources Personalized presentation generation • for diverse multimedia content • for combined information on user, data and context • for recommendations and feedback STI INTERNATIONAL ! VIRTUAL SPACE MOBILE SPACE PHYSICAL SPACE i d e n t i f i c a t i o n & i n t e r a c ti o n i n f o r m a t i o n s e r v i c e s Linked content and metadata: Broadcast programs and Web User-generated content TV-related Web content Social networks m a n ip u la t e f r om a d is t a n c e c o n s u m e e x p e r i e n c e s h a r e i d e n t i f y n a v i g a t e c u s t o m i z e s e a r c h b r o w s e NoTube_Poster_A1.indd 1 01.06.2009 14:01:07 Uhr