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noshi community driven finding + knowing service by Matthew Muñoz (first year graduate student) May 5, 2007 Studio project in New Information Environments taught by Santiago Piedrafita x
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Noshi: Community driven finding + knowing service

Jan 28, 2015

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Design

Matthew Munoz

I don't know what I don't know. This core idea propelled the creation of a mobile mapping application and service ecology. I sought to design a finding service that enables a mobile user to leverage community driven knowledge in service of new information and experiences. Note: this project was created before the iPhone was actually released.
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Page 1: Noshi: Community driven finding + knowing service

noshicommunity driven finding + knowing service

by Matthew Muñoz (first year graduate student)

May 5, 2007Studio project in New Information Environments taught by Santiago Piedrafita

x

Page 2: Noshi: Community driven finding + knowing service

01/31/2007_5:42:45 AM

01/31/2007_5:36:34 AM

01/31/2007_5:27:23 AM

01/31/2007_5:33:07 AM

01/31/2007_5:31:50 AM

new information environments could facilitate learning and productivity during my “down times,” I’d have more time to find out what I don’t know. This diagram shows the times during

an average day in which I am most productive.

EXCERPTS FROM hTTP://www.aSkTOg.COM/COluMnS/070IPhOnEFIRSTlOOk.hTMl

http://www.jjg.net/ia

²

²

²

²

can I find what I need here*?can I find what I need here*?

i don’t know what I don’t know

dEFInITIOnS CREaTEd by ThE FIRM lIvE|wORk and dOCuMEnTEd In “dESIgnIng InTERaCTIOnS” by bIll MOggRIdgE

If

core issue

Page 3: Noshi: Community driven finding + knowing service

01/31/2007_5:42:45 AM

01/31/2007_5:36:34 AM

01/31/2007_5:27:23 AM

01/31/2007_5:33:07 AM

01/31/2007_5:31:50 AM

new information environments could facilitate learning and productivity during my “down times,” I’d have more time to find out what I don’t know. This diagram shows the times during

an average day in which I am most productive.

EXCERPTS FROM hTTP://www.aSkTOg.COM/COluMnS/070IPhOnEFIRSTlOOk.hTMl

http://www.jjg.net/ia

²

²

²

²

can I find what I need here*?can I find what I need here*?

i don’t know what I don’t know

dEFInITIOnS CREaTEd by ThE FIRM lIvE|wORk and dOCuMEnTEd In “dESIgnIng InTERaCTIOnS” by bIll MOggRIdgE

If

guiding principle

Page 4: Noshi: Community driven finding + knowing service

how can i find what i don’t know, using a new information environment?

research question

Page 5: Noshi: Community driven finding + knowing service

a context at the intersection of three areas:

service design

finding

mobility

what’s a new information environment?

Page 6: Noshi: Community driven finding + knowing service

service design creates an intangible experience out of multiple touchpoints over time

every touchpoint represents a design opportunity

why service design?

Page 7: Noshi: Community driven finding + knowing service
Page 8: Noshi: Community driven finding + knowing service
Page 9: Noshi: Community driven finding + knowing service

01/31/2007_5:42:45 AM

01/31/2007_5:36:34 AM

01/31/2007_5:27:23 AM

01/31/2007_5:33:07 AM

01/31/2007_5:31:50 AM

new information environments could facilitate learning and productivity during my “down times,” I’d have more time to find out what I don’t know. This diagram shows the times during

an average day in which I am most productive.

EXCERPTS FROM hTTP://www.aSkTOg.COM/COluMnS/070IPhOnEFIRSTlOOk.hTMl

http://www.jjg.net/ia

²

²

²

²

can I find what I need here*?can I find what I need here*?

i don’t know what I don’t know

dEFInITIOnS CREaTEd by ThE FIRM lIvE|wORk and dOCuMEnTEd In “dESIgnIng InTERaCTIOnS” by bIll MOggRIdgE

If

Page 10: Noshi: Community driven finding + knowing service

finding consists of:

searching — looking for a specific place

browsing — looking for multiple places in proximity to user

community-based databases provide information (flickr, myspace, citysearch)

maps enable users to find information

why research finding?

Page 11: Noshi: Community driven finding + knowing service
Page 12: Noshi: Community driven finding + knowing service

01/31/2007_5:42:45 AM

01/31/2007_5:36:34 AM

01/31/2007_5:27:23 AM

01/31/2007_5:33:07 AM

01/31/2007_5:31:50 AM

new information environments could facilitate learning and productivity during my “down times,” I’d have more time to find out what I don’t know. This diagram shows the times during

an average day in which I am most productive.

EXCERPTS FROM hTTP://www.aSkTOg.COM/COluMnS/070IPhOnEFIRSTlOOk.hTMl

http://www.jjg.net/ia

²

²

²

²

can I find what I need here*?can I find what I need here*?

i don’t know what I don’t know

dEFInITIOnS CREaTEd by ThE FIRM lIvE|wORk and dOCuMEnTEd In “dESIgnIng InTERaCTIOnS” by bIll MOggRIdgE

If

Page 13: Noshi: Community driven finding + knowing service

mobility embodied by the Apple iPhone.

advanced mobile computer

large screen real estate

touchscreen interface

2.0 megapixel camera

next generation models may include GPS

why research mobility?

Page 14: Noshi: Community driven finding + knowing service
Page 15: Noshi: Community driven finding + knowing service

01/31/2007_5:42:45 AM

01/31/2007_5:36:34 AM

01/31/2007_5:27:23 AM

01/31/2007_5:33:07 AM

01/31/2007_5:31:50 AM

new information environments could facilitate learning and productivity during my “down times,” I’d have more time to find out what I don’t know. This diagram shows the times during

an average day in which I am most productive.

EXCERPTS FROM hTTP://www.aSkTOg.COM/COluMnS/070IPhOnEFIRSTlOOk.hTMl

http://www.jjg.net/ia

²

²

²

²

can I find what I need here*?can I find what I need here*?

i don’t know what I don’t know

dEFInITIOnS CREaTEd by ThE FIRM lIvE|wORk and dOCuMEnTEd In “dESIgnIng InTERaCTIOnS” by bIll MOggRIdgE

If

Page 16: Noshi: Community driven finding + knowing service

technologically savvy individuals who seek new knowledge, experiences and efficiency

anytime in the day or night, but especially during “down times” while in between spaces

essentially, people such as myself

i’m a curious, 26 year-old graphic designer living in raleigh, north carolina

who is the target audience?

Page 17: Noshi: Community driven finding + knowing service

01/31/2007_5:42:45 AM

01/31/2007_5:36:34 AM

01/31/2007_5:27:23 AM

01/31/2007_5:33:07 AM

01/31/2007_5:31:50 AM

new information environments could facilitate learning and productivity during my “down times,” I’d have more time to find out what I don’t know. This diagram shows the times during

an average day in which I am most productive.

EXCERPTS FROM hTTP://www.aSkTOg.COM/COluMnS/070IPhOnEFIRSTlOOk.hTMl

http://www.jjg.net/ia

²

²

²

²

can I find what I need here*?can I find what I need here*?

i don’t know what I don’t know

dEFInITIOnS CREaTEd by ThE FIRM lIvE|wORk and dOCuMEnTEd In “dESIgnIng InTERaCTIOnS” by bIll MOggRIdgE

If

Page 18: Noshi: Community driven finding + knowing service

01/31/2007_5:42:45 AM

01/31/2007_5:36:34 AM

01/31/2007_5:27:23 AM

01/31/2007_5:33:07 AM

01/31/2007_5:31:50 AM

new information environments could facilitate learning and productivity during my “down times,” I’d have more time to find out what I don’t know. This diagram shows the times during

an average day in which I am most productive.

EXCERPTS FROM hTTP://www.aSkTOg.COM/COluMnS/070IPhOnEFIRSTlOOk.hTMl

http://www.jjg.net/ia

²

²

²

²

can I find what I need here*?can I find what I need here*?

i don’t know what I don’t know

dEFInITIOnS CREaTEd by ThE FIRM lIvE|wORk and dOCuMEnTEd In “dESIgnIng InTERaCTIOnS” by bIll MOggRIdgE

Ifbase concept

Page 19: Noshi: Community driven finding + knowing service

design a finding service that enables a mobile user to leverage community driven knowledge to create new information and experiences

based on databases of keyword and geotagged locations

a good friend eager to suggest places i’d like

research conclusion / core system behavior

Page 20: Noshi: Community driven finding + knowing service

service ecology

Page 21: Noshi: Community driven finding + knowing service

service ecology

Page 22: Noshi: Community driven finding + knowing service

embodies community driven knowledge through personal maps of suggested destinations and journeys

based on user preferences

core behavior of mapping app

Page 23: Noshi: Community driven finding + knowing service

9:30

Valentilooney

you like 93% of my suggestions

app elements

The Little Island Factory

you like 85% of my suggestions

Buffalo Bill

you like 15% of my suggestions

Page 24: Noshi: Community driven finding + knowing service

:56

www

1:24

rating preferences dictate which places show images

rating preferences dictate which places alert the user

when in proximity to user but not on screen, places anchor to edges

app touchscreen interface overview

multiple views

satellite (current)

map

hybrid

multiple views

satellite (current)

map

hybrid

my position

highly rated location

moderately rated location

Page 25: Noshi: Community driven finding + knowing service

01/

31/

2007_5:42:45 A

M

01/

31/

2007_5:36:34 A

M

01/

31/

2007_5:27:23 A

M

01/

31/

2007_5:33:07 A

M

01/

31/

2007_5:31:

50 A

M

new

in

form

atio

n en

viro

nmen

ts

coul

d fa

cili

tate

le

arni

ng

and

prod

uctiv

ity d

urin

g m

y “d

own

times

,” I’d

hav

e m

ore

time

to fi

nd

out

wha

t I

don’

t kn

ow.

Thi

s di

agra

m s

how

s th

e tim

es d

urin

g an

ave

rage

day

in w

hich

I a

m m

ost p

rodu

ctiv

e.

EX

CE

RP

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OM

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TP

://

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http:/

/w

ww

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et/ia

² ² ² ²

can

I fi

nd w

hat

I ne

edh

er

e* ?ca

n I

find

wha

t I

needhere* ?

i d

on

’t k

no

w w

hat

I do

n’t

know

dE

FIn

ITIO

nS

CR

Ea

TE

d b

y T

hE

FIR

M l

IvE

|wO

Rk

an

d

dO

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ME

nT

Ed

In

“d

ES

Ign

Ing

In

TE

Ra

CT

IOn

S”

by

bIl

l M

Og

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Idg

E

Ifbase concept

exploring down times

Page 26: Noshi: Community driven finding + knowing service

scenario / morning

Page 27: Noshi: Community driven finding + knowing service

walk to class

Page 28: Noshi: Community driven finding + knowing service

:56

www

1:24satellite view my position

highly rated location

moderately rated location

the lay of the land

Page 29: Noshi: Community driven finding + knowing service

:56

=====

==

:15close

3

3

www

1:36

app notifies me of proximity to usps type place

taken from address book nicknames

friend’s suggestions rating

keyword tagging + rating system

Page 30: Noshi: Community driven finding + knowing service
Page 31: Noshi: Community driven finding + knowing service

1:47

new idea! use vernacular type + landMarKs for aiga raleigh poster design > create to do

publish entry online

keywords

access to do list

previous to do

Page 32: Noshi: Community driven finding + knowing service

walk to field house

Page 33: Noshi: Community driven finding + knowing service

in studio

Page 34: Noshi: Community driven finding + knowing service

scenario / early afternoon

Page 35: Noshi: Community driven finding + knowing service

base conceptwalk away from field house to grab lunch

Page 36: Noshi: Community driven finding + knowing service

www

:18

walk in direction of restaurants

many restaurants

Page 37: Noshi: Community driven finding + knowing service

1:02

4

www

1:29

on way to lunch, find flag info gfx place

other friends linked to this place

Page 38: Noshi: Community driven finding + knowing service

1:02

4

www

1:35

single tap place icon for directions

suggested route

multiple routes

place icon

Page 39: Noshi: Community driven finding + knowing service

1:02

4

=====

===== =====

close 1:02

4

3

2

1:35

www

double tap place icon for overview

media index

Page 40: Noshi: Community driven finding + knowing service

2

2

1 of 2

2 of 2

2 of 2

no preview available

exact

address

close 3

media index

tap for image detail

Page 41: Noshi: Community driven finding + knowing service

1 of 2

close 3

image detail

Page 42: Noshi: Community driven finding + knowing service
Page 43: Noshi: Community driven finding + knowing service

1:02

4

=====

===== =====

close 1:02

4

3

2

1:35

www

comments posted

double tap place icon for overview

Page 44: Noshi: Community driven finding + knowing service

IM

==== ====

=====

3 COMMENT

1 of 3

===== ====

==== ====

2 of 3

close

4

3

read comments

original post

Page 45: Noshi: Community driven finding + knowing service

close

4

3

2 of 3

===== ===

=====

3 of 3 INVITE TO GROUP

==== ==

===== =====

4 of 4

4 COMMENT close

4

4

create comment

my comment

comment

Page 46: Noshi: Community driven finding + knowing service

1 of 3

===== ====

==== ====

2 of 3

===== ===

=====

3 of 3 INVITE TO GROUP

==== ==

COMMENT

===== =====

4 of 4

4 COMMENT close

4

4

look at valentilooney’s related places for ncsu campus

view related places

Page 47: Noshi: Community driven finding + knowing service

1:02

4

www

5:36

friend selection

look at valentilooney’s related places for ncsu campus

keyword selection

Page 48: Noshi: Community driven finding + knowing service

10:30

9:30

1:10

1:02

4

www

6:36

look at all related places for ncsu campus

select All

Page 49: Noshi: Community driven finding + knowing service

www

6:36

single tap place icon for directions to café carolina

Page 50: Noshi: Community driven finding + knowing service

www

6:36switch to map view

switch view + zoom out

zoom out

Page 51: Noshi: Community driven finding + knowing service
Page 52: Noshi: Community driven finding + knowing service

in studio

Page 53: Noshi: Community driven finding + knowing service

scenario / late afternoon

Page 54: Noshi: Community driven finding + knowing service

still in studio

Page 55: Noshi: Community driven finding + knowing service

3:22

9:30

5:10

2:30

www

:00

=====

=== =====

close 20:32

3

1

:00

www

new reply from vernacular type + landmark to do from Jason a.

Page 56: Noshi: Community driven finding + knowing service

3:22

9:30

5:10

2:30

www

:00

view journey

closer dots indicate longer amount of time spent in an area

switch to hybrid view

Page 57: Noshi: Community driven finding + knowing service
Page 58: Noshi: Community driven finding + knowing service

finding service enables a mobile user to leverage community-driven knowledge to create new information and experiences

mapping app embodies this knowledge through personal maps of suggested destinations and journeys

maybe i do know what i don’t know

Page 59: Noshi: Community driven finding + knowing service

on a cultural level, this finding service could lead to a state of “ubiquitous discovery”

everyone knowing what they don’t know

what a world...

cultural impact?

Page 60: Noshi: Community driven finding + knowing service

thanks for your time

questions? contact me at [email protected]