Northern District Department Head Meeting
Dec 05, 2014
September 2, 2009 presentation to the UW-Cooperative Extension Northern District department heads.
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Transcript
WHAT IS SOCIAL NETWORKING?
“A social network is a social structure made of nodes (which are generally individuals or organizations) that are tied by one or more specific type of interdependency, such as values, visions, ideas, financial exchange, friendship, kinship, dislike, conflict or trade”
WHAT IS SOCIAL MEDIA?
“Social media is information content created by people using highly accessible and scalable publishing technologies.
WEB 2.0 TOOLS
Participatory
Collaborative
Content may be integrated across tools/services
RSS – Really Simple Syndication
WAYS TO USE SOCIAL NETWORKING
EXAMPLES OF WEB 2.0 TOOLS
Linked-in
MySpace
Wikipedia (Wiki)
WordPress (Blog)
WAYS TO USE SOCIAL NETWORKING
Extend your personal network Finding new connections with others
Marketing your programming/product Reach new audiences
Pages
Groups
Event announcements
Communicate with a group of people.
SOCIAL NETWORKING TIPS
Privacy Concerns
Who are my friends
Who can see what?
Data ownership (read terms of service)
Life of data
BEFORE GETTING CONNECTED
How am I going to use this?
What DON’T I want other to know?
What am I comfortable with?
What do I want to learn?
What do I want others to learn?
BLOGS
FYI – http://fyi.uwex.edu
External, public educational programming related content
Co-op Connection http://blogs.ces.uwex.edu
Internal news and communication content
WIKI
A collaborative website whose content can be edited by anyone who has access to it.
Collaboratively edit pages
Structure not necessarily pre-defined.
Wikipedia – http://wikipedia.com/en
WIKI
Cooperative Extension Supports WetPaint Wiki
3rd party tool
Externally hosted solution
Good when collaborating with non-Coop staff
http://www.wetpaint.com
For support: Molly Immendorf [email protected]
What?
Micro-blogging
140 character limit
Why?
Breaking news
Marketing
Grassroots organizing
Ask questions
http://www.twitter.com
SOCIAL BOOKMARKS
Folksonomy vs. Taxonomy
Community creation
Track popular websites
http://www.delicious.com
QUESTIONS
A DESCRIPTION OF COOPERATIVE
EXTENSION
Many people working individually and in groups
Geographically dispersed
Formal and informal methods of locating and sharing :
People
Information
Knowledge
COOPERATIVE EXTENSION IS A
SOCIAL NETWORK
THE INTERNAL COOP NETWORK
Just within Cooperative Extension think of :
The number of people or groups you know (the nodes) County
Program area
Team
Issue
Think of the number of different ways in which these people are connected or interact with each other (the edges)
THE INTERNAL COOP NETWORK
Just within Cooperative Extension think of :
The amount of information we have
The methods of creating new information
The location of that information
The current ways of finding this information
The current methods of communicating
THE INTERNAL COOP NETWORK
What if we could leverage the benefits of public social networking?
More easily locate resources, information, knowledge and people.
More easily bring people together on common interest
More easily collaborate across geographic distance
THE INTERNAL COOP NETWORK
What if we could leverage the benefits of social public networking? Provide better tools for program development and
implementation
More easily manage information, knowledge and resources.
THE INTERNAL COOP NETWORK
Microsoft SharePoint
Video Demo
COOPERATIVE EXTENSION NETWORK
Integrates with familiar tools
MS Office
Moves it to an online environment
Individuals and teams will have access to:
Private and shared document repositories
Blogs, wikis, discussion forums, photo libraries
Workflows to automate processes
Estimated arrival: October 2010
QUESTIONS
Related Documents
