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Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010
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Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

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Page 1: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

Nonprofit VOTE

VOTER REGISTRATIONAND VOTER EDUCATION FOR NONPROFITS September 9, 2010

Page 2: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

AGENDA

• Overview of Nonprofit Voter Engagement–Why voting?–Why nonprofits?

• Staying Nonpartisan • Voter Registration• Voter Education

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Page 3: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

WHY VOTING?

•Stronger, healthier communities•Public policies that represent our communities•Clout for your organization

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Page 4: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

WHY VOTING?

•Safe•Easy•Important

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Page 5: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.
Page 6: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

WHY NONPROFITS?

• Size of our sector • Trust of our communities • Access to underrepresented populations• Social missions• Interest in good government • Nonpartisanship

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Page 8: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

EXPANDING DEMOCRACY

•What we know about creating new voters–Personal contact –Repeat messages from

multiples sources–Voting is a habit

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Page 9: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

STAYING NONPARTISAN

The IRS places only one restriction (or opportunity) on nonprofits doing voter engagement work

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Page 10: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

STAYING NONPARTISAN

A 501(c)(3) nonprofit organization may NOT support or oppose a candidate for public office or a political party.

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Page 11: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

STAYING NONPARTISAN

•What CAN you do?–Nonprofits may conduct nonpartisan voter

engagement activities designed to educate the public and help them participate in elections• Voter Registration• Voter Education• Get Out The Vote (GOTV)

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Page 12: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

WHAT STAFF CAN DO

Nonprofit staff MAY engage in partisan political activities on their own time, off the clock.

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Page 13: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

VOTER REGISTRATION

Voter Registration: One small step in the larger cycle of nonprofit voter engagement

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Page 14: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

LIKE JOINING A GYM….

…there’s a lot more to do to get in shape.

Page 15: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

VOTER REGISTRATION

Increasingly, as people are registered by other sources, nonprofits should focus their efforts on voter education and helping people vote (GOTV)

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Page 16: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

VOTER REG: Step 1

NOW is the time:Make Your Action Plan!

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Page 17: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

Action Plan

How will you approach voter registration….from simply promoting the deadlines to registering voters at your agency.

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Page 18: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

ACTION PLAN NOW is the time! –What is the voter registration deadline

in your state? –The month before the deadline is the

best time for communicating about voter registration–Remind people that they need

to re-register if they have moved or changed their name

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Page 19: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

START WITH YOUR INNER CIRCLE

• Board • Staff • Volunteers

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Page 20: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

TIER 1: COMMUNICATE Publicize and promote voter registration deadlines and how/where-to’s in: • Your website • E-communications• Printed newsletters• Posters in your agency’s lobby• Regular materials distributed to clients, community members, staff, board and volunteers

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Page 21: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

TIER 2: IN-AGENCY VOTER REG

Where are your EXISTING key points of contact with your community and constituents?

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Page 22: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

TIER 2: IN-AGENCY VOTER REG

Points of contact:• At Intake •Community Classes •One-on-one outreach and services•Community celebrations

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Page 23: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

IN-AGENCY VOTER REG

Next, select a point person to direct your in-agency voter registration activities

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Page 24: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

IN-AGENCY VOTER REG

Decide on your approach: • Make forms available with signage •Train staff to conduct voter registration and turn forms in promptly

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Page 25: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

POINTS OF CONTACT

• Classes • Intake • Point of service• Community events

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Page 26: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

VOTER REGISTRATION

Get to know the voter registration rules in your state

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Page 27: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.
Page 28: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

TRAIN YOUR STAFF

• On eligibility requirements in your state• How to fill out a form • How to be nonpartisan• Talking points specific to your

mission

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Page 29: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

VOTER EDUCATION

Promote the when, where and how of voting

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Page 30: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

VOTER EDUCATION

•Knowledge About the Voting Process•Confidence about Casting a Ballot•Urgency and Importance

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Page 31: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

VOTER EDUCATION • When– Election date, Deadline to

vote by mail or vote early, Polling hours

• Where– Polling places, Early voting

locations• How– How to vote absentee or early

in-person,• Where to get help voting, ID

requirements• Who and what is on the

ballot

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Page 32: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

VOTER EDUCATION • Sample activities:– Hold a mock election at your

nonprofit– Teach voting vocabulary words– Discuss the principles of a fair

democracy or fair election. – Pass out voter registration

forms or sample ballots– Cover specifics for your area • what races are on the ballot• how to vote• polling place locations• ballot initiatives.

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Page 33: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

VOTER EDUCATION

• Special Activities–Make it a party: Hold a special event about

the election for one of your programs. –Discuss the election with those who are not

citizens and ways they can participate as a volunteer or helping others vote.–Make sure ex- offenders understand

their right to vote

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Page 34: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

VOTER EDUCATION • Sample Ballots–A sample ballots help voters feel more

comfortable with the process of voting and have more confidence going to cast their ballot. Print out copies and post them in your lobby, or have a stack of them available in waiting rooms and intake areas.

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Page 35: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

VOTER EDUCATION • Candidate Questionnaires and Voter

Guides–Checkout our online guide “Nonprofits,

Voting and Elections” to learn about creating your own questionnaires and guides–Distribute questionnaires and guides from

other organizations like a nonprofit coalition or local League of Women Voters

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Page 36: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

VOTER EDUCATION • Candidate Forums –Checkout our “Nonprofits Guide to Hosting a

Candidate Forum”–Co-host with other organizations–Cover a broad range of issues – Invite all viable candidates–Confirm with candidates–Turnout is EVERYTHING!

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Page 37: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

VOTER/ CANDIDATE EDUCATION

• Candidate Forums –Checkout our “Nonprofits Guide to Hosting a

Candidate Forum”–Co-host with other organizations–Cover a broad range of issues – Invite all viable candidates–Confirm with candidates–Turnout is EVERYTHING!

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Page 38: Nonprofit VOTE VOTER REGISTRATION AND VOTER EDUCATION FOR NONPROFITS September 9, 2010.

MORE RESOURCES…………………..……………………………..….

More Resources at www.nonprofitvote.orgWebinar page – Download or view past webinarsNonprofit Voter Participation Starter Kit – Order free copy501c3 Online Guide to Nonpartisan Voter Participation – Soon to be available as a narrated online training presentationHosting a Candidate Forum – Download the print publication or watch the narrated online training presentationLearn About Voting in Your State – State by state voting information provided in cooperation with the National Association of Secretaries of StateFact sheets, checklists and more

Coming SoonLinks to voter guides and sample ballots (coming this month)