No. 9 (2015/2016) May 2016 Poznań University of Economics and Business
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
No. 9 (2015/2016) May 2016
Poznań University of Economics and Business
UNIVERSITY LIFE 2• The90thanniversaryofPUEB..................................................................................................................... 2• AcademyofInnovativeBusinessatPUEB............................................................................................... 6• OurscientistamemberoftheCommitteeofEconomicSciencesPAS........................................ 7• PUEBRectorawardedtheMedalofthePolishBankAssociation.................................................. 7• OurscientisttheSpeakeroftheYear2016............................................................................................. 8• Nearly1.8millionPLNforresearch........................................................................................................... 8• ThePUEB’sRunnersClubwonintheEkidenxlplMarathonRelay............................................... 9• SuccessesofESNPUEB.................................................................................................................................. 10• AmbassadoroftheKingdomofMoroccoatPUEB.............................................................................. 10• AmeetingwithTadeuszKościński............................................................................................................ 11• AdamSzejnfeldvisitedPUEB....................................................................................................................... 11• FuraŚwietlikówintheCitadelPark........................................................................................................... 12• Strategicmeeting............................................................................................................................................ 12• AnewpublicationbyStudioOeconomicaPosnaniensia................................................................. 13• AlbertoMingardiatPUEB............................................................................................................................. 13• InternationalDayatPUEB............................................................................................................................ 14• PUEBstudentswintheAuditOdyssEY.................................................................................................... 15• MeetingwithrepresentativesoftheSocialInsuranceInstitution(ZUS)atPUEB.................... 15• OneoftheDiversityBusinessMeetingsinPoznan............................................................................ 16• AremarkablemonographbyPUEBscientists....................................................................................... 17• Theconference“Participationversusdemocracy”atourUniversity............................................ 17• Occupation:diplomat.................................................................................................................................... 18• StudentsOpinionResearch......................................................................................................................... 18• Acompetition“ModelingtheEnergyMarket”fortheAwardofthePresidentofENEASA.. 19• DaysoftheCommodityScienceDepartment...................................................................................... 20• “Insuranceandthechallengesofthetwenty-firstcentury”-aconferenceatPUEB.............. 21
THE GALLERY OF PUEB RECTORS 22
INTERVIEW 24• Businesscommunicationinpractice........................................................................................................ 24
OUR ALUMNI 26• Ourgraduateshavethehighestpayingjobs........................................................................................ 26• ThebestworksofPUEBgraduates............................................................................................................ 26
PUEB IN THE MEDIA 27• Ourexpertsinthemedia.............................................................................................................................. 27• Mediamonitoring–May2016.................................................................................................................... 28
Table of contents
ISSN 2450-1166
Circulation100copies
PublisherPoznańUniversityofEconomicsandBusinessal.Niepodległości1061-875Poznańphone:618569000www.ue.poznan.pl/en
©CopyrightbyPoznańUniversityofEconomicsandBusinessPoznań2016
Editor-in-chief SylwiaJurga
Edited byGrzegorzLemański
Graphic designIzabelaJasiczak
English translation byWenesaSynowiec
PhotographsPUEBArchive,Fotogenika.pl
Print and typesettingPrzedsiębiorstwopoligraficzno-usługowe„Multigraf”S.C.R.Ellert,J.Tomczuk
2
UNIVERSITY LIFE
3
UNIVERSITY LIFE
The 90th anniversary of PUEBInMay2016,wecelebratedthe90thanniversaryofthePoznanUniversityofEconomicsandBusi-ness.Theprogrammeofcelebrationsincludedexhibitions,scientificconferencesandapicnicfortheacademicsocietyandresidentsoftheregion.CelebrationsincludedalsosolemnsittingofthePUEBSenateandaceremonyofawardingtheHonorisCausaDoctorate.
Zielinska-Głębocka,prof.MarianGorynia,prof.TadeuszKowalskiandprof.MaciejZukowski.Onthesameday,duringameetingintheformofbusinessbreakfast,prof.PiotrBanaszykdiscussedtheresultsofthesurveyonlogisticssolutionsinPartnerClubcompanies.
Oneofthemainanniversarycel-ebrationswasaceremonyofaward-ingthetitleofDoctorHonorisCausaofthePoznanUniversityofEconom-icstodr.AndrzejByrt.Theceremonytookplaceon19May2016intheauditoriumofPUEB.Dr.AndrzejByrtisanoutstandingorganizerofinter-nationalentrepreneurship,effectivebusinessleader,askillednego-tiatoranddiplomat,builderoftherelationshipbetweenscienceand
practiceandacclaimedspeakerandpromoterofeconomicvalueintheinternationalcommunity.Untilnow,thehonorabletitleofDoctorHon-orisCausaofthePoznanUniversityofEconomicsandBusinesshasbeenawardedto25peopleofparticularmerit,withahighscientificstatus,whoseworkandachievementsfulfillthemissionoftheUniversity.
AftertheceremonyofawardingtheDoctorHonorisCausatitle,thePolishDanceTheatre“Czterdzieści”gaveananniversaryperformanceatPoznanInternationalFair(direc-tor,choreography,scenographyandtext:JoStrømgren).
TohonorthememoryofthoseinvolvedinthedevelopmentoftheUniversity-staff,alumni,students
andsupporters-wesetuptheMemorialRoom.On20May20,theexhibitionpresentingtheUniver-sity’shistorywasorganizedthere.
Themaincelebrationsofthe90thanniversaryofthePoznanUni-versityofEconomicsandBusinessendedon21May2016with“WolnyTarg,orwepresentwhat’sbest.”Theeventincluded,amongothers,marketwithapicnic,tripstoplacesassociatedwiththeUniversity,inte-grationgame,andaconcertoftheEconomicSingerschoirunderthedirectionofMagdalenaSzczeniaw-ska,operatingattheOpenUniver-sity“ErgaOmnes”.
AdetailedreportonalleventswillbeavailableinthespecialSep-temberissueoftheBiuletyn.
Theprogrammeofcelebrationswasverydiverseandassumedthecommitmentofvariousstakehold-ersoftheUniversityincludinggraduates,students,employees,Cityauthoritiesandresidents,andbusinessandinstitutionalpartners.Alltheeventsweretoemphasizecity-formingandsocialroleofPUEBinshapingthepotentialofPoznanandthecountry.
Thecelebrationsstartedon13May2016withtheanniversaryconcertofthefemalechoir“So-nantes.”Theconcertwasentitled“Ifnotus,thenwho?”Songsoftheinterwarperiod(foundingoftheUniversity)andyears1950,1974(thedateofrenamingtheUniver-sity),2004(theyearinwhichMs.HannaMalickabecamethechoir’sconductor)and2008(renamingtheUniversitythePoznanUniversityofEconomics)weresanginnewver-sionsbymorethan30chorusgirls.Intheconcertpart,theSonanteschoirillustratedmusicallythemostimportantdatesinthehistoryoftheUniversity.RectorofthePoznanUniversityofEconomicsandBusi-ness,prof.dr.MarianGorynia,prof.zw.UEP,presentedthechorussingerswithoccasionaldiplomas.JubilariansthankedrepresentativesoftheUniversityandadministrativedivisions.Theconcertwasprecededbytheofficialpart,duringwhichtheRectorofPUEBawardedmedals“ForMerittothePoznanUniversityofEconomicsandBusiness,”LaborOmniaVincitmedals,andYoungPositivistdistinctionsawardedbytheHipolitCegielskiSociety.
Anotherpartofcelebrationstookplaceon15May.ItwastheHolyMass,duringwhichArchbishop
StanislawGadecki,MetropolitanofPoznan,deliveredhissermon.
Anexhibition,openedattheEducationalCenterofElectronicServicesandontheOldMarket,“Aviewofthecity,”wasorganizedon16May2016.TheaimoftheexhibitionwastoshowdifferentformsoftheUniversity’spresenceinthecity.Memories,achievementsofemployeesandalumni,storiesaboutthebuildings,peopleandeventshavebeenillustratedbythearchivalandcontemporaryphotographs.TheexhibitionwillbeopeneduntiltheendofSeptemberatECESanduntil29May2016ontheOldMarket.
Extensionoftheexhibitionisarichlyillustratedanniversarypublication“Components.90yearsofthePoznanUniversityofEco-nomicsandBusiness.”ItbecameanopportunitytodiscoverthestoriesabouttheUniversity,whichatfirstglancemaynotseemsignificantenoughtopayattentiontowhentalkingabouttheschool.Butthegreatstoriesconsistofmanysmallstoriesandthiswastheideabehindthispublication.Monument - ex-posed before the reader - built with poems written by Professor Zbigniew Zakrzewski, with baroque menu of Bratniak canteens, punch lines of cabaret Pegazik’s jokes, with crack-ling sounds of the first student broad-casting system, with calligraphed pages of thousand positions in the economic library, with the love of the Odra 1013 computer, with announce-ments of tutoring and social actions, with views from the 18th floor of the Collegium Altum, with press cuttings and human memory, with archival photographs and a completely new images. With the components of
great things [fragment allowed for publication].ThepublicationisavailableatthePUEBbookstore.
On17May2016,theNewsroominthePUEBLibrarywasnamedafterHannaMaciejewska-longtimemanageranddirectorofthelibrary,andadeservedbibliographeroftheUniversity.Additionally,theexhibi-tionpresentingthehistoryoftheMainLibraryofthePoznanUniver-sityofEconomicsandBusinesswasorganizedthere.TheintegralpartoftheexhibitionistheonedevotedtoHannaMaciejewska.
SportsDaywasheldon17May2016attheMainBuildingandinthesportshallon17May2016.SportsactivitiesforthewholeacademiccommunitywerepreparedtheUniversityClubAZSUEP.Studentstookpartin,amongothers,train-inginself-defense(KravMaga)andaerobicsontrampolines.AnothereventwasatraditionalbasketballgamestudentsversustheUniversityauthorities.Theauthoritieshaveoneforthefirsttime(78:75).Adaylater,thePUEBStudentParliamentandtheAWFStudentGovernmentCoun-cilorganizedculturalandsportsfestival“Integralia.”Theprogrammeincludedsportstournaments,es-caperoomgameandspeeddating.ThemusicalatmosphereduringthefestivalwasprovidedbyartistsofPolishhip-hopscene(Zeus,Sobota).
Thestrongsubstantivepointofjubileecelebrationswasadiscus-sionpanel“ThePolisheconomy:achievements,failuresanddevelop-mentopportunities”organizedonMay18,2016.Itwasattendedbyprof.AndrzejMatysiak,prof.WitoldOrlowski,prof.AndrzejWojtyna,prof.RyszardRapacki,prof.Anna
4
UNIVERSITY LIFE
5
UNIVERSITY LIFE
6
UNIVERSITY LIFE
7
UNIVERSITY LIFE
Academy of Innovative Business at PUEB
PUEB Rector awarded the Medal of the Polish Bank Association
TheAcademyofInnovativeBusinessisaprojectoftheChamberofCom-merceandIndustryandthePoznanUniversityofEconomicsandBusiness,fundedbytheLeopoldKronenbergBankingFoundation.ThepurposeoftheAcademyistopromoteinnovativetechnologiesandthelatestknowl-edgeamongsmallandmedium-sizedcompaniesfromWielkopolska,tohelpinadjustingworkers’qualificationstotheneedsoftheregionaleconomyand,aboveall,topopularizeknowledgeaboutthelatesttrendsinmanagement.
Aseriesoffreetrainingintheformoflecturescombinedwithpracticalworkshopswaslaunchedwithinthisproject.TheytookplacefromOctober2015toMay2016atthePoznanUniversityofEconomicsandBusiness.Theywereconductedbyknownandrespectedexperts.
Thesubjectofthemeetingswasadaptedtotheneedsofentrepre-neurs.Amongtheissuesdiscussedwere,amongothers,transformationofPolishcompaniesandtheroleofleadersintheseconddecadeofthe
twenty-firstcentury,thenewlawrestructuring,changesintheUnionandnationallawonpublicprocure-ment,foreignexpansionofPolishcompanies,buildingaCSRstrategyor“Strategy64squares”(analogiesbetweenbusinessandchess).
Themeetingswereverypopularamongentrepreneursastheywerenotonlyanopportunitytoacquirein-teresting,currentknowledge,butalsoanopportunityforcreativeexchangeofbusinessexperiences.
ThePolishBankAssociationaward-edprof.dr.hab.MarianGorynia,prof.zw.UEP,theSilverMedalofNicolausCopernicusforspecialachievements
inconstructionanddevelopmentofthebankingsector.
NicolausCopernicusMedalofthePolishBankAssociationwasestab-
lishedasanhonorabledistinctionforoutstandingachievementforthedevelopmentandsafeoperationofthePolishbankingsector.
Our scientist a member of the Committee of Economic Sciences PAS
Professordrhab.WieslawaPrzybylska-Kapuścińska,prof.zw.UEP,hasbeenappointedamemberoftheCommitteeofEconomicSci-ences(CES)ofthePolishAcademyofSciencesforthetermofoffice2016-2019.
CESisanorganizationalunitofthePolishAcademyofSciences,itsactivityinvolvesthedevelopment,promotion,integrationanddisseminationofscienceandcontributestothedevelopmentofeducationandenrichmentofthenationalculture.
ThescopeofactivitiesoftheCommit-teeofEconomicSciencesincludesthefollowingthematicareas:generalthe-oryofeconomics,historyofeconomicthought,andtheproblemsoffunction-inganddevelopmentoftheeconomiesofCentralandEasternEurope.
8
UNIVERSITY LIFE
9
UNIVERSITY LIFE
Nearly 1.8 million PLN for research
Our scientist the Speaker of the Year 2016Dr.TomaszKopczyńskifromthe
DepartmentofStrategicManagementwonthetitleoftheSpeakeroftheYear2016awardedbyPMI(ProjectManagementInstitute).SpeakeroftheYear2016waselectedon23April2016duringthe“PMPIADA”-aseriesofprofessionalspeechesonprojectmanagement.Elevenexpertspre-
sentedthemostimportantinforma-tionfromselectedareasofexpertisefromasetofgoodpracticesPMBoKGuide,i.e.ProjectManagementInsti-tuteguide,oneofthemostimportantsourcesofknowledgeforProjectMan-agers.Thespeecheswereevaluatedby6-personjurycomposedofexpertsinprojectmanagement.
PMPMIADAisorganizedbythePoznanbranchoftheProjectManage-mentInstitute(PMI),anassociation,oneofthelargestintheworld,as-sociatingprofessionalsinthefieldsofprojectmanagement.PMIhasmorethan454thousandmembersin185countries,wheretherearemorethan250branches.
ResearchersfromthePoznanUniversityofEconomicsandBusinessreceivedfundingfromtheNationalScienceCentre.Theirresearchprojectswonatotalof1792221PLNintentheditionofOPUS,SONATAandPRELU-DIUM9competitions.
IntheOPUS10competition,researcherscanapplyforgrantsforresearchprojects,includingfinanc-ingthepurchaseormanufactureofresearchequipmentnecessaryfortheimplementationoftheseprojects.ThreePUEB’sprojectswillbefinancedunderOPUS10andthetotalamountis873681PLN:
1. “Creatinganetworkofvaluesine-commerceintermsoflogisticsandmarketing”–drArkadiuszKawa
2. “Possibilitiesofmeasuringtheeffectivenessofbrandstrate-giesofPolishcities(ontheex-
ampleofPolishdistricttowns)intheoreticalandempiricalterms”–drMagdalenaFlorek
3. “Riskpremiumoninternationalbondmarkets”–drAdamZaremba
TheSONATA10competitionisdedi-catedtopeoplewithdoctoraldegreeswhoarestartingtheircareers.Fiveprojectsofourscientistsreceivedfund-ingfortheamountof858720PLN:
1. “ThestudyofthesubjectivedimensionofthequalityoflifeofchildreninPoland”–DrTomaszStrózik
2. “Theimportanceoftheselectionofvaluationmethodsintheidentificationofmarketanoma-lies”–DrJoannaLizińska
3. “TherevitalizationofdegradedurbanareasundertheJESSICAinitiative”–DrPiotrIdczak
4. “Analysisofthealliancesofopeninnovationandstrategicpartnershipsinthebiopharma-ceuticalsectorinPolandandCentralandEasternEurope”–drŁukaszPuślecki
5. “Thematurityofacompanyintermsofrelationshipmanage-mentvs.competitiveadvan-tage”–drBartoszDeszczeński
ThePRELUDE10competitionsubsidizesresearchprojectscarriedoutbypeoplewhoarestartingtheircareersinscienceanddonothavedoctoraldegrees.Inthiscompeti-tion,aprojectpreparedbymgrWik-toriaDomagała,“Genderinequalityintheprofessionalsphereindevel-opedcountries,”receivedfundingfortheamountof59820PLN.
The PUEB’s Runners Club won in the Ekiden xlpl Marathon Relay
Arecordnumberof294relayteamsparticipatedinthisyear’sfourtheditionoftheEkidenxlplMarathonRelay.Threeoftheseteamsrepresent-edthePUEBRunnersClub.
Inpreviouseditions,theRunnersClubhasalwaysoccupiedthehighestpositionsinthequalification.Thisyear,forthefirsttime,therunnersfrom
PUEBdominatedthecompetitiontak-ingalltheplacesonthepodium.
• Iplace–KBUEP2wskładzie:MarcinBartkowiak,JarosławŁabedzki,MarcinWalkowiak,PawełGorzelańczyk,DawidObrzeżgiewicz,MarcinFlotyński
• IIplace–KBUEP1wskładzie:JakubNiedźwiadek,Waldemar
Rydzak,WaldemarBudner,EmilWaszkowski,JacekTrębecki,ZygmuntWaśkowski
• IIIplace–KBUEP3wskładzie:TomaszFliegner,AleksanderNowakowski,MartaSprada,SławomirRatajczak,JakubBudner,JanPolowczyk
A student of PUEB the winner of the Citigroup World Chess Championship
Thewaythetitleofthebestchessplayerofoneofthelargestglobalcorporations,captainofthechessPoznańUniversityofEconomics-MichalMazurkiewicz-beat200play-ersrepresenting25countriesfromallregionsoftheworld.CompetitiontookplaceviatheInternetandlasted
fourmonths-theparticipantsplayedatotalofelevenmatchesphasesofthefundamentalandthreeplay-offs.
CitigroupWorldCupFinalinchesswasorganizedinthemainsiteofCitiHandlowy.ConfrontingstudentUEPAntonBashtavy(alsodefendingthecolorsredandwhite).
MichalMazurkiewiczUEPisastudentmajoringinEconomics,specializingintheglobaleconomyandmanagerial.InNovemberof2016.HewilldefendthecurrentchampionPolishbankers.
10
UNIVERSITY LIFE
11
UNIVERSITY LIFE
Successes of ESN PUEBDuringtheNationalPlatforminLublin-themostimportantnationalcongressofallsectionsoftheErasmusStudentNetworkinPoland–thesectionoperatingatourUniversity-ESNPUEB-receivedthreeawards.
InthecategoryBest Collabora-tion between Sections,wetookthirdplaceforcooperationbetweenPoznanESNsections(AdamMickie-wiczUniversity,PoznanUniversityofTechnologyandPUEB).Inthepastyear,theabovementionedsectionesorganizedmanyuniversityeventsandjointeventsforexchangestu-dentsinPoznań.
IntheBestCongresscategory,ESNPUEBwonsecondplacefortheorganizationoftheNationalPlatforminPoznaninMay2015.NationalPlatforminPoznańwasahugelogisticalundertakingas180membersoftheESNPolandAs-sociationvisitedourcity.
ThelastawardwasgiventothePresidentofESNPUEBFilipWypi-
jewski,whotookfirstplaceintheBest PresidiumcategoryduringthemeetingofESNPolandDelegatesinSzczecin.Workinginthepresidiuminvolvedsubstantiveorganizationofthewholecongress,conductingmeetings,andpreparationofthereportoftheproceedingsandreso-lutionsadoptedduringthemeeting.
Adam Szejnfeld visited PUEBAdamSzejnfeldvisitedthePoznan
UniversityofEconomicsandBusiness.On30May2016,inthePUEBaudi-torium,hegavealectureaddressedtoacademiccommunityFortheacademiccommunity“TheUniononthecusp.”
Inhislecture,MEPpresentedthegreatestthreatsfortheEuropean
UnionanditsMemberStatesinrecentyears(includingthefinancialcrisis,awaveofrefugees,terrorism,intensi-fyingthepolicyof“humanization”ofsocietyandthe“socialization”oftheeconomy,andthecrisisofvaluesandnationalizationofsocialattitudes).
Duringthepresentation,MrSzejnfeldalsoassessedtheimpact
ofthecurrentEuropeanintegrationonPoland.Inthesecondpartofthemeeting,hetookuptheissueofthemeasuresnecessarytomaintainthesocial,economicandmilitarysecurityandpresentedpossiblescenariosforthefuture.
Ambassador of the Kingdom of Morocco at PUEB
On10May2016,ourUniversityhosteddistinguishedguestswhopre-paredtwolecturesfortheacademiccommunity.Thefirstlecture,“PolandandtheAfricancountriesinrecentyears,”wasdeliveredbyaMemberofParliamentKillionMunyama(inPolish).
KillionMunyamaisaprofessorofeconomicsandinternationalfinance,regionalcivilservantandpoliticianoftheZambianorigin(MemberofParliamentforVIIandVIIIterm).Hewasbornon10July196,inMakalainZambia.HecametoPolandin1981thankstoagovernmentscholar-
ship.HegraduatedfromthePoznanUniversityofEconomics.Since1994hehasbeenadoctorofeconomicsci-ences.In2012,heobtainedapostdoc-toraldegreeineconomicsciencesinthefieldofeconomics.Hespecializesinbankingandinternationalfinance.Since2011,hehasbeenadeputytotheSejmonbehalfofthePlatformaObywatelska.InthepreviousVIIandcurrentVIIItermofofficeheisadel-egatetotheParliamentaryAssemblyoftheCouncilofEurope(PACE)whereheisadeputyrepresentative.
Thesecondlecture-“PoliticsandEconomyofMorocco”-wasdelivered
bytheAmbassadoroftheKingdomofMoroccoinPolandJ.E.YounsTijani.AmbassadorYounsTijanistartedhisworkforthegovernmentoftheKing-domofMoroccoin1978.Heworkedinbothdomesticandforeigninstitu-tions,performingvariousfunctions,includingamongothers,MinisterPlenipotentiaryofMoroccanMissiontotheUNinGeneva,ConsulGeneraloftheKingdomofMoroccoinMadrid,andConsulGeneraloftheKingdomofMoroccoinParis.From2013,hehasservedasAmbassadorofHisMajestytheKingofMoroccointheRepublicofPoland.
A meeting with Tadeusz KościńskiVice-secretaryofStateinthe
MinistryofDevelopment-TadeuszKościński-metwiththeacademiccommunityofthePoznanUniversityofEconomicsandBusiness.On9May2016,hegavealectureentitled“Theroleofinternationalcooperationin
theimplementationoftheplanforresponsibledevelopment”.
TadeuszKościńskihasbeenassoci-atedwiththebankingsectorthrough-outhiscareer.Since1997,heservedasdirectorofBankZachodniWBKS.A.Previously,heworkedinPolskiBank
RozwojuS.A.,BankPrzemysłowo-Handlowy,BankŚląskiandBankPomorski,aswellastwobanksinLon-don.HegraduatedfromGoldsmith’sUniversityofLondon.
12
UNIVERSITY LIFE
13
UNIVERSITY LIFE
A new publication by Studio Oeconomica PosnaniensiaNearlytwentyrepresentativesofsciencewereinvolvedinthecreationofthelatesteditionofthemonthlyStudioOeconomicaPosnaniensia.
Alberto Mingardi at PUEBAlbertoMingardi’sopenlecture
washeldatthePoznanUniversityofEconomicsandBusinesson30May2016.ThemeetingwasconnectedwiththepromotionofthebookbythelateBrunoLeoni,“FreedomandLaw.”
AlbertoMingardiisachiefexecu-tiveoftheItalianthink-tankInstitutoBrunoLeoni.HealsocooperateswiththeCatoInstituteandtheAtlasNetwork.HewroteforTheWallStreetJournal,FinancialTimes,WashingtonPost,InternationalHer-aldTribune,LiberoandLaStampa.HehasaPhDinpoliticalsciencethathedefendedattheUniversityof
Pavia.Hespecializesinantitrustlawandthehealthcaresystem.Oneofhismostimportantpub-licationisamonographdevotedtothephilosophyofHerbertSpencerpublishedin2011.
On22May,duringtheWar-sawBookFair,thebook“Free-domandLaw”byBrunoLeonihaditspremiere.ThisisthefirstPolisheditionofthisbookandwillbereleasedbyWydawnictwoNieoczywisteincooperationwiththeForumFoundationforCivicDevelopment.Introductiontothebookwaswrittenbyprof.LeszekBalcerowicz.
“Freedom and Law” byBrunoLeoniisanexampleofexcellentanalysisoftherelationshipbetweenlawandfreedom,inwhichtheauthorsharestheviewsofFrédéricBastiat,surpass-ingHayekwithconsistencyandrigor.Leoniexplainsthefeaturesofthelawcreatedintimesoffreedomandshowsthatlegislatoritselfbecomesathreattothelawbyunderminingvaluessuchasstability,versatilityanddiscipline.Inhiswork,theauthorformulatesthethesisthatthegreatestobstacletoaneffectivelegalsystemislegisla-tiveinflation.Inmoderndemocraticsocieties,legislativebodiesusurpthefunctionsthathavebeenandshouldbeexercisedbyindividualsorgroups,butnotbythegovernment.Theresultofsuchactivitiesistheestablish-mentofanexcessiveamountoflawsandregulationsthatcrushindividualfreedom.“Freedom and Law” isnotonlyagreattreatiseonthehistoryoflaw.Itisalsoabasisforunderstandingthetruerelationshipbetweenlawandfreemarketeconomy.
Strategic meetingTheaimofthestrategicmeeting
2016wastopresentthelevelofim-plementationof2013-2015StrategyatPUEB.Suchameetingtakesplaceonceinfouryears-wehadtheop-portunitytolistentospeechesoftheRector,Vice-RectorsandDeans,whosummeduptheachievementsinvariousstrategicareas,aswellastheRector-elect,whopresentedavisionofthedevelopmentofourUniversity.ThemeetingwasalsoanopportunitytodiscussandlistentothevoiceofemployeesandstudentsofPUEB.
Themostversatiledepartmentsoftheacademicyear2014/2015were
awardedduringthemeeting.Thesedepartmentswere:
• DepartmentofEuropeanStudies• DepartmentofTradeand
Marketing• DepartmentofInformation
Systems• DepartmentofInternational
Competitiveness• DepartmentofMacroeconom-
icsandFoodEconomy• DepartmentofMonetaryPolicy
andFinancialMarkets• DepartmentofLabourand
SocialPolicy• DepartmentofInformation
Technologies
• DepartmentofTheoryofOr-ganizationandManagement
• DepartmentofInsurance• DepartmentofStrategicMan-
agement• DepartmentofStandardized
ManagementSystems
Diplomaswerealsopresentedtodepartmentswhichachievedthebestresultsinthepast7years:
• DepartmentofTheoryofOr-ganizationandManagement
• DepartmentofMacroeconom-icsandFoodEconomy
• DepartmentofMonetaryPolicyandFinancialMarkets
OrganizersofFura Szczęścia-acy-clicprojectimplementedbystudentsofManagement,specializinginbusi-nesscommunicationatPUEB–wouldliketoinviteeveryonetotherunYORKFURAŚWIETLIKÓW,whichwill
takeplaceon21May2016intheParkCitadelinPoznan.
Participantsrunadistanceof5km.Startoftheracetookplaceat21:00andeachoftherunnersreceivedastarterpackandafluorescentband.Thanksto
thebands,theCitadelParklookedasifithadbeenswarmedbycolorfulfireflies.
TheRunwasacharity.Allthein-comewillsupportthecommonroomCOLORSTOPinPoznaninrenovatingbathroomsandpurchaseofnecessities.
ThescientificjournalpublishedatthePoznanUniversityofEconomicsandBusinesssince2013isacontinu-ationoftheBulletinofEconomicsofthePoznańUniversityofEconomicsandBusiness.Articlesinthefieldsofeconomics,finance,commoditiesandmanagementarepublishedthere.
TheMayissueofthemonthlymagazineconsistsofninearticles,createdbyemployeesofmajor
Europeanuniversitiesandresearchinstitutions.AmongtheauthorswerescientistsfromBelgium,France,Can-ada,Spain,PolandandtheUnitedKingdom.Theinitiatorsandeditorswereprof.KrzysztofMalagaandprof.Jean-ChristophePoutineaufromtheUniversityofRennes.
CooperationofresearchersatthePoznańUniversityofEconomicsandBusinesswithforeignfriends
alsoresultedintheestablishmentofabrandnewmagazineofinter-nationalscope.InOctober2016,amonthlymagazineRevueInterna-tionaledesEconomistesdeLangueFrançaisewillbepublishedasaresultofcollaborationbetweenthePoznańUniversityofEconomicsandBusi-nessandtheAssociationInterna-tionaledesEconomistesdeLangueFrançaisebasedinParis.
Fura Świetlików in the Citadel Park
14
UNIVERSITY LIFE
15
UNIVERSITY LIFE
International Day at PUEBPresentationsofpartnerinstitutions,creatingamapoftheworldanddancingZumba–thisiswhatthiseditionoftheInternationalDaylookedlike.TheeventwasorganizedbytheDepartmentofRe-searchandInternationalCooperationandtheErasmusStudentNetworkatPUEB.
InternationalDayisanan-nualeventwhichaimstointegratestudentsfromforeignuniversities,locatedinPoznańundertheErasmus+program.Duringtheentertainmentpart,studentscreatedamapoftheworldonapostcardfromPUEB,tastedsweetsandan“internationalpizza”anddancedtheZumba.
Inadditiontoexcellentfun,theorganizershavealsocreatedaspacetoexchangeideasandopinionsonthestudiesandpresentationsweregivenbyguestsfrompartneruniversities-theUniversityofLeth-bridge,ArmenianStateUniversityofEconomics,IESEGLilleandNanjingUniversity.
TheeventwasalsoattendedbymembersofthePUEBErasmusStudentNetwork.RepresentativesoftheorganizationpromotedtheideaofvisitstopartneruniversitiesofPUEBandencouragedtoparticipateintheMentorprogramwhichsupportsforeignstu-dentswhocametostudyatthePoznańUniversityofEconomicsandBusiness.
PUEB students win the Audit OdyssEYStudentsoftheFacultyofFinanceandAccountingwonthenationalcompetitionAuditOdyssEY.ItsorganizerwasthecompanyEY-oneofthemarketleadersinbusinessconsultingandtax.
Thecompetitionconsistedofthreestages:onlinetasks,duringwhichstudentscouldtesttheirknowledgeoffinanceandaccounting,webcast-duringwhichtheteamscouldplaytheroleofauditorsandsimulateaprojectaudit,andthegrandfinale,duringwhichanauditcasestudywasorgan-ized.-Wewantedtogivestudentstheopportunitytoexperiencethe
exceptionalworkoftheauditorandtoshowthediversityoftheprojects.It’sabusinessarea,whichallowsyoutogettoknowthecompanyinsideoutthroughtheprismofitsfinancialandbusinessprocess-explainsMarcinZielinski,aPartnerintheAuditDepart-mentofEY.
Tenteamsrepresentingsevenuniversitiesmadeitintothefinals.
AftercompletingthefinaltaskthejurynamedateamrepresentingPUEBthewinners:PatrycjaMatyjasik,MarcinBudzyński,GniewomirPrusandKa-jetanMatuszewski.
Thewinnersreceivedacashprizeof20thousand.PLNandaninvitationtopaidinternshipsintheEYAuditDepartment.
Meeting with representatives of the Social Insurance Institution (ZUS) at PUEBThereductionoftheretirementage,socialsecuritycontributionsonemploymentcontractsandthesolvencyoftheSocialSecurityFundwerediscussedduringthemeetingwithrepresentativesoftheFirstBranchOfficeofSocialInsuranceInstitutioninPoznan.
ThemeetingwasattendedbyDirectorofthePoznanBranch,MariaNowakandheadofDepartmentofPensionsBernardKimel.Students,whoalsoparticipatedinthemeeting,hadalotofquestionstothespeakers.
-Socialsecurityissuesareintricateandcomplex.Manypeopledonotpossessappropriateknowledgeofthissubject.Buteachofusispartofthissystem.Thatiswhysomeissuesareworthlookingintotoday-saidthird-yearstudent,MariuszGawron.
Someofthequestionsrelatedtoinheritanceoffundsonsub-accountofZUS,entitlementstothesurvivor’spensionforpeoplewholosestudentstatus,andtherulesforreimbursementofundulyreceivedbenefits.Theaudiencealsofocusedoncocialsecuritycontributionsoncontractsandthepossibleconse-quencesrelatedtotheemploymentofstudents.
ThemeetingwasorganizedbytheDepartmentofLabourand
SocialPolicy.ItsmainobjectivewastopresentthefunctioningoftheSocialInsuranceFundandwideningknowledgeofsocialinsuranceinPoland.
Oobniżeniuwiekuemerytalnego,oskładkowaniuumowy-zleceniaorazwypłacalnościFunduszuUbezpieczeńSpołecznychrozmawianopodc-zasspotkaniazprzedstawicielamiIOddziałuZakładuUbezpieczeńSpołecznywPoznaniu.
16
UNIVERSITY LIFE
17
UNIVERSITY LIFE
One of the Diversity Business Meetings in Poznan TheinterculturalbusinesspracticewasdiscussedatthesecondmeetingofthecycleDiversityBusi-nessMeetingsinPoznan,whichtookplaceon18May2016attheZamekCultureCenter.
ThefirstpartoftheconferencewasdevotedtothepresenceofforeignersonthePolishlabormarket.ThehonoraryconsulofUkraine,WitoldHorowski,directoroftheJobFairPlayAlexanderKuzmichandHRspecialistatINEAS.A.-MonikaZawada-Hlawaczeksharedtheirthoughtsonthisaspect.Speakerspri-marilyemphasizedthedesiredmodelforimmigrationforWielkopolska,thetreatmentofimmigrantsandtheprac-
ticalabilitytoacquireemployeesfromtheUkrainianmarket.
Thesecondmoduleoftheconfer-enceconcernedtheworkinanenvi-ronmentofculturaldiversityandhadaworkshopcharacter.Theinvitedguestsmoderateddiscussionsingroupson,amongothers,adaptabilityofexpatriatesintheworkplace,interculturalmanage-mentinculturalinstitutionsandthemanagementofaculturallydiversefoot-ballclub.Theculminationoftheevent
wasaspeechgivenbyforeignstudentsofPoznanuniversities,whosharedtheirexperiencesinvolvingsocio-professionaladaptationinPoland.
DiversityBusinessMeetingsinPoznanisajointinitiativeofthePoznańUniversityofEconomicsandBusiness,F5ConsultingandDiversityHubfromKrakow.Thefirstmeetingwasheldon24November2015andstartedadebateondiversitymanage-mentinorganizationsinWielkopolska.
A remarkable monograph by PUEB scientistsTheachievementsofdecadesofscientificresearchwaspresentedbyemployeesoftheDepartmentofEconomicsandEnvironmentalPlanninginthemonograph“Spatialplanning.TheshareofthePoznanUniversityofEconomicsandBusinessintheformationofthemodernparadigm.”
The conference “Participation versus democracy” at our University
Thethree-volumepublicationdocu-mentsthecontributionofemployeesofthePoznanUniversityofEconomicsandBusinesstothedevelopmentofPolishscienceinthefieldofregionalandspatialplanning.Theworkofprof.RyszardDomański-theleaderandcrea-torofthePoznanSchoolofEconomicsandSpatialStudiesplayadominantroleinthepublication.Contributions
tothedevelopmentofthemonographwerealsomadeby,amongothers,prof.dr.WandaGaczek,prof.dr.WaldemarBudner,prof.dr.MarekCiesielskiandprof.dr.EwaMałuszyńska.
TheworkpublishedbytheDepart-mentofSpatialandEnvironmentalPlanningisparticularlyvaluableforpeoplefromtheworldofscience,whoseinterestsrevolvearoundissues
ofresearchspace.Duetothewidespec-trumofissuesreferredtoandthediffer-entmajorsubjectsandspecializationsinthecourseofstudy,themonographisalsoanimportantreferencebookforteachersandstudentspreparingthesesontopicsthatrequirein-depththeoreti-calknowledge.Practitionersshouldalsofindhintsonmethodologyspecializedresearchandeconomicspace.
TheparticipationoftradeunionsinthemanagementwasdiscussedwithinthewallsofPUEBduringaconferenceentitled“Participationversusdemocracy.”TheeventwasorganizedbythePoznańUniversityofEconomicsandBusiness,NSZZSolidarnośćandtheUniversityofFrankfurt.
Avisitofafifty-persongroupofgraduatesoftheEuropeanAcademyofLabour,actingattheUniversityofFrankfurtamMain,
wasagreatopportunitytoorganizetheconference.Itsmainmissionistoeducatetradeunionistsfromdif-ferentcountriesinthefieldofsocialpolicy,laborlawandbusinessman-agement.RepresentativesoftheWielkopolskabranchofSolidarnośćarealsoadeptsatthisAcademy.
Themainthemeoftheconfer-encewastheroleoftradeunionparticipationinmanagementbasedontheprinciplesofsocio-economicdemocracy.ItwasattendedbyDi-
rectoroftheEuropeanAcademyofLabourprof.MartinAllespach,chair-manoftheWielkopolskaRegionof“NSZZSolidarność”JaroslawLange,arepresentativeoftheNationalCouncilofthe“NSZZSolidarność”SectionofScienceMarekKisilowski,legalcounsellortoVolkswagenSp.zo.o.RafalFabisiakandChair-womanoftheUniversityCouncilof“NSZZSolidarność”drEwelinaSzajba.Theeventwashostedbydr.hab.AgnieszkaZiomek.
18
UNIVERSITY LIFE
19
UNIVERSITY LIFE
Students Opinion ResearchStudentsgaveanswerstoquestionsconcerning,amongothers,satisfactionwiththechoiceofuniver-sity,studentgovernmentactivitiesandfunctioningofthemoodleplatform,inthethirteentheditionofthe“StudentsOpinionReaserch”.TheprojectwascarriedoutbyYoungStatisticiansandDemogra-phersStudentsScientificAssociation,actingatthePoznańUniversityofEconomicsandBusiness.
InMay2016,theEuropeanAcad-emyofDiplomacy,theDepartmentofEuropeanStudiesatPUEBandSKNEuropeorganizedtwoeventsinaseriesofopenmeetings“Occupation:diplomat.”Themaintopicwaswidelyunderstoodcareerintheforeignservice.
On10May2016,ourUniversityhosteddrKatarzynaPisarska,directoroftheEuropeanAcademyofDiplo-macyandtheVisegradSchoolofPoliticalScience(VSPS),amember
oftheYoungGlobalLeadersclub(2014)oftheWorldEconomicForuminDavos,andtheauthorofpublica-tionsonpublicdiplomacy.On23May2016,themeetingwasconductedbyAmbassadorJerzyMariaNowak,as-sociatedwiththeMinistryofForeignAffairssince1960.DuringhismanyyearsofworkintheMinistryofFor-eignAffairs,AmbassadorNowakwentthroughalltheranksoftheforeignservice,becomingamongothers,thePolishambassadortotheKingdomof
SpainandthePolishRepresentativetoNATOandWEU.HealsoservedasDirectoroftheSecurityPolicyDepart-mentintheMinistryofForeignAffairsandPresidentoftheEuro-AtlanticAssociation(SEA).Inlateryears,Am-bassadorNowakwasvice-chairmanoftheexecutivecounciloftheSEA.In2011-2013,hewasalsoacoordinatorofagroupinNationalSecurityBureauresponsibleforcreatingtheNationalSecurityStrategyfortheRepublicofPoland.
Themainobjectiveoftheprojectistounderstandstudentsopinionsonthevariouselementsoftheinstitution,obtaininformationaboutthesatisfactionofselectedstudiesandtocompareratingsonvariouseconomicuniversitiesinPoland.Thisyear’sstudyinvolvedmorethan3,600peopleattheUniversitiesofEconom-icsinPoznan,Krakow,KatowiceandWroclaw.
Respondentsinvitedtothestudyansweredquestionsdividedintosix
thematicareas:theuniversityingen-eral,infrastructure,non-didacticunits,academicsandassessmentdecisions.Mostofthequestionswastoratethegivenstatementsona5-pointscale.Thesurveywasconductedbetween1and24Aprilinanelectronicform.
ThePoznańUniversityofEco-nomicsandBusinessturnedouttobeleaderinmostaspects.Itreceivedveryhighnotesduringtheassessmentofthefunctioningofthemoodleplatform,librariesand
technicalknowledgeofacademics.Alsonoteworthyisthehighlevelofstudentsatisfactionwiththeirchosenpathofeducation.
TheRectorofthePoznańUniver-sityofEconomicsandBusinesshastakenpatronageoverthisstudy.Theresultswerepresentedataconfer-ence,whichwasheldon20May2016.Thereportandthedetailedresultsareavailableonthewebsite[qrcode]http://kmsid.ue.poznan.pl/bos/2016/.
foto – Olga Gadomska
A competition “Modeling the Energy Market” for the Award of the President of ENEA SAStudentsoftheFacultyofInformaticsandElectronicEconomytookpartinthe“ModelingtheEnergyMarket”,whichtookplaceon17May2016withinthewallsofthePoznańUniversityofEconomicsandBusiness.ENEAwasthestrategicpartneroftheevent.
Theaimofthecompetitionwastopopularizeathemeoffunctioningoftheenergymarketandtointroducestudentstothespecificsofworkofananalystinthisarea.Tenteams(consistingof3-5people)enteredthecompetition.Thecompetitiontaskwastoproposeasolutiontoaproblemontheanalyticalmodelingoftheenergymarket.Tofindasolu-tion,theteamswererequiredtocarryoutstudiesrelatedtothespecificityofenergyproductionbywindpoweranditsimpactonelectricitypricesintheSPOTmarket.Thetimegiventoworkontheproblemwas6hours.Afterthistime,theteamspresentedtheresultsoftheirworktotheCom-petitionComiteecomposedof:Mrs.AnnaGabrysiak-HeadoftheOfficeofMarketAnalysisEneaTrading(Chair),Ms.IlonaMłynarczykemployeeofMarketAnalysisTradingEnea,gradu-ateofWIGE,prof.BarbaraBędowska-Sójkaandprof.MałgorzataDoman,WIGEPUE,prof.RyszardDomanWMIUAM,andotherparticipantsofthecompetition.
Thestudentsworkedwithgreatcommitmentandthelevelofthesolutionsproposedwashigh.Finally,after10hoursofthecontest,thejurychosethewinners.Thefirstprize,intheamountof5000PLN,wasaward-edtotheteamofstudentsfromWMIUAMcomposedofMagdalenaKłosowska,DariuszRatajczyk,Pauli-naZieba.Thesecondandthirdprizeintheamountof3000and2000PLNwenttoWIGEstudentsoftheoffinancialengineeringspecialization.Thewinningteamswerestudentsofthethirdyear.
MichałDziubiński,WojciechFrackowiak,JoannaPolańska,ŁukaszPrzedwój,AnnaRokicka(secondplace)areateamoffirst-yearstudentsatsecond-cyclestudiies:MarcinGwiazda,PrzemysławMączyński,AnnaMorawska(thirdplace).
PresidentofENEASA,MirosławKowalik,stressedthemutualbenefitsofcooperationbetweenuniversitiesandbusiness.-Weappreciatethecooperationwithuniversities.Itistobuildlong-termrelationships,pursuejointprojectsandinvestinthestu-dents’knowledge.Theywillbebetterpreparedtoenterthelabormarket,tothebenefitofthePolisheconomyandcompaniessuchasENEA.Cur-rently,thewinningcompaniesandorganizationsonthemarketarethosethatbasetheirstrategyandactiononknowledge.ThePUEbPartnerClub,inwhichENEAisinvolved,isagoodplat-formtobuildlong-termrelationships
withtheacademiccommunityandstudents.Weseegreatpotentialandprospectsofthiscooperation,andthisyear’s,wellpreparedcompetitionisthebestexample.
ThepresidentofENEATrading,DavidKlimczak,assuredthatthepos-sibilityofacquiringhighlyqualifiedpersonneliscrucialtothecompany:
“Thecompetitiongivesyouachancetogetfutureexpertsinter-estedinthesecretsoftheenergymarket.3Wearealsoworkingonaninternshipprogramtogetherwithuni-versities.Asacompanywithinnova-tionincludedinourdailywork,wearedeterminedtobuildthePolishintel-lectualandtechnologicalcapacity.”
TheorganizersofthecompetitionwastheDepartmentofInformaticsandElectronicEconomyPUEBandtheFacultyofMathematicsandComputerScienceUAM.Partners-Enea(strate-gicpartner)andEneaTrading.
foto:AleksandraRutkowska
Occupation: diplomat
20
UNIVERSITY LIFE
21
UNIVERSITY LIFE
Days of the Commodity Science DepartmentForthethirdtime,studentsandacademicshavecelebratedtheDaysoftheCommodityScienceDe-partment.RectorofPUEBprof.dr.MarianGoryniaandtheMayorofPoznanJacekJaśkowiakhavetakenpatronageovertheevent.
TheDaysoftheCommoditySci-enceDepartmentstartedwithacon-ferenceentitled“EnvironmentandTechnologyinbusiness.”Itsthemewasfocusedaroundthemoderntrendsofbusinessandmanufacturingprocess-esofproductsincludingenvironment-friendlytechnologies.RepresentativesofthemajorplayersfromtheworldofbusinessandpublicsectorsalsodebatedontheroleofenvironmentalmanagementandthefunctioningofthenewfieldofstudyProduct&ProcessManagementEngineering,launchedattheFacultyofCommodityScienceinOctober2015.
Duringtheevent,theXIYoungCommodityScientistDayswereorganized,wherestudentsand
representativesofscientificcircleshadtheopportunitytopresenttheresultsoftheirthesesandengineer-ingprojectswithintheprestigiousseminarpapercompetition.Duringthisyear’sedition,over130studentspresentedtheirworks.ThejuryrecognizedtheworkofMrs.AnnaNowakconcerningtheapplicabil-ityofmethodsandtoolsofqualitymanagementintheimprovementofmanufacturingprocessesofthecompanyKabat.
StudentsofCommoditySciencecouldalsodiscusstheresultsoftheirresearchworkintheXIIForumofStudents’ScientificAssociations.Themeetingwasattendedbyrepresenta-tivesofeightuniversities,including
theGdyniaMaritimeUniversity,Tech-nicalUniversityofLodz,UniversityofLifeSciencesinWroclawandKrakowUniversityofEconomics.Duringtheevent,65scientificpapers,whichwereincludedinthemonograph“YoungCommodityScientist2016,”werepre-sented.Thefinaleofthisyear’sDaysoftheCommodityScienceDepartmentwasaReportingSessiongivenbyPhDstudentsofPUEB.Fortydoctoralstudents,whohadtheopportunitytopresenttheirscientificachievementsandlistentotheopinionsofprofes-sors,tookpartinthesession.Theeventwasanexcellentopportunitytoexchangeviewsandpresentthelatestresearchandinterestsofstudentsandstaff.
“Insurance and the challenges of the twenty-first century” - a conference at PUEBResearchersofallscientificcentersinPolandandtherepresentativesofthemostimportantinstitu-tionsoftheinsurancemarkettookpartintheXInternationalConference“Insuranceandthechal-lengesofthetwenty-firstcentury.”
Fiveplenarysessionsandonepostersessionwereheldduringthethree-dayevent.Twopracticalpaneldiscussionswithrepresentativesofpracticeandthescientificcommunitydevotedcurrentproblemsoftheinsurancemarketwereofparticularinterest.Thefirstconcernedthepre-ventivemeasuresinthefieldofcivilliabilityoftheentityasamedicinal
elementoftheriskmanagementproc-essinhospitals.Duringthesecondpanel,thenewchallengesinagricul-turalinsuranceweredebated.
TheopeningoftheConferencewasattendedbyhonorableguests-ProfessorsTeresaCzerwińska,Vice-secretaryofStateintheMinistryofScienceandHigherEducation,MaciejZukowskiVice-RectorforScience
andInternationalCooperationandRector-ElectofthePUEB,andKamillaMarchewka-Bartkowiak-Dean-ElectoftheFacultyofEconomicsPUEB.
TheorganizeroftheconferencewastheDepartmentofInsuranceofPUEBandDepartmentofInsuranceUEW.Therectorsofthetwouniversi-tiestookhonorarypatronageovertheevent.
22
THE GALLERY OF PUEB RECTORS
23
THE GALLERY OF PUEB RECTORS
Hewasbornon9February1948inKozowo.HewasfirstintroducedtotheHigherSchoolofEconomicsinPo-znanon1October1970,whenhebacameaPhDstudent.Aftergraduatinghewashiredasanassistantpro-fessor,firstattheInstituteofEconometricsandStatisticsandlatertheInstituteofEconomicCybernetics.WhileworkingattheUniversity,heheldanumberofimportantfunctions.ForthreeyearshewasdeputydeanoftheFacultyofPlanningandManagement,andin1990theacademiccommunityelectedhimtothepostofVice-RectorforDidactics.ThecrowningachievementofhisworkattheUniversitywastotaketheoffi-ceofrectorin1996.InhismanyyearsofworkattheUniversityprof.EmilPanekmadegreatcontributionstoitsdevelopment.HewastheforerunnerofchangesinstudyprogramsandasVice-RectoroftheUniversityhehasdevelopedandcarriedoutacomprehensivereformoftheeducationalsystem.HisworkfortheUniversityofEconomicsledtoitsdynamicflourishing.DuringhistenurethePoznanUniversityofEconomicsandbusinesshasbecomethesecondbesteconomicuniversityinthecountry.
1996–2006
Hewasbornon21August1928inLubliniec.HegraduatedinlawandeconomicsfromtheUniversityofWar-sawandPoznan,andthenobtainedaPhDineconomicsattheHigherSchoolofEconomics.Formanyyears,heconnectedscientificactivitywithhiswork.Hewasinvolvedinthedevelopmentofindu-stry,agricultureandtrade.HealsospentfiveyearsofhislifeinLibya,whereheservedasanexpertoftheUni-tedNationsforthedevelopment.WhileatPoznanUniversityofEconomicsandBusiness,prof.BohdanGruchmanheldvariousorganizationalfunctions.HetookupajobasdirectoroftheInstituteofPlanning,thendeputydeanandlastlyvice-rector.ThecrowningachievementofhisworkattheUniversitywasbecomingrectorin1990.DuringhistenureattheUniversity,hehasmadeanumberoffundamentalchangesintheorganizationalstructureandtrainingprograms.UniversityofEconomicsjoinedtheinternationalscientificnetworksandatthetimewastheonlyoneinPolandtoorganizepostgraduateMBAprogramsincooperationwithfourfore-ignuniversities.ThankstothehugeeffortsoftheRector,theUniversityhasalsobeenequippedwiththelar-gestMainLibraryinCentral-EasternEurope.
1990–1996
prof. dr hab. Bohdan Gruchman, prof. zw. UEP prof. dr hab. Emil Panek, prof. zw. UEP
24
INTERVIEW
25
INTERVIEW
How did you come up with the idea to organize such event?
B4KwBisaneventimplementedun-derthesubject“Managingmarket-ingcommunications”inthefourthyearofourspecialization.Wegottheideafromourlecturer,drMarekZielinski.Thankstohim,wecouldgetsomepracticalskillsinsteadofreadingmorebooks,
How was dr Marek Zielinski in-volved in organizing the project?
Ithinkhedidagreatjob.Ontheonehand,hehelpedusindecision-makingandpointedouttosomepossibilitiesandsolutions.Onthe
otherhand,wehadtremendousflexibilityandroomforaction.Hedidnotinterfereanddidnotforceustohisvision.Itistruethatwewenttoadeadendacoupleoftimes,butitallowedustogainmorevaluableexperience.
How many people were involved in the project?
Ourgroupconsistedof31people.Weweredividedintosectionsforstrategy,execution,socialmedia,imageandresearch.Eachofuswasassignedduties.Noteveryone,however,wereinvolvedinthesameway.B4KwBisaprojectthatabsorbsalotoffreetime,soitwaskindofan
obstacleforthosewhoalsoworkorhaveotherresponsibilities.
In addition to the B4KwB project, Business Communication speciali-zation has also organized a charity Fura Szczęścia. Would you prefer to organize the latter event?
Initially,perhaps,somepeoplepre-ferredtobeinthegroupoforgan-izersofFuraSzczescia.Thisprojectisbiggerandhaswell-establishedreputation.However,B4KwBgaveusahugeexperience,capabilities,andhelpedtogainvaluablecontacts.Ithinkthattodaynooneregretsorganizingthisevent.
Grzegorz Lemański
Business communication in practice-InterviewwithTomaszKot,organizeroftheB4KwBeventYou are organizing the event under the intriguing name B4KwB. Can you decipher it?
Thereissomeambiguityinthisname.Thefirstsymbolscaninfactmeanbefor,ie.aneventprecedingthemajoreventorbe for.KwBisforourspecialization-businesscom-munication.
The name itself shows that the whole event is strongly associated with your specialization. Is it re-ally the main theme of the event?
Exactly!Whentheeventwasorgan-izedforthefirsttime,themainideabehinditwastopromotespe-cializationamongyoungerstudentsyounger,whostoodbeforethechoiceofthepathoftheirfurtherstudies.Directcontactwitholdercolleagues,showingthepathofdevelopmentandidentifyingjobopportunitiesen-couragedmanystudentstospecializeinBusinessCommunication.
Did you put the emphasis on the promotion of the same specializa-tion this year?
Thethemeofthisyear’seditionisverydifferentfrompreviousyears.Afterahugebrainstorming,wedecidedtochangetheformulaoftheeventandcreateaforumforcommunicationbetweencurrentstudentsandgraduatesofourspecialization.Thankstoourevent,graduateshadachancetomeetagainandrenewoldacquaintances.Currentstudentscouldaskabout
theexperiencesassociatedwiththespecializationandgainvaluablein-formationaboutthelabourmarket.
What did the event look like?
Theculminationoftheeventwasthegalawhichtookplaceon20May202016.Atthebeginning,wehadseveraldiscussionpanelsonsub-jectsthatweresupposedtoencour-agemorepeopletoparticipate.Forexample,duringoneofthepanels,wetriedtoanswerthequestionwhetheritisbettertostartacareerinPoznanorgotoanothercity.Inthesecondpartofthegala,weorganizedabusinessspeeddat-ingwhichformularesembledtheoriginalformcreatedattheendofthetwentiethcenturyintheUnitedStates.Thedifferencewas,however,onthetheme,becausethepar-ticipantsofourpaneltalkedaboutthelabormarket,askingquestionsabouttherequirementsofagivenprofession,theypresentedtheirCVorlookedfortraineeshipandpractices.
How did you select the speakers for the gala?
Mostofthemarepeoplewhohavecompletedourspecialization.Thatwasourgoal-toshowthatyoucanbesuccessfulafterstudyingBusi-nessCommunication.Theexcep-tioninthechoiceofspeakerswasthefirstdiscussionpanelthatwasattendedbytheownersofsmallcateringcompanywhoopenedtheirbusinessinPoznan.
What were other events organized for the participants of B4KwB?
Weorganizedtwosmallerevents.Incooperationwithourpartners,weorganizedtheaction“Openuptoanin-ternshipwithEurocash”,duringwhichthestudentswentintotheescaperoominwhichtheysolvedcasestudiesrelatedtobusiness.Thebestgroupswonnotonlyfreedom,butalsoaninvitationforaninterview.ThesecondeventwasthetrainingconductedbyadvertisingagencyAdvertiva.
The event has already ended. Did you have time for a summary?
Thetimefordetailedanalysiswillcome,that’sforsure.Butwecanalreadytell,however,thattheeventwasasuccess.Theinterestwasgreat,nearly150peopleattendedthemeeting.Mostofthemcongrat-ulatedusonprofessionalismandexcellentorganization.
People involved in B4KwBJakubBakiera–StrategydepartmentKamilAdamczewski–StrategydepartmentAlicjaBajer–ExecutiondepartmentGosiaKulik–SocialMediadepartmentKasiaKaliszuk–PublicRelationsdepartmentKarolinaFlieger–Strategydepartment
26
OUR ALUMNI
27
PUEB IN THE MEDIA
Our graduates have the highest paying jobsGraduatesofthePoznanUniversityofEconomicsandBusinessareamongthetopearnerswhogradu-atedfrompublicbusinessschools.
ThePoznanUniversityofEconom-icsandBusinesstooksecondplaceintherankingofsalariesofgraduatesofpublicschoolsofeconomicsinPolandin2015preparedbySedlak&Sedlak.Themedianofmonthlysalariesofourgraduatesin2015amountedto5500PLN(gross).Researchshowsthatover50%ofgraduatesofPUEBcon-
tinuetheircareersinthecityinwhichtheystudiedandgraduated.
TakingintoaccounttheindustryinwhichPUEBgraduateswork,thehigh-estpayswererecordedinbankingorlightindustry(median:6500PLN).ThegraduatesofourUniversityemployedintheITindustrycouldcountonearn-ingsintheamountof6000PLN(me-
dian),incompaniesrelatedtoservicesforbusiness-5100PLN(median),andintrade-5000PLN(median).
The2015studyinvolved161224people(28.3%morethanin2014).Formethodologicalreasons,Sedlak&Sedlakincludeddatafrom143010respondentsinthefinalcalculation.
The best works of PUEB graduatesGraduatesofthePoznanUniversityofEconomicsandBusinesshavebeenawardedinthefifteentheditionofthecompetitionforthebestdoctoral,master’s,bachelor’sandpost-graduatedissertationinthefieldofeconomicandsocialinsurance.
thecategoryofdoctoraltheses,thejurydecidedtoawardtheworkofdrFilipPrzydróżny“Communica-tionbetweenaninsuranceinstitu-tionandtheenvironment.”Thewin-ningmaster’stheseswerewrittenbymgrPatrycjaKwiek-“Evaluation
ofanewmethodofestimatingreservesofgrossdamages-doubleschain-laddermethod”-andAgataSadowskafor“Theimpactoftheprohibitionofpremiumdifferentialsbasedongenderonpremiumsinthelifeinsurance”.
Alldissertationswerewrittenun-derthesupervisionofprof.dr.JacekLisowski.Theorganizerofthecompe-titionwastheFinancialOmbudsman,FoundationforInsuranceEducationandGazeta Ubezpieczeniowa.
Our experts in the media
prof
. W. C
ella
rydr
T. B
ojko
wsk
i dr
M. A
ndra
łojć
dr
K. C
elka
An award for work
Awell-motivatedteamismoreeffective.Whileappreciatingemploy-eesoneshouldrethinkthesystemofmotivation.Itiseasiertoachievebetterresultswhenyouknowwhatthecriteriafortheevaluationareandwhattheemployerexpects.-The bonus system is a better tool for motiva-tion than the reward system, which
is implicitly discretionary. The bonus should not be discretionary – it should be determined on the basis of specific criteria, which the worker has been previously acquainted with -NotesdrMagdalenaAndrałojćfromtheDe-partmentofLabourandSocialPolicy,inaninterviewwithajournalistfromRadioMercury.
Apartments for the young
Inthepastfiveyears,housingpricesinPoznanfellbymorethan300PLN.Dr.KrzysztofCelkafromtheDepartmentofInvestmentandRealEstatestresses,however,thattherewillbefurtherpricedeclines.StabilizationinthedevelopmentmarketaretobeprovidedbythegovernmentprogramMdM(“MieszkaniedlaMłodych”-
ApartmentsfortheYoung).-I think that by the end of the program Apartments for the Young (up to the end of 2018.), demand for housing will be at such a level that these apartments will sell -emphasizesthePUEBexpert.-Unless the supply increases significantly and the customers will be able to count on the purchase of housing at even lower prices.
Surveillance in the age of terrorism
Abuseofdataanalysisleadstoasocietyinwhichthereisnofreewillandindividualhumanchoice.Themoralcompassofeveryhumanbeingisreplacedbyacomputeralgorithm-wroteprof.WojciechCellaryfromtheDepartmentofInformationTechnol-ogy in Gazeta Wyborcza. - Formerly surveillance, in particular electronic, was possible only in relation to specific people, for which there was a reason-able suspicion of committing a crime, and only with the permission of the court as a guardian of civil liberties and with supervision of the law enforcement agencies-emphasizesprof.Cellary.-In the age of terrorism, the state wants to
collect all possible data on all citizens, that is, all surveillance, and, if neces-sary, carry out an analysis of this data in relation to the suspects. Analysisofsurveillancedatacanhelpinthefightagainstterrorism,butlikeanynewtechnology,canbeusedforbothgoodandwrongpurposes.-It allows to be more effective and act earlier to protect people from terrorism, disasters, accidents, diseases, etc., and to better predict their wishes. But the same tech-niques can be used to choose targets of criminal attacks or discriminate against political opponents-explainedthePUEBscientist.
28
PUEB IN THE MEDIA
Media monitoring – May 2016
Press Internet Radio TV Social media
e
d
c
b
a
e
d
c
b
a
29 (1.97%)
349 (23.56%)
65 (4.41%)
73 (4.95%)
959 (65.02%)
No. 9 (2015/2016) May 2016
Poznań University of Economics and Business
Related Documents
