Alexandra Tomasulo
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Alexandra Tomasulo
Background In 2004 the platform for Ning began to
develop Officially launched the ning platform in
october of 2005 with 20 simple applications Linked Ning networks in 2007
Video<iframe width="640" height="480" src="http://www.youtube.com/embed/OFV8lCvAZts" frameborder="0" allowfullscreen></iframe>
Ning Numbers 90,000+ customers worldwide as of July 2011 65 million unique monthly visitors globally 100 million registered user social profiles 233 countries and territories worldwide are using
Ning Every 10 min. a new Ning community is created Nearly 50% of Ning sites integrate with external
social applications such as Facebook, Twitter and Google+
Top 5 features on Ning Networks: Inbox/Forum, Photos, Member Profiles, Blog, Video
Top 5 categories of Ning Networks: Education, Business/Brand, Entertainment, Music, Non-Profit
“Ning: 4 letters, ∞ possibilities”
The Network Process You are the network creator and it will open
up to your dashboard- Start by writing a tagline and description of
your network As the creator of the network you also have
the option of importing pictures from twitter, uploading Ning features to facebook, including JavaScript that allows external tools to track network usage statistics.
The various features allows viewers to read news or learn about events.
Why is it significant?
users have the freedom to channel this creative energy by designing and building a social network
they can create entirely new tools and features to respond to the changing needs and demands of the network members.
Features and Benefits Largest platform for creating social network
websites It makes it easy for brands to build custom
and powerful social websites Used to create online destination that
weaves social conversations in content and inspire action
Ning offers a blogging feature along with a chat, these apps are currently available for the iphone as well as android
http://go.ning.com/everywhere/
Chat/Blog Ning offers a blogging feature along with a
chat, these apps are currently available for the iphone as well as android
Same features as facebook, you can chat with people of other networks
http://www.ning.com/blog/
Glam Media Acquires Ning Ning started a way to blend different services
together to create a “social application” Glam Media specializes in niche websites,
with brand advertising the business model. Ning will add 40 million global unique visitors
to Glam's 200 million This seemed like a great idea for both
parties:Glam’s vast network of niche vertical websites with Ning’s 100,000 niche social networks
It evolved well over the years however, ate up a lot of funding for Ning
Challenges and future To its credit, Ning has stayed true to its
original mission and indeed expanded on it. Ning became not just a service to create social apps, but social networks.
Its biggest challenge has undoubtedly been adjusting to the mammoth success of Facebook, which considerably reduced the demand for DIY social networks.
Stats
Competing social networks
• Over 800 million active users
• Over 300 million users
• 100 million members and counting
Works Cited "Ning POV - Build and Create a Custom Social Networking
Site with Ning." Ning – Create a Social Networking Site with Ning, the Best Social Site Platform. Glam Media Technologies, 2012. Web. 13 Feb. 2012. <http://go.ning.com/pov_q2_2011/>.
"Creating the Future of Media." Glam Media . The Pioneer of Vertical Media. Glam Media, 2012. Web. 13 Feb. 2012. <http://www.glammedia.com/>.
"Ning Acquired: Here's How It Evolved Over 6 Years." ReadWriteWeb - Web Apps, Web Technology Trends, Social Networking and Social Media. ReadWriteWeb, 2011. Web. 13 Feb. 2012. <http://www.readwriteweb.com/archives/ning_acquired_heres_how_it_evolved_over_6_years.php>.
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