NEXT11 Sponsoring Opportunites

1

The NEXT Conference

2006 ! SinnerSchrader celebrates its tenth anniversary with the first NEXT conference.

2010! The NEXT conference is one of the leading Internet conferences in Germany.

2011 ! The NEXT conference is the visionary mastermind for the digital industry.

2

NEXT positions the interactive consumer in the focus point of consideration. Because his behaviour determines who wins, what lasts and what will be sold.

NEXT is the place where people discuss and experience how the consumer on the Internet will be evolving.

Business developers, marketing experts and agency managers need this knowledge for their daily-business.

This is why the NEXT conference is essential for you.

The Perspective

3

Monique van Dusseldorp is our international Programme Director for NEXT11. She is known as curator for seminars and conferences in the design, technology and innovation area. In the past ten years she initiated and organized well known, international events with top class speakers. She was Programme Director PICNIC and at the moment in charge of the TEDxAmsterdam programme as well.

Martin Recke is Head of Conference Management and in charge of the national programme management.

Matthias Schrader is Chairman of the NEXT Conference.

The Programme Developers

4

Together with well-known representatives of the international Internet industry our programme developers will appoint six digital industry experts to be curators of our theme tracks.

Commerce_ Marcel BrindöpkeMedia_ Anitra EgglerMobile_ Jörg JeldenSocial_ Peter Bihr (Third Wave) Branding_ Matthias Schmidt (Scholz & Friends)Technology_ Holger Blank (CEO SinnerSchrader)

The Curators

5

On two conference days our participants will be able to learn everything about the interactive consumer and his next steps on the web.

The participants can pick their individual schedule out of 50 hours of programme and over a 100 speakers.

Four parallel tracks will be taking place each day, and will be extended with workshops and special presentations formats.

The Programme

6

7

The Motto of NEXT11

Data Love is the motto of NEXT11.

Data is the resource for the digital value creation and fuel for the economy. Today, data is what electricity has been for the industrial age. Business developers, marketing experts and agency managers are faced with the challenge to create new applications out of the ever-growing data stream with added value for the consumer. In our data-driven economy, the consumer is in the focus point of consideration. Because his behaviour determines who wins, what lasts and what will be sold. Data is the crucial driver to develop relevant products and services for the consumer.

Outline of the Themes

8

Mobile

2Jörg Jelden

Mobile

4Jörg Jelden

Branding

3Matthias Schmidt Scholz & Friends

Social

2Peter Bihr Third Wave

Technology

4Holger Blank SinnerSchrader

Media

3Anitra Eggler

Commerce

International Keynote Track Programme Manager International: Monique van Dusseldorp

May 17, 2011 May 18, 2011

Programme Manager National: Martin Recke

Data Love

Workshops, Sponsored Presentations, Meet the Speaker, Side Events

2

1

Marcel Brindöpke

Data mass has to be celebrated!

It kicked off as party to celebrate the tenth anniversary of SinnerSchrader: Today the NEXT conference is the networking platform of the digital scene.

The NEXT party will take place on May 17, 2011.

The NEXT11 Party

9

At a Glance

Two-day conference (May 17 & 18, 2011)

Party on May 17, 2011

Location STATION-Berlin

Motto Data Love

100+ international speakers & 50 hours programme

4 parallel tracks + workshops/special presentation formats

2.000+ participants from the Internet, technology, marketing and advertisement industries

Co-produced by SinnerSchrader and STATION-Berlin

10

Tickets

The following ticket categories are available:

Early Bird 490 € + fee + VAT

Regular 790 € + fee + VAT

To our sponsors we exclusively offer price benefits for ticket contingents.

11

BE PART OFTHE NEXT11OFFERS FOR PARTNERS

12

Your Benefits

Use NEXT11 as a networking platform for your business contacts, product presentations, customer loyalty, PR, as motivation for your employees and for your reputation as an employer brand.

Create lasting relationships to web innovators, top brands as well as decision makers and investors.

Present yourself to business developers and marketing decision makers.

Recharge your brand with the sustainable content of NEXT11, we are offering you various opportunities.

13

Partner

Title Sponsor Keynote Track or 3 presenter

Title Sponsor Theme Track or 3 presenter

Presenter Networking Area

Presenter Expo

Sponsor Specials

1

1

6

10

Available number of packages

The Package Overview

14

3

3/Track

Availa

ble nu

mber o

f pre

sent

ers

Sponsoring

15

Exclusive PartnerSTATION-Berlin and SinnerSchrader are joined hosts of the NEXT conference since 2010. They share one vision.

With the goal to become one of the leading international digital conferences, we are looking for a further strategic partner. Are you interested in a long-term, future-oriented partnership?

on request

Title Sponsor Keynote TrackAs exclusive title sponsor of the international keynote track you are present with your logo on both conference days. Within the framework of the top class, international keynote presentations you will position your topic and speaker. Use your tickets and your personal lounge in the networking area for your individual meet and greet.

Branding keynote stage on two days, logo wall, prominent logo placement at nextconf.eu, logo in ads, on programme flyer, in NEXT appKeynote 30 min in international keynote trackPresentation area 25 m2 in networking area incl. lounge furniture, branding*Tickets 15

16

35.000 €*not including production costs for branding and special furniture

Presenter Keynote Track

17

9.500 €

As one of three sponsors you present the keynote track on two days.

Branding the keynote stage on two days together with two other sponsors (included visibility during the livestream and in the videos), logo wall, prominent logo placement at nextconf.eu, logo on programme flyerTickets 3, 20% discount code for additional tickets at the current pricePress conference 20 min press conference in the press & blogger area, announcement to accredited representatives of the press

Sponsoring

18

Title Sponsor Theme TrackYour are exclusively presenting one of the theme tracks on one conference day. With the opening speech you position your topic and speaker on stage. Use your lounge and tickets for your individual networking.

Branding theme track stage on one day, logo wall, prominent logo placement at nextconf.eu, logo in ads, on programme flyer, in NEXT appOpening Speech 20 min in respective theme trackPresentation area 12 m2 in networking area incl. lounge furniture, branding* Tickets 10

25.000 €*not including production costs for branding and special furniture

Presenter Theme Track

19

6.500 €

As one of three sponsors you present one of the six theme tracks on one day (depends on availability).

Branding theme track stage on one day togethter with two other sponsors (additional visibility in the videos), logo wall, prominent logo placement at nextconf.eu, logo on programme flyer Talk 15 min in respective theme track (theme and slot depend on agreement with the curator)Tickets 2 + speaker accreditation, 20% discount code for additional tickets at the current price

Presenter Networking Area

20

Present yourself in the networking area. The offered spaces are located within the heart of NEXT and are very well-attended. Our catering is taking place here, too. They are equipped with basic lounge furniture.

Lounge_25 m2

Lounge_12 m225 m2 area incl. lounge furniture, 4 tickets, branding* 12 m2 area incl. lounge furniture, 2 tickets, branding*

12.000 € 7.500 €

starting at 7.500 €*not including production costs for branding and special furniture

Lounge_25qm

21

Lounge_12qm

22

23

Bags_Co

Lanyards

Give away

Promotion

Banner nextconf.eu

Recruiting Lounge

Blogger Lounge

Party Sponsor

Co-branding bags

Co-branding lanyards

Giveaway in bag

Promotion/ sampling on site

on request

on request

on request

on request

4.000 €

7.000 €

2.500 €

2.500 €

Specials

Bean Bag Original Fatboy (1370 x 1800 mm) + individual cover*, presentation and use at NEXT respectively, afterwards property of the sponsor

990 €larger quantities by individual offer

24

We will provide you with promotion space for your individual visibility with a branded bean bag.You will design the cover* of the Fatboy on both sides in your design and can choose between three different exposed presentation areas (Networking Area, Blogger Area, Keynote Track) which are heavily frequented by participants.After NEXT11 you can take this bean bag with you and use it for further performances.

*cover washable at 40°C, b1 certified (hardly inflammable), 6c digital fabric printing 720dp

Specials - Bean Bag Promotion

25

We provide you with the platform, the location and equipment for your individual workshop within the NEXT theme framework.Invite your own guests and NEXT participants to present your topic. Participants 10 - 200Duration 30 - 120 minTheme up to you (annoucement in programme)

starting at 5.000 €

Specials - Workshops

26

We provide you with a stage for your presentation. At the heart of the networking area youʻll find the NEXT Stage. Sponsored talks will take place on our NEXT stage side by side to the regular programme.

Participants 50 seats Duration 10 - 30 minTheme up to you (annoucement in programme)

Specials - Talks

10 min talk20 min talk30 min talk

1 ticket, 10 % discount code for further tickets 2 tickets, 20 % discount code for further tickets 3 tickets, 30 % discount code for further tickets

2.500 €5.000 €7.500 €

Presenter at NEXT Expo

27

Expo_6 m2

Expo_+1 m2 Expo_CubeStartup_Cube

6 m2 area incl. furniture, 2 tickets, branding*additional area per m2

cube, 2 tickets, branding*cube, 2 tickets, branding* (for start-ups only)

4.500 € 350 €3.000 €1.500 €

Present your brand, products and services at the NEXT Expo. The areas are along the pathes around the networking area. The equipment varies depending on the expo area size (cube, lounge furniture). Areas starting at 6 m2 can be desigend individually.

*not including production costs for branding and special furniture

Expo_6qm

28

Expo_Kubus

29

Branding

30

Title Sponsor Keynote Track

Title Sponsor Theme Track

Lounge_25

Lounge_12

Expo_6

Cube

Cube_Startup

Logo

wal

l

Logo

pro

min

ent o

nlin

e

Logo

wal

l onl

ine

Logo

in a

ds

Logo

in p

rogr

amm

e fly

er

Logo

in a

pp

Logo

on

stag

ex1 x x x x x x

x2 x x x x x x

x x x

x x

x

x

x

x

x

Indi

vidu

al b

ooth

bra

ndin

g*

x

x

x

x

x

x

x

Bran

ding

cub

e by

sam

ple*

1 two days2 one day

Notes

*not including production costs for branding and special furniture

Location: STATION-Berlin

31

32

NEXT10FACTS & FIGURES

33

Facts & Figures 2010

34

Agencies & Service Providers37%

Transport & Tourismus2%

Telecommunication & Technology14%

Finance5%

Retail & Consumer Goods9%

Media & Entertainment32%

Strategy1%

PR6%

Developer4%

Design/Concept4%

Entrepreneur/Founder/Partner6%

Freelancer/Other18%Director/Manager

30%

Managing Board/CXO24%

Consulting7%

1.300+ participants from the Internet, technology, advertisement and media industry

75% men and 25% women

26

Broad Reach 2010

1,368 registered participants at NEXT10

3,537 recipients on mailing list

3,736 community members on Twitter, Facebook and Xing

7,890 blog postings about NEXT10

29,249 sent mails to mailing lists

66,954 visits at nextconf.eu

104,000 search results at Google

308,915 page impressions at nextconf.eu

3527

36

Sponsors & Partners 2010

International Speakers

37

Jyri EngeströmGoogle

Matthias LüfkensWorld Economic Forum

Jeff JarvisBuzzMachine

Markus Berger-De LeónStudiVZ

Brian SolisFutureWorks

Maria SipkaLinqia

100+ Speakers of NEXT, for example:

Nadja JulichScout24

Pablos HolmanKomposite

Simone BrunozziAmazon

Frerk-Malte FellereBay

Claudia HelmingDaWanda

Matthias SchmidtScholz & Friends

Geraldine WilsonYahoo!

Matt CohlerFacebook

Gunter DueckIBM

Cindy GallopMakeLoveNotPorn

Karlheinz BrandenburgFrauenhofer Institute

Stowe Boyd/Message

Rafi HaladjianViolet

Tony DouglasBMW

Umair HaqueHavas Media Lab

Quotes

38

„One of Europe's leading digital/creative/marketing forums that stands out in the conference circuit because of its unique german-international focus“ Tim Leberecht, frog design

„The NEXT Conference is a truly unique platform for networking and creating relationships“ Stefan Groß-Selbeck, XING

„Perhaps the only event to bring geeks and investors together in Germany“ Mike Butcher, TechCrunch

„They bring relevant people together both technical thought leaders, marketing wizards and interested investors who know the market and the industry“ Peter Wirnsperger, Deloitte & Touche

Media Partners 2010

39

www.nextconf.eu

SinnerSchrader Aktiengesellschaft, Völckersstraße 38, 22765 Hamburg, Germany

40

Christina Stenglein Business Development

+49 40 39 88 55-514 +49 176 24 79 98 [email protected]

Monika FiedlerSponsoring Scout

+49 89 45 16 83 42 +49 176 249 63 [email protected]

Jörg BachmannSponsoring Scout

+49 711 24 89 22 60 +49 172 401 98 [email protected]

Tobias KaufmannSponsoring Scout

+49 151 21 27 14 05 [email protected]

Carmen JentzschSponsoring Scout

+49 30 30 38 58 95 [email protected]

Contact