Newtown SGA Master Plan CITY OF VIRGINIA BEACH | 25 MARCH 2010 urban design associates
Newtown SGA Master Plan
CITY OF VIRGINIA BEACH | 25 MARCH 2010
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
Consultant Team
Urban Design Associates• – Lead Firm, Urban Design
Landmark Design Group• – Landscape and Civil Engineering
URS Corporation• – Transportation Planning
The Miles Agency• – Public Outreach and Media Relations
u r b a n d e s i g n a s s o c i a t e s
Planning Process
Phase I• : Data Base and Analysis : Understanding
Phase II• : Alternatives : Exploring
Phase III• : Final Plan : Deciding
Slide Title
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
NNNNeeee
wwwwwwwwwwwwtttttooooo
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nnnnSSSSSSSGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGGAA
u r b a n d e s i g n a s s o c i a t e s
HamptonHampton
Chesapeake BayChesapeake Bay
Virginia BeachVirginia Beach
NorfolkNorfolk
Great DismalGreat Dismal
SwampSwamp
ChesapeakeChesapeake
SuffolkSuffolk
u r b a n d e s i g n a s s o c i a t e s
HamptonHampton
Chesapeake BayChesapeake Bay
Virginia BeachVirginia Beach
Newtown StrategicNewtown Strategic
Growth AreaGrowth AreaNorfolkNorfolk
Great DismalGreat Dismal
SwampSwamp
ChesapeakeChesapeake
SuffolkSuffolk
Slide Title
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
I-264I-264
Virginia Beach Boulevard
Virginia Beach Boulevard
Princess Anne Road
Princess Anne Road
Kem
psville R
oad
Kem
psville R
oad
VEPCO
Substation
La Quinta Inn
Spring Hill Suites
Arrowhead Shopping
Center
Courtyard by
Marriott
Holiday Inn
ECPI
Mayfair
Apartments
Chartway
Virginia Pilot
Norfolk LRT Station
Sentara Leigh
Hospital
Greenwich RoadGreenwich Road
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Arrowhead Drive
Arrowhead Drive
Busin ess P
ark
Driv
e
Busin ess P
ark
Driv
e
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
New
tow
n R
oad
New
tow
n R
oad
Southern BoulevardSouthern Boulevard
u r b a n d e s i g n a s s o c i a t e s
New
tow
n R
oad
Greenwich Road
Virginia Beach Boulevard
Rail
Cleveland Street
Greenwich Road Flyover to Cleveland Street
2014
I-64/ I-264 RampModification
2014-2020
I-264 Widening
I-64/ I-264 RampModification
2014 – 2020
Closing of Greenwich to Witchduck Road
2014
NorfolkTransit Station
2010
NewtownTransit Station
2020 – 2025
Kem
psville R
oadExtension of Light Rail
Eastward
2020
I-264
Princess Anne Road
Princess Anne Road
Parliament Drive
Parliament Drive
Southern BoulevardSouthern Boulevard
u r b a n d e s i g n a s s o c i a t e s
Public Process
NEW TOWN PUBLIC PROCESS : KEY MILESTONES
1 – 2 October 2009 Initial analysis and focus group meetings
2 October 2009 Kick Off Public Meeting
23 October 2009 Master Plan Workshop in Pittsburgh
15 – 17 December 2009 Design Charrette
17 December 2009 Public presentation of design alternatives
April 2010 Final master plan recommendations to the City
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
Strengths
Central location between Norfolk and the beach at the • intersection of I-264 and I-64
Gateway to Virginia Beach•
Institutions in the area including the hospital, churches, and • a variety of educational facilities
Natural amenities such as water bodies and green spaces•
Long-established and substantially stable neighborhoods•
Future light-rail transit•
The potential for new business growth and new retail • opportunities
Existing office parks, in particular that at Cleveland Street • and Newtown Road
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
Weaknesses
Lack of accessible park spaces•
Poor land utilization•
Lack of good retail and restaurants•
Heavy traffic and congestion•
Existence of crime and prostitution•
Unsafe elements in areas within the neighborhoods•
Lack of pedestrian infrastructure and connectivity•
Above-ground utilities•
Architectural mishmash•
Lack of integrated and mixed-uses•
Norfolk and Virginia Beach split of Newtown Road• complicates street improvements
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
Visions
Newtown needs an identity (most associate “Newtown” • with the intersection of Newtown Road and Virginia Beach Boulevard and Greenwich with the study area)
Maintaining and programming existing open spaces while • providing new and accessible ones
Mixed-use neighborhood-serving center•
New mixture of housing choices•
Efficient network of streets for cars and pedestrians•
Capitalize on light rail should it come•
Relocate current businesses•
Alleviate pressure off Newtown Road through expansion of • street network and improvement of Newtown Road street and intersection design.
u r b a n d e s i g n a s s o c i a t e s
Design Principles
Reinforce the Newtown’s site as the “Gateway” into 1
Virginia Beach.
Create interconnected pedestrian and street frameworks.2
Build parks and open spaces throughout the site.3
Build mixed-use, mixed-income, transit-oriented4
development.
Strengthen education and training institutions in the district.5
Build at a compatible scale next to existing neighborhoods.6
Extend a bicycle and trail system through the site.7
Celebrate light rail as a centerpiece in a gateway8
public space.
u r b a n d e s i g n a s s o c i a t e s
Develop a shared parking strategy.9
Coordinate transportation improvements including10
Light Rail, Newtown Road, the Greenwich/Clevelandflyover, and I-264 access/widening.
Develop architectural design guidelines for the district.11
Design Principles
u r b a n d e s i g n a s s o c i a t e s
I-264I-264
Virginia Beach Boulevard
Virginia Beach Boulevard
Princess Anne Road
Princess Anne Road
Kem
psville R
oad
Kem
psville R
oad
Southern BoulevardSouthern Boulevard
VEPCO
Substation
Spring Hill Suites
ECPIECPI
CampusCampus
Virginia Pilot
Norfolk LRT
Station
Transit StationTransit Station
ChartwayChartway
Sentara Leigh
Hospital
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Business Park D
ri ve
Business Park D
ri ve
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
Greenwich RoadGreenwich Road
New
tow
n R
oad
New
tow
n R
oad
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
Slide Title
u r b a n d e s i g n a s s o c i a t e s
Slide Title
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
I-264I-264
Virginia Beach Boulevard
Virginia Beach Boulevard
Princess Anne Road
Princess Anne Road
Kem
psville R
oad
Kem
psville R
oad
Southern BoulevardSouthern Boulevard
VEPCO
Substation
Spring Hill Suites
ECPIECPI
CampusCampus
Virginia Pilot
Norfolk LRT
Station
Transit StationTransit Station
ChartwayChartway
Sentara Leigh
Hospital
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Business Park D
ri ve
Business Park D
ri ve
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
Greenwich RoadGreenwich Road
New
tow
n R
oad
New
tow
n R
oad
u r b a n d e s i g n a s s o c i a t e s
NEWTOWN ROAD: PROPOSED STREET SECTION
VARIES
Multi-purpose
10' 10'
127'
VARIES5'10'36' 20' 36'
SOUTHERN BOULEVARD: PROPOSED STREET SECTION
9'4' 12'10' 10' 10'
145'
10'4'9'12'15' 25' 15'
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
I-264I-264
Virginia Beach Boulevard
Virginia Beach Boulevard
Princess Anne Road
Princess Anne Road
Kem
psville R
oad
Kem
psville R
oad
Southern BoulevardSouthern Boulevard
VEPCO
Substation
Spring Hill Suites
ECPIECPI
CampusCampus
Virginia Pilot
Norfolk LRT
Station
Transit StationTransit Station
ChartwayChartway
Sentara Leigh
Hospital
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Business Park D
ri ve
Business Park D
ri ve
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
Greenwich RoadGreenwich Road
New
tow
n R
oad
New
tow
n R
oad
Slide Title
u r b a n d e s i g n a s s o c i a t e s
SITE
OPEN SPACE
Kemp's LandingKemp's Landing
TR A ILS
u r b a n d e s i g n a s s o c i a t e s
OFF - S TREE T MULT I - USE PAT H
ON - S TREE T BIK E WAYS ( NO ON - S TREE T PA RK ING )
I-264I-264
Virginia Beach Boulevard
Virginia Beach Boulevard
Princess Anne Road
Princess Anne Road
Kem
psville R
oad
Kem
psville R
oad
Southern BoulevardSouthern Boulevard
Norfolk LRT
Station
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
New
tow
n R
oad
New
tow
n R
oad
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
I-264I-264
Kem
psville R
oad
Kem
psville R
oad
Spring Hill Suites
Virginia Pilot
Norfolk LRT
Station
Sentara Leigh
Hospital
New
tow
n R
oad
New
tow
n R
oad
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
VEPCO
Substation
Greenwich RoadGreenwich Road
Princess Anne Road
Princess Anne Road
66
11
44
55
22
44
33
77
Chartway Redevelopment1.
Eastern Office Developments2.
ECPI Campus3.
Southern Boulevard and 4. Arrowhead Shopping Center Redevelopment
Greenwich Lake Park5.
Light Industrial Park 6. Redevelopment
Future Hotel Redevelopment7.
u r b a n d e s i g n a s s o c i a t e s
CHART WAY REDEVELOPMENT
I-264I-264
Kem
psville R
oad
Kem
psville R
oad
Spring Hill Suites
Virginia Pilot
Norfolk LRT
Station
Sentara Leigh
Hospital
New
tow
n R
oad
New
tow
n R
oad
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
VEPCO
Substation
Greenwich RoadGreenwich Road
Princess Anne Road
Princess Anne Road
u r b a n d e s i g n a s s o c i a t e s
CHART WAY REDEVELOPMENT
PROGR AM
USE L ABEL FLOORPL ATE STORIES TOTAL PARKING
Office
A 20,000 sf 4 80,000 sf 4/1000 sf
B 20,000 sf 4 80,000 sf 4/1000 sf
C 20,000 sf 3 60,000 sf 4/1000 sf
D 20,000 sf 3 60,000 sf 4/1000 sf
G 16,000 sf 1 16,000 sf 4/1000 sf
Total 296,000 sf 1,076 cars
Residential
Multi-Family Residential
G 15 units/floor 2 30 units 1.25/unit
Total 30 units 38 cars
Parking
Garage E 200 cars/floor 5 1,000 cars -
Surface Lots F 100 cars - 115 cars
Total 1,115 cars
AA
BB
CC
DD
EE
GG
FF
u r b a n d e s i g n a s s o c i a t e s
EASTERN OFFICE DEVELOPMENT
I-264I-264K
empsville R
oad
Kem
psville R
oad
Spring Hill Suites
Virginia Pilot
Norfolk LRT
Station
Sentara Leigh
Hospital
New
tow
n R
oad
New
tow
n R
oad
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
VEPCO
Substation
Greenwich RoadGreenwich Road
Princess Anne Road
Princess Anne Road
u r b a n d e s i g n a s s o c i a t e s
EASTERN OFFICE DEVELOPMENT
PROGR AM
USE L ABEL FLOORPL ATE STORIES TOTAL PARKING
Office A 20,000 sf 3 60,000 sf 4/1000 sf
B 20,000 sf 3 60,000 sf 4/1000 sf
Total 120,000 sf 480 cars
Parking C 180 cars - 180 cars
D 175 cars 2 350 cars
Total 530 cars
Office E 30,000 sf 3 90,000 sf 4/1000 sf
F 30,000 sf 3 90,000 sf 4/1000 sf
G 20,000 sf 3 60,000 sf 4/1000 sf
H 20,000 sf 3 60,000 sf 4/1000 sf
Total 300,000 sf 1,200 cars
PROGR AM
USE L ABEL FLOORPL ATE STORIES TOTAL PARKING
Parking I 40 cars - 40 cars
J 200 cars/floor 5 1,000 cars
K 30 cars - 30 cars
Total 1,070 cars
Office L 18,000 sf 1 18,000 sf 4/1000 sf
Flex Industrial M 75,000 sf 1 75,000 sf -
Parking N 50 cars - 50 cars
Office O 30,000 sf 1 30,000 sf 4/1000 sf
Parking P 100 cars 1 100 cars
Civic Building Q 10,000 sf 1 10,000 sf
Parking P 70 cars - 70 cars
Gre
en
wic
h R
oad
Gre
en
wic
h R
oad
I-264I-264
AA BB
CC DD
EE
FF
GG
HHII
JJ
LL
MM
KK
NN OO
PP
RR
u r b a n d e s i g n a s s o c i a t e s
ECPI CAMPUS
I-264I-264
Kem
psville R
oad
Kem
psville R
oad
Spring Hill Suites
Virginia Pilot
Norfolk LRT
Station
Sentara Leigh
Hospital
New
tow
n R
oad
New
tow
n R
oad
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
Princess Anne Road
Princess Anne Road
Greenwich RoadGreenwich Road
VEPCO
Substation
u r b a n d e s i g n a s s o c i a t e s
ECPI CAMPUS
Greenwich
Greenwich RoadRoad
PROGR AM
USE L ABEL FLOORPL ATE STORIES TOTAL PARKING
Institutional
OfficeA 17,000 sf 2 34,000 sf 3.5/1000 sf
B 30,000 sf 3 90,000 sf 3.5/1000 sf
C 11,000 sf 3 33,000 sf 3.5/1000 sf
D 22,000 sf 3 66,000 sf 3.5/1000 sf
E 15,000 sf 3 45,000 sf 3.5/1000 sf
F 12,000 sf 3 36,000 sf 3.5/1000 sf
G 12,000 sf 3 36,000 sf 3.5/1000 sf
H 30,000 sf 3 90,000 sf 3.5/1000 sf
Total 430,000 sf 1,505 cars
Parking I 200 cars - 200 cars
J 180 cars 4 720 cars
K 150 cars 4 600 cars
Total 1,520 cars
AA
CC
BB
DD
EE
FF GG
HH
II
JJKK
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
SOUTHERN BOULEVARD AND ARROWHEAD SHOPPING CENTER
I-264I-264
Kem
psville R
oad
Kem
psville R
oad
Spring Hill Suites
Virginia Pilot
Norfolk LRT
Station
Sentara Leigh
Hospital
New
tow
n R
oad
New
tow
n R
oad
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
VEPCO
Substation
Greenwich RoadGreenwich Road
Princess Anne Road
Princess Anne Road
u r b a n d e s i g n a s s o c i a t e s
SOUTHERN BOULEVARD AND ARROWHEAD SHOPPING CENTER
Princess Anne Road
Princess Anne Road
PROGR AM
USE L ABEL FLOORPL ATE STORIES TOTAL PARKING
Mixed-Use A 48,000 sf 1 48,000 sf 4/1000 sf
B 20,000 sf 1 20,000 sf 4/1000 sf
C 46,000 sf 1 46,000 sf 4/1000 sf
D 14,000 sf 1 14,000 sf 4/1000 sf
E 36,000 sf 1 36,000 sf 4/1000 sf
F 10,000 sf 1 10,000 sf 4/1000 sf
G 30,000 sf 1 30,000 sf 4/1000 sf
H 22,000 sf 1 22,000 sf 4/1000 sf
I 20,000 sf 1 20,000 sf 4/1000 sf
J 30,000 sf 1 30,000 sf 4/1000 sf
K 24,000 sf 1 24,000 sf 4/1000 sf
Total 300,000 sf 1,200 cars
Residential E 28 units/floor 4 112 units 2/unit
G 24 units/floor 4 96 units 2/unit
J 24 units/floor 3 72 units 2/unit
K 18 units/floor 3 54 units 2/unit
L 12 units/floor 4 48 units 2/unit
M 10 units/floor 4 40 units 2/unit
N 6 units/floor 3 18 units 2/unit
Total 440 units 880 cars
Parking O 105 cars 5 525 cars
P 140 cars 5 700 cars
Q 150 cars 5 750 cars
Total 1,975 cars
AA
BB
CC
DD
EE
FF
GG
HH
IIJJ
LL
MM
KK
NN
OO
PP
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
GREENWICH L AKE PARK
I-264I-264
Kem
psville R
oad
Kem
psville R
oad
Spring Hill Suites
Virginia Pilot
Norfolk LRT
Station
Sentara Leigh
Hospital
New
tow
n R
oad
New
tow
n R
oad
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
VEPCO
Substation
Greenwich RoadGreenwich Road
Princess Anne Road
Princess Anne Road
u r b a n d e s i g n a s s o c i a t e s
GREENWICH L AKE PARK
Greenwich Road
Greenwich Road
I-264I-264
AA
NN
BB
CCDD
EE
MM
FF
OO
PP
KK
II
JJ
GG
QQ HH
LL
PROGR AM
USE L ABEL FLOORPL ATE STORIES TOTAL PARKING
Office A 5,000 sf 2 10,000 sf 4/1000 sf
B 12,500 sf 2 25,000 sf 4/1000 sf
C 12,500 sf 2 25,000 sf 4/1000 sf
D 12,500 sf 1 12,500 sf 4/1000 sf
E 20,000 sf 2 40,000 sf 4/1000 sf
F 10,000 sf 2 20,000 sf 4/1000 sf
G 20,000 sf 5 100,000 sf 4/1000 sf
H 20,000 sf 5 100,000 sf 4/1000 sf
I 15,000 sf 3 45,000 sf 4/1000 sf
J 15,000 sf 1 15,000 sf 4/1000 sf
K 10,000 sf 1 10,000 sf 4/1000 sf
L 20,000 sf 5 100,000 sf 4/1000 sf
Total 500,000 sf 2,000 cars
Parking M 250 cars - 250 cars
N 50 cars - 50 cars
O 400 cars - 400 cars
P 240 cars 5 1,200 cars
Q 50 cars - 50 cars
Total 1,950 cars
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
LIGHT INDUSTRIAL PARK REDEVELOPMENT
I-264I-264
Kem
psville R
oad
Kem
psville R
oad
Spring Hill Suites
Virginia Pilot
Norfolk LRT
Station
Sentara Leigh
Hospital
New
tow
n R
oad
New
tow
n R
oad
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
VEPCO
Substation
Greenwich RoadGreenwich Road
Princess Anne Road
Princess Anne Road
u r b a n d e s i g n a s s o c i a t e s
LIGHT INDUSTRIAL PARK REDEVELOPMENT
New
tow
n R
oad
New
tow
n R
oad
Princess Anne Road
Princess Anne Road
PROGR AM
USE L ABEL FLOORPL ATE STORIES TOTAL PARKING
Residential
Single Family - 2 140 units 2 cars/unit
Multi-Family - 3 125 units 2 cars/unit
Total 265 units 230 cars
Retail A, B, C, D 90,000 sf 1 90,000 sf 4/1000 sf
Parking 360 cars - 360 cars
AA
DD
BB
CC
u r b a n d e s i g n a s s o c i a t e s
u r b a n d e s i g n a s s o c i a t e s
FUTURE HOTEL REDEVELOPMENT
I-264I-264
Kem
psville R
oad
Kem
psville R
oad
Spring Hill Suites
Virginia Pilot
Norfolk LRT
Station
Sentara Leigh
Hospital
New
tow
n R
oad
New
tow
n R
oad
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
VEPCO
Substation
Greenwich RoadGreenwich Road
Princess Anne Road
Princess Anne Road
u r b a n d e s i g n a s s o c i a t e s
FUTURE HOTEL REDEVELOPMENT
New
tow
n R
oad
New
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n R
oad
PROGR AM
USE L ABEL FLOORPL ATE STORIES TOTAL PARKING
Hotel - - - 600 rooms 720 cars
Office/Flex -- 25,000 sf - - 100 cars
Parking 875 cars - -
u r b a n d e s i g n a s s o c i a t e s
I-264I-264
Virginia Beach Boulevard
Virginia Beach Boulevard
Princess Anne Road
Princess Anne Road
Kem
psville R
oad
Kem
psville R
oad
Southern BoulevardSouthern Boulevard
VEPCO
Substation
Spring Hill Suites
ECPIECPI
CampusCampus
Virginia Pilot
Norfolk LRT
Station
Transit StationTransit Station
ChartwayChartway
Sentara Leigh
Hospital
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Business Park D
ri ve
Business Park D
ri ve
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
Greenwich RoadGreenwich Road
New
tow
n R
oad
New
tow
n R
oad
u r b a n d e s i g n a s s o c i a t e s
Commercial and Mixed-Use Development Guidelines
u r b a n d e s i g n a s s o c i a t e s
Office and Institutional Campus Development Guidelines
u r b a n d e s i g n a s s o c i a t e s
Multi-Family Residential Development Guidelines
u r b a n d e s i g n a s s o c i a t e s
Single-Family Residential Development Guidelines
u r b a n d e s i g n a s s o c i a t e s
Parking Garages Development Guidelines
u r b a n d e s i g n a s s o c i a t e s
I-264I-264
Virginia Beach Boulevard
Virginia Beach Boulevard
Princess Anne Road
Princess Anne Road
Kem
psville R
oad
Kem
psville R
oad
Southern BoulevardSouthern Boulevard
VEPCO
Substation
Spring Hill Suites
ECPIECPI
CampusCampus
Virginia Pilot
Norfolk LRT
Station
Transit StationTransit Station
ChartwayChartway
Sentara Leigh
Hospital
Parliament Drive
Parliament Drive
Cleveland Street
Cleveland Street
Business Park D
ri ve
Business Park D
ri ve
Lake 2Lake 2
Lake 3Lake 3(Kemp’s Lake)(Kemp’s Lake)
Lake 1Lake 1
Greenwich RoadGreenwich Road
New
tow
n R
oad
New
tow
n R
oad
u r b a n d e s i g n a s s o c i a t e s
Public Initiatives
Adopt the plan•
Revise zoning to • reflect master plan and to regulate prop-er built form
New city streets•
Incentives for• structured parking
City develops park • and community facility at the northern end of Kemps Lake
City investment to • create triangular park at the intersec-tion of Newtown Road and Princess Anne Road
New city streets • create a grid onthe site
City extends the • new connector road south from Parliament to Princess Anne Road
City creates a public • space around the rail right of way as a vil-lage center
City completes the • road network by extending Business Park Drive through to Greenwich
City develops public • park around Lake #2 with trails and public frontage for office buildings
City extends final • segments of pub-lic streets through existing hotel sites
PHASE 2PHASE 1 PHASE 3 PHASE 4
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