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At NewsReach we’ll source and write unique news specifically for you according to an editorial brief you set with us, publishing the news articles automatically onto your website and off your website to news aggregators and directories.
The news will ensure you attract and engage your target audience, while increasing relevant traffic from search engines.
Add this to improved conversion rates; NewsReach will bring more web enquiries and overall revenue.
NewsReach
The Platform
DeliveryImplementation TeamConversionDrive to Action Pages
DistributionOnline Marketing Team“On” & “Off” siteAggregator DistributionNewsletter Functionality
MonitoringOptimisation TeamKeyword TrendsQuarterly Reports
BrandingReal-time, unbranded, industry specific news articles written from your point of view raises profile by being seen as a leading voice within the industry, enhancing credibility and confidence.
White Labelled Relevant Real Time NewsAutomated
Client Comments via the Platform used for PR picked up Social Bookmarking sites , News Aggregators and Directories
Conversion
Specialists in villa holidays across popular holiday destinations
XML CategorisationIntegrated LinksRelated ArticlesRelated LinksCall to Action
ResultsFrom January 2008 to May 2008 sales solely from traffic navigated to the booking page from the news page, was in the region of £86k from 45 sales through the news, a return on investment ratio of 5:1
Online Marketing – On Site
Private online shopping club targeting fashion savvy females aged 25-34yrs old
NewslettersRSS FeedsSocial BookmarkingUser Generated CommentsClient Generated Comments
ResultsIncreased Conversion by 23%Reduced Bounce Rates by 40%1253 Twitter Followers
Online Marketing – Off SiteOnline Marketing Team
Newsletter – Design and Distribution
RSS – Submission to Directories such as Yell, Dmoz and Google Product Search
Social Bookmarking – Set up and run social bookmarking sites using news articles and client quotes to encourage followers
Link Baiting – Distribution to News Aggregators encouraging frequent indexing from Google’s bots.
All track able and simplified from the Platform
Increase Organic Traffic:
Increase the volume of your target audience and other relevant traffic from search and news engines as a direct result of the unique, relevant, keyword-heavy articles being published onto your site on a daily basis.
Search Engine Visibility