New York Society for Gastrointestinal Endoscopy Exhibit and Sponsorship Prospectus 44th Annual New York Course Annual New York GI Fellows Endoscopy Course December 12 & 15, 2020 December 12 & 15, 2020 2020 ENDOSCOPIC VISION: Looking Back, Looking Forward December 16-18, 2020 This activity is jointly provided by the Albert Einstein College of Medicine-Montefiore Medical Center and the New York Society for Gastrointestinal Endoscopy New York Society for Gastrointestinal Endoscopy 44th Annual New York Course This educational activity has been submitted to the Northern California Society of Gastroenterology Nurses and Associates. Northern California SGNA is an approved provider by the California Board of Registered Nursing, Provider Number CEP 6900 (contact hours pending) and by ABCGN for GI-specific contact hours (pending).
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New York Society for Gastrointestinal Endoscopy
Exhibit and Sponsorship Prospectus
44th Annual New York Course
Annual New York GI Fellows Endoscopy CourseDecember 12 & 15, 2020December 12 & 15, 2020
2020 ENDOSCOPIC VISION:Looking Back, Looking Forward
December 16-18, 2020
This activity is jointly provided by the Albert Einstein College of Medicine-Montefiore Medical Center and the New York Society for Gastrointestinal Endoscopy
New York Society for Gastrointestinal Endoscopy
44th Annual New York Course
This educational activity has been submitted to the Northern California Society of Gastroenterology Nurses and Associates. Northern California SGNA is an approved provider by the California Board of Registered Nursing, Provider Number CEP 6900 (contact hours pending) and by ABCGN for GI-specific contact hours (pending).
44th Annual New York Course DirectorsDavid A. Greenwald, MDNikhil A. Kumta, MD, MSRobin B. Mendelsohn, MD
Associate Course DirectorsGregory B. Haber, MD Sammy Ho, MD Live Endoscopy Cases and Procedures
Adam J. Goodman, MD Engagement and Inclusion
Barbara Zuccala, MSN, RN, CGRN Nancy S. Schlossberg, BSN, RN, CGRNNursing Content
Annual New York GI Fellows Endoscopy Course DirectorsChristopher J. DiMaio, MD Julie Yang, MD
• Treatments for Barrett’s Esophagus
• Achalasia• Motility Testing• GI Bleeding• Endoscopy and Anticoagulation
Management• Advanced Imaging• ERCP Reprocessing and
Disposables• Small Bowel Disorders• Treat-to-Target: Mucosal Healing
in IBD• Dysplasia in IBD Surveillance• Checkpoint Inhibitor Colitis• Feeding Tubes• Biologics, Small Molecules &
Biosimilars in IBD• Colorectal Cancer Screening• Colorectal Polyp Management• Young Onset Colorectal
Cancer
• ESD, EMR, POEM, AFTER• Endoscopy Ergonomics• Management of Endoscopic
Complications• Diagnostic and Therapeutic EUS• ERCP for Biliary and Pancreatic
Disease• Strictures, Cysts and Fluid
Drainage• Pancreatitis• Pancreatic Cysts• Pancreatic Cancer• Endoscopic Therapies for Obesity• Non-Alcoholic Liver Disease• Infection Control• Artificial Intelligence in Endoscopy• New Tools and Technologies• Telemedicine• COVID-19
NYSGE is excited to present the 44th Annual New York Course in virtual format this year. Educational programs will be broadcast live and are designed to encourage thought- provoking discussion among the faculty and to actively engage participants in the learning experience.
In addition to themed topic sessions and keynote lectures, there will be four sessions of live endoscopy cases broadcast from NYU Langone Health as well as sponsored
programs offered in the Product Learning Center, a non-CME space. Live programs will be broadcast over a three-day period this year at varying times each day. At any time, attendees may also visit the Virtual Exhibit Hall or Product Learning Center, watch sponsored content, or view On Demand Lectures recorded by our faculty specifically for the 44th Annual New York Course.
We anticipate exceptional attendance from our core audience of gastroenterologists and endoscopists, GI fellows, and GI nurses and associates drawn from the Metropolitan New York area, although the course is also popular with participants throughout the United States and beyond our borders. The 2019 Annual Course drew registrants from 29 states, the District of Columbia, Puerto Rico, and 15 foreign countries. This year’s virtual format is ideally positioned to further expand the reach of the Annual New York Course.
Annual Course Topics
New York Society for Gastrointestinal Endoscopy
44th Annual New York Course
44th Annual New York Course Annual New York GI Fellows Endoscopy Course
Exhibit and Support Opportunities
Welcome to the 44th Annual New York Course and to NYSGE’s first Virtual Exhibit Hall. Within the space of a digital booth, companies can share videos and documents about devices, drugs, products and services; showcase their latest innovations; interact through real-time chat; connect through social media platforms, and offer “show specials” just as in a typical exhibit hall environment.
The Exhibit Hall Virtual Booth is the foundation for all commercial support opportunities at the 44th Annual New York Course. Any commercial interest wishing to participate in or have access to the course attendees and content must purchase a virtual booth.
Our Virtual Exhibit Hall package (Silver Level Supporter) includes a generous number of popular features to help you achieve your marketing goals. A tiered support structure provides add-on opportunities for companies wishing to enhance their level of visibility and engagement.
The Virtual Exhibit Hall will be open both in advance of the official Annual Course dates and afterwards to allow exhibitors and attendees additional time to connect and engage with one another. The Virtual Exhibit Hall will be promoted to registrants through a timely and robust series of NYSGE eblasts.
Exhibit Hall Virtual Booth
An Exhibit Hall Virtual Booth is included in every support level and provides all of the following features.
Prominent Icon Identifier in the Exhibit Hall Directory ✔ Attendees access the Exhibit Hall and are taken directly
to a display of Exhibitor Icons which identify your company by name or logo
✔ Each Exhibitor Icon links to your Virtual Booth Webpage ✔ Companies are grouped and displayed by Sponsorship
Level ✔ A robust search function displays the assets associated
with your booth
Virtual Booth WebpageThis customizable space within our Virtual Exhibit Hall showcases your devices, drugs, products and services, and provides options for engaging with attendees.
✔ Display your Company Logo and Contact Information with links to your Website and Social Media Channels
✔ Post an unlimited number of company assets such as product information, research data, and other resources for download
✔ Show a short video about your company or products and welcome attendees to your booth
✔ Use Group and Individual Chat functions to connect with attendees
✔ For Live Chat, you set the days and times when staff will be available in your booth
✔ Metrics such as booth entries count, content views (unique vs. total views) by content item, click actions and chat reports
How We Will Help Drive Traffic to Your Booth ✔ At least 3 dedicated “Exhibitor Showcase” pre-conference
eblasts to registrants and all NYSGE members ✔ Multiple reminder eblasts to registrants when exhibitor
content is open for pre-course viewing ✔ Postings within the conference platform to “Visit the
Exhibits” during non-program times ✔ Virtual Exhibit Hall icon with direct link to the Exhibit Hall
is displayed on the course Entry Page ✔ During non-program times, viewers will be encouraged
to explore the exhibit booths and sponsored programs
Recognition of Your Support ✔ 2 Complimentary Full-Access Course Registrations
(non-transferable) ✔ Conference website remains live through September 2021 ✔ Supporter recognition on the NYSGE website for one year ✔ Exhibit Hall Directory displaying company names by
Sponsorship Level
New York Society for Gastrointestinal Endoscopy
44th Annual New York Course
44th Annual New York Course Annual New York GI Fellows Endoscopy Course
à la CartePlease contact us to discuss options and pricing for adding features to the Silver, Gold or Platinum Supporter Levels. Sponsored ProgramsSponsored Programs are focused, high-value opportunities to promote products, deliver educational information, or conduct product demonstrations.
Sponsored content resides in the Product Learning Center, which is accessed directly from the Conference Lobby and is separate from both accredited content and the exhibit hall, providing supporters with another channel to reach attendees.
✔ Offered in segments of 15, 30 and 50 minutes ✔ Delivered at specific time(s) during the course ✔ 15 and 30-minute programs may run concurrently
with other sponsored programs; 50-minute programs are exclusive
✔ Accessed through the Product Learning Center ✔ Viewable at any time from the Product Learning
Center if pre-recorded
Conference Platform Advertising Signage
Exhibit Hall Ads $500 Square “Pennant” Sign at Top of Page Displaying Your Booth $650 Rectangular “Pennant” Sign at top of Page Displaying Your Booth $800 Center Rectangular Sign at Top of Page Displaying Your Booth
Main Lobby Ads $1,000 Jumbotron (Cycling) $6,000 Jumbotron (Exclusive)
Navigation Bar Ads$1,500 Large Rectangular Ad on the Navigation Bar (Cycling) Persists through all pages of the conference platform except those with CME content$10,000 Large Rectangular Ad on the Navigation Bar (Exclusive) Persists through all pages of the conference platform except those with CME content
NYSGE Website AdvertisingPricing shown is for 4 consecutive weeks on the Home page or certain Interior pages. Contact us for pricing on timeframes greater than 4 weeks. $500 Side Medium Square Ad $1,500 Footer Leaderboard Ad $3,000 Top Leaderboard Ad
LEVE
LS O
F SU
PPOR
T $3,000 Silver Supporter ✔ Exhibit Hall Virtual Booth
$5,000 Gold Supporter ✔ 3 Complimentary Full-Access Course
Registrations (non-transferable) ✔ Additional Recognition as a Supporter of the Annual
New York GI Fellows Endoscopy Course ✔ Exhibit Hall Virtual Booth
$15,000 Platinum Supporter ✔ One 15-minute Sponsored Program ✔ NYSGE Website Ad (Side Medium Rectangular Ad
on Home or Interior Page, 4 weeks) ✔ 4 Complimentary Full-Access Course Registrations
(non-transferable) ✔ Additional Recognition as a Supporter of the Annual
New York GI Fellows Endoscopy Course ✔ Exhibit Hall Virtual Booth
$25,000 Diamond Supporter ✔ One 30-minute Sponsored Program ✔ Upgrade to Double Booth ✔ NYSGE Website Ad (Footer Leaderboard Ad
on Home or Interior Page, 4 weeks) ✔ 5 Complimentary Full-Access Course
Registrations (non-transferable) ✔ Additional Recognition as a Supporter of the Annual
New York GI Fellows Endoscopy Course ✔ Exhibit Hall Virtual Booth
$30,000+ Diamond Premier Supporter ✔ Custom-tailored to meet your objectives ✔ Upgrade to Double Booth ✔ Upgrade to 50-minute Sponsored Program ✔ Upgrade to Top Leaderboard Ad on NYSGE website
(Home or Interior Page, 4 weeks) ✔ All other features of the Diamond Supporter level ✔ Contact us to explore the possibilities and
define your unique sponsorship
Upgrade to Double Booth ✔ $2,000 ✔ Enlarged Exhibitor Icon for greater visibility ✔ Includes expanded space for posting of company
assets, greater messaging and branding, and more click states for organizing and offering content to attendees
✔ May be added to any Level of Support
AbbVie ImmunologyAbbVie PancreaticAcupath Laboratories, Inc.Advent HealthAmbu IncAmerican Society for
Gastrointestinal EndoscopyApollo Endosurgery, Inc.Boston ScientificBraintree, a part of SebelaCairn DiagnosticsCantelCapsoVisionCare Access Research
CarePlus Anesthesia Management
CDx DiagnosticsCernostics, IncChiRhoClin, Inc.ConMedCook MedicalCRH Medical CorporationCSA MedicalEiger BioPharmaceuticals, IncEndo Therapeutics, Inc. EndoGastric Solutions Erbe USA, Inc EthiconExact Sciences
Ferring Pharmaceuticals Inc.FUJIFILM Medical Systems
U.S.A., Inc.Gastroenterology & Endoscopy
NewsGilead Sciences, Inc.GIQuIC-GI Quality Improvement
Consortium, LtdHealthmark IndustriesInform DiagnosticsInstituto Ecuatoriano de
Enfermedades Digestivas (IECED)
Interpace Diagnostics
Interscope, Inc.Janssen Bio Tech Inc.Lucid DiagnosticsLumendi, LLCMedspira, LLCMedtronic IncMerit Medical EndotekMicro-Tech Endoscopy Motus GINextServicesNYU Langone HealthOlympus America Inc.Ovesco USA PENTAX MedicalPfizer
Piranha MedicalPrometheus Biosciences, Inc.Provation MedicalQOL Medical, LLCRedhill BiopharmaRomarkSalix PharmaceuticalsSMART Medical SystemsSTERIS EndoscopyTaeWoong MedicalTakedaThe Ruhof CorporationThoracent Inc
2019
Exh
ibito
rs
Registrant Mailing List Rental Pricing for One-Time Use $500 Pre-Registration List $750 Pre-Registration List and Post-Course List $500 Post-Course List
Only companies that have reserved and paid for exhibit space at the Annual Course may rent the registration list. The list may be used to send advance marketing messages, booth invitations, post-meeting follow-up announcements, or simply to view the list of course registrants. Rental is for one-time use only and the list may not be promulgated, sold, or used for any other purpose than as described.
Complete the online application form at www.nysge.org to apply. Send a sample of the intended mailing piece to [email protected]. This may be a draft or artist’s proof. NYSGE reserves the right to approve all intended mailings and to deny any request for any reason.
Please visit our website www.nysge.org for detailed information, terms and conditions.
Space Reservations and PaymentSubmit Silver and Gold Level support requests online. Please visit our website www.nysge.org for detailed information and instructions.
For Platinum, Diamond and Diamond Premier Level support requests, please contact Exhibit Manager Robin Weidy [email protected] or Executive Director Karen Cervenka [email protected].
Payment in full is required by November 15, 2020. Requests are not confirmed until payment in full is received. Failure to comply may jeopardize your reservation or result in loss of sponsorship benefits.
Silver and Gold Level Payment MethodsACH Transfer, Checks, and Credit Card Payments
Send Checks to:NYSGEc/o Digestive HealthWorks, LLC3300 Woodcreek DriveDowners Grove, IL 60515
Platinum, Diamond and Diamond Premier Level Payment MethodsACH Transfer and Checks sent to the address shown above
NYSGE Form W-9NYSGE Form W-9 is available from our website www.nysge.org
Invitation to ExhibitIf your company requires a Letter of Invitation to Exhibit, or you need a form completed in order to participate, please send to [email protected] as early as possible.
Contact InformationRobin Weidy, Exhibit Manager
[email protected] • 917-282-75091461 First Avenue, Suite 324 • New York, NY 10075
www.nysge.org • [email protected] • Fax: 866-381-7288
Visit www.nysge.org for Further Information
ACCME Requirements for Independence of Accredited ProgramsThe New York Society for Gastrointestinal Endoscopy and exhibiting companies agree to abide by the Accreditation Council for Continuing Medical Education (ACCME) Standards for Commercial Support, which include but are not limited to:
• Commercial exhibits or advertisements cannot influence planning, interfere with the presentation, or be a condition of the provision of commercial support for CME activities
• Product promotion material or product specific advertisement of any type is prohibited in or during CME activities; promotional activities must be kept separate from CME activities
• The educational program/CME activity is intended for scientific and educational purposes and will not directly or indirectly promote the company’s products
• No honoraria or reimbursements will be paid directly by a commercial interest to a presenter, planning committee member or author
Setting Up Your Virtual BoothEach exhibitor will be contacted by NYSGE staff with detailed instructions for setting up its virtual booth. Basic data such as Company Description and logo are due upon reservation of exhibit space.
Virtual Booth StaffingEach exhibitor may determine the dates and times when their booth space will be staffed for Live Chat. This schedule should be listed in the Company Description area.
Cancellation PolicyCancellation of exhibit space must be made in writing, with refund of 50 percent of cost of contracted space if cancellation request is received in the NYSGE Office by November 15, 2020. Cancellation after this date will result in forfeiture of all fees paid.
Exhibit Space Reservation All exhibit space is assigned at the discretion of the New York Society for Gastrointestinal Endoscopy. Requests for exhibit space are processed in the order received following receipt of payment in full. All applications for exhibit space are subject to acceptance by NYSGE, which reserves the right to determine the eligibility of any exhibit at the Annual Course.
Annual Course Registration by Vendor and Non-Medical PersonnelCorporate VIPs, executives, medical science liaison officers, technical staff, trainees, and other vendor personnel affiliated with exhibiting companies may purchase a full registration to the Annual Course. Full registration provides admittance to accredited sessions for personal educational and training purposes only.
Restrictions on Use of SpaceNo Exhibitor shall, without the written consent of NYSGE, assign, sublet or apportion the exhibit space assigned to it to any other Exhibitor or person.
Acceptability of ExhibitsAll exhibits shall be to serve the interests of the members of NYSGE and shall be operated in a way that will not detract from other exhibits, the exhibition, or the Annual Course as a whole. Acceptability includes persons, things, conduct, dress, printed matter, or anything of a character which NYSGE determines is objectionable to the exhibition. NYSGE reserves the right to require the immediate withdrawal of any exhibit that is believed to be injurious to the purpose of NYSGE. In the event of such restriction or eviction, NYSGE is not liable for any refund of rental fees or any other exhibit related expense.
Governing Law and JurisdictionThe Exhibitor’s contract shall be construed, interpreted, and governed according to the laws of the State of New York and the parties agree that in any action or proceeding arising under or related to this agreement, they shall be subject to the exclusive jurisdiction of the United States District Court for the Southern District of New York.
Contact InformationRobin Weidy, Exhibit Manager
[email protected] • 917-282-7509
1461 First Avenue, Suite 324New York, NY 10075
www.nysge.org • [email protected] • Fax: 866-381-7288
Rules and Regulations for Exhibits and Sponsorship
New York Society for Gastrointestinal Endoscopy
44th Annual New York Course
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