New Tools to Hone Your Writing and Sharpen Your Competitive Edge

Product Overview &

Demonstration

Intelligent Content Conference 2013

Andrew Bredenkamp

PG Bartlett

How You Optimize Your Content Today

SMEwrites

content

How You Optimize Your Content Today

SMEwrites

content

Authorincorporates

and refines it

How You Optimize Your Content Today

SMEwrites

content

Authorincorporates

and refines it

Editorcorrects style,

spelling,

grammar,

terminology &

inaccuracies

How You Optimize Your Content Today

SMEwrites

content

Authorincorporates

and refines it

Editorcorrects style,

spelling,

grammar,

terminology &

inaccuracies

Marketingfixes branding

errors

How You Optimize Your Content Today

SMEwrites

content

Authorincorporates

and refines it

Editorcorrects style,

spelling,

grammar,

terminology &

inaccuracies

Marketingfixes branding

errors

Compliancechecks for

accessibility

How You Optimize Your Content Today

SMEwrites

content

Authorincorporates

and refines it

Editorcorrects style,

spelling,

grammar,

terminology &

inaccuracies

Marketingfixes branding

errors

Compliancechecks for

accessibility

Localizationhandles

translatability

issues

How You Optimize Your Content Today

SMEwrites

content

Authorincorporates

and refines it

Editorcorrects style,

spelling,

grammar,

terminology &

inaccuracies

Marketingfixes branding

errors

Compliancechecks for

accessibility

Localizationhandles

translatability

issues

SEO Firmadds

keywords

How You Optimize Your Content Today

SMEwrites

content

Authorincorporates

and refines it

Editorcorrects style,

spelling,

grammar,

terminology &

inaccuracies

Marketingfixes branding

errors

Compliancechecks for

accessibility

Localizationhandles

translatability

issues

SEO Firmadds

keywords

An Automated Process

SME or Authorcreates content

An Automated Process

SME or Authorcreates content

Editorcorrects

inaccuracies

An Automated Process

SME or Authorcreates content

Editorcorrects

inaccuracies

Marketingfixes branding

errors

Compliancechecks for

accessibility

Localizationfixes translation

issues

SEO Firmadds

keywords

corrects style,

spelling,

grammar,

terminology

An Automated Process

SME or Authorcreates content

Editorcorrects

inaccuracies

Marketingfixes branding

errors

Compliancechecks for

accessibility

Localizationfixes translation

issues

SEO Firmadds

keywords

corrects style,

spelling,

grammar,

terminology

View all of the

style rules

available.

Let’s look at the

Marketing rules

(English).

Here’s a partial

list of the

Marketing rules.

Case Study

Situation

Solution

Results

Open document

in Word.

Note that Word

finds very few

issues.

Press the

Acrolinx

“Check” button.

Acrolinx shows

summary of

results.

Press

“Continue” to

see details.

Indicates future

tense violates

corporate style.

Identifies invalid

sequence of

words (“if is”).

Marks term that

is not allowed.

Suggests valid

replacement

term.

Indicates

spelling error.

An Automated Process

SME or Authorcreates content

Editorcorrects

inaccuracies

Marketingfixes branding

errors

Compliancechecks for

accessibility

Localizationfixes translation

issues

SEO Firmadds

keywords

corrects style,

spelling,

grammar,

terminology

Case Study

Situation

Solution

Results

Errors

Web-based

access to

terminology

management.

Search for term.

View term

details.

Enter new term

in search box,

select “create

new term.”

Fill in a few

details and click

“Create…”

An Automated Process

SME or Authorcreates content

Editorcorrects

inaccuracies

Marketingfixes branding

errors

Compliancechecks for

accessibility

Localizationfixes translation

issues

SEO Firmadds

keywords

corrects style,

spelling,

grammar,

terminology

Case Study

Situation

Solution

Results

Rewrites

Shows

preferred term.

Marks

prohibited term.

Click on

prohibited term

to learn more.

Web-based

view of term

details.

Users can

easily add a

comment.

Web-based

entry of

comments.

An Automated Process

SME or Authorcreates content

Editorcorrects

inaccuracies

Marketingfixes branding

errors

Compliancechecks for

accessibility

Localizationfixes translation

issues

SEO Firmadds

keywords

corrects style,

spelling,

grammar,

terminology

Case Study

Situation

Solution

Results

Separating

parts of verbs

complicates

translation.

“This” without a

following noun

complicates

translation.

Long sentences

complicate

translation.

Wordy phrases

increase

translation cost.

An Automated Process

SME or Authorcreates content

Editorcorrects

inaccuracies

Marketingfixes branding

errors

Compliancechecks for

accessibility

Localizationfixes translation

issues

SEO Firmadds

keywords

corrects style,

spelling,

grammar,

terminology

Case Study

Situation

Solution

Results

Shows report on

each keyword

assigned to

document.

Click to learn

how to improve

results.

Shows

recommendations

for improvement.

Shows SEO

issues for entire

document.

Some Acrolinx Customers

MedicalSoftware Aerospace

Industrial & Engineering

High Tech

Thank You!

[email protected]

[email protected]