Social Media Social Media What is it and how does IFMA use it today? Laurie Steiner Senior Associate Editor, FMJ
New social media may 2010
Nov 13, 2014
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Social MediaSocial MediaWhat is it and how does IFMA use it today?
Laurie SteinerSenior Associate Editor, FMJ
Wikipedia:
Social media is media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media uses Internet and Web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). It supports the democratization of knowledge and information, transforming people from content consumers into content producers.
What is social media?
What’s out there?
Share
Create
Podcasts
Photos
Discuss
Videos
Games
Publish
Livestream
Connect
Virtual
Communicate
International
Real-time
Personal
Professional
Creative
Interactive
Links
What sites does IFMA use?
Facebook – social networking
Twitter – microblogging, social networking
LinkedIn – professional social networking
Flickr – photo sharing
YouTube – video sharing
SlideShare – presentation hosting
General statistics:• Facebook has more than 350
million active users.• The average user spends
more than 55 minutes per day on Facebook.
• About 70 percent of Facebook users are outside the United States.
IFMA: May 2010• Group members: 1,400• Links: 124• Photos and videos: 177
IFMA: January 2009• Group members: 527• Discussions: 25• Posted items: 26
IFMA: May 2010• Followers: 1,723• Following: 1,418• Listed on: 77
IFMA: January 2009• Followers: 35• Following: 35
IFMA: May 2010• Group members: 6,943• Discussions: 500• Subgroups: 6
IFMA: January 2009• Group members: 1,416• Discussions: 118
IFMA: May 2010• Photos: 2,211• Total view counts: 65,726
IFMA: January 2009• Total view counts: 31,649
IFMA: May 2010• Videos uploaded: 101• Upload views: 27,954 • Channel views: 9,672
IFMA: January 2009• Videos uploaded: 25• Upload views: 2,964• Channel views: 1,106
IFMA: May 2010• Presentations: 13• Followers: 4
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