New McNamara Terminal Food & Beverage Concessions · PDF fileNew McNamara Terminal Food & Beverage Concessions March 20, 2014 . 2 . ... Package 5– HBF APU JV, LLC Space...

Wayne County Airport Authority

New McNamara Terminal Food & Beverage Concessions

March 20, 2014

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Package 1– MCE-DTW, LLC

Space Core 1: Additional Gate Hold Experience DTW Gate Hold Dining Experience Near Gate A7

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Package 1– MCE-DTW, LLC

Space Core 1: Eastern Market DTW Gate Hold Dining Experience Near Gate A7

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Package 1– MCE-DTW, LLC

Space Core 1: Crave DTW Gate Hold Dining Experience Near Gate A7

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Package 1– MCE-DTW, LLC

Space Core 1: Corridor Kitchen/ Grobbel’s Deli DTW Gate Hold Dining Experience Near Gate A7

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Package 1– MCE-DTW, LLC

Space Core 1: Palazzolo’s DTW Gate Hold Dining Experience Near Gate A7

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Package 1– MCE-DTW, LLC

Space Core 1: Coffee Beanery DTW Gate Hold Dining Experience Near Gate A7

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Package 1– MCE-DTW, LLC

Space 4-1A: Andiamos Themed or Nationally Branded, Casual Sit-Down Dining Restaurant w/Bar-

Italian Cuisine Near Gate A30

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Package 2- HBF APU JV, LLC

Space L-1B: Espressamente illy/ Fountain Bar Nationally/Internationally, Coffee & Contemporary Bar/Lounge Near Gate A40

Package 3- HBF APU JV, LLC

Space L-3C: P.F. Chang’s Nationally Branded Casual Sit-Down Restaurant w/Bar Near Gate A36

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Package 3 – HBF APU JV, LLC

Space 9-1: Longhorn Steakhouse Branded, Casual Sit-Down Restaurant w/Bar Near Gate A66

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Package 3 – HBF APU JV, LLC

Space W-6: Potbelly Branded Deli and/or Fresh European Deli/Bistro w/Service to

Lower Level C Seating Area Near Gate A55 - 603 sf

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Package 4 – McDonald’s USA, LLC

Space L-2/L-3A: McDonald’s Internationally/Nationally Branded, Fast Food Hamburger Near Gate A36

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Package 5– HBF APU JV, LLC

Space Core 10: Additional Gate Hold Experience

DTW Gate Hold Dining Experience Near Gate A71

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Package 5– HBF APU JV, LLC

Space Core 10: Gate Hold Experience

DTW Gate Hold Dining Experience Near Gate A71

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Package 5– HBF APU JV, LLC

Space Core 10: Chick-Fil-A DTW Gate Hold Dining Experience Near Gate A71

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Package 5– HBF APU JV, LLC

Space Core 10: Bruegger’s Bagels DTW Gate Hold Dining Experience Near Gate A71

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Package 5– HBF APU JV, LLC

Space Core 10: Gordon Biersch DTW Gate Hold Dining Experience

Near Gate A71

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Package 5– HBF APU JV, LLC

Space Core 10: Pinkberry DTW Gate Hold Dining Experience

Near Gate A71

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Package 5– HBF APU JV, LLC

Space Core L-7A: Bigalora Branded, Fast Casual Sit-Down Dining Restaurant w/Bar

Center Link

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Package 5– HBF APU JV, LLC

Space (5-1): Plum Market w/Zingerman’s European Bistro/Gourmet Deli, Gourmet Market & Bar Near Gate A36

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Package 6– Areas McNamara JV, LLC

Space 7-1: Mezza Mediterranean Grill Themed or Locally or Regionally Branded , Casual Sit-Down Dining

Restaurant w/Bar- Mediterranean Cuisine Near Gate A54

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Package 7 – MCE-DTW, LLC

Space 5-2C: Sora Themed Casual Sit-Down Dining- Authentic Asian Cuisine and Fresh Sushi

Bar- with expanded Gate Hold Service Opportunity For Gate Hold Area Near Gate A35

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Package 8 – MCE-DTW, LLC

Space 2-1: Max & Erma’s Branded, Casual Sit-Down Dining Restaurant w/Bar Near Gate A18

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Package 8 – MCE-DTW, LLC

Space W-5: Chili’s/ Papa Joe’s Nationally Branded, Casual Sit-Down Dining Restaurant w/Bar- American

Cuisine and Separate Gourmet Market Near Gate B1

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Package 8 – MCE-DTW, LLC

Space W-12: Additional Gate Hold Experience DTW Gate Hold Dining Experience Near Gate B20

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Package 8 – MCE-DTW, LLC

Space W-12: Papa Joe’s & Ember’s Lounge DTW Gate Hold Dining Experience Near Gate B20

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McNamara Terminal Food & Beverage Program

Solicitation Process…

• Beginning in December of 2012, Concession & Quality Assurance (CQA) Department began developing the

scope for the next chapter of DTW’s McNamara Terminal Food & Beverage Program.

• In January of 2013, the Airport Authority solicited for a Concessions Consultant to assist in evaluating market

place trends in order to position DTW for the future.

• In July and August of 2013, community outreach and business opportunity forums were conducted to obtain

feedback from industry experts as well as local, regional, and international businesses.

• The outreach and business opportunity forums led to a pool of more than 900 concession industry points of

contact that received and/or were notified of DTW’s McNamara Terminal Multi-Food & Beverage Concession

Opportunity RFP, which was issued on September 5, 2013.

• The RFP included: 15 Food & Beverage locations offered within 8 separate packages to provide 22-26 concepts.

• 45 proposals from 19 different companies encompassing over 108 concepts were received in December of 2013.

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McNamara Terminal Food & Beverage Program

• Recommended proposals include a diverse mix of national and local concepts. Emphasis on fresh, chef-driven

menus and variety.

• Outstanding designs that will compliment both the new retail concession program as well as the overall

ambiance of the McNamara Terminal.

• Industry-leading customer service and cutting-edge technology.

• Very favorable sales and revenue opportunities.

• Exceeded ACDBE Participation of goal of 21% (4 packages have 100% ACDBE participation and the other 4

packages exceed the goal).

• New program will protect the Airport’s concession employee base and provide new opportunities for job growth

moving forward.

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Food & Beverage Program Recommendations …

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DTW Gate Hold Dining Experience…

• Available in select areas of the terminal, the DTW Gate Hold Dining Experience is focused on delivering the best

possible enhancements to passengers’ Airport experience.

• Provides the ability to cater to our customers’ comfort through convenient, comfortable seating; efficient table

ordering and delivery; and interactive technologies for information and entertainment.

• Provides food & beverage service far beyond traditional concessions confines by bringing services into the gate

hold areas.

• Service to be available in both the north and south food courts on Concourse A and the gate hold areas serving

gates B-18 through B-21 at the south end of Concourse B.

McNamara Terminal Food & Beverage Program

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The New McNamara Terminal Food & Beverage Program…

• 2013 sales of $42.7 million are projected to increase to $63.0 million for the first full year of the program.

(increase of $20.3 million or 47.5% increase over the current program.)

• 2013 revenues to WCAA of $6.5 million are projected to increase to $10.2 million in the first full year of the

program. (increase of $3.7 million or 57.3% over the current program.)

• Nearly $31.6 million in new capital investment for the McNamara Terminal Food & Beverage Program… an

average Capital Expenditure of approximately $614/ square foot.

• Capital Investment represents a conservative estimate of 750-775 jobs, based on direct, indirect and induced

economic impacts in the region.

• Concessions and Quality Assurance Department will coordinate with successful proposers a staggered, phased-in

construction period that will begin this summer and will minimize the impact of construction and maintain

adequate levels of service to the public.

McNamara Terminal Food & Beverage Program

Cutting Edge Technology

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Innovative Communications

& Paging System

• iPad & Tablet Stations

• i Mobile Ordering

• Self Order Kiosks

• Virtual Concierge

• Social Networking

• Advanced Virtual Assistant

A New World-Class F&B Program…

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