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www.ElzingaGreenhouses. com Designed to increase Meijer sales and profitability
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Page 1: New 2006 Presentation Elzinga.Website

www.ElzingaGreenhouses.com

Designed to increase Meijer sales and profitability

Page 2: New 2006 Presentation Elzinga.Website
Page 3: New 2006 Presentation Elzinga.Website

Key Components

• Complete Plant Library

• Gardeners’ Resources

• Signup for Fresh Deliveries

• Merchandiser Login

Page 4: New 2006 Presentation Elzinga.Website

Plant Library

Page 5: New 2006 Presentation Elzinga.Website

Plant Details

Page 6: New 2006 Presentation Elzinga.Website

Gardener’s Resources

• Frequently Asked Questions

• Gardener’s Information Exchange(message board)

• Website Links

• Tips & Hints

• Additional Resources

Page 7: New 2006 Presentation Elzinga.Website

Frequently Asked Questions

• Additional questions and categories will be added to continue to supply valuable information via the website.

Page 8: New 2006 Presentation Elzinga.Website

Gardener’s Information Exchange

• Elzinga staff will monitor the bulletin board and make contributions as necessary

Page 9: New 2006 Presentation Elzinga.Website

Gardening Tips

• New tips will be regularly added to keep the site fresh and visitors coming back

Page 10: New 2006 Presentation Elzinga.Website

Website Links

Page 11: New 2006 Presentation Elzinga.Website

Merchandiser’s Login

• Frequently Asked Questions

• Resources– Planograms– Additional Information

• Forms and Documents

• Shipping Schedules

• What’s New

Com

ing

Soo

n

Page 12: New 2006 Presentation Elzinga.Website

Fresh Deliveries

• Shoppers can sign-up to be notified when fresh deliveries are scheduled for their “favorite” Meijer store– Create account

• Basic contact information including e-mail address

– Select their favorite store

• When plants are scheduled for delivery to their store, they will be notified by e-mail

• Customer can change favorite store, their contact info or quit the notification program

Com

ing

Soo

n

Page 13: New 2006 Presentation Elzinga.Website

www.ElzingaGreenhouses.com

Website will now give access to

•Store Personnel

•Meijer Merchandisers

•Meijer Customers

Page 14: New 2006 Presentation Elzinga.Website

www.ElzingaGreenhouses.com

Topics the Website will Help you Locate

1.Continual Updated Store Delivery Information

2.Plantagram Information and Diagrams

3.General Plant Information

4.General Growing Information

5.Often Asked Questions by Customers and Merchandisers

Page 15: New 2006 Presentation Elzinga.Website

www.ElzingaGreenhouses.com

Future Uses for the Website1. Additional Helpful Links for even more

Information and Support.

2. Interactive ability for even quicker responses to questions and information.

3. Direct Access to Other Companies Directories such as MasterTag and The Scott’s Co.

4. Direct Access for Gardening Resources and Articles.

5. Complete Listing of Product Availability.

Page 16: New 2006 Presentation Elzinga.Website

www.ElzingaGreenhouses.com

The GOAL of Our Website

AN ALL INCLUSIVE WEBSITE FOR CUSTOMERS,

MERCHANDISERS AND MEIJER STORE PERSONNEL FOR

ACCESSING THEIR PLANT AND GROWING NEEDS.

Page 17: New 2006 Presentation Elzinga.Website

Spring 2006

Page 18: New 2006 Presentation Elzinga.Website

RECAP OF 2005 FLAT PROGRAMS

• Regular Black Annual and Vegetable Flats

• Early Spring Pansy White Flats

• Perfect Accents Blue Flats

• Tropical Flavors Blue Flats

• Half Flats in White

• Fresh Flavor Vegetables and Herbs in distinct Yellow and Red Flats

Page 19: New 2006 Presentation Elzinga.Website

WHAT’S NEW IN THE 2006 FLAT PROGRAM?

This year in the Perfect Accents Look for

• Red Spikes (Dracaena)

• Live Wire (Isolepis)

Page 20: New 2006 Presentation Elzinga.Website

WHAT’S NEW IN THE 2006 FLAT PROGRAM?

This year in the 306 Tropical Flavor Flats Look for

• Passion Fruit Mix, Guava, & Sea Spray Angelonia

• Sunrise Helenium

• Surf, Aloha, & Luau Nemesia

Page 21: New 2006 Presentation Elzinga.Website

WHAT’S NEW IN THE 2006 FLAT PROGRAM?

This year in the 306 Tropical Flavor Flats Look for

• Passion Fruit Mix, Guava, & Sea Spray Angelonia

• Sunrise Helenium

• Surf, Aloha, & Luau Nemesia

• Fruit Cocktail Zinnia

• Hula Hoop Marigolds

• New & Exciting Antigua Impatiens and Tahitian Petunia Mixes

Page 22: New 2006 Presentation Elzinga.Website

RECAP OF 2005 POTTED PROGRAMS

• 10” & 12” Deluxe & Premium Baskets

• 5” Cool Collections Pots

• 12” Cool Collections Color Bowls

• 16” Cool Collections Ovals

• 8” Cool Collections Pansy and Viola Pots (Formerly Easter Egg Pansies and Jelly Bean Violas)

• 10” Memorial Day Promo Baskets

Page 23: New 2006 Presentation Elzinga.Website

BRAND NEW PROGRAMS FOR

2006

5” Heirloom Vegetable Pots

Page 24: New 2006 Presentation Elzinga.Website

BRAND NEW PROGRAMS FOR 2006

• 8” Garden Essentials Pots

Page 25: New 2006 Presentation Elzinga.Website

BRAND NEW PROGRAMS FOR 2006

• 8” Mixed Herb Pots

Page 26: New 2006 Presentation Elzinga.Website

BRAND NEW PROGRAMS FOR 2006

• 8” Mixed Herb Pots

Page 27: New 2006 Presentation Elzinga.Website

BRAND NEW PROGRAMS FOR 2006

• 8” Memorial Day Pot

Page 28: New 2006 Presentation Elzinga.Website

Spring 2006