NetIQ Event in a Box - a quick glance at collateral for marketing

Data Center ManagementNetIQ data center management products allow you to manage services and workloads across their full lifecycle, unlocking performance, availability and consistency across physical, virtual and cloud environments.

Including:• “getting started” questionnaire

• solution / product groupings

• event messaging with corporate and solution-level messaging

• suggested booth / pullup designs

• suggested advertising

• event invitation / monitor toppers

• splash screens

• suggested collateral

Global Marketing Resources • [email protected] • July, 2013 • Event in a Box, DCM

Global Marketing Resources • [email protected] • July, 2013 • Event in a Box, DCM page 2

You have an event scheduled. You need a design for a booth! What do you do?NetIQ Global Marketing Resources is your source for graphics. We have ready-to-go solutions for the booths, popups and collateral you will need for your event. We can also customize our designs to fit your needs. (As new imagery is incorporated, this booklet will be updated. Look for latest version.)

Just contact us at [email protected]

But first in order to better serve you, please answer these questions:

The facts:Name of campaign/project: ___________________________________________________________________________

Prepared for [vendor/agency/partner] : _______________ Program/project owner: ____________________________

Brand/Solution/Product: _______________________________ Event Date ____________________________________

Plan, plan, plan:For planning/strategy assistance - review the NetIQ Marketing Enablement Guide.

What is the business issue? ___________________________________________________________________________

What is the specific topic area? ________________________________________________________________________

Audience, Who is the target audience and what additional information can be provided?_________________________

__________________________________________________________________________________________________

What is the most important thing to say to our audience? __________________________________________________

What are we doing? What is included in the project?_______________________________________________________

What are the specific deliverables needed? ______________________________________________________________

What are the specific due dates or milestones? ___________________________________________________________

Production/technical information: Please include any specific information that needs to be considered: _________________________________________

Will you need a booth/pop-up? _______________________________________________________________________

If so, what are the dimensions? ________________________________________________________________________

What date does the art need to be delivered? ____________________________________________________________

In what format will you need the art? ___________________________________________________________________

Will hi-rez files need to be delivered? ___________________________________________________________________

When and where is the show? ________________________________________________________________________

Event in a BoxData Center Management

GETTING STARTED



NetIQ solutions are grouped under 3 core competencies: IAM, Identity & Access Management; DCM, Data Center Management; SECURITY, Security Management. Products are grouped according to those competencies with a specific icon that Marketing has created for identification purposes. These are shown below. Check off each of the products you are promoting for this trade show in order to narrow down the focus of your booth.

Identity and Access Governance

____ NetIQ® Identity Manager____ NetIQ® Identity Tracking for Identity Manager™____ NetIQ® Access Governance Suite____ NetIQ® Directory and Resource Administrator™____ NetIQ® eDirectory™____ NetIQ® Exchange Administrator™____ NetIQ® Exchange Migrator____ NetIQ® Group Policy Administrator™____ NetIQ Domain Migration Administrator____ NetIQ® Secure Password Administrator____ NetIQ® LDAP Proxy ____ NetIQ® Self Service Password Reset ____ NetIQ® Validator for Identity Manager

Access Management

____ NetIQ® Access Manager™ ____ NetIQ® CloudAccess ____ NetIQ® Social Access ____ NetIQ® Privileged User Manager ____ NetIQ® SecureLogin ____ NetIQ® Cloud Security Services

Security Management____ NetIQ® Change Guardian™____ NetIQ® Secure Configuration Manager™____ NetIQ® Security Solutions for iSeries____ NetIQ® Sentinel™ ____ NetIQ® Sentinel™ Log Manager

Service Management

____ NetIQ® Aegis® ____ NetIQ® Operations Center

System and Application Management

____ NetIQ® AppManager® Suite NetIQ AppManager for VMware

____ NetIQ® AppManager® Suite

____ NetIQ UC and VolP Management NetIQ AppManager for Avaya NetIQ AppManager for Cisco NetIQ AppManager for Microsoft Lync NetIQ® Vivinet® Assessor NetIQ® Vivinet® Diagnostics

____ NetIQ® AppManager® Operations Portal

Disaster Recovery

____ NetIQ® Cloud Manager____ PlateSpin Forge®____ PlateSpin® Migrate____ PlateSpin® Protect____ PlateSpin® Recon

IAM: Identity & Access Management DCM: Data Center Management

Security Management



MESSAGING

This packet addresses Data Center Management solutions. We’ve developed specific messaging for each of our go-to-market solutions. The purpose of the messaging is to make sure that anyone and everyone who hears the NetIQ story hears the same thing. The positioning and messaging is used with unwavering consistency, anytime and anywhere we can. Only by doing so will it become our message, and one that no one else can claim.

Key Messaging Alternative messaging

Implement outcome-focused management

• Understand IT issues in terms of business impact • A complete, unified picture of your IT infrastructure • Control the complexity of physical and virtual sprawl • Get rid of the guesswork • Stop reacting to the latest crisis • Improve the performance of all of your infrastructure • Manage to your SLAs • Secure, manage and measure the delivery of IT services, anywhere

Manage your environment holistically-across environments and platforms

• Improve service consistency • Provide predictable outcomes • Address a range of enterprise needs • Automate processes for more consistency and less risk • Migrate and protect critical workloads • Reduce the risks that can come with IT change • Get broader and deeper technology support

Protect your current investment while preparing for the future

• Respond to business needs quickly • Respond to changing requirements • Build on the infrastructure you have today • Don’t get locked in to their stack • Protect your current investments • Be responsive to the business • Low TCO • Secure B2B interactions through standards • Personalize B2C/G2C through standards


PICK YOUR BANNER, POPUP &/OR BOOTH SIZEThe vendor you use for Trade Show booth equipment will be able to give you specifics for the size of artwork. Below are some standard display sizes for trades how presentations. There are many sizes and shapes available for trade show booths, so if you find yourself needing an alternate size, we will be happy to help you.

Pull-ups, Banners and Popup displays:

33.375 in wide x 87.625 in high850 mm wide x 2150 mm high850 mm wide x 2000 mm high965 mm wide x 1390 mm high965 mm wide x 2360 mm high599.44 mm wide x 1999.99 mm high____x________ Other

Facia Board: 2980 mm wide x 320 mm high____x________ Other

Logo panels: 965 mm wide x 630 mm high____x________ Other

Booths, rounded, squared :

2264 mm wide x 954 mm high3250 mm wide x 2280 mm high6345 mm wide x 2267 mm high117.5 in wide x 89.25 in high____x________ Other




BOOTHS AND PULL-UPSSamples of options for Data Center Management booths and pull-up banners: these can be modified utilizing the variations of messaging solutions found on page 4. Table signs and monitor toppers are also available with this imagery.



BOOTHS AND PULL-UPSSamples of options for Data Center Management booths and pull-up banners: these can be modified utilizing the variations of messaging solutions found on page 4. Table signs and monitor toppers are also available with this imagery.



BOOTHS AND PULL-UPSAlternate imagery available for booths/pull-ups. Samples of options for Data Center Management booths and pull-up banners: these can be modified utilizing the variations of messaging solutions found on page 4. Table signs and monitor toppers are also available with this imagery.



ADVERTISINGSamples of options for Data Center Management ads to be used in event guides or other event promotional materials.

At NetIQ, we make your challenge our mission.Today’s business is driven by customer demand, and simple web-or cloud-based

solutions that can be turned on without IT involvement are popping up all the time.

Unless you’re proactively figuring on incorporating these solutions into your IT service

model, business users may take it upon themselves to do so—which can leave you

playing integration catch-up with a software or service that might not be your first

choice. At NetIQ, we work to understand your unique needs and help you secure,

manage and monitor the services your business is using or would like to use. The

result? Intelligent access that delivers value at the speed your business demands.

Learn how to turn challenge into opportunity.

www.netiq.com

© 2013 NetIQ Corporation and its affiliates. All Rights Reserved. NetIQ and the NetIQ logo are registered trademarks of NetIQ Corporation in the USA. All other company and product names may be trademarks of their respective companies.

At NetIQ, we make your challenge our mission.In today’s be-productive, be-competitive business world, your business

users need to access mission-critical data and services any time business

demands—and from anywhere. But if your access capabilities aren’t identity-

aware—based on who is trying to access what, where are they located and

what devices are they using—you’re increasing risk to your environment.

At NetIQ, we work to understand your unique needs and help you secure,

manage and monitor the services your business is using—including who is

trying to use them, when, how often and from where. The result? Intelligent

access that delivers value at the speed your business demands.

Learn how to turn challenge into opportunity.

www.netiq.com

© 2013 NetIQ Corporation and its affiliates. All Rights Reserved. NetIQ and the NetIQ logo are registered trademarks of NetIQ Corporation in the USA. All other company and product names may be trademarks of their respective companies.



EVENT INVITATIONSSamples of options for Data Center Management event invitations.

Join NetIQ for dinner at McCormick & Schmick’s Harborside!Take a break and be our guest for culinary excellence at its best!

WHEN:Wednesday, June 12

WHERE:McCormick & Schmick’s145 National PlazaOxon Hill, MD 20745

TIME:6:30 p.m. - 9:30 p.m.

ROOM:Harbor Room

Join NetIQ for dinner at McCormick & Schmick’s Harborside!Take a break and be our guest for culinary excellence at its best!

WHEN:Wednesday, June 12

WHERE:McCormick & Schmick’s145 National PlazaOxon Hill, MD 20745

TIME:6:30 p.m. - 9:30 p.m.

ROOM:Harbor Room



Laptop splash screen: 1680x900

1280

1024

1920

1080

SPLASH SCREENSSamples of sizes and options for Data Center Management splash screens. These can be customized utilizing imagery on page 8 or page 10.



OPTIONAL COLLATERALSamples of collateral for Data Center Management.

Customer Success Stories

Product Briefs

White Papers

Technical Brief

Solution Brief

NetIQ Event in a Box - a quick glance at collateral for marketing

Technology

netiq validator

netiq uc

netiq directory

netiq cloudaccess

netiq edirectory

netiq aegis

netiq securelogin

netiq access manager