NCET Biz Cafe | Amber Barnes / Lindsay Bradley, Business with a Soul | Nov 2017

Business with a Soul: A

New Approach to

Capitalism

Join the Conversation

@ConsciousCapNNV

@NCET

Introductions

We Believe…

• Business is good because it creates value;

• It’s ethical because it is based on voluntary

exchange;

• It’s noble because it can elevate our existence;

• And it’s heroic because it lifts people out of poverty and creates prosperity.

Conscious Capitalism, Inc.

Conscious Capitalism

CC Northern Nevada

Purpose: Advance the understanding and practice of

Conscious Capitalism in Northern Nevada.

How: Outreach, support, storytelling, and advocacy

Northern Nevada Chapter

TODAY

1984

2005

2007

2010

2012

2016

FoE companies listed in

the book outperformed

the S&P 500 by 14

times and Good to

Great Companies by 6

times over a 15 year

period.

*Firms of Endearment

How?

“People will work for a

paycheck, but they

will commit to a

cause.

Higher Purpose Is…

H Heroic

E Evolving

A Aligning

L Loving

I Inspiring

N Natural

G Galvanizing

Case Study: Waste Management

• Old: “Helping the world dissolve of it’s

problems.”

• New: “Looking for innovative ways to extract

value (in the form of energy and materials)

from the waste stream.”

Stakeholder Model

S Society

P Partners

I Investors

C Customers

E Employees

E Environment

Purpose and

core values

Team

member

happiness

Partnerships

with vendors

& suppliers

Satisfied &

delighted

customers

Community &

environmental

responsiveness

Motivated

investors

Motivated

team members

Innovation

and service

Quality

products

Good

value

Sales

growth

Profits and

growth

Corporate

citizenship

Giving

back

Congruent

values

Increased job

satisfaction

“The most power

leadership tool you

have is your own

personal example.

Qualities of Conscious Leaders

S Selfless

E Enthusiasm

L Long-term orientation

F Flexible

L Loving and caring

E Emotional Intelligence

S Systems Intelligence

S Spiritual Intelligence

“Your personal core values

define who you are, and a

company’s core values

ultimately define the company’s

character and brand. For

individuals, character is destiny.

For organizations, culture is

destiny.

Cultures of Conscious Businesses

T Trust

A Authenticity

C Caring

T Transparency

I Integrity

L Learning

E Empowerment

Strategy

Culture

Join the Movement

Events

• Conscious Coffee Chats

o First Fridays, 7:30am-9:00am, Riverside Hub

o Upcoming Chat: December 1st

• Conscious Business & Leadership Workshop

o Q1, 2018 (stay tuned for dates!)

• Ambassador Training Workshop

• Q1, 2018 (stay tuned for dates!)

Other Ways

• Become a Member

• Serve as an Ambassador

• Join the Board

Q&A

Connect with #CCNNV

ConsciousCapitalismNNV.org

[email protected]