NANO PPT

Presentation on

Tata Nano

Presented by Mallareddy Bhanuprakash

Ratan Tata Nano - The dream of the world’s cheapest car

"Nano" means "small" in "Nano" means "small" in Gujarati..

This derives from the This derives from the Greek root root nano’s, meaning dwarf. nano’s, meaning dwarf.

The The Tata NanoTata Nano is a is a rear- engined, four-passenger , four-passenger city car built by built by Tata Motors. It was first . It was first presented at the 9th annual presented at the 9th annual Auto Expo on 10 January 2008, at on 10 January 2008, at Pragati Maidan in in New Delhi..

Tata Motors commercially launched Tata Motors commercially launched Nano on March 23, 2009, with Nano on March 23, 2009, with bookings from April 9 to April 25.The bookings from April 9 to April 25.The sales of the car will begin in July sales of the car will begin in July 2009,with a starting price of Rs 2009,with a starting price of Rs 1,15,000 Rupees, cheaper than the 1,15,000 Rupees, cheaper than the Maruti 800..

TATA NANO

Manufacturer Manufacturer Tata MotorsTata Motors Parent company Parent company Tata SonsTata SonsAlso called Also called The People's CarThe People's CarProduction Production 2008 - Onwards2008 - OnwardsAssembly Assembly Charodi, GujaratCharodi, GujaratClassClass City carCity car

Body style(s) Body style(s) 4-door hatchback sedan4-door hatchback sedanLayout Layout RR layoutRR layoutEngine(s) Engine(s) 2 cylinder SOHC 2 cylinder SOHC

multi-point fuel injection multi-point fuel injection 623 cc623 ccWheelbase Wheelbase 2,230 mm (87.8 in)2,230 mm (87.8 in)Length Length 3100 mm (122 in)3100 mm (122 in)Width Width 1500 mm (59.1 in)1500 mm (59.1 in)Height Height 1600 mm (63 in)1600 mm (63 in)

Kerb weight Kerb weight 580 kg (1,300 lb)- 580 kg (1,300 lb)- 600 kg (1,300 lb) 600 kg (1,300 lb) Fuel capacity Fuel capacity 15 L (4 US gal; 3 imp gal)15 L (4 US gal; 3 imp gal)

Designers Designers Girish Wagh, Justin Girish Wagh, Justin

Cost Cutting featuresCost Cutting features It has no power steering. It has no power steering. Its door opening lever was simplified.Its door opening lever was simplified. It has 3 nuts on the wheels instead of It has 3 nuts on the wheels instead of

the statutory 4 nuts. the statutory 4 nuts. It only has 1 side view mirrorIt only has 1 side view mirror

Model versions Model versions : : Three modelsThree models

NANO NANO (Standard) –(Standard) –The basic Tata Nano The basic Tata Nano priced at 1,23,000 Rupees has no extras.priced at 1,23,000 Rupees has no extras.

NANO CX –NANO CX – The deluxe Tata Nano CX The deluxe Tata Nano CX at 1,35,000 Rupees has air conditioning, at 1,35,000 Rupees has air conditioning, Yellow Colour Taxi Version.Yellow Colour Taxi Version.

NANO LX NANO LX ––

The luxury Tata Nano LX at The luxury Tata Nano LX at 1,72,000 Rupees has air 1,72,000 Rupees has air conditioning, power windows and conditioning, power windows and central locking available in central locking available in premium colors. (lunar silver, premium colors. (lunar silver, sunshine yellow, champagne gold)sunshine yellow, champagne gold)

Standard Model

Nano CX

Effect on Indian Economy Effect on Indian Economy Economic Times definesEconomic Times defines     Tata Nano’s launch could expand the Tata Nano’s launch could expand the

Indian car market by 65%. Indian car market by 65%. The increase in the market is expected to The increase in the market is expected to

push up car sales by 20% over the previous push up car sales by 20% over the previous year. year.

Rival car makers including Bajaj,Fiat, General Motors, Ford Motor,Hyundai and Toyota Motor have all expressed interest in building a small car that is affordable to more middle-class consumers.

BOOKING OPTIONS Booking of Tata Nano will start from April 9th to 25th.

There are limited number of cars rolled out initially 100,000 units in the first phase of delivery through lucky draw system which will be announced after 2 months of bookings and the delivery will begin in July.

Some other colour & Inner partsSome other colour & Inner parts

Thanks Thanks one and one and allall

Any Queries Any Queries …………..…………..