nanobrandin g Can YOUR brand handle it?
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nanobranding
Can YOUR brand handle it?
OLD MEDIA goes PERSONAL
Make betterCreative!
uTube?uTube?uTube?uTube?
Digital Check
Facebook, MyspaceLinkedInYouTube
BlogRSS Reader
Personal page (cafe, squidoo, plaxo, myspace)
Googled myself (in the last 30 days)
Where r u?
What’s “new marketing?”
Old schoolstyle brandmarketingtarget
audience
Old schoolways
Print/TV ads
Telemarketing
Tradeshows
Seminars
Direct mail
customerssalesProspects
1950
1960
1970
1980
1990
2000
2010
Today, It’s just me and us
no one’s in charge!
blablabla
no one’s in charge!
bla! bla bla!
BLOGS
SOCIAL
REACT!
New brand image!
New marketing!
BLOGS
SOCIAL
REACT!
2Listening
3REWARD
1Truth!
.1New rules (4 and their old)
INTEGRITY
Be There = Leader
“SEO-machine”
True Links!
Blogging = Humanizing your brand
Fresh content!
Are you telling the TRUTH?
Some, just don’t get it!
Listening
New ways to be there
1,600,000 Readers1,600,000 Readers
500,000 Readers500,000 Readers
800,000 Readers800,000 Readers
1,200,000 Readers1,200,000 Readers
RELEVANCY
Relevancy“What’s in it for me?”
Are you
selling the drill bits?Or help mehanging the family photo
Engagement
Real-timenanoBranding
Jerusalem-bankdoes it right!
Widgets
Come in!
CRM meets Social Media
Launch viral campaign
Launch Viral Agents
Invite potential friends
Create Leads
conversion
Email marketing
Counting leads
Registration forms
The news
Energizing your (digital) brand
distribute
listen synergize
optimize
Engage
present
COMMITMENT
Buildingrelationship with your client
Dawn French in “Love And Other Disasters” (2007)See the clip on YouTubeSee the clip on YouTube
MYALTER-EGO BRANDEXPERIMENT
=
My Brand
ThankYou
Hanoch Rabinovitz
Web www.nobi2.com
Blog www.nobi2.wordpress.com
Skype hanrabinovitz
Twitter www.twitter.com/thehan
Café nobi.cafe.themarker.com
Facebook www.facebook.com/profile.php?id=754515829
YouTube youtube.com/profile?user=hanobi2008
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