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The Kingdom of THAILAND Nakarin Promtan PESTAL Analysis Global Environment of Management Spring 2016
14

Nakarin Promtan PESTAL Analysis of Thailand

Jan 15, 2017

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Page 1: Nakarin Promtan PESTAL Analysis of Thailand

The Kingdom of

THAILANDNakarin PromtanPESTAL Analysis

Global Environment of ManagementSpring 2016

Page 2: Nakarin Promtan PESTAL Analysis of Thailand

Politics Head of State: The King of Thailand,

King Bhumibol Adulyadej

Form of Government: Constitutional Monarchy

(Suspended by May 2014 Military Coup)

Major Political Parties: Puea Thai Party & The Democrat Party

Military Alignments: USA & ASEAN Associations of Southeast Asian Nations

Page 3: Nakarin Promtan PESTAL Analysis of Thailand

Demographics Population : 67.73 million (2014)

Source: World Bank

Page 4: Nakarin Promtan PESTAL Analysis of Thailand

Demographics Major Language: ThaiMajor Religion: BuddhismEthnic Groups: 90% The Thai, Thai Chinese,Khmer, and the MalaysIncome level: Upper Middle Income*Gender: 0.966 (966 males per 1000 females)* Median age: 38.5 years old*Education: 98% Literacy, 80% Secondary &48% Higher Education School Enrollment*

*World Bank Ethnolinguistic map of Thailand 1974.jpg: U.S. Central Intelligence Agency

Page 5: Nakarin Promtan PESTAL Analysis of Thailand

Geography Region of the world: Southeast Asia Capital City: Bangkok Five Largest Cities by Population: Bangkok 5,104,476 Samutprakan 388,920 Nonthaburi 291,555 UdonThani 247,231 Chonburi 219,164 Border Countries: Myanmar, Lao, Cambodia, and Malaysia Oceans: Gulf of Thailand and Andaman Sea

Bangkok

UdonThani

NonthaburiSamutprakanChonburi

Page 6: Nakarin Promtan PESTAL Analysis of Thailand

Geography

Source: TourismThailand

Page 7: Nakarin Promtan PESTAL Analysis of Thailand

Economics

2015 Exchange Rate: $1USD = 32THB to 36THB

Currency: Baht (THB) =

Page 8: Nakarin Promtan PESTAL Analysis of Thailand

Economics: ASEAN Trading Block:

Associations of Southeast Asian Nations

Image: International Bar Association

Page 9: Nakarin Promtan PESTAL Analysis of Thailand

Economics: AEC

Image: The onlinecitizen

Page 10: Nakarin Promtan PESTAL Analysis of Thailand

Economics: RCEP

Image: www.mfat.govt

Trading Block: Regional Comprehensive Economic Partnership

Source: CNBC, 2015

10 members ASEAN+ 6 Partners3.4 Billion of People30% of World Trade$10.6 Billion Trade Volume

Page 11: Nakarin Promtan PESTAL Analysis of Thailand

Economics: APEC Trading Blog: Asia - Pacific Economics Cooperation

Image: Thejakartpost * APEC

21 Members*

3 Billion of People*47% of World

Trade*60% of World GDP Growth*

Page 12: Nakarin Promtan PESTAL Analysis of Thailand

Economics: TPPProposed Trading Bloc: Trans-Pacific Partnership

12 Members800 Million People40% of Global Economy

Page 13: Nakarin Promtan PESTAL Analysis of Thailand

Sources for PESTAL Analysis:

1. Stability/TerrorismKNOEMA Worldwide Governance Indicators, 2015

2. Rule of LawWORLD BANK Worldwide Governance Indicators Data Access

5. Religious HostilitiesPEW CENTER FOR RESEARCH. The Social Hostilities Index (SHI)

Political Indicators

3. CorruptionTRANSPARENCY INTERNATIONAL The global coalition against corruption

4. Human RightsUNITED NATIONS High Commissioner for Human Rights

Page 14: Nakarin Promtan PESTAL Analysis of Thailand

THANKS!

Any questions?You can find me at [email protected]