myAT&T redesign Feature brief 100% AT&T 1'20 PM View billing Manage Slow Mode Get more data for the month NEXT BILL DUE NOVEMBER 5TH $105 Account Devices Data Billing Home 0 13 GB 0 GB GB used 60% days left in billing cycle 9 You have plenty of data left in your billing cycle. You have 5 GB of data to use for the next 9 days of your billing cycle. Sally Hall 1
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myAT&T redesignFeature brief
100%AT&T 1'20 PM
View billing
Manage Slow Mode
Get more data for the month
NEXT BILL DUE NOVEMBER 5TH $105
AccountDevicesDataBilling Home
0
13 GB0 GB
GB used60%
days left in billing cycle
9
You have plenty of data left in your billing cycle.
You have 5 GB of data to use for the next 9 days of your billing cycle.
Sally Hall
1
myAT&T Redesign
Table of Contents
myAT&T Overview
Insights on Mobile Management
Value Promise
Design Pillars
Capabilities
Product Roadmap
3
4-6
7
8-10
11-30
31
myAT&T is an app that allows AT&T customers to manage their mobile account.
Key capabilities of the app are to:
1. Make a bill payment 2. Set up autopayment 3. Manage data usage 4. Change plan 5. Upgrade phone 6. Edit Account Settings
myAT&T Overview
3
InsightPeople have an emotional attachment to their phones, acting as an access point to their social networks.
Our product should make customers feel secure that they will always have access to their phones and their usage will never be threatened.
1
4
Customers’ usage varies throughout the billing cycle, leaving them wondering if they will exceed their limit.
Our product should give customers autonomy over their data usage, and protect them from overage fees.
Insight2
5
Insight
AT&T offers an overwhelming amount of features and add-ons, distracting the customer from their primary needs.
Our product should prioritize what customers want to see, and progressively reveal more advanced features as the customer indicates interest.
Insight3
6
Insight
Our promise is to give customers complete control and clarity around their mobile phone usage.
Value Promise
7
Our product should make customers feel secure that they will always have access to their phones and their usage will never be threatened.
1 Design Pillar
8
Our product should give customers autonomy over their data usage, and protect them from overage fees.
Design Pillar2
9
Our product should prioritize what customers want to see, and progressively reveal more advanced features as the customer indicates interest.
Design Pillar3
10
LoginLogin allows the user to access the system, using an email address and password.
Login provides security, ensuring that no one can access the customer’s information without the correct credentials.
1.1
11
Login
The Login screen will allow the user to: 1) Enter username (e-mail address) 2) Enter Password 3) Reset password 4) Log in
1.2
Key Features
12
Home ScreenThe home screen presents the most important information to the user: data usage and billing information.
AT&T prioritizes the customer’s wallet and peace of mind. By providing easy access to billing and data information, AT&T helps the customer stay on top of her payments and data usage.
If the customer finds herself at risk for going over her data limit, the system provides immediate options for correcting the issue.
2.1100%AT&T 1'20 PM
View billing
Manage Slow Mode
Get more data for the month
NEXT BILL DUE NOVEMBER 5TH $105
AccountDevicesDataBilling Home
You are at risk for going over your data limit.
You only have 2 GB of data to use for the next 9 days of your billing cycle.
0
10 GB1 GB
GB used80%
days left in billing cycle
9
13
Home Screen
The home screen will allow the user to: 1) View data usage 2) Be only one tap away from
managing data 3) View bill due date 4) View bill amount
2.2
Key Features
100%AT&T 1'20 PM
View billing
Manage Slow Mode
Get more data for the month
NEXT BILL DUE NOVEMBER 5TH $105
AccountDevicesDataBilling Home
You are at risk for going over your data limit.
You only have 2 GB of data to use for the next 9 days of your billing cycle.
0
10 GB1 GB
GB used80%
days left in billing cycle
9
14
Make a PaymentMake a Payment includes all the user’s information on their bill and payment methods, helping her understand her bill and make her payment on time.
AT&T prominently displays the bill total and how long the customer has until her next bill is due.
The system tells the customer if autopay is on, providing peace of mind that she will not miss a payment.
3.1100%AT&T 1'20 PM
Billing
AccountDevicesData HomeBilling
PAYMENT DUE NOVEMBER 5TH $105
Payment method
Previous bills
Autopay
days until bill due
9
Monthly bill breakdown
Autopay is on.
Home
Make advanced payment
15
Make a Payment
Make a Payment will allow the user to: 1) Make a payment 2) View upcoming bill total 3) View how many days until next bill is
due 4) View monthly bill breakdown 5) Turn on/off autopay 6) Edit payment methods (credit card,
checking, PayPal, and Apple Pay) 7) View previous bills
3.2
Key Features
100%AT&T 1'20 PM
Billing
AccountDevicesData HomeBilling
PAYMENT DUE NOVEMBER 5TH $105
Payment method
Previous bills
Autopay
days until bill due
9
Monthly bill breakdown
Autopay is on.
Home
Make advanced payment
16
Set up AutopaySet up Autopay gives the user the capability to set up recurring bill payments, so she’ll never miss a payment.
This capability helps the user feel secure in that the system essentially takes care of the payment for her.
4.1
17
Set up Autopay will allow the user to: 1) Choose a payment method 2) Add a payment method 3) Choose a recurring payment date 4) Turn on Autopay
4.2
Key Features
Set up Autopay
18
Suspend DeviceSuspend device allows the user to deactivate her phone. Once deactivated, AT&T will no longer charge the full bill.
5.1
19
Suspend device will allow the user to: 1) Understand what deactivating her
device means 2) View her new monthly bill 3) Suspend her device
5.2
Key Features
Suspend Device
20
Slow ModeSlow Mode will slow down the user’s data, once she has reached her data limit, allowing the user to avoid overage fees.
AT&T provides access to Slow Mode from either the Home Screen or the Data tab.
6.1
21
Slow Mode will allow the user to: 1) Understand what Slow Mode means 2) Activate Slow Mode
6.2
Key Features
Slow Mode
22
Top off dataIf at risk for exceeding their data limit, Top off Data allows the user to get more data for the month.
7.1100%AT&T 1'20 PM
Top off data
AccountDevicesHomeBilling Data
Purchase more data for the month.
$15 for 1 GB of data.
$30 for 2 GB of data.
$45 for 3 GB of data.
Purchase
Payment Method
Add Payment Method
XXXX-XXXX-XXXX-0987
XXXX-XXXX-XXXX-5325
Get more data for the month
23
Top off Data will allow the user to: 1) Choose how much data she would
like to purchase 2) View how much extra data will cost 3) Choose a payment method 4) Add a payment method 5) Purchase more data
7.2
Key Features
Top off data100%AT&T 1'20 PM
Top off data
AccountDevicesHomeBilling Data
Purchase more data for the month.
$15 for 1 GB of data.
$30 for 2 GB of data.
$45 for 3 GB of data.
Purchase
Payment Method
Add Payment Method
XXXX-XXXX-XXXX-0987
XXXX-XXXX-XXXX-5325
Get more data for the month
24
Account SettingsAccount Settings allows the user to see and edit all her account information in one place.
AT&T displays a high-level overview of all pertinent account information, and easy edit access, should the customer wish to update or change any information.
8.1100%AT&T 1'20 PM
Suzette s̓ Account
Suzette Didion36 Nottaway Dr.Cary, NC 24748
Shipping Address
Payment Method
Autopay ON
Plan
Password
Suzette DidionName
Home
Visa XXXX-XXXX-XXXX-3432
Mobile Share Advantage10GB of data/$105 per month
DevicesUsageBilling Home Account
Edit
Edit
Edit
Edit
Edit
Edit
25
Account Settings will allow the user to: 1) View and edit her account name 2) View and edit her username and
password 3) View and edit her shipping address 4) View and edit her payment method 5) Activate autopay 6) View her plan
8.2
Key Features
Account Settings100%AT&T 1'20 PM
Suzette s̓ Account
Suzette Didion36 Nottaway Dr.Cary, NC 24748
Shipping Address
Payment Method
Autopay ON
Plan
Password
Suzette DidionName
Home
Visa XXXX-XXXX-XXXX-3432
Mobile Share Advantage10GB of data/$105 per month
DevicesUsageBilling Home Account
Edit
Edit
Edit
Edit
Edit
Edit
26
Change PlanChange Plan allows the user to change her plan, managing text, talk and data per month.
AT&T provides a “recommended plan” based off the customer’s average usage, while still allowing her complete control over her ultimate plan choice.
9.1
27
Change Plan will allow the user to: 1) View her current plan 2) View AT&T’s recommended plan,
based off her usage 3) View other plan options 4) Change her plan
9.2
Key Features
Change Plan
28
Upgrade PhoneUpgrade allows the user to shop for a new phone, after she’s paid off her current phone.
10.1
29
Upgrade Phone will allow the user to: 1) View new phone options 2) Sort by brand and price 3) Choose to pay for the device in full,
or in monthly increments 4) Select a payment method 5) Select the amount of data for the new
device 6) Select the shipping address
10.2
Key Features
Upgrade Phone
30
Product Roadmap
31
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