Multichannel Selling: Why Retailers Win WooConference - April 7, 2016 Jake Gasaway: @jakegasaway Co-founder: @Stitchlabs 1 of 9
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Multichannel Selling: Why Retailers Win WooConference - April 7, 2016
Jake Gasaway: @jakegasaway
Co-founder: @Stitchlabs
1 of 9
AGENDA
• Why should I consider multichannel selling?
• What should I watch out for?
• Where should I start?
2 of 9
WHY MULTICHANNEL?
The world is changing. 3 of 9
The world is changing.
WHY MULTICHANNEL?
0%!
25%!
50%!
75%!
100%!
Offline! Online!
Offline vs. Online Sales!
Online: +15%
5 of 9
More channels, more money!
WHY MULTICHANNEL?
6 of 9
Understand your situation.
WHAT TO WATCH FOR
7 of 9
Get started and iterate.
WHERE SHOULD I START?
Strategy
Services
Test Strategy
Services
Test
OR
8 of 9
SUMMARY
• The world is changing.
• More channels, more money!
• Understand your situation.
• Get started and iterate.
9 of 9
Related Documents
