Muhammad ibrahim yahya(subliminal logos)

Subliminal messages in logos

Management Communication

Muhammad Ibrahim yahya 19-10842

Inst:- Zeeshan bhuta

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Subliminal messageA subliminal message is a signal or message designed to pass below the normal limits of perception.

For example: It can be not understandable to the mind or might be an image transmitted briefly and unperceived consciously and yet perceived unconsciously.

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As well as providing their customers with the variety of animals to find San Diego Zoo Has also Given a hidden message in their logo.

Look at the word Zoo clearly in the logo above it is shaped using an animal paw.

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Subliminal Logos

Fast food chain Jack in Box’s brand logo joined ‘O’ with ‘X’ to form an ichthyic.

This fish sign shows what the company offer.

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Cisco was founded in San Francisco ,which is represented in their logo.

The series of blue lines represent an electromagnet and also symbolize San Francisco’s iconic golden gate bridge.

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The TOBLERONE brand comes from Bern in Switzerland. Which is also known as ‘The city of the bears'.

There is a bear hide in mountain above in logo.

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Tyre manufacturers Continental’s logo looks nothing so important at first look but look closely at the ‘Ç’ and the ‘O’ you will notice the white space between the tyre.

It means the company offers tyre.Management communication 8

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Cologne Zoo does not only display a rhino and giraffe in the elephant’s negative space but also two spires of Cologne Cathedral.

Which is the landmark of city. This help make the logo specific to the city.

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The script typeface gives GALERIES Lafayette a cool, French look, it also pays tribute to the French foundation.

The Eiffel Tower has been shaped using the two ‘T’s in ‘Lafayette’.

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Shelter is a British charity that campaigns to end homelessness and to put shelter over the people’s head.

Look at ‘H’, it looks like a house.

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Roxy is a Quicksilver's female clothing line.

the logo reaches out to this market by using a heart.

The logo is also creatively formed by rotating two Quicksilver logos.Management communication 12

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The logo of Pittsburg Zoo display the a gorilla and a lion staring at each other.

It also display the fish at the bottom.Management communication 13

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The bizarre looking typeface used for the ‘E’ of the logo of eagle Consumerables.

It makes a lot of sense when you notice its similarity to the profile of an eagle

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The logo looks like a smiley face but this face is actually a larger version of ‘G’ from the ‘Goodwill’ text below it

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Subliminal Logos

The heart shape is clearly in logo of British heart foundation.

But the lines continue to form a promisingly positive and health electrocardiogram reading.

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Milwaukee Brewers is the Base ball team.

The glove holding a baseball is made up of the initials ‘M’ and ‘b’.

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Hershey’s kisses chocolates are very popular in America and this unique shape has actually incorporated into the product logo.

Look between the ‘K’ and the ‘í’ you will see a Hershey’s kiss chocolate in the blank space.

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VIA Rail Canada is the Canadian airline company.

The logo display parallel lines that resembles train. Tracks by using the white space either side of the ‘Í’.

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The logo for British Blind Sport uses the colors of the union jack to promote its union foundation.

At the background there is a shape of rugby ball.An eye to represent sport and sight.

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Sun Microsystems’ logo, representing a computer company.

The logo is made up of ‘U’s and ‘N’s that also make ‘S’.

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This logo is used to promote Washington Capitals.

The blank space under its leaving behind the silhouette of Washington’s iconic Capital building.

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THE GUILD OF FOOD WRITERS writes about food.

The logo smartly includes a spoon to create the image of an ink pen nib.

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