MEDIA KIT 2014
Mar 15, 2016
e are excited to announce that 2014 marks the 20th anniversary of Mountain Living magazine. To celebrate, we’ve planned a year of exciting special editions, editorial coverage, high-profile events and exclusive online content.
Over the past two decades, ML has become known nationwide for showcasing the best home design resources, products and professionals in the Rocky Mountain West. And just like your business, the ML brand continues to innovate and grow with the changing times. As always, our dedication and investment is in you, our advertising partners.
We take great pride in our role as your marketing consultant. We listen to your needs, educate you about the evolving media and marketing space, help you define your message to capture potential clients, and collaborate with you to customize a program that helps you reach your goals. our team is committed to you.
For 2014, we’ve created even more unique and integrated programs to put you in front of your next customers.
We are your long-term partners with one goal in mind: your success . So sit back, relax and know that your investment in ML is the perfect choice for your business.
We look forward to working with you.
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from the ML team
Cyndi HochbergDirector of Sales & Marketing
Holly ScottPublisher
2 M O u n TA i n L i v i n g
AN AFFLUENT, ENGAGED AND GROWING AUDIENCE
LONGEVITY AND BRAND LOYALTY: 20 YEARs IN ThE mARkETpLACE
sUpERIOR EDITORIAL CONTENT pRODUCED BY WORLD-CLAss phOTOGRAphERs AND WRITERs
LOCAL NETWORkING OppORTUNITIEs IN EVERY mAjOR mOUNTAIN mARkET
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what we domountain Living features the most
inspiring homes in the American West
and captures the spirit and style of the
people who inhabit them. Through our
multimedia channels, we deliver an
audience of affluent consumers who
are actively searching for home design
products and services, and connect
them with our advertisers—some of
the most respected businesses in the
luxury mountain marketplace.
the leader in mountain home design coverage
M O u n TA i n L i v i n g . C O M 3
SOURCES:* print audience includes pass-along. Readership of 3.5 per printed copy. 2012 Ad-Q harvey Research studies.** Google Analytics 2013. mL sends nine e-newsletters per month to a database of 7,915 recipients.*** mL makes a minimum of one social media impression per fan per day.
mL reaches a design-driven audience through a variety of media channels with
customized content to maximize engagement. Our print, digital and social
media channels reach more than 558,000 affluent consumers each month.
subscribersnewsstand
/iSSue
*print audience
6,88710,76622,347140,000targeted distribution
(events, trade, luxury hotels)
e-newsletteraudience
website traffic/month
/MOnTH
**digital audienceIncludes digital edition readers
7,91526,42997,664
/MOnTH
***social mediaaudience
320,970
558,634 total audience
/MOnTH
Twitter followers
5,058Facebook
fans
4,564Facebook “f ” Logo CMYK / .eps Facebook “f ” Logo CMYK / .eps
Pinterest fans
1,077
your potential buyersOur readers, visitors, fans and followers are
total brand reach
4 M O u n TA i n L i v i n g
distribution
40,000
56%
27%
17%
total distribution per issue
paid subscribers(13% are trade professionals)
newsstandBarnes & noble, City Market, Clark’s, King Soopers, Rite Aid, Safeway, Tattered Cover, Whole Foods, Target, Walgreen’s, Denver international Airport and more.
targeted distributionHigh-profile events, country clubs, automotive dealerships, hotels, retailers, showrooms, spas, medical offices and more.
ML’s distribution is precisely targeted to reach every major mountain market and key feeder markets where ML readers have primary homes. This distribution strategy provides our advertisers with an audience of affluent readers who desire a mountain home or want to improve their own mountain residence.
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M O u n TA i n L i v i n g . C O M 5
colorado· Aspen/Basalt/Carbondale
· Vail/Beaver Creek/Avon/Edwards
· summit County/Breckenridge
· Copper/Frisco/keystone
· Telluride/mountain Village
· steamboat springs
· Winter park/Granby
· Crested Butte
wyoming· jackson/Teton Village
utah· park City/Deer Valley
montana· Big sky/Bozeman
· kalispell/Whitefish
· missoula
nevada/california· Tahoe/Incline Village/Truckee
idaho· sun Valley/hailey/ketchum
· mcCall/Boise
new meXico· santa Fe/Taos
canada· Whistler, B.C.
· Vancouver, B.C.
mL’s content & distribution focuses on these key mountain markets:
Leading distribution locations:united states· Colorado
· California
· Texas
· Florida
· Illinois
· montana
· Utah
· Washington
· Oregon
· Arizona
canada
· Calgary
· Edmonton
· Toronto
· Vancouver
most frequent online visitors by geography:Colorado, California, Texas, New York, Florida, Illinois, Georgia, Washington and Ohio
source: Google Analytics, 2013
geographic profile
nationwide reachmL magazine subscriber & newsstand reach
mL key mountain markets
6 M O u n TA i n L i v i n g
32%
OF ML ReADeRS PLAn TO Buy OR BuiLD A HOMe in THe MOunTAinS
in THe nexT 12-24 months.
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58%OF ML ReADeRS PLAn TO remodel THeiR HOMeS
in THe nexT 12-24 MOnTHS.
AveRAge Age 52FeMALe 65%MALe 35%MARRieD 84%COLLege gRADuATe 92%
income/net worthAveRAge HOuSeHOLD inCOMe $353,500AveRAge neT WORTH $2,019,094
professional statusOWneR/PARTneR in BuSineSS 52%MeMBeR OF BOARD OF DiReCTORS/TRuSTeeS 30%
reader engagement91% took action as a result of seeing advertisements and editorial content79% visited a website for more information14% visited advertisers’ social media sites for more information66% saved an advertisement or article for future referenceReaders typically keep each issue an average of 14 months
source: Ad-Q harvey Research study, 2012
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ML has been attracting mountain enthusiasts and prospective home-buyers for 20 years, making us the most established, well-respected mountain home design brand in the West.
reader profile
M O u n TA i n L i v i n g . C O M 7
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home featuresLook inside some of the most stunning homes in the high country,
created by the West’s top talent and showcasing design styles ranging from mountain-modern to rustic to traditional.
onlineA preview of exclusive content at mountainliving.com.
shopping What’s new in shops, showrooms and online, from
furnishings and fabrics to lighting and accessories that reflect the latest trends in home design and fashion. Plus new
high-country boutiques and galleries.
matchmakersML editors pick a hot new furnishing, and
designers tell you what to pair with it.
peopleThe West’s top tastemakers share their design advice and
ideas with readers, plus their favorite home design products.
travelA travel guide for the design enthusiast. Where to stay, eat,
shop and play in the high country’s dreamiest locations.
instant upgradeProducts and design solutions for stylish home improvement.
get the lookProducts inspired by the furnishings
featured in each issue’s homes.
galleryunique works of art for mountain homes, all
on display at the West’s top galleries.
Editorial content is subject to change
editorial
departments & features
have a great story idea you want to share?
send your great ideas here:
We’re always on the lookout for stunning homes to feature, from luxurious mountain retreats to smart small spaces, with
styles that range from traditional to contemporary.
mail Project Submissions
Mountain Living1780 S. Bellaire Street, Suite 505
Denver, CO 80222
email [email protected]
8 M O u n TA i n L i v i n g
january/february special 20th anniversary edition Ad materials due: November 14, 2013on neWsstands: deCember 31, 2013
march/april living large in small spacesAd materials due: january 9, 2014 on neWsstands: february 25, 2014
may/june mountain homes on the waterAd materials due: march 13, 2014 on neWsstands: aPriL 29, 2014
july summer livingAd materials due: may 8, 2014 on neWsstands: june 24, 2014
august art & antiquesINsIDE: Jackson Hole Fall Arts Festival ProgramAd materials due: june 12, 2014on neWsstands: juLy 29, 2014
september/october the rustic issuethe list: top mountain architects & interior designersINsIDE: Summit County Parade of Homes ProgramAd materials due: july 17, 2014 on neWsstands: sePtember 2, 2014
november/december dream homescontest: home of the year winner revealed!Ad materials due: september 11, 2014 on neWsstands: oCtober 28, 2014
Editorial calendar subject to change
editorial calendar
Bringing the spirit of the high country home
at Mountain Living, we believe:· Every home should have a sense of place· One style—or size—never fits all· A small home can be a luxury home· Good design is sensitive design· Innovation and tradition can happily coexist· A home should capture the spirit of the people who live there
M O u n TA i n L i v i n g . C O M 9
expert Q&A
A MOUNtAIN LIVING SpeCIAL SeCtION
Cathers home Paul Cathers, OwNer
Your stYle Is InfluenCed BY... Fashion, travel and nature. From the
beauty of Aspen to the sophistication of a New York City loft warehouse, bringing old together with new and incorporating
nature and finds from afar.
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ClIents Come to You for… A professional and friendly team to help with all their interior needs. with thousands of sources to choose from, we have what you need, at every price point. the unique Cathers Home showroom with paul’s designs, along with finds from all over the world keep our clients coming back again and again.
Your desIgn PhIlosPhY Is... A less is more approach. In this age of constant communications and busyness in our lives we are over stimulated every day. Your dwelling should be a place of comfort and calm where your senses can unwind, with clean lines, warm inviting tones, organic touches, and timeless quality. I love bringing Old world organic looks together with furniture, accessories, architectural pieces and rugs for a clean, sophisticated modern look. It’s about creating contrast with old, new and nature in a simplistic rich setting. while always being mindful of the products we use, to be able to reclaim and reuse when possible.
the most InsPIrIng thIng You’ve seen latelY... Spring in the Colorado mountains, the transformation from winter to spring. Also, the New York City contemporary furniture show; new designs using different reclaimed materials. Metal, wood and glass married together in a subtle contemporary look.
everY home must have... An espresso machine.
share WIth us one of Your go-to desIgn resourCes.Hickory Chair Furniture Co., hickorychair.com
make a deCoratIng PredICtIon.Sustainable design and settings will continue to grow in importance in our society.
Retail ShowRoom530 Basalat ave., Basalt, Co 81621 P: 970-927-9393
inteRioR DeSign StuDio/Rug galleRy160 southsIde drIve, Basalt, Co 81621 P: 970-927-6556
luxury Products and services for your home
design finds
A MOUnTAin LiVing sPeCiAL seCTiOn
Stone Wood and Steel Pictured: “Manfred the Moose” from the Big 5 Trophy Head series by YahmisMild steel on walnut21” x 19” x 23”Hand-forged in the foothills of the Canadian Rockiesstonewoodandsteel.ca
d’amore interiorSWork from home? Your office could be a source of inspiration—and reflect your individuality—if you approached it like the other spaces in your home. At d’Amore interiors, we design around your personal
needs to make your home a reflection of your lifestyle. damoreinteriors.com
inSpired ironOffering hand-forged iron lighting and landscape elements since 2000, inspired iron is now offering a variety of other products, including the Yukon Outdoor Heater, shown here. Check out our website for other new products, including the Carnegie ibeam Mirror pictured on our full-page ad in this month’s issue (page 12). insPirediron.com.
tHe BraSS Bed, fine linens & furnishingsThe spring-inspired italian print collection in various fun colors (pictured here) pairs Old World craftsmanship with alluring contemporary designs. Available only at THe BRAss Bed, fine linens & furnishings in denver, Boulder, or online at www.brassbedfinelinens.com. for more information, call 303-322-1712.
print adsThe core of any multimedia program.
Full-page and half-page ads available.
COnTACT uS TO customize A RATe PACKAge THAT MeeTS yOuR unique BuSineSS neeDS.
advertorialsAn advertorial highlighting the region’s top experts. Full- page q&A templated layout or a custom advertorial layout.
design findsAn exciting way to showcase your luxury products. quarter-page templated advertising section.
print menu
ad rates
affluent, discerning and actively searching for products and services for their mountain homes.
We deliver this targeted audience to you.
our print audience is...
10 M O u n TA i n L i v i n g
custom publishing insertsThese high-quality inserts are written, designed and formatted for your company or special event. Overruns of the inserts can be distributed at your business, home tour, event or trade show.
mountain house collectionA unique opportunity to feature your mountain project–and highlight the other design professionals who contributed to the residence–with a high-impact integrated branding campaign.
high-country homes & propertiesThis affordable option is the perfect way to highlight your high-country real estate listing. One-third page templated advertising section.
design eXpert showcaseShowcase your design services to ML’s affluent readers. One-third page templated advertising section.
A MOUNTAIN LIVING SPECIAL SECTION
BHH PArtners We believe that great design begins with vision, builds with passion and succeeds with teamwork. By listening to your vision, our team of architects will partner with you to create a unique, innovative design that meets your needs and budget. We strive to deliver personal service, attention to detail and creativity in every design project. bhhpartners.com
DESIGN ExPErT ShOWCASEl u x u r y d e s i g n s e r v i c e s f o r y o u r h o m e
Brewster McLeod ArcHitects The world of Brewster McLeod Architects is about creating architecture that delicately balances living art forms in their natural environment. The goal of each design is to ensure the client’s desires are expressed with stylistic insight and thoughtful expression. The result is architecture set perfectly within the landscape, creating the setting and soul for your home. brewstermcleod.com
tKP ArcHitectsThis new, eye-catching
contemporary home sits on a cliff overlooking one of the
Front range’s most spectacular views. Sustainably designed
with geothermal heating, active solar technology, super-insulated
construction, green building materials, and sized at a modest
3,200 square feet, this creative work of architecture allowed for
a lower construction cost than its striking appearance suggests.
tkparch.com
A MOUNTAIN LIVING SPECIAL SECTION
hOMESh i g h - c o u n t r y & p r o p e r t i e s
A brand new custom home with huge views! Spacious floor plan includes 3 bedrooms, 2.5 baths, vaulted ceilings, two-car garage,
office, his-and-her walk-in closets in the master suite, two fantastic decks and much more. The Ranch’s 20-acre parcels start at $78,500
and include underground power and telephone. The quality and attention to detail will stun you! Priced at $674,500.
Arrowhead Ranch Real Estate, LLC800.643.9905 | rmi.net/angelfire.com
EscapE to angEl firE | bAsE of bEAR CREEk pAss
Welcome home to the American dream - western style! Our unique 5,900-acre residential ranch community encompasses two and a half miles of Montana’s celebrated Gallatin River and offers incredible canyons and sceni ridge top views. For the horse enthusiast our equestrian center offers top-of-the-line boarding and arena facilities. The Ranch’s 20-acre parcels start at $78,500 and include underground power and telephone. The Ranch’s 20-acre parcels start at $78,500 and include underground power and telephone.
Michael Liddle, broker | Angle fire Resort Real Estate 800.633.7463 x 4369 | angelfireresort.com
Montana’s finEst | bozEMAn, MontAnA
A brand new custom home with huge views! Spacious floor plan includes 3 bedrooms, 2.5
baths, vaulted ceilings, two-car garage, office, his-and-her walk-in closets in the master suite,
two fantastic decks and much more. The quality and attention to detail will stun you! Priced at
$674,500.
Arrowhead Ranch Real Estate, LLC800.643.9905
rmi.net/angelfire.com
rarE find in thE rockiEs bEAvER CREEk, CoLoRAdo
mountain
house collection
WESTERN SPIRIT
Set in the Striking landScape of Steamboat SpringS, colorado, the Wild Goose Ranch is an authentic interpretation of Western tradition infused with modern-day amenities. With a nod to ranch homes of a bygone era, the residence comprises three buildings connected by light-drenched enclosed walkways. Renewable energy sources and energy-efficient design elements are in place throughout the project. Agricultural ponds dot the property, referencing its history, while nearby, a timber-frame barn hosts a variety of community events sponsored by the civic-minded homeowners. Kelly & Stone Architects created the original master plan for this energy-efficient showpiece, as well as the design for the main residence and barn. A member of the United States Green Building Council, the award-winning firm is dedicated to incorporating sustainable building solutions into their residential and commercial projects. Stunning examples of their work can be seen throughout the mountain west.Visit www.ksaarch.com or call 970.875.0590
wild gooSe ranch in Steamboat SpringS
PHOTOGRAPHY BY TIM STONE
A MOUNTAIN LIVING SPECIAL SECTION
M O u n TA i n L i v i n g . C O M 11
why is digital advertising so effective?
digital menu
The new mountainLiving.com is the premier resource for mountain home design. Our new website
offers more ways to capture leads for your business, enhanced traffic from organic and referral search,
new ways to share content, and more opportunities for you to reach your potential customers.
redesigned with our readers in mind:
mountainliving.com
in the past year, ML’s online traffic has increased by 25%
visitors search mL’s website for:
inspiration, design ideas, resources and professionals
connect with savvy, engaged consumers looking for your business now!
• Creates linking opportunities• Drives leads to your business• Enhances organic search and traffic to your website• Generates more ways to interact with qualified consumers
75% OF ML ReADeRS viSiT
MOunTAinLiving.COM TO LeARn MORe ABOuT THe HOMeS,
PRODuCTS AnD PROS THey See in THe PAgeS OF OuR MAgAzine.
by the numbers:AveRAge MOnTHLy viSiTORS: 26,429
AveRAge MOnTHLy PAgevieWS: 47,919
AveRAge TiMe SPenT On SiTe: 2:16
neW viSiTORS: 78%
statistics subject to change.source: Google Analytics 2013, harvey Research AD-Q 2012
why advertise online?
12 M O u n TA i n L i v i n g
find a resourceML’s online resource directory is the go-to source for visitors searching for products, services and professionals. Prime upper-right-rail placement on our home page, all subsequent landing pages and searchable by product/service.
includes:» 20 photos» 250-word business profile» Logo and contact information including website» Brands, products and affiliations» Ask a question/get a quote functionality
premier collection with premium tile placementyour opportunity to showcase your work on our site. your premier collection tile has placement on the home page and all subsequent landing pages (with the exception of other portfolio pages). This product has limited inventory—only 30 tiles rotate randomly through six positions on our site.
includes:» unlimited photos» 400-word text about a project or topic of your choice» Logo and contact information, including website» Brands, products and affiliations» Ask a question/get a quote functionality» Social media links to Facebook and Twitter» video upload capability
banner adsLeaderboard and medium rectangle ads:» enjoy exclusivity as one of only 24 display advertisers on our site. your ad will rotate randomly in a 6-time rotation.» your ad will appear on the home page and every landing page of our site (top leaderboard excluded from home page). » 6-month minimum commitment required.
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OF ML ReADeRS viSiT OuR WeBSiTe TO LeARn MORe ABOuT An ADveRTiSeR
M O u n TA i n L i v i n g . C O M 13
eXpert q&aA unique opportunity to showcase your expertise.
includes:» Seven q&As (50 words max. per question)» your professional headshot » Contact info and web link » Featured in the expert q&A archive for one year» Posted on ML’s Facebook and Twitter pages
spotlight video (new)This professionally produced high-definition, on-location video features your business and is tailored to promote your specific marketing goals.
production package includes:» A 2-minute video customized to promote your business » 250 words of professional narration, voiceover script and on-camera script for use with teleprompter» Five background music songs to choose from» initial intake interview by phone or in-person to discuss your specific video strategy
promotion package includes:» Completed video uploaded to youTube and “MP4” video uploaded for your own website» Two-week home page takeover at mountainliving.com» One-year video archive spot at mountainliving.com» Social media post on ML’s Facebook and Twitter pages» One dedicated e-newsletter announcement of your new video to ML’s e-newsletter opt-in subscribers
find a catalogThis new product allows online visitors to browse
your current catalog with a quick click of the mouse. These influential consumers access your
catalog—which you can update seasonally—from a sub-navigation button on our home page.
digital menu
14 M O u n TA i n L i v i n g
e-newsletter skyscraper adSponsor a skyscraper ad on our weekly e-newsletter, which highlights design trends, events, decorating tips, travel, luxury real estate and more.
includes:» Two ads per e-newsletter» editorial adjacency» Sent once per week» Links to your website
dedicated e-newsletteryour opportunity to create your own mini-feature story by sharing advice and insights only you can offer with our e-newsletter subscribers.
includes:» exclusivity» Features your logo, two images and up to 200 words about a topic or project of your choice» Sent once per week» Links to your website
“win this” sweepstakes programThis customized sweepstakes program offers lead-capturing (data collection) for your future marketing efforts. you provide the prize and we do the rest. Design, execution and social media announcement included. Four-week promotion.
all ML online advertisers receive Quarterly Analytics at no additional charge upon request.
M O u n TA i n L i v i n g . C O M 15
digital sherpa
marketing in today’s digital world is complex, time-consuming and ever-changing.
Chances are, it’s not your area of expertise. Fortunately, it’s ours. We make social and content
marketing simple and effective for your business.
digital
sherpa
80% OF COnSuMeRS ReSeARCH
OnLine BeFORe PuRCHASing WiTHin A 10-20 MiLe RADiuS
how does social content marketing help my business?• google and other search engines are looking for fresh, frequent, unique and unduplicated content• Creating a blog and creating frequent content keeps you fresh in google’s eyes• Search engines index the link to the page where this content lives and organize that content around keywords. The more content you write, the more keywords you create. As a result, more people find your site when searching.
why is social media important to my business?• Content on social platforms engages past customers and potential customers.• Digital “word of mouth” gives customers a way to easily share your content with friends.• Social content creates inbound links from social platforms to your site/blog. As a result, google recognizes that your content is authoritative and increases your page rank.
what we do:• Create a customized blog for your business• Create fresh, frequent, unique content to drive organic and direct web traffic• Activate your social media marketing• Drive new online prospects• Deliver leads• enhance SeO• Create long-tail search advantage• Manage your social media program in one place with our custom dashboard• Create integrated contests and campaigns to increase your social network
16 M O u n TA i n L i v i n g
What CampaignSherpaDoes for You...
� Provide the campaign prize(s)� Establish goals for campaign� Provide criteria for eligibility and
campaign rules� Approve the campaign copy, images
and requirements� Promote via other channels (website,
on-site, email list, etc.)� Notify winner & deliver prize!
All You Have to Do(with our help)...
� Sweepstakes� Sign-up form� Survey� Photo Contest
� Video Contest� Quiz� Coupons� & more!
Campaign Types...
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For more information, contact Symon Sampleph: 000-000-0000 or email: [email protected]
Start Your Own Campaign Today!
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GOALS� Provide incentive for new & renewed leases� Increase Facebook following� Improve engagement with followers
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of campaign� Integrate with all your social networks
and blog� Create custom graphics, promotions
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my Digital sherpa Dashboard makes working with your social media platforms easier than ever!• The dashboard is included at no extra charge.
• You only need to remember one password for Facebook, Twitter and blog accounts.
• monitor and update your social media platforms simply and efficiently.
• manage your business reputation online.
• schedule future content posts.
• Find out how your Digital sherpa program is working with our ROI calculator—and get tips on how to improve it.
• manage your leads, calls and traffic results all in ONE place.
leads & conversion• Access and manage your leads database• Create new forms, buttons and calls to action• Keep track of your web prospects
my digital sherpa dashboard (new!)
listening & monitoring• Manage your web reputation• Keep track of your competitors• Manage RSS feeds and google alerts
listings & placement• Take control of your local business listings• See how your business is being presented on search result pages
social media• Access your Facebook, Twitter and Linkedin pages with one log-in• Manage and post content all in one place• Follow and track industry influencers
blogging & content• Manage all your blogs in one place• Schedule and post to your blogs• get content ideas from your custom business intelligence feed
results & roi• Check up on your program’s ROi• Track your program’s web traffic and top performing content• Find out who is referring visitors to your website
putting it all in one place
M O u n TA i n L i v i n g . C O M 17
events & partnerships
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Bonus distribution of mountain Living at the following
spring and summer events:
mountain Living is the chosen partner for the West’s most prestigious
events and organizations. Throughout the year, mL sponsors a variety
of events across the Rocky mountain West. In doing so, we create
opportunities for our clients to reach consumers and trade professionals.
event planner
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steamboat marathon Bonus distribution of ML’s May/June issue.
steamboat springs hot air balloon rodeoBonus distribution of ML’s July issue.
aspen art museum: architecture lecture series Bonus distribution of ML’s July, August and Sept/Oct issues.
beaver creek resort eventsOngoing bonus distribution of ML.
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interested in participating in these signature events, or a new event in your mountain market?
june
july
auguststeamboat all arts festival aug. 14-17, 2014 steamboat-chamber.comWith beautiful Steamboat Springs, Colorado, as a backdrop, this five-day event showcases nationally recognized artists and the yampa valley’s own unique arts and culture. Bonus distribution of ML’s August issue.
jackson hole wine auction june 26-28, 2014 jhwineauction.orgThis three-day event showcases the best of wine, food and Jackson Hole with exclusive tastings and a live auction and gala dinner. Bonus distribution of ML’s May/June issue.
strings music festival june-aug., 2014 stringsmusicfestival.comeach summer this Steamboat Springs, Colorado, festival brings orchestra, chamber, world, blues, jazz and rock music, along with a youth and family series, to the mountains. Bonus distribution of ML’s July issue.
cherry creek arts festival july 4-6, 2014 cherryarts.orgColorado’s signature arts event, held annually during the Fourth of July weekend, celebrates the visual, culinary and performing arts. Bonus distribution of ML’s May/June and July issues.
the park city food & wine classic july 9-13, 2014 parkcityfoodandwineclassic.comA premier destination event where master winemakers, culinary talents and distinguished guests gather to wine and dine in beautiful Park City, utah.Bonus distribution of ML’s July issue.
asid colorado chapter awards july 10, 2014 asidcolorado.orgPresented by the American Society of interior Designers’ (ASiD) Colorado chapter, this annual gala recognizes the state’s top designers.Bonus distribution of ML’s July issue.
septembertelluride film festival aug. 29-sept. 1, 2014 telluridefilmfestival.orgScreen breakthrough works and rediscovered classics, and enjoy tributes and one-of-a-kind discussions with actors and filmmakers. Bonus distribution of ML’s Sept/Oct issue.
western design conference sept. 3-6, 2014 westerndesignconference.comCraftspeople, scholars, collectors, interior designers, architects and fashion designers gather at this annual celebration of all things Western. Bonus distribution of ML’s Sept/Oct issue.
jackson hole fall arts festival sept. 4-14, 2014 jacksonholechamber.comJackson Hole, Wyoming, attracts discerning Western art collectors with this 10-day event that features more than 30 galleries exhibiting Western and wildlife art. Bonus distribution of ML’s Sept/Oct issue.
cody high style sept. 17-21, 2014 codyhighstyle.orgThis annual event features an exhibition by artisans, furniture-makers and craftspeople working to preserve Western style and design traditions. Bonus distribution of ML’s Sept/Oct issue.
breckenridge festival of film sept. 18-21, 2014 breckfilmfest.com This annual event celebrates the art of filmmaking with a unique and varied array of independent films, premieres, receptions, educational programs and retrospectives. Bonus distribution of ML’s Sept/Oct issue.
summit county parade of homes sept. 19, 2014 summitcountybuilders.orgThe Summit County Builders Association presents a tour of its members’ finest work, from cozy cabins to fabulous estates. Bonus distribution of ML’s Sept/Oct issue.
information/dates subject to change.
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Contact sarah herscovici at [email protected]
to learn how you can join us!
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M O u n TA i n L i v i n g . C O M 19
These are the ideas that mountain Living strives to communicate in every page of the magazine, from editorial to advertisements. Each page contributes equally to a reader’s experience, so keep these ideas in mind as you create your
advertisement for mL. should you require assistance or just another set of eyes, please contact us. We’re happy to help!
sophistication. elegance. luXury.
bleed size: 9.25 x 11.125;
this section of your graphics will be trimmed off after printing
trim size: 9 x 10.875; actual
edge of the final paper
safe size: 8.5 x 10.375;
no logos, text or important graphics beyond this line
specs for full-page-bleed ads
2-PAge SPReAD BLeeD18.25 x 11.125
FuLL-PAge BLeeD9.25 x 11.125
1/2-PAge veRTiCAL3.975 x 10
PLease note: all text/important
graphics must be inset .25” from the trim size (9 x 10.875)
PLease note: all text/important graphics must
be inset .25” from the trim size and .5” from the gutter
1/2-PAge HORizOnTAL8.15 x 4.897
print ad sizes
digital file requirements for print ads: if ad is submitted as a pdf (press-ready):» 300 DPi resolution, PDF “x1A” with a .125” bleed on all four sides and no crop marks (bleeds only apply to full-page ads and 2-page spreads)
if ML is designing your ad, please submit the following materials:» 3-5 images: must be 300 DPi resolution and at least 4x5 inches» Logo: 300 DPi resolution and an ePS, TiFF or .Ai file» Text and contact information: maximum of 20 words
production fees» $100 Late fee for ads turned in after ad materials deadline» $45 Minor adjustments to ad» $75 Major adjustments or resizing an ad
ads designed by ML*(price includes design and 3 proofs)
» $400 Full-page ad» $250 1/2-page ad» $299 Leaderboard and rectangle ads (online)*Advertiser is responsible for providing text, logo, photos and color/layout preferences
contact Please contact Caroline graf at [email protected] or 303.248.2053 after you have emailed her your ad materials or uploaded them to our FTP site.
how to submit your files:» upload on the FTP site» email if less than 8 MB in size» Send a CD
pLEAsE NOTE: mL doesn’t guarantee exact color matching unless you have purchased a pms color. We do not provide printed proofs of your ad. mL is not responsible for errors in creative that is submitted “camera-ready.”
print specs
instructions Drag and drop your file into the “mountain living” ads folder. Please include your company’s name in the name of your file. All ad materials are to be uploaded to our FTP site or emailed to Caroline graf at [email protected]. you must notify Caroline when your files have completely uploaded to the FTP site.
host: ftp2.nci.comuser: homedesignpassword: homedesign6
note: We recommend using software such as Cyberduck or Fetch to access our FTP site rather than a web browser.
ftp site
20 M O u n TA i n L i v i n g
digital file requirements FORMAT: .jpg, .gif, or .png files accepted; no Flash, please.
leaderboard ad • 728w x 90h in pixels, size under 30K
medium rectangle ads• 300w x 250h in pixels, size under 30K
find a resource• images: 20 total, 640w x 325h pixels, JPeg file under 30 MB • Copy: 250-word description of your company • Logos (2): 280w x 140h pixels and 200w x 100h pixels, JPeg files under 30 MB• Mailing address, phone number, website uRL, email address and blog uRL• Facebook, Twitter and Linkedin uRLs
premier collection • Home page image: 200w x 100h pixels, JPeg file under 30 MB• Main images (unlimited): 640w x 325h pixels, JPeg file under 30 MB• Logo: 280w x 140h pixels, JPeg file under 30 MB • Copy: 400 words about project/product, contact information and a sentence about the project/product to be placed under the home page image• Mailing address, phone number, website uRL, email address and blog uRL• video uRL (under two minutes)• Facebook, Twitter and Linkedin uRLs
skyscraper (vertical) ad on e-newsletter • 160w x 300h pixels, size under 30K
dedicated e-newsletter materials • Main image: 380w x 200h pixels• Secondary image: 160w x 600h pixels• Logo: 230w x 70h pixels• Copy: Send a 4- to 6-word email subject line/headline, plus a well-written 200-word draft promoting events, tips or insights that will inform ML readers.
new: ML’s editorial staff will edit your draft, as a benefit to you, based on best practices that have been proven to work well for ML.
find a catalog • Cover image of your catalog, JPeg file under 30 MB• uRL to your online catalog• A 40-word description of your company and featured catalog
eXpert q & a• image: 640w x 325h pixels, JPeg file (professional image of the expert in his or her work space)• Copy: Contact Caroline graf ([email protected]) for the questionnaire that best fits your industry and type your answers in a Word document.
videoContact your Account executive for details.
digital specs
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need design help?ASK uS!
M O u n TA i n L i v i n g . C O M 21
testimonials
karen keating & paul deardorff, TKP Architects, P.C.
“mountain Living is always our most important marketing partner. We consistently get more and better quality leads through mL’s diversified print and social media package than from any other source, by far. Our clients often tell us they have saved our mL ad for years! From their excellent staff to their elegant graphic design, mL is a brand we’re proud to be associated with.”
carol moore, Carol Moore interior Design, inc.
“When I ask our clients why they chose to work with us, the answer is almost always because they have seen our beautiful advertisements in mountain Living. As our business has changed and grown through the years, mL has also evolved into the sophisticated mountain design and lifestyle publication it is today. mL is not only our advertising partner, they are proud sponsors of many of our local charity events, and we look forward to continuing our relationship with the personable team at mL.”
diana vincent, High Camp Home
“mountain Living has been a joy to work with from the start! For over eight years, the publication has beautifully showcased our products and design work, greatly contributing to our client and customer base. high Camp home is happy to recommend working with mountain Living without reservation!”
jack k. snow, RKD Architects, inc.
“RkD Architects designs high-end residential projects throughout the West. mountain Living is the only magazine that can reach our clientele in the entire region. We elected to spend our marketing dollars with mountain Living because of both the broad exposure they provide and the first-class editorial and photography. It is an added bonus that for the better part of a decade they have been consistently great and fun to work with.”
balz & christina arrigoni, Arrigoni Woods
“Arrigoni Woods has had a great relationship with mountain Living for nine years. We appreciate their direct involvement in the community where we live and work. mountain Living supports and sponsors many events and the magazine is a major presence and influence in the mountain communities.”
rebecca richardson, Charles Cunniffe Architects
“Over the years, mountain Living magazine has been a strong advertising avenue for Charles Cunniffe Architects. With its tremendous market reach, quality editorial pieces and online presence with social media outlets, the magazine has kept up with the industry and provided us with many advertising opportunities.”
22 M O u n TA i n L i v i n g
holly scott, [email protected]
christine deorio, editor in [email protected]
loneta showell, art [email protected]
cyndi hochberg, director of sales & marketing [email protected]
303.641.3262
laura beausire, associate [email protected]
lori parsons, integrated media [email protected]
320.241.2591
caroline graf, multimedia production [email protected]
sarah herscovici, sales & marketing [email protected]
judith moak, integrated media [email protected]
303.582.4703
meet the team
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M O u n TA i n L i v i n g . C O M 23
V3
home Design, Network Communications, Inc.2 sun Court NW, suite 300, Norcross, GA 30092nci.com | 678.346.9300
ColoradoHomesMag.comSEPTEMBER/OCTOBER 2013
T I P S F O R G R I L L I N G P I Z Z A | H OT N E W K I TC H E N P R O D U C TS
pages of tastypages of tasty28kitchenideas
MOUNTAIN
LIVING®
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JULY
2013www.m
ountainliving.com
July 2013
MOUNTAINLIVING
LET THEOUTDOORS IN!
®
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THE SEASON’S NEWEST TEXTILESEASY IDEAS FOR OUTDOOR ENTERTAINING
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