MOTIVATION CONCEPTS
136 PART TWO The Individual137CHAPTER 6 Motivation Concepts
CHAPTER 6Motivation
Concepts
LEARNING OBJECTIVES
After studying this chapter, students should be able to:
1. Describe the three key three elements of motivation.
2. Identify four early theories of motivation and evaluate their
applicability today.
3. Apply the predictions of cognitive evaluation theory to
intrinsic and extrinsic rewards.
4. Compare and contrast goal-setting theory and management by
objectives
5. Contrast reinforcement theory and goal-setting theory.
6. Demonstrate how organizational justice is a refinement of
equity theory.
7. Apply the key tenets of expectancy theory to motivating
employees.
8. Compare contemporary theories of motivation.
9. Explain to what degree motivation theories are culture
bound.
Summary and Implications for Managers
The theories weve discussed in this chapter address different
outcome variables. Some, for instance, are directed at explaining
turnover, while others emphasize productivity. The theories also
differ in their predictive strength. In this section, we (1) review
the most established motivation theories to determine their
relevance in explaining the dependent variables, and (2) assess the
predictive power of each.
Need Theories We introduced four theories that focused on needs:
Maslows hierarchy, ERG, McClellands needs, and the two-factor
theory. None of these theories has found widespread support,
although the strongest of them is probably McClellands theory,
particularly regarding the relationship between achievement and
productivity. In general, need theories (Maslow and ERG) are not
very valid explanations of motivation.
Goal-Setting Theory There is little dispute that clear and
difficult goals lead to higher levels of employee productivity.
This evidence leads us to conclude that goal-setting theory
provides one of the most powerful explanations of this dependent
variable. The theory, however, does not address absenteeism,
turnover, or satisfaction.
Reinforcement Theory This theory has an impressive record for
predicting factors such as quality and quantity of work,
persistence of effort, absenteeism, tardiness, and accident rates.
It does not offer much insight into employee satisfaction or the
decision to quit.
Equity Theory/Organizational Justice Equity theory deals with
productivity, satisfaction, absence, and turnover variables.
However, its strongest legacy probably is that it provided the
spark for research on organizational justice, which has more
support in the literature.
Expectancy Theory Our final theory, expectancy theory, focuses
on performance variables. It has proved to offer a relatively
powerful explanation of employee productivity, absenteeism, and
turnover. But expectancy theory assumes that employees have few
constraints on their decision discretion. It makes many of the same
assumptions that the rational model makes about individual decision
making (see Chapter 5), and this limits its applicability.
Expectancy theory has some validity because for many behaviors,
people consider expected outcomes. However, the rational model goes
only so far in explaining behavior.
The chapter opens by discussing Chris Gardner, a homeless man in
San Francisco and his 20 month son. From rags to riches as a
stockbroker, his story is portrayed in a best-selling book and
movie. His mother told him, You can only depend on yourself.
Capturing his thoughts on motivation and his willingness to succeed
would provide a game plan for many organizations.
Brief Chapter Outline
I.Defining Motivation (PPT 62) Motivation is the result of the
interaction of the individual and the situation.
Definition: Motivationprocesses that account for an individuals
intensity, direction, and persistence of effort toward attaining a
goal.
II.Early Theories of Motivation (PPTs 63 to 610)
A.Introduction
In the 1950s three specific theories were formulated and are the
best known: hierarchy of needs theory, Theories X and Y, and the
two-factor theory.
They represent a foundation from which contemporary theories
have grown. B.Hierarchy of Needs Theory
Abraham Maslows hierarchy of needs is the most well-known theory
of motivation.
Physiological
Safety Social Esteem
Self-actualization Maslow separated the five needs into higher
and lower orders. Clayton AlderferERG TheoryC.Theory X and Theory
Y
Douglas McGregor concluded that a managers view of the nature of
human beings is based on a certain grouping of assumptions and he
or she tends to mold his or her behavior toward employees according
to these assumptions.
Theory X assumptions are basically negative.
Theory Y assumptions are basically positive.
D.Two-Factor Theory
The two-factor theory is sometimes also called
motivation-hygiene theory. Proposed by psychologist Frederick
Herzberg when he investigated the question, What do people want
from their jobs? Intrinsic factors, such as advancement
Dissatisfied respondents tended to cite extrinsic factors.
The opposite of satisfaction is not dissatisfaction.
Removing dissatisfying characteristics from a job does not
necessarily make the job satisfying.
When hygiene factors are adequate, people will not be
dissatisfied; neither will they be satisfied. To motivate people,
emphasize factors intrinsically rewarding that are associated with
the work itself or to outcomes directly derived from it.
Criticisms of the theory: The procedure that Herzberg used is
limited by its methodology.
The reliability of Herzbergs methodology is questioned.
No overall measure of satisfaction was utilized.
The theory is inconsistent with previous research.
Herzberg assumed a relationship between satisfaction and
productivity, but the research methodology he used looked only at
satisfaction, not at productivity.
Regardless of criticisms, Herzbergs theory has been widely read,
and few managers are unfamiliar with his recommendations. The
popularity of vertically expanding jobs to allow workers greater
responsibility can probably be attributed to Herzbergs findings
E. McClellands Three Needs Theory
Need for Achievement (nAch)
Need for Power (nPow)
Need for Affiliation (nAff)
People have varying levels of each of the three needs.
Performance Predictions for High nAch People undertake
activities with a 50/50 chance of success
Not necessarily good managers
Need high level of power and low level of affiliation for
managerial success
Good research support but it is not a very practical theory
III.Contemporary Theories of Motivation (PPTs 611 to 622)
A.Cognitive Evaluation Theory
Cognitive evaluation theoryWhen extrinsic rewards are used by
organizations as payoffs for superior performance, the intrinsic
rewards, which are derived from individuals doing what they like,
are reduced. The popular explanation is that the individual
experiences a loss of control over his or her own behavior so that
the previous intrinsic motivation diminishes. If the cognitive
evaluation theory is valid, it should have major implications for
managerial practices. Further research is needed to clarify some of
the current ambiguity. The evidence does lead us to conclude that
the interdependence of extrinsic and intrinsic rewards is a real
phenomenon. Self-concordancethe degree to which peoples reasons for
pursuing goals is consistent with their interests and core values.
B.Goal-Setting Theory
In the late 1960s, Edwin Locke proposed that intentions to work
toward a goal are a major source of work motivation.
Specific hard goals produce a higher level of output than do the
generalized goals.
If factors like ability and acceptance of the goals are held
constant, we can also state that the more difficult the goal, the
higher the level of performance. People will do better when they
get feedback on how well they are progressing toward their goals.
Self-generated feedback is more powerful a motivator than
externally generated feedback.
There are contingencies in goal-setting theory. In addition to
feedback, four other factors influence the goals-performance
relationship.
Goal commitment Adequate self-efficacy Task characteristics
National culture C.MBO Programs: Putting Goal-Setting Theory into
Practice
Impressive base of research support Management by objectives
Four ingredients Goal specificity Participation in decision making
Explicit time period Performance feedbackD.Self-Efficacy Theory
Social cognitive theory Social learning theory Complements
goal-setting theory Albert Bandera increasing self-efficacy
Enactive mastery Vicarious modeling Verbal persuasion
ArousalE.Reinforcement Theory
Reinforcement theory is a behavioristic approach.
Reinforcement theorists see behavior as being environmentally
caused.
Reinforcement theory ignores the inner state of the individual
and concentrates solely on what happens to a person when he or she
takes some action.
F.Equity Theory
Employees make comparisons of their job inputs and outcomes
relative to those of others. .
When we see the ratio as unequal, we experience equity tension.
There are four referent comparisons that an employee can use:
Self-inside Self-outside Other-inside Other-outside Which
referent an employee chooses will be influenced by the information
the employee holds about referents, as well as by the
attractiveness of the referent.
There are four moderating variables: gender, length of tenure,
level in the organization, and amount of education or
professionalism.
When employees perceive an inequity, they can be predicted to
make one of six choices:
Change their inputs.
Change their outcomes.
Distort perceptions of self.
Distort perceptions of others.
Choose a different referent.
Leave the field.
Theory establishes the following propositions relating to
inequitable pay:
Given payment by time, overrewarded employees will produce more
than will equitably paid employees.
Given payment by quantity of production, overrewarded employees
will produce fewer, but high-quality, units than will equitably
paid employees.
Given payment by time, underrewarded employees will produce less
or poorer quality of output.
Given payment by quantity of production, underrewarded employees
will produce a large number of low-quality units in comparison with
equitably paid employees.
Recent research has been directed at expanding what is meant by
equity or fairness. (Exhibit 69) Distributive justice Organization
justice Procedural justice Interactional justiceG.Expectancy
Theory
Victor Vrooms expectancy theory is one of the most widely
accepted explanations of motivation. It says that an employee will
be motivated to exert a high level of effort when he/she believes
that:
Effort will lead to a good performance appraisal.
A good appraisal will lead to organizational rewards.
The rewards will satisfy his/her personal goals. Three key
relationships: (See Exhibit 610). Effort-performance relationship
Performance-reward relationship Rewards-personal goals relationship
Expectancy theory helps explain why a lot of workers merely do the
minimum necessary to get by. As a contingency model, expectancy
theory recognizes that there is no universal principle for
explaining everyones motivations.
IV.Integrating Contemporary Motivation Theories (PPT 6-23) The
Model in Exhibit 611 integrates much of what we know about
motivation. Its basic foundation is the expectancy model.
V.Caveat Emptor: Motivation Theories Are Often Culture-Bound
(PPT 6-24)
The most blatant pro-American characteristic inherent in these
theories is the strong emphasis on individualism and quality of
life. There are cross-cultural consistencies.
The desire for interesting work seems important to almost all
workers.
Growth, achievement, and responsibility were rated the top three
and had identical rankings in another study of several
countries.
VI.SUMMARY AND IMPLICATIONS FOR MANAGERS
A.Need Theories
B.Goal-Setting Theory
C.Reinforcement Theory
D.Equity Theory/Organizational Justice
E.Expectancy Theory
Expanded Chapter Outline
I.Defining Motivation What Is Motivation?
Many people incorrectly view motivation as a personal traitthat
is, some have it and others do not. Motivation is the result of the
interaction of the individual and the situation. Definition:
Motivation is the processes that account for an individuals
intensity, direction, and persistence of effort toward attaining a
goal.
We will narrow the focus to organizational goals in order to
reflect our singular interest in work-related behavior.
The three key elements of our definition are intensity,
direction, and persistence:
Intensity is concerned with how hard a person tries. This is the
element most of us focus on when we talk about motivation.
Direction is the orientation that benefits the organization.
Persistence is a measure of how long a person can maintain
his/her effort. Motivated individuals stay with a task long enough
to achieve their goal.
II.Early Theories of Motivation
A.Introduction
In the 1950s three specific theories were formulated and are the
best known: hierarchy of needs theory, Theories X and Y, and the
two-factor theory.
These early theories are important to understand because they
represent a foundation from which contemporary theories have grown.
Practicing managers still regularly use these theories and their
terminology in explaining employee motivation.
B.Hierarchy of Needs Theory
Abraham Maslows hierarchy of needs is the most well-known theory
of motivation. He hypothesized that within every human being there
exists a hierarchy of five needs: (See Exhibit 61).
Physiological: Includes hunger, thirst, shelter, sex, and other
bodily needs
Safety: Includes security and protection from physical and
emotional harm
Social: Includes affection, belongingness, acceptance, and
friendship
Esteem: Includes internal esteem factors such as self-respect,
autonomy, and achievement; and external esteem factors such as
status, recognition, and attention
Self-actualization: The drive to become what one is capable of
becoming; includes growth, achieving ones potential, and
self-fulfillment
As a need becomes substantially satisfied, the next need becomes
dominant. No need is ever fully gratified; a substantially
satisfied need no longer motivates. Maslow separated the five needs
into higher and lower orders.
Physiological and safety needs are described as lower-order.
Social, esteem, and self-actualization are as higher-order
needs.
Higher-order needs are satisfied internally.
Lower-order needs are predominantly satisfied externally.
Maslows need theory has received wide recognition, particularly
among practicing managers. Research does not generally validate the
theory. Maslow provided no empirical substantiation, and several
studies that sought to validate the theory found no support for
it.
ERG Alderfer argued that there are three groups of core
needs
Existence
Relatedness
Growth
C.Theory X and Theory Y
Douglas McGregor concluded that a managers view of the nature of
human beings is based on a certain grouping of assumptions and he
or she tends to mold his or her behavior toward employees according
to these assumptions.
Theory X assumptions are basically negative.
Employees inherently dislike work and, whenever possible, will
attempt to avoid it.
Since employees dislike work, they must be coerced, controlled,
or threatened with punishment.
Employees will avoid responsibilities and seek formal direction
whenever possible.
Most workers place security above all other factors and will
display little ambition.
Theory Y assumptions are basically positive.
Employees can view work as being as natural as rest or play.
People will exercise self-direction and self-control if they are
committed to the objectives.
The average person can learn to accept, even seek,
responsibility.
The ability to make innovative decisions is widely dispersed
throughout the population.
What are the implications for managers? This is best explained
by using Maslows framework:
Theory X assumes that lower-order needs dominate individuals.
Theory Y assumes that higher-order needs dominate individuals.
McGregor himself held to the belief that Theory Y assumptions were
more valid than Theory X. There is no evidence to confirm that
either set of assumptions is valid.
Either Theory X or Theory Y assumptions may be appropriate in a
particular situation.
D.Two-Factor Theory
The Two-Factor Theory is sometimes also called
motivation-hygiene theory.
Proposed by psychologist Frederick Herzberg when he investigated
the question, What do people want from their jobs? He asked people
to describe, in detail, situations in which they felt exceptionally
good or bad about their jobs. These responses were then tabulated
and categorized.
From the categorized responses, Herzberg concluded:
Intrinsic factors, such as advancement, recognition,
responsibility, and achievement seem to be related to job
satisfaction.
Dissatisfied respondents tended to cite extrinsic factors, such
as supervision, pay, company policies, and working conditions.
The opposite of satisfaction is not dissatisfaction.
Removing dissatisfying characteristics from a job does not
necessarily make the job satisfying.
Job satisfaction factors are separate and distinct from job
dissatisfaction factors. Managers who eliminate job dissatisfaction
factors may not necessarily bring about motivation.
When hygiene factors are adequate, people will not be
dissatisfied; neither will they be satisfied. To motivate people,
emphasize factors intrinsically rewarding that are associated with
the work itself or to outcomes directly derived from it.
Criticisms of the theory:
The procedure that Herzberg used is limited by its
methodology.
The reliability of Herzbergs methodology is questioned.
No overall measure of satisfaction was utilized.
Herzberg assumed a relationship between satisfaction and
productivity, but the research methodology he used looked only at
satisfaction, not at productivity.
Regardless of criticisms, Herzbergs theory has been widely read,
and few managers are unfamiliar with his recommendations.
The popularity of vertically expanding jobs to allow workers
greater responsibility can probably be attributed to Herzbergs
findings.
E. McClellands Theory of Needs
The theory focuses on three needs: achievement, power, and
affiliation.
Need for achievement: The drive to excel, to achieve in relation
to a set of standards, to strive to succeed Some people have a
compelling drive to succeed. They are striving for personal
achievement rather than the rewards of success per se. This drive
is the achievement need (nAch). McClelland found that high
achievers differentiate themselves from others by their desire to
do things better.
They seek personal responsibility for finding solutions to
problems.
They want to receive rapid feedback on their performance so they
can tell easily whether they are improving or not. They can set
moderately challenging goals. High achievers are not gamblers; they
dislike succeeding by chance.
High achievers perform best when they perceive their probability
of success as 50-50. They like to set goals that require stretching
themselves a little. Need for power: The need to make others behave
in a way that they would not have behaved otherwise The need for
power (nPow) is the desire to have impact, to be influential, and
to control others.
Individuals high in nPow enjoy being in charge. Strive for
influence over others. Prefer to be placed into competitive and
status-oriented situations. Tend to be more concerned with prestige
and gaining influence over others than with effective performance.
Need for affiliation: The desire for friendly and close
interpersonal relationships The third need isolated by McClelland
is affiliation (nAfl). This need has received the least attention
from researchers. Individuals with a high affiliation motive strive
for friendship. Prefer cooperative situations rather than
competitive ones. Desire relationships involving a high degree of
mutual understanding. Relying on an extensive amount of research,
some reasonably well-supported predictions can be made based on the
relationship between achievement need and job performance.
First, as shown in Exhibit 64, individuals with a high need to
achieve prefer job situations with personal responsibility,
feedback, and an intermediate degree of risk. When these
characteristics are prevalent, high achievers will be strongly
motivated. Second, a high need to achieve does not necessarily lead
to being a good manager, especially in large organizations. People
with a high achievement need are interested in how well they do
personally and not in influencing others to do well.
Third, the needs for affiliation and power tend to be closely
related to managerial success. The best managers are high in their
need for power and low in their need for affiliation.
Finally, employees have been successfully trained to stimulate
their achievement need. Trainers have been effective in teaching
individuals to think in terms of accomplishments, winning, and
success, and then helping them to learn how to act in a high
achievement way by preferring situations where they have personal
responsibility, feedback, and moderate risks.
III.Contemporary Theories of Motivation
Teaching Note: At this point in the lecture you may want to
introduce International OB: How Managers Evaluate Their Employees
Depends on Culture. found in the text and at the end of the
chapter. The cultural background of a manager can influence the way
that an employee is evaluated.
A..Cognitive Evaluation Theory
The introduction of extrinsic rewards, such as pay, for work
effort that had been previously intrinsically rewarding due to the
pleasure associated with the content of the work itself, tends to
decrease the overall level of motivation.
This has come to be called the cognitive evaluation theory. Well
researched and supported theorists have assumed that intrinsic
motivations, such as achievement, etc., are independent of
extrinsic motivators such as high pay, promotions, etc.
Cognitive evaluation theory suggests otherwise. When extrinsic
rewards are used by organizations as payoffs for superior
performance, the intrinsic rewards, which are derived from
individuals doing what they like, are reduced.
The popular explanation is that the individual experiences a
loss of control over his or her own behavior so that the previous
intrinsic motivation diminishes.
Furthermore, the elimination of extrinsic rewards can produce a
shiftfrom an external to an internal explanationin an individuals
perception of causation of why he or she works on a task.
If the cognitive evaluation theory is valid, it should have
major implications for managerial practices.
If pay or other extrinsic rewards are to be effective
motivators, they should be made contingent on an individuals
performance. Cognitive evaluation theorists would argue that this
will tend only to decrease the internal satisfaction that the
individual receives from doing the job. If correct, it would make
sense to make an individuals pay non-contingent on performance in
order to avoid decreasing intrinsic motivation.
While supported in a number of studies, cognitive evaluation
theory has also met with attacks, specifically on the methodology
used and in the interpretation of the findings. Further research is
needed to clarify some of the current ambiguity. The evidence does
lead us to conclude that the interdependence of extrinsic and
intrinsic rewards is a real phenomenon.
Its impact on employee motivation at work may be considerably
less than originally thought. First, many of the studies testing
the theory were done with students.
Second, evidence indicates that very high intrinsic motivation
levels are strongly resistant to the detrimental impacts of
extrinsic rewards.
The theory may have limited applicability to work organizations
because most low-level jobs are not inherently satisfying enough to
foster high intrinsic interest, and many managerial and
professional positions offer intrinsic rewards.
Self-concordance
The degree to which peoples reasons for pursuing goals are
consistent with their interests and core values. People who pursue
goals for intrinsic reasons are more likely to attain those goals.
People who pursue work goals for intrinsic reasons are more
satisfied at work.B..Goal-Setting Theory
In the late 1960s, Edwin Locke proposed that intentions to work
toward a goal are a major source of work motivation.
Goals tell an employee what needs to be done and how much effort
is needed. The evidence strongly supports the value of goals.
Specific hard goals produce a higher level of output than do the
generalized goals.
If factors like ability and acceptance of the goals are held
constant, we can also state that the more difficult the goal, the
higher the level of performance.
People will do better when they get feedback on how well they
are progressing toward their goals. Self-generated feedback is more
powerful a motivator than externally generated feedback.
The evidence is mixed regarding the superiority of participative
over assigned goals. If employees have the opportunity to
participate in the setting of their own goals, will they try
harder? A major advantage of participation may be in increasing
acceptance.
If people participate in goal setting, they are more likely to
accept even a difficult goal than if they are arbitrarily assigned
it by their boss.
There are contingencies in goal-setting theory. In addition to
feedback, three other factors influence the goals-performance
relationship.
Goal commitment. Goal-setting theory presupposes that an
individual is committed to the goal.
Task characteristics. Individual goal setting does not work
equally well on all tasks. Goals seem to have a more substantial
effect on performance when tasks are simple, well-learned, and
independent.
National culture. Goal-setting theory is culture bound and it is
well adapted to North American cultures.
Overall conclusion goal setting: Intentions, as articulated in
terms of hard and specific goals, are a potent motivating force.
However, there is no evidence that such goals are associated with
increased job satisfaction.
C.MBO Programs: Putting Goal-Setting Theory Into Practice
How do you make goal setting operation in practice?
Management by Objectives (MBO) Participatively set goals that
are tangible, verifiable, and measurable. Organizations overall
objectives are translated into specific objectives for each
succeeding level (Exhibit 66)
Four Ingredients common to MBO programs
Goal specificity Participation in decision making Explicit time
period Performance feedback MBO programs are common in many
business, health care, educational, government, and nonprofit
organizations.
D..Self-Efficacy Theory
Known also as social cognitive theory and social learning
theory
The higher your self-efficacy, the more confidence you have in
your ability to succeed in a task.
Goal setting theory and self-efficacy theory dont compete with
one another; they complement each other (Exhibit 67).
When a manager sets difficult goals for employees it leads
employees to have higher levels of self-efficacy leading them to
set higher goals for their own performance.
Albert Bandura, developer of self-efficacy theory:
Enactive masterygaining relevant experience with the task or job
Vicarious modelingbecoming more confident because you see someone
else doing the task Verbal persuasionmore confident because someone
convinces you that you have the skills Arousalleads to an energized
state driving a person to complete the taskE..Reinforcement
Theory
In contrast to Goal-Setting theory, which is a cognitive
approach, Reinforcement theory is a behavioristic approach. It
argues that reinforcement conditions behavior.
Reinforcement theorists see behavior as being environmentally
caused.
Reinforcement theory ignores the inner state of the individual
and concentrates solely on what happens to a person when he or she
takes some action.
F.Equity Theory
What role does equity play in motivation? An employee with
several years experience can be frustrated to find out that a
recent college grad hired at a salary level higher than he or she
is currently earnings, causing motivation levels to drop. Why?
Employees make comparisons of their job inputs and outcomes
relative to those of others. (See Exhibit 67). If we perceive our
ratio to be equal to that of the relevant others with whom we
compare ourselves, a state of equity is said to exist. We perceive
our situation as fair. When we see the ratio as unequal, we
experience equity tension. Additionally, the referent that an
employee selects adds to the complexity of equity theory. There are
four referent comparisons that an employee can use:
Self-inside: An employees experiences in a different position
inside his or her current organization Self-outside: An employees
experiences in a situation or position outside his or her current
organization Other-inside: Another individual or group of
individuals inside the employees organization Other-outside:
Another individual or group of individuals outside the employees
organization Which referent an employee chooses will be influenced
by the information the employee holds about referents, as well as
by the attractiveness of the referent.
There are four moderating variables: gender, length of tenure,
level in the organization, and amount of education or
professionalism.
Gender
Men and women prefer same-sex comparisons. This also suggests
that if women are tolerant of lower pay, it may be due to the
comparative standard they use.
Employees in jobs that are not sex-segregated will make more
cross-sex comparisons than those in jobs that are either male- or
female-dominated. Length of tenure
Employees with short tenure in their current organizations tend
to have little information about others. Employees with long tenure
rely more heavily on coworkers for comparison.
Level in the organization
Upper-level employees tend to be more cosmopolitan and have
better information about people in other organizations. Therefore,
these types of employees will make more other-outside comparisons.
Amount of education or professionalism
Employees with higher education are more likely to include
others outside the organization as referent points
When employees perceive an inequity, they can be predicted to
make one of six choices:
Change their inputs.
Change their outcomes.
Distort perceptions of self.
Distort perceptions of others.
Choose a different referent.
Leave the field.
The theory establishes the following propositions relating to
inequitable pay:
Given payment by time, overrewarded employees will produce more
than will equitably paid employees.
Given payment by quantity of production, overrewarded employees
will produce fewer, but higher quality, units than will equitably
paid employees.
Given payment by time, underrewarded employees will produce less
or poorer quality of output. Given payment by quantity of
production, underrewarded employees will produce a large number of
low-quality units in comparison with equitably paid employees.
These propositions have generally been supported with a few
minor qualifications.
Inequities created by overpayment do not seem to have a very
significant impact on behavior in most work situations.
Not all people are equity sensitive.
Employees also seem to look for equity in the distribution of
other organizational rewards.
Finally, recent research has been directed at expanding what is
meant by equity or fairness.
Historically, equity theory focused on distributive justice or
the perceived fairness of the amount and allocation of rewards
among individuals. Equity should also consider procedural justice,
the perceived fairness of the process used to determine the
distribution of rewards. The evidence indicates that distributive
justice has a greater influence on employee satisfaction than
procedural justice.
Procedural justice tends to affect an employees organizational
commitment, trust in his or her boss, and intention to quit.
By increasing the perception of procedural fairness, employees
are likely to view their bosses and the organization as positive
even if they are dissatisfied with pay, promotions, and other
personal outcomes.
Equity theory demonstrates that, for most employees, motivation
is influenced significantly by relative rewards as well as by
absolute rewards, but some key issues are still unclear.
Recent research expands what is meant by equity or
fairness:(Exhibit 69)
Distributive justiceperceived fairness of the amount and
allocation of rewards Organization justiceoverall perception of
what is fair in the workplace Procedural justiceperceived fairness
of the process used to determine the distribution of rewards
Interactional justiceperception of the degree to which the
individual is treated with dignity, concern, and
respectG..Expectancy Theory
Expectancy theory is one of the most widely accepted
explanations of motivation. Victor Vrooms expectancy theory has its
critics but most of the research is supportive.
Expectancy theory argues that the strength of a tendency to act
in a certain way depends on the strength of an expectation that the
act will be followed by a given outcome and on the attractiveness
of that outcome to the individual.
It says that an employee will be motivated to exert a high level
of effort when he/she believes that:
Effort will lead to a good performance appraisal.
That a good appraisal will lead to organizational rewards.
That the rewards will satisfy his/her personal goals. Three key
relationships (See Exhibit 610).
Effort-performance relationship: the probability perceived by
the individual that exerting a given amount of effort will lead to
performance
Performance-reward relationship: the degree to which the
individual believes that performing at a particular level will lead
to the attainment of a desired outcome
Rewards-personal goals relationship: the degree to which
organizational rewards satisfy an individuals personal goals or
needs and the attractiveness of those potential rewards for the
individual
Expectancy theory helps explain why a lot of workers merely do
the minimum necessary to get by. For example:
If I give a maximum effort, will it be recognized in my
performance appraisal? No, if the organizations performance
appraisal assesses nonperformance factors. The employee, rightly or
wrongly, perceives that his/her boss does not like him/her.
If I get a good performance appraisal, will it lead to
organizational rewards? Typically many employees see the
performance-reward relationship in their job as weak.
If I am rewarded, are the rewards ones that I find personally
attractive? It is important that the rewards be tailored to
individual employee needs
The key to expectancy theory is the understanding of an
individuals goals and the linkage between effort and performance,
between performance and rewards, and finally, between the rewards
and individual goal satisfaction.
As a contingency model, expectancy theory recognizes that there
is no universal principle for explaining everyones motivations.
Attempts to validate the theory have been complicated by
methodological criterion and measurement problems.
Published studies that purport to support or negate the theory
must be viewed with caution.
Importantly, most studies have failed to replicate the
methodology as it was originally proposed.
Some critics suggest that the theory has only limited use,
arguing that it tends to be more valid for predicting in situations
where effort-performance and performance-reward linkages are
clearly perceived by the individual.
IV.Integrating Contemporary Motivation Theories
The Model in Exhibit 611 integrates much of what we know about
motivation. Its basic foundation is the expectancy model.
Expectancy theory predicts that an employee will exert a high
level of effort if he/she perceives that there is a strong
relationship between effort and performance, performance and
rewards, and rewards and satisfaction of personal goals.
Each of these relationships, in turn, is influenced by certain
factors. For effort to lead to good performance, the individual
must have the requisite ability to perform, and the performance
appraisal system must be perceived as being fair and objective.
The final link in expectancy theory is the rewards-goals
relationship.
ERG theory would come into play at this point. Motivation would
be high to the degree that the rewards an individual received for
his or her high performance satisfied the dominant needs consistent
with his or her individual goals.
The model considers the achievement, need, reinforcement, and
equity theories. High achievers are internally driven as long as
the jobs they are doing provide them with personal responsibility,
feedback, and moderate risks.
Reinforcement theory recognizes that the organizations rewards
reinforce the individuals performance.
Individuals will compare the rewards (outcomes) they receive
from the inputs they make with the outcome-input ratio of relevant
others and inequities may influence the effort expended.
V.Caveat Emptor: Motivation Theories Are Often Culture-Bound
The most blatant pro-American characteristic inherent in these
theories is the strong emphasis on individualism and quality of
life. Both goal-setting and expectancy theories emphasize goal
accomplishment as well as rational and individual thought.
Maslows need hierarchy
People start at the physiological level and then move
progressively up the hierarchy in this order: physiological,
safety, social, esteem, and self-actualization. This hierarchy
aligns with American culture. In countries where uncertainty
avoidance characteristics are strong, Japan, Greece and Mexico,
security needs would be on top of the need hierarchy. Countries
like the Netherlands and Denmark who score high on quality of life
characteristics would have social needs at the top.
The view that a high achievement need acts as an internal
motivator presupposes two cultural characteristicsa willingness to
accept a moderate degree of risk and a concern with performance.
Equity theory
It is based on the assumption that workers are highly sensitive
to equity in reward allocations. In the United States, equity is
meant to be closely tying pay to performance. However, in
collectivist cultures such as the former socialist countries,
employees expect rewards to reflect their individual needs as well
as their performance. Moreover, consistent with a legacy of
communism and centrally planned economies, employees exhibited an
entitlement attitude.
There are cross-cultural consistencies
The desire for interesting work seems important to almost all
workers.
Growth, achievement, and responsibility were rated the top three
and had identical rankings in another study of several
countries.
VI.SUMMARY AND IMPLICATIONS FOR MANAGERS
A.Need Theories
B.Goal-Setting Theory
C.Reinforcement Theory
D.Equity Theory/Organizational Justice
E.Expectancy Theory
Text Exercises
Myth or
Science?Women Are More Motivated to Get Along, and Men Are More
Motivated to Get Ahead
This statement is true. Compared to women, men are relatively
more motivated to excel at tasks and jobs. Compared to men, women
are more motivated to maintain relationships.
Before proceeding any further, though, it is important to note
that these gender differences do not mean that every man is more
motivated by his career than every woman. There are differences,
but think of it like gender and longevity. Women, on average, live
longer than men, but in a significant percentage of couples
(roughly 45 percent), a husband will outlive his wife. So, there
are differences, but you need to resist the human tendency to turn
a group difference into a broad generalization or stereotype.
Research indicates that men are more likely to be described by
what are called agentic traits, such as active, decisive, and
competitive. Women are more likely to be described by what are
termed communal traits, such as caring, emotional, and considerate.
This evidence, however, might reflect gender stereotypes. We might
hold stereotypes of the traits of men and women, but that doesnt
necessarily prove that men and women are motivated by different
things.
Other evidence, though, suggest that this is not just a gender
stereotype. A study of 1,398 working Germans revealed that men were
more motivated by agentic strivings and women more by communal
strivings, and these gender differences did not change over the
17-month course of the study. As a result of these differences, men
had higher levels of objective career success (income, occupational
status) than women. Women, however, were more involved in their
families than were men.
We dont know whether these differences are ingrained or
socialized. If they are socialized, though, evidence suggests that
it begins early. A study of the stories that children aged 4
through 9 told about their lives revealed that girls were more
likely to emphasize communion (friendships, helping others,
affectionate contact) than were boys.
Class Exercise
Before reviewing this situation, discuss with students the task
of working on team projects.
Questions
1.What constitutes working hard on a team project?
2.What motivates them to work hard?
3.Why would a team member not work hard? Not carry his/her fair
share?
4.How could they make the team project as important to the other
team members as it is to them?
IN THE
Paying Employees Not to Work
There is no better illustration of the woes of the Detroit
automakers than the fact that each of Big Three has been forced to
pay employees for work they dont do. This pay has taken two major
forms.
First, Ford and General Motors have offered employees cash
payments to leave their jobs. The employees are unionized, and
their labor agreements guarantee full employment, so the companies
must offer buyout deals that workers will accept. Because, in the
words of a labor relations specialist, employees almost see their
job as a property right, the cash payments have been
substantialoften in the six-figures range. Ford and GM also pay
workers to go to college, paying half their salary and up to
$15,000 per year in tuition, as long as they quit when theyre
done.
A second, more controversial, policy is the Jobs Bank in which
Ford and GM have paid more than 15,000 employees full salary and
benefits to produce nothing. Although some of these employees are
paid to perform some company-approved activity, such as volunteer
work, many report to what is called the rubber rooma windowless old
storage shedwhere their job is to, literally, do nothing. The Jobs
Bank is estimated to cost Ford and GM between $1.4 and $2 billion
each year. Why does it exist? It was negotiated as part of the
automakers agreement to full employment policies in the 1980s.
As expensive as the Jobs Bank has proven to be for the
automakers, it is not exactly motivating for some employees. Jerry
Mellon said time in the rubber room makes you want to bang your
head against the wall. Others, though, love it. Tom Adams said, The
Jobs Bank has been wonderful for me. Its doing what it is supposed
to do, which is make it so I wont be a burden on society.
Sources: M. Maynard and J. W. Peters, Getting Auto Workers to
Leave a Golden Job,
New York Times, March 22, 2006, pp. C1, C8; and J. McCracken,
Detroits Symbol of Dysfunction: Paying Employees Not to Work, Wall
Street Journal, March 1, 2006, pp. A1, A12.Class Exercise
Before students read the selection, have them write down what
they see as the five most important aspects of a job.
1. Ask students why money does not make the list of top five
factors in the selection.2. What motivates students to work hard?3.
What would students see as a demotivator in the
workplace?International
How Managers Evaluate Their Employees Depends on Culture
A recent study found interesting differences in managers
perceptions of employee motivation. The study examined managers
from three distinct cultural regions: North America, Asia, and
Latin America. The results of the study revealed that North
American managers perceive their employees as being motivated more
by extrinsic factors (for example, pay) than intrinsic factors (for
example, doing meaningful work), Asian managers perceive their
employees as being motivated by both extrinsic and intrinsic
factors, while Latin American managers perceive their employees as
being motivated by intrinsic factors.
Even more interesting, these differences affected evaluations of
employee performance. As expected, Asian managers focused on both
types of motivation when evaluating their employees performance,
and Latin American managers focused on intrinsic motivation. Oddly,
North American managers, though believing that employees are
motivated primarily by extrinsic factors, actually focused more on
intrinsic factors when evaluating employee performance. Why the
paradox? One explanation is that North Americans value uniqueness,
so any deviation from the normsuch as being perceived to be
unusually high in intrinsic motivationis rewarded.
For Latin American managers, their focus on intrinsic motivation
when evaluating employees may focus on a cultural norm termed
simpatia, a tradition that compels employees to display their
internal feelings. Consequently, Latin American managers are more
sensitized to these displays and can more easily notice their
employees intrinsic motivation.
So, from an employee perspective, the cultural background of
your manager can play an important role in how you are
evaluated.
Based on S. E. DeVoe and S. S. Iyengar, Managers Theories of
Subordinates: A Cross-Cultural Examination of Manager Perceptions
of Motivation and Appraisal of Performance, Organizational Behavior
and Human Decision Processes, January 2004, pp. 4761.
Class ExerciseWhile the chapter does not contain this element,
you may wish to choose from one of the other instructional
resources provided for this chapter.
Point ( ( CounterpointFailure Motivates!Point
Its sad but true that many of the best lessons we learn in life
are from our failures. Often when were riding on the wings of
success, we coastuntil we crash to earth.
Take the example of Dan Doctoroff. Doctoroff is a successful New
York investment banker who spent 5 years obsessed with bringing the
2012 Olympics to New York. In his efforts, he used $4 million of
his own money, traveled half a million miles, worked 100-hour
weeks, and staked his reputation on achieving a goal many thought
was foolhardy.
What happened? New York wasnt selected, and all Doctoroffs
efforts were in vain. His immediate reaction? He felt emotionally
paralyzed. But Doctoroff is not sorry he made the effort. He said
he learned a lot about himself in trying to woo Olympic decision
makers in 78 countries. Colleagues had once described him as brash
and arrogant. As a result of his efforts, Doctoroff said, he
learned to listen more and talk less. He also said that losing made
him realize how supportive his wife and three teenage children
could be.
Not only does failure bring perspective to people such as
Doctoroff, it often provides important feedback on how to improve.
The important thing is to learn from the failure and to persist. As
Doctoroff says, The only way to ensure youll lose is not to
try.
One of the reasons successful people fail so often is that they
set their own bars so high. Harvards Rosabeth Moss Kanter, who has
spent her career studying executives, says, Many successful people
set the bar so high that they dont achieve the distant goal. But
they do achieve things that wouldnt have been possible without that
bigger goal.
Counterpoint
Do people learn from failure? Weve seen that one of the
decision-making errors people make is escalation of commitment:
They persist in a failed venture just because they think
persistence is a virtue or because their ego is involved, even when
logic suggests they should move on. One research study found that
managers often illogically persist in launching new products, even
when the evidence becomes clear that the product is going nowhere.
As the authors note, It sometimes takes more courage to kill a
product thats going nowhere than to sustain it. So, the thought of
learning from failure is a nice ideal, but most people are too
defensive to do that.
Moreover, there is ample evidence that when people fail, they
often rationalize their failures to preserve their self-esteem and
thus dont learn at all. Although the example of Dan Doctoroff is
interesting, its not clear hes done anything but rationalize his
failure. Its human nature. Research shows that when we fail, we
often engage in external attributionsblaming the failure on bad
luck or powerful othersor we devalue what we failed to get (It
wasnt that important to me anyway, we may tell ourselves). These
rationalizations may not be correct, but thats not the point. We
engage in them not to be right but to preserve our often fragile
self-esteem. We need to believe in ourselves to motivate ourselves,
and because failing undermines that self-belief, we have to do what
we can to recover our self-confidence.
In sum, although it is a nice story that failure is actually
good, as one songwriter wrote, the world is not a song. Failure
hurts, and to either protect ourselves or recover from the pain, we
often do not learn from failurewe rationalize it away.
Class Exercise
1.This exercise reveals at what level money motivates.
2.Bring a one dollar bill, a fifty-cent piece, a quarter, a
dime, a nickel, and a penny to class.
3.Ask for a volunteer to come up to the front of class. [Be sure
the volunteer can bend and pick something up off the floor.] Have
the volunteer face away from the class.
4.While placing the one dollar bill on the floor, tell a story
to the class and the volunteer about walking across campus and
coming across the dollar on the ground.
5.Caution the class not to speak their answers to your
questions.
6.Now ask the class how many would bend over and pick up the
dollar. Have them raise their hand rather than speak. Record the
number where you can refer to it later but not where the volunteer
can see it.
7. Ask the volunteer to turn around, and ask him/her what he/she
would do.
If he/she would pick it up, let him/her do so and keep it. [This
will increase volunteerism in later classes!]
If he/she will not, ask why (almost all students will).
8.Have the volunteer face away from the class again. Continue
the story while placing the fifty-cent piece on the floor.
9.Again ask the class what they would do; record the raised
hands for picking it up, for leaving it.
10. Again ask the volunteer to turn around, and ask him/her what
he/she would do.
11.Repeat this cycle with each denomination of coin.
12. Stop when you reach a denomination that the volunteer will
not pick up.
13. Now, lead a discussion regarding the different responses
from the class and the student.
At what point did the value of the money go low enough that most
students would not pick it up? Why?
Why did the volunteer continue to pick up the money at a point
when the class members probably would not?
At what point does a bonus or pay raise motivate them on the
job? What factors make a raise or bonus important enough to
motivate extra effort?
Questions for Review
1. Define motivation. What are the key elements of
motivation?
Answer:
Motivation is the processes that account for an individuals
intensity, direction, and persistence of effort toward attaining a
goal specifically, an organizational goal. The key elements of
motivation are:
Intensity how hard a person tries
Direction effort that is channeled toward, and consistent with,
organizational goals
Persistence how long a person can maintain effort
2.What are the early theories of motivation? How well have they
been supported by research?
Answer: Maslows Hierarchy of Needs Theory
Alderfers ERG (Existence, Relatedness, and Growth)
McGregors Theory X and Theory Y
Herzbergs Two-Factor Theory
McClellands Theory of Needs
Most of the theories have not been proven to be valid although,
they form a basis for the contemporary theories that are used by
managers today.
3.What is cognitive evaluation theory? What does it assume about
the effects of intrinsic and extrinsic rewards on behavior?
Answer: Cognitive evaluation theory proposes that the
introduction of extrinsic reward such as pay for work effort that
was previously intrinsically rewarding due to the pleasure of the
work itself tends to decrease overall motivation. Some of the work
implications include:
Intrinsic and extrinsic rewards are not independent; extrinsic
rewards decrease intrinsic rewards; pay should be noncontingent on
performance; and verbal rewards increase intrinsic motivation;
tangible rewards reduce it.
4.What are the major predictions of goal-setting theory? Have
these predictions been supported by research?
Answer: Goal-setting theory states that specific and difficult
goals, with self-generated feedback, lead to higher performance.
Difficult goals: focus and direct attention, energize the person to
work harder, difficulty increases persistence and force people to
be more effective and efficient. Intentions articulated in
difficult and specific goals can be a potent motivating force. The
motivating power of goal-setting theory has been proven on more
than 100 tasks ivolving more than 40,000 perticiapants across a
variety of industries. Setting specific, challenging goals for
employees is one of the best things that managers can do to improve
performance.
5.What is reinforcement theory? How is it related to
goal-setting theory? Has research supported reinforcement
theory?
Answer: Reinforcement theory is a theory that believes that
behavior is a function of consequences. It is similar to
Goal-Setting Theory, in that it is focused on a behavioral approach
rather than a cognitive one. It is a counterpoint to goal-setting
theory, in the sense that it argues that reinforcement conditions
behavior. This theory views behavior as environmentally-caused .
Although it is not strictly a theory of motivation because it does
not adress what initiates behavior, it does provide an analysis of
what controls behavior Accroding to research, reinfrocement is an
influence on behavior but not the only one.
6.What is equity theory? Why has it been supplanted by
organizational justice?
Answer: The equity theory says that employees compare their
ratios of outcomes-to-inputs of relevant others and then respond to
eliminate any inequities. .It has been somewhat supplanted because
equity theory has focused on distributive justice which is the
employees perceived fairness of the amount and allocation of
rewards among individuals. Organizational justice is broader and
equity is now viewed from an overall perception of what is fair in
the workplace.
7.What are the key tenets of expectancy theory? What has
research had to say about this theory?
Answer: Expectancy theory says that the strength of a tendency
to act in a certain way depends on the strength of an expectation
and that the act will be followed by a given outcome and on the
attractiveness of the outcome to the individual. Expectancy thoery
focuses on three relationships: effort-perfomance relationship;
performance-reward relationship and rewards-personal goals
relationship. This research has been difficult to rplicate and
theerfore validate. Some others believe it is limited in
application and idealistic since it is based on a high correlation
between perfomance and rewards in a job situation.
8.How do the contemporary theories of work motivation complement
one another?
Answer: Many of these theories have been supported and many of
them are complementary. Recognizing that opportunity can either aid
or hinder individual effort, expectancy theory, for example
predicts that employees will exert a high level of effort if they
believe there is a strong correlation between effort and
performance, performance and rewards and rewards and satisfaction
of personal goals. The model in Exhibit 6-10 shows a flowchart of
the relationship between achievement, job design, reinforcement,
and equity theories/organizational justice.
9.Do you think motivation theories are often culture bound? Why
or why not?
Answer: Motivation theories are often culture-bound.
Maslows Hierarchy of Needs Theory - order of needs is not
universal
McClellands Three Needs Theory - nAch presupposes a willingness
to accept risk and performance concerns not universal traits
Adams Equity Theory - a desire for equity is not universal
Each according to his need socialist/former communists
Also the desire for interesting work seems to be universal.
There is some evidence that the intrinsic factors of Herzbergs
Two-Factor Theory may be universal.
Ethical Dilemma
IS Goal-Setting MANIPULATION?Managers are interested in the
subject of motivation because theyre concerned with learning how to
get the most effort from their employees.
Is this ethical? For example, when managers link rewards to
productivity, arent they manipulating employees? Is this ethical?
For example, when managers link rewards to productivity, arent they
manipulating employees?
Manipulate is defined as (1) to handle, manage, or use,
especially with skill, in some process of treatment or performance;
(2) to manage or influence by artful skill; (3) to adapt or change
to suit ones purpose or advantage. Arent one or more of these
definitions compatible with the notion of managers skillfully
seeking to influence employee productivity for the benefit of the
manager and the organization?
Do managers have the right to seek control over their employees?
Does anyone, for that matter, have the right to control others?
Does control imply manipulation? And is there anything wrong with
managers manipulating employees?
Suggested Responses
1. Linking rewards to productivity is not control nor is it
seeking control over employees. It is not manipulation but rather
providing the opportunities for individuals to pursue valued
rewards. Individuals can exercise their freedom to choose. If the
rewards are valued, employees will pursue those behaviors.2.
Managers are not seeking control over employees. However, managers
do have the responsibility to control the work environment in ways
that ensure employee safety and security. Managers are responsible
for productive work environments and for stakeholder satisfaction.
3. Control does not imply manipulation. Managerial control is one
of the functions of management. Control over processes, procedures,
rules, and resources. All individuals attempt to manipulate their
environments to produce satisfying rewards. Manipulation is not a
pejorative term.4. The implication is that managers are negatively
manipulating employees. What managers should do is to provide the
necessary resources for employees to manipulate the environment for
productive ends that lead to organizational effectiveness and
employee rewards.Case Incident 1
DO U.S. Workers LIVE TO WORK?
Many people around the world believe that U.S. adults live only
to work. Do we really work that much harder than people in other
countries? To answer this question, we turn to data collected by
OECD, an organization that does research on economic development
issues. The following figures represent the average hours worked
per week (total number of hours an average employee works per year,
divided by 52), averaged over the more recent 5 years available,
for countries that are members of the OECD:
1. South Korea46.7
2. Greece39.9
3. Hungary38.6
4. Czech Republic38.2
5. Poland38.1
6. Mexico36.0
7. Italy35.2
8. Iceland34.9
9. New Zealand34.9
10. Japan34.5
11. Canada33.6
12. Slovak Republic33.5
13. Australia33.4
14. Finland33.2
15. United States33.0
16. Spain32.7
17. Portugal32.5
18. United Kingdom32.4
19. Ireland31.8
20. Switzerland31.7
21. Austria31.6
22. Luxembourg30.5
23. Sweden30.4
24. Denmark29.8
25. France29.8
26. Belgium29.6
27. Germany27.8
28. Netherlands26.1
29. Norway26.0
Questions
1.Do these results surprise you? Why or why not?
Answer: Yes, the results are surprising. May other studies show
U.S. employees working many more hours than employees in other
countries. 2.Why do you think U.S. employees have a reputation for
living to work?
Answer: Yes, U.S. employees do have a reputation of living to
work since so many people seem to be workaholics in pursuit of
monetary wealth. 3.Do these results prove that Koreans, for
example, are more motivated to work than their U.S. counterparts?
Why or why not?
Answer: No, not necessarily. Motivation may or may not be the
sole factor in this study. The U.S. known for its productivity and
work ethic.4.A research study has suggested that changes in hours
worked over time are due, in part, to changes in tax rates. If
taxes and [government expenditures] are high, that may lead to less
work, said one of the researchers. Supporting this theory, since
2001, workers in the United States have increased their hours
worked while tax rates have dropped. What theory or theories of
motivation might support such a change?
Answer: A number of theories may be explained at this point.
Expectancy theory would be one theory that would support an
increase in hours worked, while tax rates have dropped as the given
outcome becomes stronger.
Sources: L. Ohanian, A. Raffo, and R. Rogerson, Long-Term
Changes in Labor Supply and Taxes: Evidence from OECD Countries,
19562004, NBER working paper 12786, December 2006; and J. J. Smith,
Taxes Likely Causing Some Countries Workers to Labor Fewer
Hours
Case Incident 2BULLYING BOSSES
It got to where I was twitching, literally, on the way into
work, states Carrie Clark, a 52-year-old retired teacher and
administrator. After enduring 10 months of repeated insults and
mistreatment from her supervisor, she finally quit her job. I had
to take care of my health.
Though many individuals recall bullies from their elementary
school days, some are realizing that bullies can exist in the
workplace as well. And these bullies do not just pick on the
weakest in the group; rather, any subordinate in their path may
fall prey to their torment, according to Dr. Gary Namie, director
of the Workplace Bullying and Trauma Institute. Dr. Namie further
says workplace bullies are not limited to menwomen are at least as
likely to be bullies. However, gender discrepancies are found in
victims of bullying, as women are more likely to be targets.
What motivates a boss to be a bully? Dr. Harvey Hornstein, a
retired professor from Teachers College at Columbia University,
suggests that supervisors may use bullying as a means to subdue a
subordinate that poses a threat to the supervisors status.
Additionally, supervisors may bully individuals to vent
frustrations. Many times, however, the sheer desire to wield power
may be the primary reason for bullying.
What is the impact of bullying on employee motivation and
behavior? Surprisingly, even though victims of workplace bullies
may feel less motivated to go to work every day, it does not appear
that they discontinue performing their required job duties.
However, it does appear that victims of bullies are less motivated
to perform extra-role or citizenship behaviors. Helping others,
speaking positively about the organization, and going beyond the
call of duty are behaviors that are reduced as a result of
bullying. According to Dr. Bennett Tepper of the University of
North Carolina, fear may be the reason that many workers continue
to perform their job duties. And not all individuals reduce their
citizenship behaviors. Some continue to engage in extra-role
behaviors to make themselves look better than their colleagues.
What should you do if your boss is bullying you? Dont
necessarily expect help from coworkers. As Emelise Aleandri, an
actress and producer from New York who left her job after being
bullied, stated, Some people were afraid to do anything. But others
didnt mind what was happening at all, because they wanted my job.
Moreover, according to Dr. Michelle Duffy of the University of
Kentucky, coworkers often blame victims of bullying in order to
resolve their guilt. They do this by wondering whether maybe the
person deserved the treatment, that he or she has been annoying, or
lazy, they did something to earn it, states Dr. Duffy. One example
of an employee who observed this phenomenon firsthand is Sherry
Hamby, who was frequently verbally abused by her boss and then
eventually fired. She stated, This was a man who insulted me, who
insulted my family, who would lay into me while everyone else in
the office just sat there and let it happen. The people in my
office eventually started blaming me.
What can a bullied employee do? Dr. Hornstein suggests that
employees try to ignore the insults and respond only to the
substance of the bullys gripe. Stick with the substance, not the
process, and often it wont escalate, he states. Of course that is
easier said than done.
Questions
1. Of the three types of organizational justice, which one does
workplace bullying most closely resemble?Answer: An argument can be
made that distributive justice is at work here in that the
workplace bully is attempting to influence the distribution of
rewards, etc. in the workplace. Arguments may be made for
retributive justice if one is dealing with the disposition of the
one engaged in the bullying behavior.
2. What aspects of motivation might workplace bullying reduce?
For example, are there likely to be effects on an employees
self-efficacy? If so, what might those effects be?Answer: It
appears that workplace bullying reduces the level of motivation
exerted by individuals to go beyond a level of performance than
what is minimally acceptable. It could be argued that individuals
self-efficacy is diminished in that those who are victims of
bullying tend to downgrade the organization that they work for,
cease to engage in citizenship behavior, etc. These reactions may
affect an individuals self worth over the long run.
3. If you were a victim of workplace bullying, what steps would
you take to try to reduce its occurrence? What strategies would be
most effective? What strategies might be ineffective? What would
you do if one of your colleagues was a victim of an abusive
supervisor?Answer: Students need to provide a strategy for dealing
with this type of behavior. It is clearly an opinion based question
that has significant latitude to accommodate a wide range of
responses.
4. What factors do you believe contribute to workplace bullying?
Are bullies a product of the situation, or are they flawed
personalities? What situations and what personality factors might
contribute to the presence of bullies?Answer: Some factors could be
work history (that is emulating ones former supervisor), a lack of
appropriate management training and development, low self-esteem,
insecurity, lack of adequate job knowledge.
Source: Based on C. Benedict, The Bullying Boss, New York Times,
June 22, 2004, p. F.1.
This section is based on F. J. Landy and W. S. Becker,
Motivation Theory Reconsidered, in L. L. Cummings and B. M. Staw
(eds.), Research in Organizational Behavior, vol. 9 (Greenwich, CT:
JAI Press, 1987), pp. 2435.
J. Zaslow, Losing Well: How a Successful Man Deal with a Rare
and Public Failure, Wall Street Journal, March 2, 2006, p. D1.
E. Biyalogorsky, W. Boulding, and R. Staelin, Stuck in the Past:
Why Managers Persist with New Product Failures, Journal of
Marketing, April 2006, pp. 108121.
Copyright 2009 Pearson Education, Inc. publishing as Prentice
HallCopyright 2009 Pearson Education, Inc. publishing as Prentice
HallCopyright 2009 Pearson Education, Inc. publishing as Prentice
Hall