Most Innovative Entertainment Destination Amigos Details 1

8/9/2019 Most Innovative Entertainment Destination Amigos Details 1

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Our Vision

“To entertain our valued patrons bythe finest products in theentertainment /gaming industry”.



Our Mission• To provide the most innovative games & attractions from

across the world to our local customers.

• To be the most preferred entertainment / gaming

destination.

• To reach all our customers using various formats so as tobe seen as the most futuristic brand in the maret.

•

To ensure our staff use our products to thrill & have oneof a lifetime e!perience at "migos.

• #ass on the commercial benefits to the customer in themost profitable way.



Our Values• $ndian%ness

• $nnovative

• ealthy

• Trust

• 'ustomer 'entric

• (espect

• )!cellence



"spiration & Ob*ectives• The +rand doing very well in #une wants to e!pand

across #an $ndia.

• "ims to have gaming ,ones - good locations which will

have enough wal ins.

• cale Operations 0eep penetrations in the $ndianMarets1 therefore evaluating “2ranchising”

• igh +rand recognition and recall.

• ustainable growth oriented +usiness Model.



3hat is "migosWhat is Amigos?? Could be the first question in everyone’s mind?The word Amigos means “friends” in both the Spanish andortuguese languages!“Amigos” as the name suggests is a pla"e to

en#oy with your $friends’!

Apparently& after a vast ' () we realised that there are almost noentertainment options available to youth in western une! When &*le"troni"a +inan"e ,imited -*+, apernt .rand of Amigos/de"idedto diversify in entertainment area due to shortage of entertainment

options in une and thus the idea of $Amigos’ was born!Amigos is anwholesome entertainment "entre with a varian"e&of innovativeattra"tions li0e 1) theatre& a ,aser tag& a ,aser 2a3e and .owlingAlley for the first time in une& 2aharashtra 4ndia!



'ontinued4

Amigos is an *ntertainment division of *le"troni"a +inan"e ,imited-*+,/ whi"h is a leading 5on6.an0ing +inan"e Company -5.+C/ with a

fo"us on 2S2* finan"e! With over 78 years into ma"hine loans& ithas emerged as the mar0et leader with over 9888 satisfied"ustomers a"ross the "ountry! With 7: main bran"hes& *+, "ater tothe requirements of over 1; 4ndustrial "ities an 4ndia! With itsmanufa"turing ba"0ground and se"tor e<pertise& *+, has"onsistently maintained its portfolio quality! *+, remains "ommitted

to finan"ial in"lusion and aspires to rea"h out to 71888 2S2* unitsawaiting qui"0 loans and fulfil its mission6 .uilding the2S2*!!!)riving the *"onomy!



The 5ew world of )ntertainment• "migos is an access to the most innovative and world class gamingentertainment..

• $t is the most happening brand amongst youth. "migos being the pioneer ingaming has no competitors which gives them a monopoly business in addition it

has diversified a lot in a short span of time.

• "migos has 6 stand alone outlets and 7 mall outlet which will be opened by7st 8une 697: - "undh (eliance Mart & 7 stand alone food court.

• "migos is a wonderful party destination for birthday parties and corporateget together.

• "migos offers healthy entertainment with no alcohol and huas

• The ma*or attractions of amigos are ;aser Tag1 +owling1 <0 )!perience$nteractive games1 Mechanical +ull ride1 ;aser Ma,e1 "ir ocey1 #ool1 2oos+all and a 2ood court.



• <0 "ttraction• ;aser Tag• ;aser Ma,e•

;"5 =ames• #ool Tables• $nteractive =ames• "rcade =ames• +owling

• +ull ride• 2uss +all• +un*ee 8umping• :0 =aming• 27 'ar imulator

"ttractions - "migos









5ew >ids #lay area $ntroduced on ?th 5ov

697:



Who is our customers

3ho is our customers



3ho are our 'ustomers• Our Target audiences are from Middle 'lass1 @pper Middle class1

5$ +racet.• On the basis of the demographics our customers are from the

income group of 7<999 per Month to 6 ;acs and above per month.• "ctive Movers A7< to 7BC D Teenagers going to =ood reputed

high schools getting monthly pocet monthly pocet money of:999..

• =o =etters A7B to 7EC D 'ollege =oers =etting a monthlypocet money of F999..

• "ctive Movers A69 to 6GC D Houngsters who have recently

*oined *ob and getting salary in a range of 79 to :9 spendappro! :99(s. #er Visit.• 2amilies and Houng "dultsD This is the audience which spend

good amount of money on their ids4





3hat new we have introduced• Toddlers play area• 27 'ar imulator

• 2ull 0 :0 first person shoot games.

• 3e have introduced gyroscopic chair.



'urrently Operational "migos Outlets

"migos ;aw 'ollegeAtand "loneC

"migos #aud (oadAtand "loneC

(eliance AMallC "migos "undh

"migos 2ood 'ourt



'oming oon 'enters till 0ec 697:

"migos 'hinchwad AMallC <<99 I 2t A2ranchisedC

"migos #imple audagar F999 I 2t A2ranchisedCA#impri Mall 2ormatC

"migos 5alasopara B999 I ft A2ranchisedC

AMumbai Mall 2ormatC



"chievements of "migos3e are the fastest growing organi,ation with

organi,ed manner

"migos has achieved the maret share of E9J in westof #une in )ntertainment sector giving a new verticalto #uneKs )ntertainment world.

Opening 6 stand alone1 7 mall format and 7 multicuisine food court outlets in a span of *ust 7.<years is the greatest achievement associated with+rand "migos.



Most Innovative Entertainment Destination Amigos Details 1

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