Mosquito Power Point Presentation

PROSPECTS.PROSPECTS.This is what you want fromThis is what you want fromyour interactive marketing.your interactive marketing.

This is what you are getting.This is what you are getting.

And only a few become customers.And only a few become customers.

Web Visibility

Becoming Visibleto Your

Prospects

Becoming Visibleto Your

Prospects

Corporate Website Navigation

Find A Club

List of States

GilbertHealthClub

List of Clubs

“Brand” Seeker

Only

5-10% of Health Club

Prospects

Mosquito Navigation

Find A Club

List of States

GilbertHealthClub

List of Clubs

“Brand” Seeker

List of LTF

Clubs

Search Engine User

80-90% of Health Club

Prospects

How do you getyour page found?

10,100,000 Pages

Paid Versus Free Traffic

89% of Clicks Happen

Here

89% of Clicks Happen

Here

Pay Big Money To Be Here

Pay Big Money To Be Here

Search Advertising

This is how much you want to spend.

This is how much you’re actually

spending.

This is how much you want to spend.

This is how much you’re actually

spending.

GOOGLE ADWORDSGOOGLE ADWORDS

.10

PerClick

.10

.10

1.25

PerClick

4.107.72

SelfServe

SelfServe

Keyword 1

Keyword 2

Keyword 3

Keyword 1

Keyword 2

Keyword 3

51 MPG8 MPG

MOSQUITOPPC

PPC REACHES ONLY

11% OF PROSPECTS

WHO USE SEARCH

ORGANIC REACHES UP TO

89% OF PROSPECTS

WHO USE SEARCH

ALL PROSPECTSWHO USE SEARCH

Slicing up theprospect pie

PPC

ORGANIC

PPC can never scorea touchdown by itself.

BUT... the competition for that 80% is fierce.

And that’s just for the exact search term“organic search engine optimization.”

There can beHUNDREDS

of search terms forthe same thing.

search engine optimizationorganic search engine optimizationorganic seoorganic seo servicessearch engine optimization servicesseo in minneapolisseo in seattleaffordable seo companywebsite seo

natural search engine optimizationseo naturalnatural seonatural organic seo servicesseo services in miamiphoenix seo companyprofessional search engine optimizationexpert seocertified seo professional

If you optimize a web page for more than one search term,

you are not optimizing.

You are compromising.

Arizona Health Club

Arizona Gym

Arizona Fitness Club

Arizona Athletic Club

Phoenix Health Club

Phoenix Gym

Phoenix Fitness Club

Phoenix Tennis Club

Phoenix Weight Loss

Phoenix Personal Trainer

Southwest Fitness

Arizona Health Club Arizona Gym

Arizona Fitness Club Arizona Athletic Club

Phoenix Health Club Phoenix Gym

Phoenix Fitness Club Phoenix Tennis Club

Phoenix Weight Loss

Phoenix Personal Trainer

The Powerof the

SWARM

To get top ranking and reach more prospects

you need

one pageoptimized for

eachsearch term.

You may need

hundredsor

thousandsof these

“landing pages”.

Impractical for PPC

Unworkablefor humans

The Powerof the

SWARM

Like every mosquito,each page zerosin on a human

TARGETONLINE MARKETING WITH BYTEONLINE MARKETING WITH BYTE

Fitness clubin Phoenix

The Perfect Swarm

MosquitoSwarm

Website“Swarmlet”

WebFootprint

MosquitoFootprint

WebsiteFootprint

9,000 Keywords

140 Keywords

Like Calling Australia An IslandLike Calling Australia An Island

Australia TourismAustralia Tourism67,400 Useful Keywords67,400 Useful Keywords

Many Competitors

With Small Nets

You...With A Big Net

Lead Generation

Landing Page Lead Pool

Dashboard

Lead Generation

Lead Pool Dealer /Distributor

Search Engine RankingsGives you visibility to your search engine rankings for your targeted keywords.

Test Your SearchYou can trigger any search to view the results.

View Placement HistoryYou can view the history of your ranking placement online.

Sources Of Traffic > EnginesSee what exact search engines are driving the most prospects to your mosquito site.

Sources Of Traffic > TypesSee what types of online sources are driving the most prospects to your mosquito site.

User TrendsSee what time of day, and day of week people are searching for your products and services online.

Inbound Visitor DataSee exactly what keywords and engines drove traffic to your site – even at a campaign level.