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The book has the Print Campaigns provided by the Creative leaders in various agencies. They have selected them for being part of MOSAIC. As a special feature, each of the work has been commented upon by the Creative leaders as to why they feel that is their best Print Work- this adds further insights into the creative approaches and expectations. MOSAIC India’s Best in Print, 2011
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Page 1: Mosaic launch event

The book has the Print Campaigns provided by the Creative leaders in various agencies. They have selected them for being part of MOSAIC. As a special feature, each of the work has been commented upon by the Creative leaders – as to why they feel that is their best Print Work- this adds further insights into the creative approaches and expectations.

MOSAICIndia’s Best in Print, 2011

Page 2: Mosaic launch event

Mosaic Launch – 2012

77 campaigns

23 participating agencies

Page 3: Mosaic launch event

Sanjeev Goyle

Senior VP, Marketing and AppliTrac, farm

equipment sector, Mahindra and Mahindra

Josy Paul

Chairperson and Chief Creative Officer,

BBDO India

UNVEILING PRECEDED BY

SESSIONS

Page 4: Mosaic launch event

MOSAIC UNVEILING

The book was unveiled by

(LtoR)Sanjeev Goyle, Sr. VP Marketing

& Applitac, Mahindra & Mahindra; Girish

Agarwaal, Director Dainik Bhaskar

Group; Nandini Dias, COO Lodestar

Universal and Josy Paul Chief Creative

Officer, BBDO India

Page 5: Mosaic launch event

EVENT

Page 6: Mosaic launch event

Media Experts Meet

The book has a special section on 5 favourites from media experts

Lynn De Souza, Chairman and CEO, Lintas Media Group, Chairman, Aaaren Inititative and Director, Karishma Initiative

Mallikarjun CR, CEO, Starcom Mediavest Group

PM Balkrishna, Chief Operating Officer, Allied Media

Punitha Arumugam, Director- Agency Business, Google India.

Page 7: Mosaic launch event

MEDIA EXPERTS

Lynn de Souza

Chairman , Aaren Initiative and

Director, Karishma Initiative

Mallikarjun CR

CEO, Starcom MediaVest Group

PM Balakrishna

Chief Operating Office, Allied Media

Punitha Arumugam

Director – Agency Business, Google India

Page 8: Mosaic launch event

DISCUSSION

Lynn de Souza, PM Balakrishna, Punitha Arumugam and Mallikarjun CR

Page 9: Mosaic launch event

Book Sample

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Thank You