Mor & Co.
Jun 23, 2015
concept for new retail opportunity in Detroit - livemor.weebly.com
An experiential retail storefront centered on an indie-urban, outdoor lifestyle.
Mission - SEE more | DO more | LIVE more
Differing from a traditional retail experience, MOR not only features a variety of well-curated outdoor and urban exploration gear but it also serves as an anchor for unique, empowering classes and expeditions - all geared towards encouraging more outdoor play and exploration.
Currently entered in the HATCH Detroit contest!
An experiential retail storefront centered on an indie-urban, outdoor lifestyle.
Mission - SEE more | DO more | LIVE more
Differing from a traditional retail experience, MOR not only features a variety of well-curated outdoor and urban exploration gear but it also serves as an anchor for unique, empowering classes and expeditions - all geared towards encouraging more outdoor play and exploration.
Currently entered in the HATCH Detroit contest!
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Transcript
an indie outdoor company for city folk
we provide tools for
outdoor adventures – big or smallexploration and delight
urban travel – PLAYFUL relaxation
Store as depot
gathering point and gear depotclassroom and guidance
see + do + live more
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