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Page 1: Montesori inspired junior mba   business4

ABCDEFGHIJKLMNOPQRSTUWXYZ

The first international school in

Sihanoukville – the business

adc

Page 2: Montesori inspired junior mba   business4

People

ADC

Page 3: Montesori inspired junior mba   business4

Dr. Derek W. Nicoll Ph.D. in Psychology and

Management from the world ranked University of Edinburgh, Tankara School of Business, Imperial College, London

Teaching MBA, DBA in the UK then in Phnom Pehn – here I developed a network of senior Khmers, including Prof. Sarin Meas, under-secretary of state for Education, Youth and Sport.

Has been working as an educator and educational consultant in Asia and Africa for the last 8 years – building schools relevant to development for Malaysian-based Limkokwing university of Creative Technology – today, regarded as Cambodia’s premier university

Will mediate between the western community/investors and the school, provide on-going training to teachers

Teachers and administrator

s

ADC

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Dr. Derek W. Nicoll

Dr. Nicoll can develop the planning documentation, organizational foundation, and infrastructure that will serve as the cornerstone for creating a first class international school. Including: Development of curriculum, mission and

belief statements, and school policies Identification and ordering of educational

supplies aligned with a standards-based curriculum

Development of all necessary handbooks, policy manuals, reporting documents and procedures to support the operation of the school

Budget preparation Assistance with obtaining accreditation

status Recruitment and professional

development of teachers

Teachers and administrator

s

ADC

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Samuth Tel

16 years experience in teaching English and Russian to Cambodians

Has built and operated language schools as well as working as a journalist will handle PR in the Khmer community

Local entrepreneur – ‘man on the ground’

Brings the ADC brand and license to operate as a school at city and provincial levels

Teachers and administrator

s

ADC

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Teachers

Hire 2-4 local female teachers and two teaching assistants

Embark on a ongoing staff development programme that includes international certification

Best paid in Sihanoukville – staff retention

Teachers and administrator

s

ADC

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Two main target groups

“New money” Cambodians who want the very best for their families, and recognize the benefits of quality education for their children.

Example: The Commodore The sons and daughters of the Russian

and Western ex-pat communities, who understand the necessity of a world-class education for their children which prepares them for study in their home countries overseas.

Examples: Ron All will be willing to pay a premium rate –

up to $300 a month - for the right product.ADC

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Why is a school a good idea? First mover advantage – there is nowhere

else… Ability to ‘lock-in’ students – we create,

adapt, scope and scale to market need so as to reduce risk as we grow.

Rapid growth- potentials – aim is to have an entire primary school by end year 3, an entire secondary by end year 8.

As the kids develop, the business grows and the organization learns to become better suited for the market and emerging economy.

Unlike tourism and hospitality this is an all year demand – there is no low season.

Quick ROI – money comes in on enrolment even for first year/

. ADC

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The business environment

ADC

Page 10: Montesori inspired junior mba   business4

Massive development of housing and infrastructure - 90% of the 2 phases of the BS Holiday Villa project has been sold. House prices vary from $86,000 to $250,000. Kampot, Kep and Koh Kong are also following the same pattern. Hotels, flats, port development, bridges, power plants, sewers, government offices, shopping malls, office buildings.

One message - Development is not going to stop anytime soon in Sihanoukville – especially when oil begins flowing in 2012

ADC

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OIl

Education is the cornerstone of Chevron's (Caltex) community activities in Thailand.

In 2006, $1.2 million to the foundation for scholarships covering a six-year period and supporting a total of 360 students.

In 2007, $600,000 to the Distance Learning Foundation

Many companies involved – competition for education corporate responsibility programmes, and social entrepreneurship.

. ADC

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The problem and opportunity

Within this development equation of infrastructure and dwellings one critical element is missing…

Schools!

ADC

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What we’re looking for

Looking for investors willing to commit up to $30000 to develop 3 phases.

$5000 upfront to start enrolment promotion

$145000 in beginning year 1, $150000 in beginning year 2.

We’re looking to innovative develop a school model of excellence that can transfer to other developing countries satisfying both government and state needs and that of the nouveau riche.

ADC brings it License to operate (a $5000 value) however possible to re-brand i.e. ‘Airport School’ and so forth…

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The problem and the opportunity

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The problem and opportunity Cambodia has a very young population

(0-14 years: 32.6% - this translates into roughly 60,000 school age kids in Sihanoukville). 

Coming from developed nations we take for granted the education and health systems which have had years of refinement – and strictly government regulated – nothing like that here.

Cambodia, like other developing counties suffers from a woefully inadequate public and private education system.

It leaves no choice for discerning or concerned parents. ADC

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Who are going to educate the children of those who live, retire to and work in Sihanoukville?

ADC

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ADC

What will living and working in

Cambodia be like in 2029?

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Cambodian view of education The tendency is to have many children, true for the

moneyed class as well as the poor. The Prime Minister has 6.

Many Cambodians work from home or have extended families who will take care of the children – so there is no great demand?

Increasingly educational research is showing us that kids must start early to build the expanded worldview, the quality foundation for development and success in later years. Language acquisition for instance piques at 3-6 years.

However much loved the children are and well looked after at home, can grandmother, aunty or mum or the maid begin the important process of teaching at this critical age? ADC

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Cambodian view of education

For every Cambodian family – Many parents have not benefitted from education, but they hold education in esteem. In the future do they really feel their children will advance against other wealthy families who have sent their kids abroad?

ADC

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Ex-pat view of education There is a fast-growing community of foreign ex-pats

and retirees living in the Thai resorts such as Pattaya, Phuket and Chiang Mai. Many have already made the exodus from Thailand as Immigration rules tighten and the cost of living goes up.

Many of these ex-pats find themselves with new families at 50 or even older – not only do they need the best for their kids’ futures, they want international schooling which parses with that back home, or wherever they may travel and live in the future.

These people may like the beaches but do not like the lack of service provisions such as medical facilities, schools, and cultural activities.

As their numbers increase, more and more western parents are searching for the best schooling options for their children. This search is often complicated by a lack of knowledge of the local school system and language barriers.

 

ADC

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Ex-pat view of education For every westerner – they surely wish

for their children to be enabled to at least look after themselves as they grow to adults – not be condemned to working in bars and hotels in service positions. If they return to their home countries they also do not wish for their kids to need remedial classes or be disadvantaged.

For professional ex-pats – they need their children to have a universal education which is transferable to their new location.

 

ADC

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The business

ADC

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Mission – to deliver international quality education in Sihanoukville

ADC

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Objective - To employ scientifically proven educational practices that help children realize and develop language as a system, build confidence, creativity, problem solving, team working, critical thinking and time and project management skills. Montessori pre-school and primary school –giving way to a British Curriculum, and finally International Baccalaureate in secondary which prepares them for international study, business and work.

ADC

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Phase 1 - is to establish an initial pre- and early years school of 30 children aged 3-6 based upon Montessori style teaching based in ‘The Boat’.

Phase 2 - the acquisition of a new premises housing the growth of the primary school as the first cohort develops.

Phase 3 - moves to a British curriculum in the secondary years with more qualified ex-pay teachers and witnesses the school reaching capacity (max 250 of in a city of 200,000).

Phase 4 – Replicate more schools elsewhere, University?

ADC

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Consituents for school one

Equipment

Building

Teachers

IT

ADC

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Teachers should be chosen who have a genuine interest in children.

They should have sufficient English so that they can be properly trained.

Training and later professional development is key to the success of the business.

Training has already begun. Salary will be based upon strict performance

measures. They should have leadership potential – they

will be groomed to become trainers and managers through an ongoing professional training programme supervised and delivered by the Director of Academics

Potentials for spin-offs supplying training and consultancy for the government and other schools.

They should also have CPR/First Aid training.

Teachers

ADC

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General Qualifications

Fluent English, reading, writing and comprehension.

Aged 25 - 35 years. Bachelor's degree holder in specific field of

position applied for, preferably in Education. Preference will be given to those with an

internationally recognized teaching qualification or a master's degree in the desired subject area.

Have at least 3 years of experience in teaching (the employment documents from previous employers required).

Computer literate: Microsoft Word, PowerPoint, etc.

ADC

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Package for foreign teaching professionals

An internationally attractive package including two-year contract with the benefits including housing (often fully furnished), air tickets or travel stipend, health insurance, and moving allowance. Teachers with children will look for travel stipends, school tuition, and health insurance for dependents.

30 days paid holiday a year.

ADC

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Training and professional development

Work on developing and retaining staff. Internal training will be ‘on-the-job’ and ongoing

– delivered by School heads and the Director. External training includes: Association Montessori Internationale (AMI)

training in Thailand 4th April 2011 and another half for April 2012, (1,800$ for 2persons each year) + living and travelling expenses for 35 days ($800) = $5200 x 2 = $10400

Online B.Ed. or training in Phnom Pehn.

ADC

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Salaries

Director – Foreigner - $5000 a month - $60000 a year

Pre-School - Cambodian starting salary after initial training - $190 per month - $2280 per annum

After Montessori training - $300 per month - $3600 per annum

Primary school salary - $190 - $2280 per annum

After Montessori - $400 - $4800 per annum Qualified foreigners (recognized teaching

qualifications) $1600 per month, $19200 per annum

Unqualified foreigners (with teaching experience, TESOL etc.) - $1050 per month, $12600 per annum

Teaching assistants $100 per month, $1200 per annum

Cooks and security – $90 per month, ; $1008 per annum

ADC

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Roles and salaries

Role Monthly Salary

Director 5000

Head of Secondary

3,249.71

Head of Primary

3,249.71

Qualified Teacher

3000

Unqualified with TESOL

1200

Unqualified foreigners/qualified Cambodians

900

Teaching assistants

100

Support staff 90

Page 33: Montesori inspired junior mba   business4

Recruitment sources

Thailand is very well served with teachers - recruit via Ajarn.com, Dave’s ESL cafe or bongthom.com

From a feed from the BELTEI International Institute in Phnom Pehn’s B.Ed programme – we can deliver special bespoke teaching modules to tailor them to our needs.

ADC

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Apple I-Pads, PC for admin, wi-fi, Video monitoring of the

classroom area should be available to parents online as should daily and weekly reports on their child

Site licenses for educational sites Access will be restricted to only

those resources deemed relevant for the child

Eventually a software designer/engineering be hired - potentials for spin-offs supplying software for other schools

Potential for sponsorship from internet providers

IT

ADC

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Hardware – 10 x i-Pads (32GB) = $6000

Site licenses' for starfall.com and reading eggs - $1000

Projectors and TVs = $3000 Total= $10000

IT

ADC

Page 36: Montesori inspired junior mba   business4

A full range of specialised Montessori equipment needs to be purchased or made – this includes child size furniture and brushes mops etc.

Nienhuis in Australia make very high quality materials

Hiring of a carpenter or outsourcing to a reputable carpentry firm

Potentials for spin-offs supplying equipment for other schools

Equipment

ADC

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Child sized furniture and equipment = $10,000

Equipment

ADC

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Building needs to support the ‘prepared environment’

5m square per child. Large open space Needs to look and feel

fun, modern and high-tech

Building

ADC

Page 39: Montesori inspired junior mba   business4

Phase 1 - The boat

ADC

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‘The boat’

ADC

$100 a cup Chinese tea room

Boat house and pier Airport Disco

Kitchen Enclosed area

Semi- Enclosed area

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‘The boat’

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‘The boat’

Secured sand play-pit

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Rent = $1000 a month = $1200 a year

Utilities = $300 a month = $3600 a year

Initial refurbishment + signage = $10,000

Networking = $1000Maintenance = $3000First year costs = $18800Subsequent years (minus start-up) =

$7800

‘The boat’ – Pre-school

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Teachers and

administrators

Outside agencie

s

Students

Parents

ADC

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Students will be sons and daughters and grandchildren of ‘new money’.

Their interest is to provide a world class education for their children without having to send them even to Phnom Pehn.

The aim to prepare them for overseas study as they progress or to continually update and provide a world class education right up to university level as the school grows each year.

Khmer, barangs and Russian Scholarships could come from

corporate sponsors (i.e Chevron?) for children of lesser means – i.e. working with M'Lop Tapang and other NGOs

Students

ADC

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YEAR 1 YEAR 2 YEAR 3 Location

Phase 1

Early Years 1 (3yr)

10 10 15 The boat40 student capacity

Early Years 2 (4yr)

15 10 15

Reception (5yr) 15 15 10

Phase 2

Grade 1 (6yr) 15 15 Another location – Lease or buy –250 student capacity

Grade 2 (7yr) 15 15

Grade 3 (8yr) 15 15

Grade 4 (9yr) 15

Grade 5 (10yr) 15

Grade 6 (11yr) 15

Target student population

40 80 130

PrimaryADC

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YEAR 4

YEAR 5

YEAR 6

YEAR 7

YEAR 8

Location

Phase 3

Grade 7 (12yr)

15 + 30

15 + 30

15 + 30

15 +30

15 +30

Another location – Lease or buy –250 student capacity

Grade 8 (13yr)

15 15 15 15 15

Grade 9 (14yr)

15 15 15 15 15

Grade 10 (15yr)

15 15 15 15

Grade 11 (16yr)

15 15 15

Grade 12 (17yr)

10

Studen pop.

Sec 75205

90220

105235

105235

115245

total

SecondaryADC

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Cambodia International School of PP

The School at Northbridge

British International School

Zaman

Early Years

Early Years 1 (half-day)

$4750 $4500 $2500 $2875

Early Years 2

$5920 $6000 $3500

PR $11530 $10150 $5250

Entrance Fee $500 $2500

$3500 $1000 $500

Capital Fee $740$1775

$2000 $500 $300

ESL $1325

Annual fees comparison ADC

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Region Saigon Star

Garden International School Malaysia

Garden internaonal School _ Thailand

Bangkok International School

Early Years

Early Years 1 (half-day)

$4900 $6500 $3000 $11,253

Early Years 2

$4900 $8515 $3500 $11,253

PR $6300 $10150 $5250 12,668

Entrance Fee $500 $2500

$600 $1750 $8550

Capital Fee $2000

Notes $1325 extra ESL

$400 to apply

ADCAnnual fees comparison

Page 50: Montesori inspired junior mba   business4

Our fees for year 1

$2950 yearly tuition - or $3400 per student including admin.

Installments of $290 a month - $3480 (requires a $1000 deposit) - $3930 per student including admin.

Admin: Entrance fee (50% refundable at

registration)- $400 Registration fee [annual] - $100 Capital fee [annual] - $150

ADC

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We need to thoroughly understand what these parents and grandparents expect from their children’s education.

We will inform them regarding the aims of the school in a series of invitation only wine and cheese evenings at an appropriate local venue. Senior government officials should be invited, as should prominent Oknia as should distinguished business representatives.

We must highlight the existing problems in education emphasizing where we will do better

 Internet viewing system can connect parents and family members to their child while at work or thousands of miles away. Through a secured internet site and unique password you can observe the child´s daily activities through your computer. The same cameras are fed to the front desk for additional monitoring by administration.

Parents

ADC

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Outside agencies include universities, businesses, government departments, accreditation, overseas memberships to associations and so forth.

Outside agencies

ADC

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Phase 1

ADC

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The objective of phase one is to open the boat to the 3-6yr old pre-school and kindergarten age group

Enrollment target is 85 students in the 3-6 age group over 3 years

Total capacity = 40 studentsADC

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Start-up estimates for Phase 1 - year 1

Start-up: Promotion and publicity- $7000 Training for 2 teachers in Thailand +

travel and accommodation - $5200 Montessori Equipment - $10000 IT - $10000 Refurbishment of building including

signage - $10000 Registration and Legal - $2000 Total - $45,200

ADC

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Salaries for Phase 1 – year 1 + 21x Directors, operations and training -

$5000 per month, $60000 per annum2xPre-School - Cambodian starting salary

after initial in-house training - $190 per month - $2280 per annum = $4560

2xTeaching assistants $100 per month, $1200 per annum = $2400

Cook – $90 per month, $1008 per annumCleaner - $90 per month, $1008 per annumSecurity - $90 per month, $1008 per

annumTotal -$ 69,984 ADC

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Running cost estimates for Phase 1 - year 1

Running costs:Rent for first year - $12000 Utilities - $300 mth x 12 $3600Maintenance -$1500Total - $ 17,100

ADC

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Total costs phase 1 - year 1

Start-up - $44,200Salaries - $69,984Running costs - $17,100

Total = $ 131,284

ADC

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Our fees for year 1

$2950 yearly tuition - or $3400 per student including admin.

Installments of $290 a month - $3480 (requires a $1000 deposit) - $3930 per student including admin.

Admin: Entrance fee (50% refundable at

registration)- $400 Registration fee [annual] - $100 Capital fee [annual] - $150

ADC

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YEAR 1 YEAR 2 YEAR 3

Tuition fees(plan 1, $3400; plan 2, $3930) (40)

$136,000- $157,200

$136,000- $157,200

$136,000- $157,200

20 $68000- $78600

$68000- $78600

$68000- $78600

Start-up and running costs including salaries

$ 131,284 $99,284 $131,436

Target 40 student profit

$4716- $25916

$36716-$57916

$4564-$25764

20 $20,084- $9484

$41281-$39516

$41281-$39516

Phase 1- ‘The Boat’

ADC

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Additional revenues prospects

Possible to have a daycare or drop-in facility where visitors can enroll their kids for half or full day.

Can offer (for a fee) extra languages, Khmer and Russian

Can run a week-end and evening club for extra revenues

Page 62: Montesori inspired junior mba   business4

Milestones

The end of phase 1, year 1 should see us with an fully equipped and operating pre-school able to cater for 40 children

Two Cambodian pre-school staff will have completed half their Montessori training and all staff will have been supported by ’on the job’ training and support.

New teaching staff will have been recruited and interviewed and completed their orientation.

By this time a new premises will have have been acquired and fitted to accommodate a further 40 grade 1,2,3 students.

Curriculum materials will have been acquired and developed.

Ongoing publicity and promotion drive to enroll student target.

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Phase 2

ADC

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The objective of phase two is to build upon Phase one and open another location for the primary and secondary age groups

The main objective is to cater for those students graduating from pre-school to primary.

Enrollment target is an additional 90 students in the 3-11 age group by the end of year 3 making a total of 130 students.

Phase two begins in year two of operation The following model assumes we are

renting a location – an alternative model would have us buy and build.

ADC

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Start-up estimates for Phase 2 - year 2

Start-up: IT - $15000 (Lab for 20 students)Refurbishment of building including

signage - $20000Total = $35,000

ADC

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Salaries for Phase 1 & 2 – year 2Phase 1 (pre-school) Salaries - $69,984

ADD:

4xPrimary-School - Cambodian starting salary after initial training - $190 per month - $2280 per annum = $9120

1xQualified foreigner (recognized teaching qualifications) $3000 per month, $36000 per annum = $36000

2xUnqualified foreigners (with teaching experience, TESOL etc.) - $1050 per month, $12600 per annum - $25200

4xTeaching assistants $100 per month, $1200 per annum = $4800

3x Support staff - $3600

Phase two salaries - total - $ 78,720Total phase 1 & 2- $ 148,704

ADC

Page 67: Montesori inspired junior mba   business4

Running cost estimates for Phase 1 & 2 - year 2

Running costs: Promotion, recruitment and publicity- $7000

(additional to pre-existing phase one publicity) Training - $5200 (AMI training) $3,199.00 (NAMC

training) = $8399 Rent for boat - $12000 Rent for new property - $36000 Utilities for boat- $300 mth x 12 $3600 Utilities for new premises - $600 mth x 12 $7200 Maintenance - $3000

Total = $77,199ADC

Page 68: Montesori inspired junior mba   business4

Salaries for Phase 1 & 2 3rd yearPhase 1 and 2, year 2 total - $ 148,704

ADD: 1xQualified foreigners (recognized teaching

qualifications) $3000 per month, $36000 per annum

2xTeaching assistants $100 per month, $1200 per annum = $4800

Total - $ 189,504

ADC

Page 69: Montesori inspired junior mba   business4

Total costs phase 1 & 2 – years 2 and 3

Year 2Start-up - $35,000Salaries - $ 148,704Running Costs - $ $77,199Total - $ 260,903

Year 3Salaries - $ 189,504Running Costs - $ $77,199Total - $266,703

ADC

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YEAR 1 YEAR 2 YEAR 3 Totals

Target 40 80 130

Tuition fees(plan 1, $3400; plan 2, $3930)

$136,000- $157,200

$272,000- $314,400

$442,000- $510,900

$850,000-$982,500

Start-up and running costs including salaries

$131,284

$260,903

$266,703

$484,272

Profit $4716- $25,916

$11,097-$53,497

$175297-$244197

$191,110-$323,610

Phase 2- ‘Primary’

ADC

Page 71: Montesori inspired junior mba   business4

YEAR 1 YEAR 2 YEAR 3 Totals

Tuition fees(plan 1, $3400; plan 2, $3930)

$136,000- $157,200

$272,000- $314,400

$442,000- $510,900

$1,292,000-$1,493,400

Start-up and running costs including salaries

$90,544

$ 215,864

$177,864

$686,136

Target 40 80 130

Profit $45456 - $66656

$56136-$98536

$264136-$333036

$605864-$807264$60586-$80726

Break Even

23-27 students

14-16 students

14-16 students

17-19 students

Phase 2- ‘Primary’

ADC

Page 72: Montesori inspired junior mba   business4

Milestones

The end of phase 2 in operating year 3 should see us with two equipped premises able to cater for 40 children and 250 children consecutively.

Two Cambodian pre-school staff will have now completed their Montessori pre-school training and one experienced primary school staff will have completed their NAMC (6-9 age group) Diploma. All staff will have been supported by ’on the job’ training and support.

New teaching staff will have been recruited a and interviewed and completed their orientation.

The new premises will have been acquired and fitted to accommodate a further 40 grade 1,2,3 students.

Curriculum materials will have been acquired and developed.

Ongoing publicity and promotion drive to enroll student target.

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Phase 3

ADC

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YEAR 1 YEAR 2 YEAR 3 Location

Phase 1

Early Years 1 (3yr)

10 10 15 The boat40 student capacity

Early Years 2 (4yr)

15 10 15

Reception (5yr) 15 15 10

Phase 2

Grade 1 (6yr) 15 15 Another location – Lease or buy –250 student capacity

Grade 2 (7yr) 15 15

Grade 3 (8yr) 15 15

Grade 4 (9yr) 15

Grade 5 (10yr) 15

Grade 6 (11yr) 15

Target student population

40 80 130

PrimaryADC

Page 75: Montesori inspired junior mba   business4

YEAR 4

YEAR 5

YEAR 6

YEAR 7

YEAR 8

Location

Phase 3

Grade 7 (12yr)

15 + 30

15 + 30

15 + 30

15 +30

15 +30

Another location – Lease or buy –150 student capacity

Grade 8 (13yr)

15 15 15 15 15

Grade 9 (14yr)

15 15 15 15 15

Grade 10 (15yr)

15 15 15 15

Grade 11 (16yr)

15 15 15

Grade 12 (17yr)

10

Studen pop.

Sec 75205

90220

105235

105235

115245

total

SecondaryADC

Page 76: Montesori inspired junior mba   business4

The objective of Phase three is to develop the capacity for the secondary age group

It uses the same building as phase 2 with additional costs for extra resources, furniture etc.

Enrollment target is an additional 125 students in the 3-18 age group over 5 years

Total capacity of the entire school = 250 students (of a approx. 80000 school- population in Sihanoukville)

Those entering in later years will likely need extra tuition this, the following model portrays how the increased sophistication of the programme, and its concomitant needs for trained foreign staff is reflected in higher fees and potentially a special entry-level programme.

The following model does not include extra costs involved with pay rises etc., it also does not include revenues derived from other sources i.e. spin-offs, extra tuition and so forth.

ADC

Page 77: Montesori inspired junior mba   business4

Start-up estimates for Phase 3 - year 4

Start-up:Promotion and publicity- $5000 IT - $20000Furniture and fittings - $20000Total = $45,000

ADC

Page 78: Montesori inspired junior mba   business4

Salaries for Phase 3 – year 4

Phase one and two salaries - total - $ 189,504

ADD:2xQualified foreigners (recognized teaching

qualifications) $3000 per month, $36000 per annum = $ 72000

Phase three, 4th year salaries - total - $ 261,504 ADC

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Salaries for Phase 3 – year 5

Phase 1 and 2 and 3 salaries - total - $ 261,504

ADD:2xQualified foreigners (recognized teaching

qualifications) $3000 per month, $36000 per annum = $ 72000

Phase three, 5th year salaries - total - $ 333,504 ADC

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Running cost estimates for Phase 3 - year 4

Running costs:Rent for boat - $12,000Rent for new property - $36,000 Utilities for boat- $300 mth x 12

$3,600Utilities for new premises - $800 mth

x 12 $9600Maintenance - $3000

Total = $64,200 ADC

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Total costs phase 1 & 2 & 3 – years 4 and 5

Year 4Start-up - $45,000Salaries - $261,504Running Costs - $ 64,200Total - $ 370,704

Year 5Salaries - $ 333,504Running Costs - $ $77,199Total - $ 410,703

ADC

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YEAR 4

YEAR 5

YEAR 6

YEAR7

YEAR 8

Totals

Phase 3 tuition fees(plan 1, $5400; plan 2, $5930)

$405,000- $444750

$486000- $533700

$567000- $622650

$567000- $622650

$621000-$ 681950

$544000-$628800

Phase 2 tuition fees(plan 1, $3400; plan 2, $3930)

$136,000- $157,200

$136,000- $157,200

$136,000- $157,200

$136,000- $157,200

$136,000- $157,200

$544000-$628800

Totals $541000-$601950

$622,000-$690900

$703000-$779850

$703000-$779850

$757000-$839150

Start-up and running costs including salaries

$ 370,704

$ 410,703

$ 410,703

$ 410,703

$ 410,703 $261460

Total $170,296-$231,246

$211297-$280197

$156297-$211947

$156297-$211947

$210297-$271247

$904,284-$1,206,584

Phase 3- ‘secondary’

ADC

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Milestones

The full realisation of of phase 3 will only happen in operating year 8 when we will have two fully equipped and fitted premises able to cater for a total of 40 and 250 children consecutively.

All four Cambodian pre-school staff will have now completed their Montessori pre-school training and All primary school staff will have completed their NAMC (6-9 age group or 9-12) Diplomas. All staff will have been supported by ’on the job’ training and support.

New secondary teaching staff will have been recruited and acquainted with the needs of international Baccalaureate education.

The new premises will have been acquired and fitted to accommodate a further 40 grade 1,2,3 students.

Curriculum materials will have been acquired and developed, new computer labs and equipments will be in place.

Ongoing publicity and promotion drive to enroll student target.

Liaison with foreign universities.

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Conclusion

Educational businesses are focused upon the human resource – the experience and capacity of the teachers.

Selecting and hiring the right staff is key, as is training and professional development. Recruitment and training will be ongoing.

The largest outlay is staff salaries, followed by rent and equipment. It will be easy to pay above rate for Cambodians, thus efforts to hire, where possible, local talent. This is easier in the early years than secondary. Foreigners will have many expectations.

There is of course the attraction to ‘pack ‘em in’ but to maintain a high-end luxury product that produces results we should resist this tendency and maintain a high staff to student ratio. This constantly features in any analysis of successful quality education at all levels.

Having binding contracts is important, especially for those we invest in to train.

Focusing upon building a dedicated team with high morale and an appetite for improvement, development and learning.

ADC

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Where we are at

Press releases, television features, securing license

Information evenings for invited parents – aim is to take enrollments, stress upon the limited places in the first cohort – needs immediate funding

Secure Premises, lease, refurbishment Advertising and signage Buy teaching equipment Hire support staff, security, cleaners,

cooking instructor Training of teachers in Thailand – needs

immediate funding ADC