Mona Vie Style Manual

mona vieBrand Identity Guide

MonaVie blends

antioxidant nutritional

power with an

unparalleled opportunity

for you to capitalize on

the vibrant health and

wellness industry. We

launched in 2005,

offering premium quality

nutritional products

that are dedicated to

improving the health of

millions and changing

the lives of our MonaVie

family.

MonaVie is one of

the fastest growing

companies in the world

(you can even find us

on the 2009 Inc 500

List of Fastest Growing

Companies) with

blueprints for continued

expansion in the United

States and worldwide

markets. Our profound

success isn’t just

MonaVie’s success.

MonaVie’s goal isn’t just to sell product, we want to relieve

hopelessness and be the strong hand up for people to support

themselves.

Mona Vie is more than just juice.

And we have big plans...

Table of Contents

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Logo SpecificationsKey ColorsAppropriate Logo OptionsInappropriate Logo OptionsLogo Size VariationLogo Font DescriptionCompany IdentityVisual Identlty

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mona vieLogo Specs

3

Key Colors

4

Appropriate Logo Options

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Tints and Hues of Key Colors

Grayscale

Black*

*Also can be reversed out in white on simple

backgrounds

5

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Inappropriate Logo Options

Do not put the Mona Vie logo with a logotype other than HammerThin.

Do not use colors other than key colors, as described on previous pages.

Do not place logo with other elements that may seem to create a hybrid logo.

Do not skew, rotate, or resize any parts of the logo.

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The logo should be no smaller than one inch at its smallest point.

6

Logo Size Variation

7

Logo Font:

A B C D E F G H I J K L M N O P Q R S T U V W X Y Za b c d e f g h i j k l m n o p q r s t u v w x y z1234567890 !@#$%^&*( ) { } [ ] `~ /?=-_+

Regular

Bold

8

Company Identity

www.monavie.com1-866-217-8455

Letterhead

10

Envelope

11

Business Card

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John SmithExecutive

(475) [email protected]

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12

Visual Identity

Mona Vie is striving for its customers to live a more meaningful life.

In doing so, the brand must be all encompassing. In order to do so, we don’t stop at what is put in your body but also what is on your body. You won’t feel good if you don’t think you look good.

Live a more meaningful life.

Women’s Ensemble

Men’s Ensemble

14

Free Weights

Water Bottle

Through the use of the appropriate exercise equipment, your fitness can go beyond just wellness and acquiring the apppropriate nutirents to sustain such a life.

In turn, you must hydrate yourself and conitnue to treat you body like a vessel in order to be one with your own body.

15

Gym Bag

Medicine Balls

It is difficult to say whether or not looking good and feeling good fit together.

That is, until you get a view of Mona Vie and all it has to offer you.

Mona Vie is there to help you every step along the way.

Your wellness goals become ours.

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mona vie© 2012