Dimeres Group 105062 Moscow, Makarenko street 5/16, bld.1B + 7 (916) 26 999 27 Pitch What, why, where and when Adapting to Russian market the successful model Shopstyle.com & Pure-Shopping.fr, MODAKUPI.RU is the rst russian vertical fashion shopping engine. It is like an e-commerce website, except : • no stock, • no logistics, • unlimited product catalog, • all russian fashion e-merchants in one place, • Business Model based on Affiliation • Friend & Family Money : €0.5m • Round A : Olma Fund (€0.5m) • 90% Achieved State of the Art exible platform (French technology and know-how) • Russia-adapted copycat of successful model Shopstyle.com & Pure-Shopping.fr • Now entering Step 2 : Marketshare & Customer Acquisition LOOKING FOR ROUND B : €5M • 1st vertical (Fashion Women) launched in june 2012 • 0,4 M Unique Visitors • up to 7000 UV daily in Oct. • 100 kUV monthly in Aug. • 0,32 % Conversion Rate * • > 60.000 Products • 23 Merchants / 393 Brands • 6 people to run it • 500% SEO growth last 30 days FIGURES REVENUES BUSINESS MODEL Merchants : Pay for redirected visitors (CPC / CPO / CPS model) Advertisers : Pay for Banners on modakupi.ru website EXPENSES Marketing : Paid Traffic & Customer Relationship Managment Sales : Evangelize & sign with Merchants Technical : Platform Development / Maintenance / Upgrade ACHIEVED - NEEDED Technical Platform Marketing & Sales 90 % 10 % * : top 10 C.R. from last 90 days. MODAKUPI
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Dimeres Group � 105062 Moscow, Makarenko street 5/16, bld.1B � + 7 (916) 26 999 27
Pitch
What, why, where and when
Adapting to Russian market the successful model Shopstyle.com & Pure-Shopping.fr, MODAKUPI.RU is the !rst russian vertical fashion shopping engine.It is like an e-commerce website, except : • no stock, • no logistics, • unlimited product catalog, • all russian fashion e-merchants in one place,• Business Model based on Affiliation
• Friend & Family Money : €0.5m• Round A : Olma Fund (€0.5m)• 90% Achieved State of the Art #exible platform (French technology and know-how)• Russia-adapted copycat of successful model Shopstyle.com & Pure-Shopping.fr• Now entering Step 2 : Marketshare & Customer Acquisition
LOOKING FOR ROUND B : €5M
• 1st vertical (Fashion Women) launched in june 2012• 0,4 M Unique Visitors • up to 7000 UV daily in Oct.• 100 kUV monthly in Aug.• 0,32 % Conversion Rate *• > 60.000 Products• 23 Merchants / 393 Brands• 6 people to run it• 500% SEO growth last 30 days
FIGURES
REVENUES
BUSINESS MODEL
Merchants : Pay for redirected visitors (CPC / CPO / CPS model)Advertisers : Pay for Banners on modakupi.ru website