Mock Social Media Proposal: Oak + Fort

Social Media Proposal

COMPANY

• Created in 2010

• Minimalistic Style

• Moderately Priced

• Currently 7 Locations

CUSTOMER

• Female

• Aged 21 – 30

• Interested in the arts

• Post-Secondary Education

• Working in creative field

• Fashion-forward

COMPETITORS

Aritzia

Zara

Plenty

SOCIAL MEDIA

• Increase reach and awareness

• Increase engagement with the brand

• Drive sales

GOALS

BRAND AMBASSADORS

• Local artists and influencers

• Generate unique content

BLOG

• Written and Visual Content

• Local writers and photographers

• Lifestyle, culture and fashion focus

• Featured On Webpage and Social

Media Channels

VIMEO CHANNEL

• Semi-monthly posts

• Showcase merchandise

• Feature local artists

___________________________________

for

CONCLUSION