Mobilising Informal & Social Learning in the Workplace Neil Ballantyne
May 15, 2015
Mobilising Informal &Social Learning in the Workplace
Neil Ballantyne
The agenda
Learning
Informal & social learning
The workplace context
Barriers and enablers
Social media
Practical action planning
The Chatham House Rule
"When a meeting, or part thereof, is held under the Chatham House Rule, participants are free to use the information received, but neither the identity
nor the affiliation of the speaker(s), nor that of any other participant, may be revealed".
Link to Wikipedia article
“Companies die because their managers focus on the economic activity of producing
goods and services and forget that their organisations' true nature is that of a
community of humans.”
(de Geus, 1997, p3)
Link to the text on Amazon
LEARNINGSession 1
Human Memory
Sensory memory
Working memory
Long term
memory
Explicit memory
Declarative
memory
Episodic memory
Semantic memory
Implicit memory
Procedural
memory
Human Memory
Sensory memory
< 1 second
Working memory
< 1 minute
Long term
memoryLifetime
Explicit memory
Conscious
Declarative
memoryEvents & Facts
Episodic memory
Events & experiences
Semantic memoryFacts & concepts
Implicit memory
Unconscious
Procedural
memorySkills & tasks
INFORMAL & SOCIAL LEARNING
Session 2
Defining informal learning
“Informal learning is the unscheduled, impromptu way people learn to do their
jobs.”
(Cross, 2007, p.15)
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Defining informal learning
“…research on informal learning has suggested that informal learning is integrated with work and
daily routines, often begins with an internal or external jolt or triggering event, is often haphazard and not highly conscious, is an inductive process
of reflection and action, and is linked to the learning of others.”
(Ellinger, 2005, p. 392)Link to article
Defining informal learning
“Characteristics of the informal end of the continuum of formality include implicit, unintended,
opportunistic and unstructured learning and the absence of a teacher. In the middle come activities
like mentoring, while coaching is rather more formal in most settings.”
(Eraut, 2004, p. 250)Link to article
Informal
learning
LIVE in the
workflow
REFLECTING on
the past
PREPARING
for the future
THE WORKPLACE CONTEXTSession 3
Thinking
DoingCommunicatingC
HA
NG
ING
CO
ND
ITIO
NS
DEV
ELO
PIN
G S
ITU
ATIO
NS
INITIATIONReceiving new information
Reading the situationClarifying the brief
ENDINGProducts, Decisions, Records
Reporting to OthersLearning by Performer
Learning by Others Eraut (2004, p. 258)Link to article
Sensing ListeningTime
Imag
e c
redit
| F
lickr
N
ati
onal In
stit
ute
of
Healt
h
Learning in the workflow
Image credit | Flickr Tuomas Puukko
Learning in the workflow
Instant/Reflex Rapid/Intuitive Deliberative/Analytic
Reading the situation Pattern recognition Rapid interpretation Review involving discussions and/or analysis
Decision making Instant response Intuitive Deliberative with some analysis or discussion
Overt activity Routinized action Routines punctuated by rapid decision
Planned actions with periodic progress review
Metacognitive Situational awareness Implicit monitoring; short, reactive reflections
Conscious monitoring of thought and activity; self-management; evaluation
(Eraut, 2011)Link to chapter
BARRIERS & ENABLERSSession 4
Barriers & Enablers
• Feedback, evaluation, coaching & reflection• Organizational culture• Management support• Communication, interaction, cooperation &
participation• Physical spaces, structures & processes• Workload allocation, scheduling and work patterns• Job design• Access to information
Rapid research
• Your task is to agree on five key actions to facilitate informal learning in the workplace. To do this you will need to:– Discuss in your group your experiences of
barriers and enablers of informal learning.– Discover the views of other groups.– Reconvene to summarize and arrive at the
five key actions.
Group A
Group B
Group C
Group D
Group E
Group F
1. Group A discusses and lists barriers & enablers.
2. Two group members stay in Group Ato share your ideas with Group F. Others move to Group B to gather ideas.
3. Continue till you have visited all groups.Then return to Group A, discuss findings,agree and list five key actions to facilitate informal learning in the workplace.
Rapid Research Process
SOCIAL MEDIASession 5
Towards Maturity: Learner Voice Survey 2014
• 88% of staff agree they like to learn at their own pace• 86% say working in collaboration with other team
members is essential or very useful• 70% say Google and the web are essential or very
useful tools• 51% access learning and support resources from their
mobile device “at the point when they need them the most
Link to survey
Towards Maturity: Learner Voice Survey 2014
• 65% are motivated by using technologies that allow them to network and learn with others
• They are four times more likely to go to YouTube for learning than their in-house social network
• YouTube, LinkedIn and Google+ are more popular for learning than Twitter and Facebook
Link to survey
The conversation prism Brian Solis
Types of social media
Kaplan & Haenlein (2012)
Blogs and microblogs (e.g. Twitter)
Collaborative projects (e.g. Wikis)
Social networks (e.g. Facebook)
Content communities (e.g. Youtube)
Virtual social worlds (e.g. Second Life)
Virtual game worlds (e.g. World of Warcraft)
Link to article
Functions of social media
Identity: the extent to which users reveal themselves.
Conversations: the extent to which users communicate with each other.
Sharing: the extent to which users exchange, distribute and receive content.
Presence: the extent to which users know if others are available.
Relationships: the extent to which users relate to each other.
Reputation: the extent to which users know the social standing of others.
Groups: the extent to which users form groups or communities.
Kietzmann et al (2011) Link to article
Internal use of social media
• The ‘Dare2Share’ project delivers British telecom total efficiency savings of at least £8 million per year.
Crowdsourcing
Step 1
Each group identifies a workplace informal learning problem in the form of “How could social media help…?”
Step 2
Write the problem at the top of a whiteboard.
Step 3
Everyone writes one solution for each problem on a post-it note.
Step 4
For each problem (apart from your own) read all of the solutions (apart from your own) and allocate votes to those solutions you think seem best (you can allocate 10 votes across the proposed solutions for each problem).