mobilemock

all about UIUX…Design is making it easy

for a user to get from point A to point B. ~ Jack Dorsey

Once the product's task is known,

design the interface first; then implement to the interface design.

~ Jef Raskin

You can use an eraser on the drafting table

or a sledge hammer on the construction site. ~ Frank Lloyd Wright

THE ProblemMobile developers amongst us know that developing an idea isn’t easy:

1. You gotta DISCUSS

2. You gotta DRAW UP a mockup

3. You gotta DETERMINE how it really looks on your device

4. You gotta DESIGN your app (or communicate with your designers)

5. DEVELOPMENT

Tools developers useThe old school The enlightened

Balsamiq

FluidUI

Photoshop

and Others…

Create realisticAPP wireframes

on your mobile phone

MobileMock’s solution

ProblemMobile developers amongst us know…

Developing an idea isn’t easy

1. You gotta DISCUSS

2. You gotta DRAW UP a mockup

3. You gotta DETERMINE how it really looks on your device

4. You gotta DESIGN your app (or communicate with your designers)

5. DEVELOPMENT

2. (3, 4) MobileMock (REDUCES the number of steps from idea to development!)

Screenshots MVP (iOS and Android) almost complete – expected November 2013

Future Developments

Accounts for teams +

designers

Linking multiple

screenshots into a mini

app

Referral to friends

MobileMock“Drive” instantcollaboration

between teammates

Size of Marketapprox.

900,000

Number of Android

APPS

approx.

900,000

Number of iPhone +

iPad APPS

103

billion

APP store downloads

19

million

Software Developers

Business ModelFreemium

Free to use

USD 0.99 for each designer UI element (e.g. icons, colors)

USD 5.99 per month for • unlimited UI elements

• team collaboration (MobileMock “Drive”)

USD 39.99 for an annual subscription

Saves Money: If it costs $1 to make a change on paper, then it costs $10 in code and $100 when

the site is up.

Saves Time: Dramatically reduces the time needed to get from drawing board to mobile

device.

Instant Feedback: Rapidly create real

looking APP designs and test it amongst your

users immediately.

Value to Users

User Acquisition

Tech Blogs

Co-Working Spaces

StartupsIT

Consult-ants

Work on our Viral

Coefficient

Direct EmailPR

Distribution

Partners

TractionWe are in closed beta right now.

In Beijing, we have tied up

With computer clubs of 10 universities

and 1 iOS private school (1000phone)

for our launch in November 2013.

Competitors

MobileMock

Balsamiq

FluidUI

Framer

Indigo Studio

POPAPP

Adsy (mobile optimized)

Mobile Web RealisticDrag and

Drop

Instant

Collaboration

Exit Strategy

Seamless integration with Android SDK improve APP

display on multiple screen

sizes

More targeted advertising; increased

customer lock-in for Yahoo!'s

mobile strategy

Expand APP base by

improving content creation

In-house content creation

tool provided FREE to Mac

users

Founding Team

Xuwen Zhang (CEO and programmer, RubyOnRails)

graduated Singapore Management University (SMU) to study Quantitative Finances and

Economics with a perfect SAT score. She is self-taught in Ruby and Rails and dabbled in Python. She loves building new products and has an impressive portfolio of

3 highly complex web portals.

Jessica Lee (CTO and programmer, Android) graduated

from the National University of Singapore (NUS) with a degree in Information Systems. She picked up Android programming during her spare time and has since

developed multiple applications. (ShootNSell), a barcode scanning application with a marketplace for

second hand textbooks, was a finalist in the annual NUS iMobility

Challenge in NUS.

Elvis Chen (lead Engineer and programmer, iOS) graduated

from the Normal University of Inner Mongolia (or Shi Fan University), in the top 10% of the cohort. He

has more than 1 year of experience in iOS programming and is passionate about it. He

previously completed and launched the BMW iOS application

during his internship there.

Kelsey Zhang (UIUX and Marketing) majored in Marketing

and Finance at Singapore Management University (SMU). She has over 3 years working

experience in Toshiba. She helped to design an ERP system on-site a furniture manufacturer in Kunshan

China. She has also done an internship in Pacific International Lines, Chennai India. She has

designed for a Presidential Campaign (Singapore), as well as

several freelance projects.

Lisa Yang (Business Development) graduated with a

Masters’ Degree in Adapted Physical Activity (Sports

Management) from KatholiekeUniversiteit Leuven on a full scholarship awarded by the

European Commission, the only Chinese Citizen to accomplish that

during her year. She has internship experiences in Ireland and France and travelled over 20

countries.

Month 1: Launch

Android and iOS APP

Month 3: Launch paid model, get featured on TechCrunch

Month 4: Hit 10,000 users

Month 6: Launch

Extensive team

collaboration tools,

implement referral strategy

Month 9: MobileMock

“Drive” instant collaboration

between team members

Month 12: Hit 1 million users (10% paying)

FinancingWe are looking for USD 250K to launch and breakeven in 18 months.

Contact

[email protected]

Skype: jessica.lyh

Tel: +86 186 1149 3550

(Based in Beijing, China)