Page 1 Think Apps, Not Ads For Mobile Devices,Page 2 Mobile ADS don’t work , WHYPage 3 People don’t like them1Page 4 There’s no right side2Page 5 Fat finger effect3Page 6 Page 7 UTILITY APPSPage 8 BRAND APPS2Page 9 SOCIAL NETWORKING APPS3Page 10 GAME AND ENTERTAINMENT APPS4Page 11 Advantages of appsPage 12 ADD CONVENIENCEPage 13 PROVIDE UNIQUE VALUESPage 14 PROVIDE SOCIAL VALUSPage 15 OFFER INCENTIVESPage 16 ENTERTAINMENTPage 17 RECAP 1.APS V/S ADS 2.WHY ADS DON’T WORK 3.CATEGORIES OF APPS 4.ADVANTAGES OF APPSPage 18 Page 19 1.slideshare.net2.Flickr.com3.Hbr.org4.Compfight.comPage 20 Created by during an internship by