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mobilejoey marburgermobile design director
@josephjames
mobile
“mobilejoey marburger • mobile design trends • July 22, 2011
mobilePlatforms, Web, native
What should I choose?
Follow the developers
“mobilejoey marburger • mobile design trends • July 22, 2011
Platforms, Web, native
What should I choose?
Follow the developers
Source: Appcelerator / IDC Q2 Mobile Developer Report
“ the good, the badand the trendy
Not all trends are good. Look at the ‘80s
Don’t blindly copy
The trickle up effect
joey marburger • mobile design trends • July 22, 2011
News.me
Pulp
The New York Times for iPad
The Washington Post for iPad
“ Content is utilitycontent
News readers are so 2010
Perform one, very specific function well
Apps are a blind date
joey marburger • mobile design trends • July 22, 2011
Utility is
Desktop Web
Mobile (Web, native)
joey marburger • mobile design trends • July 22, 2011
Start where youwant to finish
CNN.com
CNN.com on the iPad
CNN iPad app
CNN iPhone app
Tweetbot for iPhone
“Step 1: Mobile
Step 2: ???
Step 3: Profits!
Know why, not what first
Mobile, so hot right now
Trust your instincts
joey marburger • mobile design trends • July 22, 2011
joey marburger • mobile design trends • July 22, 2011
“Simple can be very complex, vice versa
Focus, while staying distracted
Pick 4, then pick 1
Rube Goldberg Machine
“ Open source isfriend
Web designer to mobile designer
Mobile frameworks
Google is your friend
joey marburger • mobile design trends • July 22, 2011
your
“ Open source isfriend
jQtouch
joey marburger • mobile design trends • July 22, 2011
your
jQuery Mobile
iWebkit
Sencha Touch
Appcelerator
And more...
“ Open source isfriend
jQtouch
joey marburger • mobile design trends • July 22, 2011
your
jQuery Mobile
iWebkit
Sencha Touch
Appcelerator
And more...
RESOURCES
http://jqtouch.com/
http://jquerymobile.com/
http://snippetspace.com/ (iWebkit)
http://www.sencha.com/products/touch/
http://www.appcelerator.com/
http://developer.apple.com/library/mac/#documentation/UserExperience/Conceptual/AppleHIGuidelines/Intro/Intro.html
FOR MORE
http://joeymarburger.com/aan/
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